Marshall McLuhan

170 results back to index


pages: 339 words: 57,031

From Counterculture to Cyberculture: Stewart Brand, the Whole Earth Network, and the Rise of Digital Utopianism by Fred Turner

"World Economic Forum" Davos, 1960s counterculture, A Declaration of the Independence of Cyberspace, Alan Greenspan, Alvin Toffler, Apple's 1984 Super Bowl advert, back-to-the-land, Bill Atkinson, bioinformatics, Biosphere 2, book value, Buckminster Fuller, business cycle, Californian Ideology, classic study, Claude Shannon: information theory, complexity theory, computer age, Computer Lib, conceptual framework, Danny Hillis, dematerialisation, distributed generation, Douglas Engelbart, Douglas Engelbart, Dr. Strangelove, Dynabook, Electric Kool-Aid Acid Test, Fairchild Semiconductor, Ford Model T, From Mathematics to the Technologies of Life and Death, future of work, Future Shock, game design, George Gilder, global village, Golden Gate Park, Hacker Conference 1984, Hacker Ethic, Haight Ashbury, Herbert Marcuse, Herman Kahn, hive mind, Howard Rheingold, informal economy, intentional community, invisible hand, Ivan Sutherland, Jaron Lanier, John Gilmore, John Markoff, John Perry Barlow, John von Neumann, Kevin Kelly, knowledge economy, knowledge worker, Lewis Mumford, market bubble, Marshall McLuhan, mass immigration, means of production, Menlo Park, military-industrial complex, Mitch Kapor, Mondo 2000, Mother of all demos, new economy, Norbert Wiener, peer-to-peer, post-industrial society, postindustrial economy, Productivity paradox, QWERTY keyboard, Ralph Waldo Emerson, RAND corporation, reality distortion field, Richard Stallman, Robert Shiller, Ronald Reagan, Shoshana Zuboff, Silicon Valley, Silicon Valley ideology, South of Market, San Francisco, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, systems thinking, technoutopianism, Ted Nelson, Telecommunications Act of 1996, The Hackers Conference, the strength of weak ties, theory of mind, urban renewal, Vannevar Bush, We are as Gods, Whole Earth Catalog, Whole Earth Review, Yom Kippur War

But in fact, alongside Innis, McLuhan drew on an eclectic mix of thinkers, including Lewis Mumford, Saint Thomas Aquinas, and McLuhan’s good friends Wyndham Lewis and the anthropologist Edmund Carpenter. For insights into McLuhan’s intellectual biography, see Marchand, Marshall McLuhan; Gordon, Marshall McLuhan; Theall, Virtual Marshall McLuhan; Stamps, Unthinking Modernity; Horrocks, Marshall McLuhan and Virtuality. 22. Theall, Virtual Marshall McLuhan, 30. 23. McLuhan, Gutenberg Galaxy, 252, 31; McLuhan, Understanding Media, 3. 24. At several points in his writing, McLuhan described this electronic nervous system in explicitly cybernetic terms. “By continuously embracing technologies, we relate ourselves to them as servomechanisms,” he wrote in Understanding Media.

According to Stern, the show was designed to lead viewers from “overload to spiritual meditation.”19 In the final moments, the audience was to experience the mystical unity that ostensibly bound together USCO’s members. Comprehensive Designers: Marshall McLuhan and Buckminster Fuller By the mid-1960s, USCO’s performances marked the cutting edge of countercultural art. USCO had built multimedia backdrops for talks by Timothy Leary (whose Millbrook, New York, mansion received regular visits from USCO members) and Marshall McLuhan. In 1966 they supplied multimedia designs for Murray the K’s World—a huge discotheque created within an abandoned airplane hangar—that appeared on the cover of Life magazine.

For this wing of the counterculture, the technological and intellectual output of American research culture held enormous appeal. Although they rejected the military-industrial complex as a whole, as well as the political process that brought it into being, hippies from Manhattan to HaightAshbury read Norbert Wiener, Buckminster Fuller, and Marshall McLuhan. Introduction [ 5 ] Through their writings, young Americans encountered a cybernetic vision of the world, one in which material reality could be imagined as an information system. To a generation that had grown up in a world beset by massive armies and by the threat of nuclear holocaust, the cybernetic notion of the globe as a single, interlinked pattern of information was deeply comforting: in the invisible play of information, many thought they could see the possibility of global harmony.


pages: 259 words: 73,193

The End of Absence: Reclaiming What We've Lost in a World of Constant Connection by Michael Harris

4chan, Albert Einstein, algorithmic management, AltaVista, Andrew Keen, augmented reality, Burning Man, Carrington event, cognitive dissonance, crowdsourcing, dematerialisation, disinformation, en.wikipedia.org, Evgeny Morozov, Filter Bubble, Firefox, Google Glasses, informal economy, information retrieval, invention of movable type, invention of the printing press, invisible hand, James Watt: steam engine, Jaron Lanier, jimmy wales, Kevin Kelly, Lewis Mumford, lifelogging, Loebner Prize, low earth orbit, Marshall McLuhan, McMansion, moral panic, Nicholas Carr, off-the-grid, pattern recognition, Plato's cave, pre–internet, Republic of Letters, Silicon Valley, Skype, Snapchat, social web, Steve Jobs, technological solutionism, TED Talk, the medium is the message, The Wisdom of Crowds, traumatic brain injury, Turing test

“We don’t educate people as others wished”: Max Chafkin, “Udacity’s Sebastian Thrun, Godfather of Free Online Education, Changes Course,” Fast Company, accessed December 2, 2013, http://www.fastcompany.com/3021473/udacity-sebastian-thrun-uphill-climb. “school was an invention of the printing press”: Neil Postman, Technopoly: The Surrender of Culture to Technology (New York: Vintage, 1993), 10. Marshall McLuhan argues that whenever we amplify: Marshall McLuhan, Understanding Media: The Extensions of Man, (Berkeley, Calif.: Ginkgo Press, 2003), 63–70. “Welcome to a world through glass”: “What It Does—Google Glass,” accessed September 5, 2013, http://www.google.com/glass/start/what-it-does/. “the brightness and glory of the Emerald City”: Baum, Wonderful Wizard of Oz, 88.

In fact, the only significant change: Michelle Rotermann, “Sexual Behaviour and Condom Use of 15- to 24-Year-Olds in 2003 and 2009/2010,” Statistics Canada, Health Reports 23, no. 1 (March 2012), accessed January 16, 2014, http://www.statcan.gc.ca/pub/82-003-x/2012001/article/11632-eng.htm. “The knight departing for new adventures”: Simone de Beauvoir, The Second Sex (New York: Knopf, 1953), 658. Mobile users check their PlentyofFish: Markus Frind, interview with author, July 31, 2013. Marshall McLuhan, in The Gutenberg Galaxy, writes about the garden of senses: Marshall McLuhan, The Gutenberg Galaxy (Toronto: University of Toronto Press, 1962), 21. PlentyofFish is especially solicitous: Markus Frind, interview with author, July 31, 2013. Chapter 9: How to Absent Oneself Ah, where have they gone”: Milan Kundera, Slowness, trans.

• • • • • We may never comprehend just what was subsumed beneath the influence of Gutenberg’s machine because the change was so total that it even became the screen through which we view the world. The gains the press yielded are mammoth and essential to our lives. But we forget: Every revolution in communication technology—from papyrus to the printing press to Twitter—is as much an opportunity to be drawn away from something as it is to be drawn toward something. Marshall McLuhan wrote in Understanding Media that “a new medium is never an addition to an old one, nor does it leave the old one in peace.” The successful new medium actively subjugates the older ones. It “never ceases to oppress the older media until it finds new shapes and positions for them.” So the dismantling of magazine and newspaper offices, the vast fields of lost writers and editors now blogging and bitching from cafés around the world, are not just employment casualties; they’re a symptom of a more profound wreckage.


pages: 855 words: 178,507

The Information: A History, a Theory, a Flood by James Gleick

Ada Lovelace, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Albert Einstein, AltaVista, bank run, bioinformatics, Bletchley Park, Brownian motion, butterfly effect, Charles Babbage, citation needed, classic study, Claude Shannon: information theory, clockwork universe, computer age, Computing Machinery and Intelligence, conceptual framework, crowdsourcing, death of newspapers, discovery of DNA, Donald Knuth, double helix, Douglas Hofstadter, en.wikipedia.org, Eratosthenes, Fellow of the Royal Society, Gregor Mendel, Gödel, Escher, Bach, Henri Poincaré, Honoré de Balzac, index card, informal economy, information retrieval, invention of the printing press, invention of writing, Isaac Newton, Jacquard loom, Jaron Lanier, jimmy wales, Johannes Kepler, John von Neumann, Joseph-Marie Jacquard, Lewis Mumford, lifelogging, Louis Daguerre, machine translation, Marshall McLuhan, Menlo Park, microbiome, Milgram experiment, Network effects, New Journalism, Norbert Wiener, Norman Macrae, On the Economy of Machinery and Manufactures, PageRank, pattern recognition, phenotype, Pierre-Simon Laplace, pre–internet, quantum cryptography, Ralph Waldo Emerson, RAND corporation, reversible computing, Richard Feynman, Rubik’s Cube, Simon Singh, Socratic dialogue, Stephen Hawking, Steven Pinker, stochastic process, talking drums, the High Line, The Wisdom of Crowds, transcontinental railway, Turing machine, Turing test, women in the workforce, yottabyte

♦ “THE OTHER EMINENT CATHOLIC-ELECTRONIC PROPHET”: Frank Kermode, “Free Fall,” New York Review of Books 10, no. 5 (14 March 1968). ♦ “HORSES AS AUTOMOBILES WITHOUT WHEELS”: Walter J. Ong, Orality and Literacy, 12. ♦ “LANGUAGE IN FACT BEARS THE SAME RELATIONSHIP”: Jonathan Miller, Marshall McLuhan (New York: Viking, 1971), 100. ♦ “FOR THIS INVENTION WILL PRODUCE FORGETFULNESS”: Plato, Phaedrus, trans. Benjamin Jowett (Fairfield, Iowa: First World Library, 2008), 275a. ♦ “TWO THOUSAND YEARS OF MANUSCRIPT CULTURE”: Marshall McLuhan, “Culture Without Literacy,” in Eric McLuhan and Frank Zingrone, eds., Essential McLuhan (New York: Basic Books, 1996), 305. ♦ “THIS MIRACULOUS REBOUNDING OF THE VOICE”: Pliny the Elder, The Historie of the World, vol. 2, trans.

Clanchy, From Memory to Written Record, England, 1066-1307 (Cambridge, Mass.: Harvard University Press, 1979), 202. ♦ “OH! ALL YE WHO SHALL HAVE HEARD”: Ibid. ♦ “I CANNOT HELP FEELING”: Phaedrus, trans. Benjamin Jowett, 275d. ♦ “WE ARE IN OUR CENTURY ‘WINDING THE TAPE BACKWARD’ ”: Marshall McLuhan, “Media and Cultural Change,” in Essential McLuhan, 92. ♦ “THE LARGER THE NUMBER OF SENSES INVOLVED”: Jonathan Miller, Marshall McLuhan, 3. ♦ “ACOUSTIC SPACE IS ORGANIC”: Playboy interview, March 1969, in Essential McLuhan, 240. ♦ “MEN LIVED UPON GROSS EXPERIENCE”: Thomas Hobbes, Leviathan, or The Matter, Forme and Power of a Commonwealth, Ecclesiasticall, and Civill, (1651; repr., London: George Routledge and Sons, 1886), 299

EPILOGUE ♦ “IT WAS INEVITABLE THAT MEANING”: Jean-Pierre Dupuy, The Mechanization of the Mind: On the Origins of Cognitive Science, trans. M. B. DeBevoise (Princeton, N.J.: Princeton University Press, 2000), 119. ♦ “WE ARE TODAY AS FAR INTO THE ELECTRIC AGE”: Marshall McLuhan, The Gutenberg Galaxy (Toronto: University of Toronto Press, 1962), 1. ♦ “TODAY … WE HAVE EXTENDED OUR CENTRAL NERVOUS SYSTEMS”: Marshall McLuhan, Understanding Media: The Extensions of Man (New York: McGraw-Hill, 1965), 3. ♦ “WHAT WHISPERS ARE THESE”: Walt Whitman, “Years of the Modern,” Leaves of Grass (Garden City, N.Y.: Doubleday, 1919), 272. ♦ THEOLOGIANS BEGAN SPEAKING OF A SHARED MIND: For example, “Two beings, or two millions—any number thus placed ‘in communication’—all possess one mind.”


pages: 204 words: 61,491

Amusing Ourselves to Death: Public Discourse in the Age of Show Business by Neil Postman, Jeff Riggenbach Ph.

affirmative action, Albert Einstein, classic study, disinformation, global village, Index librorum prohibitorum, invention of the printing press, Lewis Mumford, Louis Daguerre, Marshall McLuhan, Mikhail Gorbachev, Ralph Nader, Ralph Waldo Emerson, Ronald Reagan, Saturday Night Live, the medium is the message

He accurately foresaw that the young would inherit a frantically all-consuming media culture of glitz, gossip, and greed.” —Camille Paglia “A brillant, powerful and important book. This is an indictment that Postman has laid down and, so far as I can see, an irrefutable one.” —Jonathan Yardley, The Washington Post Book World “He starts where Marshall McLuhan left off, constructing his arguments with the resources of a scholar and the wit of a raconteur.” —The Christian Science Monitor “This comes along at exactly the right moment.... We must confront the challenge of his prophetic vision.” —Jonathan Kozol ABOUT THE AUTHORS For the last third of the twentieth century, Neil Postman was one of America’s foremost social critics and education and communications theorists, and his ideas and accessibility won him an international following.

This change-over has dramatically and irreversibly shifted the content and meaning of public discourse, since two media so vastly different cannot accommodate the same ideas. As the influence of print wanes, the content of politics, religion, education, and anything else that comprises public business must change and be recast in terms that are most suitable to television. If all of this sounds suspiciously like Marshall McLuhan’s aphorism, the medium is the message, I will not disavow the association (although it is fashionable to do so among respectable scholars who, were it not for McLuhan, would today be mute). I met McLuhan thirty years ago when I was a graduate student and he an unknown English professor. I believed then, as I believe now, that he spoke in the tradition of Orwell and Huxley—that is, as a prophesier, and I have remained steadfast to his teaching that the clearest way to see through a culture is to attend to its tools for conversation.

In particular, I want to conclude by making three points that may serve as a defense against certain counterarguments that careful readers may have already formed. The first is that at no point do I care to claim that changes in media bring about changes in the structure of people’s minds or changes in their cognitive capacities. There are some who make this claim, or come close to it (for example, Jerome Bruner, Jack Goody, Walter Ong, Marshall McLuhan, Julian Jaynes, and Eric Havelock). 7 I am inclined to think they are right, but my argument does not require it. Therefore, I will not burden myself with arguing the possibility, for example, that oral people are less developed intellectually, in some Piagetian sense, than writing people, or that “television” people are less developed intellectually than either.


pages: 384 words: 89,250

Made to Break: Technology and Obsolescence in America by Giles Slade

Albert Einstein, Alexey Pajitnov wrote Tetris, American ideology, Apollo Guidance Computer, Apple's 1984 Super Bowl advert, Buckminster Fuller, business cycle, Cass Sunstein, Charles Babbage, Charles Lindbergh, creative destruction, disinformation, Douglas Engelbart, Douglas Engelbart, Dr. Strangelove, Fairchild Semiconductor, Ford Model T, global village, Herman Kahn, housing crisis, indoor plumbing, invention of radio, Jeff Hawkins, John Perry Barlow, Joseph Schumpeter, Lewis Mumford, Marshall McLuhan, Mikhail Gorbachev, more computing power than Apollo, mutually assured destruction, PalmPilot, planned obsolescence, public intellectual, Ralph Nader, rent control, Ronald Reagan, Silicon Valley, Steve Jobs, Strategic Defense Initiative, Suez crisis 1956, the market place, the medium is the message, The Soul of a New Machine, The Theory of the Leisure Class by Thorstein Veblen, Thorstein Veblen, unemployed young men, upwardly mobile, Vladimir Vetrov: Farewell Dossier, white picket fence, women in the workforce

But even as these professionals were inventing the means to exploit obsolescence, a number of articulate American critics began to see this manipulation of the public as the very epitome of what was wrong with our culture and its economic system. The former journalist Vance Packard raised the issue powerfully in his debut book, The Hidden Persuaders, in 1957, which revealed how advertisers relied on motivational research to manipulate potential buyers. Others, including Norman Cousins, John Kenneth Galbraith, Marshall McLuhan, Archibald MacLeish, and Victor Papanek, would follow Packard’s lead in pointing out how the media create artificia needs within vulnerable consumers.The sheer volume of print Americans have devoted to this topic since 1927 demonstrates that obsolescence has become a touchstone of the American consciousness.

Weeks before Germany capitulated, the United Nations Conference had convened in San Francisco, to enormous international interest and enthusiasm. Around the world, there was renewed determination to create an international forum stronger and more effective than the League of Nations had been between the wars. Decades before Marshall McLuhan coined the phrase “global village,” Cousins clearly understood the planetary implications of the previous years of confli t: “The world has at last become a geographic unit, if we measure geographic units not according to absolute size, but according to access and proximity. All peoples are members of this related group . . .

American planes and bombs, science and technology, kept the nation and the world safe, and at the same time provided a constantly increasing level of comfort to more and more Americans. The launch of Sputnik in October 1957, at a moment of economic recession, was a propaganda coup of the highest order for the Soviets. It challenged head-on two of the most basic premises of American ideology: technological superiority and the economic prosperity it supposedly fostered. As Marshall McLuhan would later observe, “The firs sputnik . . . was a witty taunting of the capitalist world by means of a new kind of technological image or icon.”16 The fact that the United States’own Vanguard satellite exploded on the launch pad two months later only deepened America’s moment of self-doubt and readied the country for a period of genuine self-criticism.


pages: 281 words: 95,852

The Googlization of Everything: by Siva Vaidhyanathan

"Friedman doctrine" OR "shareholder theory", 1960s counterculture, activist fund / activist shareholder / activist investor, AltaVista, barriers to entry, Berlin Wall, borderless world, Burning Man, Cass Sunstein, choice architecture, cloud computing, commons-based peer production, computer age, corporate social responsibility, correlation does not imply causation, creative destruction, data acquisition, death of newspapers, digital divide, digital rights, don't be evil, Firefox, Francis Fukuyama: the end of history, full text search, global pandemic, global village, Google Earth, Great Leap Forward, Howard Rheingold, Ian Bogost, independent contractor, informal economy, information retrieval, John Markoff, Joseph Schumpeter, Kevin Kelly, knowledge worker, libertarian paternalism, market fundamentalism, Marshall McLuhan, means of production, Mikhail Gorbachev, moral panic, Naomi Klein, Network effects, new economy, Nicholas Carr, PageRank, Panopticon Jeremy Bentham, pirate software, radical decentralization, Ray Kurzweil, Richard Thaler, Ronald Reagan, side project, Silicon Valley, Silicon Valley ideology, single-payer health, Skype, Social Responsibility of Business Is to Increase Its Profits, social web, Steven Levy, Stewart Brand, technological determinism, technoutopianism, the long tail, The Nature of the Firm, The Structural Transformation of the Public Sphere, Thorstein Veblen, Tyler Cowen, urban decay, web application, Yochai Benkler, zero-sum game

Viktor Mayer-Schönberger, Delete: The Virtue of Forgetting in the Digital Age (Princeton, NJ: Princeton University Press, 2009). 7. Nicholas Carr, “Is Google Making Us Stupid?” Atlantic, July 2008, 56–63. 8. Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man (Toronto: University of Toronto Press, 1965); Marshall McLuhan, The Global Village: Transformations in World Life and Media in the 21st Century (New York: Oxford University Press, 1989); Marshall McLuhan, Understanding Media: The Extensions of Man (New York: Routledge, 2008). 9. Jamais Cascio, “Get Smart,” Atlantic, July 2009, 94–100. 10. Lester Ward, Dynamic Sociology (New York: D.

Andrew Shapiro, The Control Revolution: How the Internet Is Putting Individuals in Charge and Changing the World We Know (New York: PublicAffairs, 1999), 6–7. Also see Gladys Ganley, Unglued Empire: The Soviet Experience with Communications Technologies (Norwood, NJ: Ablex, 1996). 11. Richard Oliver, What Is Transparency? (New York: McGraw-Hill, 2004), 27. 12. Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man (Toronto: University of Toronto Press, 1962); Marshall McLuhan, Understanding Media: The Extensions of Man (New York: Routledge, 2008); Elizabeth Eisenstein, The Printing Press as an Agent of Change: Communications and Cultural Transformations in Early Modern Europe (Cambridge: Cambridge University Press, 1979); Elizabeth L.

Exhausted by trying to rebuild the classical Greek agora, we have set about trying to build a better coffeehouse.52 It’s no surprise, then, that as soon as the Internet entered public consciousness in the 1990s, cultural and communication theorists started asking whether it would enable the generation of a “global public sphere,” or, in the words of Yochai Benkler, a “networked public sphere.”53 Influenced perhaps too much by Marshall McLuhan’s model of a global village, scholars, journalists, and activists drove Habermasian terms into mainstream discussions of Internet policy and its political potential.54 Alas, the public sphere is not the best model to idealize when we think globally and dream democratically. Habermas’s public sphere is as temporally and geographically specific as Benedict Anderson’s notion of “imagined communities” and has been similarly misapplied to disparate experiences that don’t correspond to the specific historical situation examined by the original work.


pages: 361 words: 81,068

The Internet Is Not the Answer by Andrew Keen

"World Economic Forum" Davos, 3D printing, A Declaration of the Independence of Cyberspace, Airbnb, AltaVista, Andrew Keen, AOL-Time Warner, augmented reality, Bay Area Rapid Transit, Berlin Wall, Big Tech, bitcoin, Black Swan, Bob Geldof, Boston Dynamics, Burning Man, Cass Sunstein, Charles Babbage, citizen journalism, Clayton Christensen, clean water, cloud computing, collective bargaining, Colonization of Mars, computer age, connected car, creative destruction, cuban missile crisis, data science, David Brooks, decentralized internet, DeepMind, digital capitalism, disintermediation, disruptive innovation, Donald Davies, Downton Abbey, Dr. Strangelove, driverless car, Edward Snowden, Elon Musk, Erik Brynjolfsson, fail fast, Fall of the Berlin Wall, Filter Bubble, Francis Fukuyama: the end of history, Frank Gehry, Frederick Winslow Taylor, frictionless, fulfillment center, full employment, future of work, gentrification, gig economy, global village, Google bus, Google Glasses, Hacker Ethic, happiness index / gross national happiness, holacracy, income inequality, index card, informal economy, information trail, Innovator's Dilemma, Internet of things, Isaac Newton, Jaron Lanier, Jeff Bezos, job automation, John Perry Barlow, Joi Ito, Joseph Schumpeter, Julian Assange, Kevin Kelly, Kevin Roose, Kickstarter, Kiva Systems, Kodak vs Instagram, Lean Startup, libertarian paternalism, lifelogging, Lyft, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Martin Wolf, Mary Meeker, Metcalfe’s law, military-industrial complex, move fast and break things, Nate Silver, Neil Armstrong, Nelson Mandela, Network effects, new economy, Nicholas Carr, nonsequential writing, Norbert Wiener, Norman Mailer, Occupy movement, packet switching, PageRank, Panopticon Jeremy Bentham, Patri Friedman, Paul Graham, peer-to-peer, peer-to-peer rental, Peter Thiel, plutocrats, Potemkin village, power law, precariat, pre–internet, printed gun, Project Xanadu, RAND corporation, Ray Kurzweil, reality distortion field, ride hailing / ride sharing, Robert Metcalfe, Robert Solow, San Francisco homelessness, scientific management, Second Machine Age, self-driving car, sharing economy, Sheryl Sandberg, Silicon Valley, Silicon Valley billionaire, Silicon Valley ideology, Skype, smart cities, Snapchat, social web, South of Market, San Francisco, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, subscription business, TaskRabbit, tech bro, tech worker, TechCrunch disrupt, Ted Nelson, telemarketer, The future is already here, The Future of Employment, the long tail, the medium is the message, the new new thing, Thomas L Friedman, Travis Kalanick, Twitter Arab Spring, Tyler Cowen, Tyler Cowen: Great Stagnation, Uber for X, uber lyft, urban planning, Vannevar Bush, warehouse robotics, Whole Earth Catalog, WikiLeaks, winner-take-all economy, work culture , working poor, Y Combinator

In spite of being toolmakers of our digital future, Michael and Xochi Birch aren’t prescient. And the truth about the Battery—whether or not it has had a chance to get its jeans on—is that the well-meaning but deluded Birches have unintentionally created one of the least diverse and most exclusive places on earth. The twentieth-century media guru Marshall McLuhan, who, in contrast with the Birches, was distinguished by his prescience, famously said that the “medium is the message.” But on Battery Street in downtown San Francisco, it’s the building that is the message. Rather than an unclub, the Battery is an untruth. It offers a deeply troubling message about the gaping inequalities and injustices of our new networked society.

Take, for example, the issue of network privacy, the most persistently corrosive aspect of the “big data” world that the Internet is inventing. If San Francisco is “dystopia by the Bay,” then the Internet is rapidly becoming dystopia on the network. “We are fans of the village pub where everyone knows everyone,” Michael Birch says. But our networked society—envisioned by Marshall McLuhan as a “global village” in which we return to the oral tradition of the preliterate age—has already become that claustrophobic village pub, a frighteningly transparent community where there are no longer either secrets or anonymity. Everyone, from the National Security Agency to Silicon Valley data companies, does indeed seem to know everything about us already.

In an “Internet of Everything” shadowed by the constant surveillance of an increasingly intelligent network—in a future of smart cars, smart clothing, smart cities, and smart intelligence networks—I’m afraid that the Battery members may be the only people who will be able to afford to escape living in a brightly lit village where nothing is ever hidden or forgotten and where, as data expert Julia Angwin argues, online privacy is already becoming a “luxury good.”23 Winston Churchill was right. We do indeed shape our buildings and thereafter they have the power to shape us. Marshall McLuhan put it slightly differently, but with even more relevance to our networked age. Riffing off Churchill’s 1944 speech, the Canadian media visionary said that “we shape our tools and thereafter our tools shape us.”24 McLuhan died in 1980, nine years before a young English physicist named Tim Berners-Lee invented the World Wide Web.


pages: 864 words: 222,565

Inventor of the Future: The Visionary Life of Buckminster Fuller by Alec Nevala-Lee

Adam Neumann (WeWork), Airbnb, Albert Einstein, Alvin Toffler, American energy revolution, Apple II, basic income, Biosphere 2, blockchain, British Empire, Buckminster Fuller, Burning Man, Charles Lindbergh, cloud computing, Columbine, complexity theory, Computer Lib, coronavirus, cotton gin, COVID-19, cryptocurrency, declining real wages, digital nomad, double helix, Douglas Engelbart, Douglas Engelbart, East Village, Electric Kool-Aid Acid Test, Elon Musk, Evgeny Morozov, Frank Gehry, gentrification, gig economy, global village, Golden Gate Park, Henry Ford's grandson gave labor union leader Walter Reuther a tour of the company’s new, automated factory…, hydraulic fracturing, index card, information retrieval, James Dyson, Jane Jacobs, Jaron Lanier, Jeff Bezos, John Markoff, Kitchen Debate, Lao Tzu, lateral thinking, Lean Startup, Lewis Mumford, Mark Zuckerberg, Marshall McLuhan, megastructure, Menlo Park, minimum viable product, Mother of all demos, Neil Armstrong, New Journalism, Norbert Wiener, Norman Mailer, Own Your Own Home, Paul Graham, public intellectual, Ralph Waldo Emerson, reality distortion field, remote working, Ronald Reagan, side project, Silicon Valley, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, Ted Nelson, the built environment, The Death and Life of Great American Cities, the medium is the message, Thomas Malthus, universal basic income, urban planning, urban renewal, We are as Gods, WeWork, Whole Earth Catalog, WikiLeaks

“I am your disciple”: RBF, “McLuhan, Marshall,” in SD, 10229. Fuller drank copiously: Wigley, Buckminster Fuller Inc., 284. “the glorious Bucky”: From the Library of Buckminster Fuller, 80. industry of the future: Marshall McLuhan to RBF, August 11, 1963, and RBF to McLuhan, August 25, 1963, B122-F6. “technology as creator”: McLuhan to RBF, September 17, 1964, in Marshall McLuhan, Letters of Marshall McLuhan, ed. Matie Molinaro, Corinne McLuhan, and William Toye (Toronto: Oxford University Press, 1987), 309. “a necessity”: Ibid. “McLuhan has never”: RBF, “McLuhan, Marshall,” in SD, 10229. “the message only”: RBF, “Revolution in Wombland,” in Earth, Inc., 103.

He had trouble following the discussions—he had begun to suffer from the partial deafness that would plague him for the rest of his life, despite a series of hearing aids—and was more comfortable lecturing into the night, but he was still treated as a celebrity. The guests included the cultural anthropologist Margaret Mead, the British economist Barbara Ward, and an exceptional figure who connected with Fuller on the first day. Hearing someone call his name, Fuller turned to see Marshall McLuhan, who was brandishing Nine Chains and No More Secondhand God. “I am your disciple,” McLuhan reportedly said. “I’ve joined your conspiracy.” They quickly hit it off. Both stood out on the dance floor, and McLuhan, who recalled that Fuller drank copiously, inscribed a copy of his 1962 book The Gutenberg Galaxy to “the glorious Bucky who provides us all with a foretaste of the extension of consciousness that is near in this Electric Age.”

If they would just understand that the earth is really a sphere with a limited amount of surface, resources, and everything else, then they would behave better. After realizing that no image of the entire earth had ever been released by NASA, Brand distributed buttons printed with a simple question: “Why haven’t we seen a photograph of the whole Earth yet?” He sent them to public intellectuals, including Marshall McLuhan, and the only one to reply was Fuller, who pointed out that it was possible only to see half the earth at once. Brand was encouraged. He was planning an education fair for the Portola Institute, a nonprofit founded by Dick Raymond that consulted on computer and music classes for high schools, and he invited Fuller to attend what he described as an event on “powerful tools technology.”


pages: 588 words: 131,025

The Patient Will See You Now: The Future of Medicine Is in Your Hands by Eric Topol

23andMe, 3D printing, Affordable Care Act / Obamacare, Anne Wojcicki, Atul Gawande, augmented reality, Big Tech, bioinformatics, call centre, Clayton Christensen, clean water, cloud computing, commoditize, computer vision, conceptual framework, connected car, correlation does not imply causation, creative destruction, crowdsourcing, dark matter, data acquisition, data science, deep learning, digital divide, disintermediation, disruptive innovation, don't be evil, driverless car, Edward Snowden, Elon Musk, en.wikipedia.org, Erik Brynjolfsson, Firefox, gamification, global village, Google Glasses, Google X / Alphabet X, Ignaz Semmelweis: hand washing, information asymmetry, interchangeable parts, Internet of things, Isaac Newton, it's over 9,000, job automation, Julian Assange, Kevin Kelly, license plate recognition, lifelogging, Lyft, Mark Zuckerberg, Marshall McLuhan, meta-analysis, microbiome, Nate Silver, natural language processing, Network effects, Nicholas Carr, obamacare, pattern recognition, personalized medicine, phenotype, placebo effect, quantum cryptography, RAND corporation, randomized controlled trial, Salesforce, Second Machine Age, self-driving car, Silicon Valley, Skype, smart cities, Smart Cities: Big Data, Civic Hackers, and the Quest for a New Utopia, Snapchat, social graph, speech recognition, stealth mode startup, Steve Jobs, synthetic biology, the scientific method, The Signal and the Noise by Nate Silver, The Wealth of Nations by Adam Smith, traumatic brain injury, Turing test, Uber for X, uber lyft, Watson beat the top human players on Jeopardy!, WikiLeaks, X Prize

September 20, 2013, http://www.technologyreview.com/news/518906/why-medicine-will-be-more-like-walmart/. 3. E. Brynjolfsson and A. McAfee, The Second Machine Age (New York, NY: W.W. Norton & Company, 2014), p. 96. 4. “Essay: The Playboy Interview: Marshall McLuhan,” Playboy, March 1969, accessed August 12, 2014, Next Nature, http://www.nextnature.net/2009/12/the-playboy-interview-marshall-mcluhan/. 5. “The Package” (Seinfeld), in Wikipedia, accessed August 12, 2014, http://en.wikipedia.org/wiki/The_Package_(Seinfeld). 6. D. L. Frosch et al., “Authoritarian Physicians and Patients’ Fear of Being Labeled ‘Difficult’ Among Key Obstacles to Shared Decision Making,” Health Affairs 31, no. 5 (2012): 1030–1038. 7.

—ERIK BRYNJOLFSSON AND ANDREW MCAFEE, The Second Machine Age3 “Every aspect of Western mechanical culture was shaped by print technology, but the modern age is the age of the electric media . . . electronic media constitutes a break boundary between fragmented Gutenberg man and integral man.” —MARSHALL MCLUHAN, 19664 Way back in 1996, the Seinfeld TV show told the story of the “difficult” patient.5 Elaine Benes, played by Julia Louis-Dreyfus, developed a skin rash, but doctors kept refusing to see her. The problem was that her doctor had called her “difficult” after an appointment four years earlier, when she had not wanted to change into a gown to get a mole examined.

No longer was reading only for the elite, such as the high priests. By making books and all forms of printed materials available to ordinary people, the world was democratized in an unprecedented fashion. Knowledge was disseminated widely like never before. Movable type enabled the culture to change far more than at any other time in human history. Marshall McLuhan, “the metaphysician of media,” was asked in 1969 about Gutenberg and why he thought practically every aspect of modern life is a direct consequence of the printing press.4 He said that, first, the mechanization of book printing was the blueprint of all mechanization to follow. Typography became the first uniformly repeatable commodity, and led to Henry Ford, the first assembly line, and the first mass production.


pages: 391 words: 105,382

Utopia Is Creepy: And Other Provocations by Nicholas Carr

Abraham Maslow, Air France Flight 447, Airbnb, Airbus A320, AltaVista, Amazon Mechanical Turk, augmented reality, autonomous vehicles, Bernie Sanders, book scanning, Brewster Kahle, Buckminster Fuller, Burning Man, Captain Sullenberger Hudson, centralized clearinghouse, Charles Lindbergh, cloud computing, cognitive bias, collaborative consumption, computer age, corporate governance, CRISPR, crowdsourcing, Danny Hillis, data science, deskilling, digital capitalism, digital map, disruptive innovation, Donald Trump, driverless car, Electric Kool-Aid Acid Test, Elon Musk, Evgeny Morozov, factory automation, failed state, feminist movement, Frederick Winslow Taylor, friendly fire, game design, global village, Google bus, Google Glasses, Google X / Alphabet X, Googley, hive mind, impulse control, indoor plumbing, interchangeable parts, Internet Archive, invention of movable type, invention of the steam engine, invisible hand, Isaac Newton, Jeff Bezos, jimmy wales, Joan Didion, job automation, John Perry Barlow, Kevin Kelly, Larry Ellison, Lewis Mumford, lifelogging, lolcat, low skilled workers, machine readable, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Max Levchin, means of production, Menlo Park, mental accounting, natural language processing, Neal Stephenson, Network effects, new economy, Nicholas Carr, Nick Bostrom, Norman Mailer, off grid, oil shale / tar sands, Peter Thiel, plutocrats, profit motive, Ralph Waldo Emerson, Ray Kurzweil, recommendation engine, Republic of Letters, robot derives from the Czech word robota Czech, meaning slave, Ronald Reagan, scientific management, self-driving car, SETI@home, side project, Silicon Valley, Silicon Valley ideology, Singularitarianism, Snapchat, social graph, social web, speech recognition, Startup school, stem cell, Stephen Hawking, Steve Jobs, Steven Levy, technoutopianism, TED Talk, the long tail, the medium is the message, theory of mind, Turing test, Tyler Cowen, Whole Earth Catalog, Y Combinator, Yochai Benkler

But as memory shifts from the individual mind to the machine’s shared database, what happens to that unique “cohesion” that gives rise to personal knowledge, selfhood’s core? THE MEDIUM IS McLUHAN July 18, 2011 ONE OF MY FAVORITE YouTube videos is a clip from a 1968 Canadian TV show featuring a debate between Norman Mailer and Marshall McLuhan. The two men, both icons of the sixties, could hardly be more different. Leaning forward in his chair, Mailer is pugnacious, animated, engaged. McLuhan, abstracted and smiling wanly, seems to be on autopilot. He speaks in canned riddles. “The planet is no longer nature,” he announces, to Mailer’s uncomprehending stare; “it’s now the content of an art work.”

“The planet is no longer nature,” he announces, to Mailer’s uncomprehending stare; “it’s now the content of an art work.” Watching McLuhan (who would have turned one hundred this week), you can’t quite decide whether he was a genius or just had a screw loose. Both impressions, it turns out, are justified. As the novelist Douglas Coupland argued in his recent biography, Marshall McLuhan: You Know Nothing of My Work!, McLuhan’s mind was probably situated at the mild end of the autism spectrum. He also suffered from a couple of major cerebral traumas. In 1960, he had a stroke so severe that he was given his last rites. In 1967, just a few months before the Mailer debate, surgeons removed a tumor the size of a small apple from the base of his brain.

Speaking to college students in 1956, Robert Frost said, “I am always pleased when I see someone making motions like this—like a metronome. Seeing the music measured. Measure always reassures me. Measure in love, in government, measure in selfishness, measure in unselfishness.” Measure in measurement, too, would seem advisable. SMARTPHONES ARE HOT October 21, 2014 THE LIGHTBULB, MARSHALL MCLUHAN wrote, is an example of a medium without content. Walk into a dark room and hit the light switch, and the bulb generates a new environment even though the bulb transmits no information. The idea of a medium without content is hard to grasp. It doesn’t make sense in the context of our assumptions about media.


pages: 366 words: 94,209

Throwing Rocks at the Google Bus: How Growth Became the Enemy of Prosperity by Douglas Rushkoff

activist fund / activist shareholder / activist investor, Airbnb, Alan Greenspan, algorithmic trading, Amazon Mechanical Turk, Andrew Keen, bank run, banking crisis, barriers to entry, benefit corporation, bitcoin, blockchain, Burning Man, business process, buy and hold, buy low sell high, California gold rush, Capital in the Twenty-First Century by Thomas Piketty, carbon footprint, centralized clearinghouse, citizen journalism, clean water, cloud computing, collaborative economy, collective bargaining, colonial exploitation, Community Supported Agriculture, corporate personhood, corporate raider, creative destruction, crowdsourcing, cryptocurrency, data science, deep learning, disintermediation, diversified portfolio, Dutch auction, Elon Musk, Erik Brynjolfsson, Ethereum, ethereum blockchain, fiat currency, Firefox, Flash crash, full employment, future of work, gamification, Garrett Hardin, gentrification, gig economy, Gini coefficient, global supply chain, global village, Google bus, Howard Rheingold, IBM and the Holocaust, impulse control, income inequality, independent contractor, index fund, iterative process, Jaron Lanier, Jeff Bezos, jimmy wales, job automation, Joseph Schumpeter, Kickstarter, Large Hadron Collider, loss aversion, low interest rates, Lyft, Marc Andreessen, Mark Zuckerberg, market bubble, market fundamentalism, Marshall McLuhan, means of production, medical bankruptcy, minimum viable product, Mitch Kapor, Naomi Klein, Network effects, new economy, Norbert Wiener, Oculus Rift, passive investing, payday loans, peer-to-peer lending, Peter Thiel, post-industrial society, power law, profit motive, quantitative easing, race to the bottom, recommendation engine, reserve currency, RFID, Richard Stallman, ride hailing / ride sharing, Ronald Reagan, Russell Brand, Satoshi Nakamoto, Second Machine Age, shareholder value, sharing economy, Silicon Valley, Snapchat, social graph, software patent, Steve Jobs, stock buybacks, TaskRabbit, the Cathedral and the Bazaar, The Future of Employment, the long tail, trade route, Tragedy of the Commons, transportation-network company, Turing test, Uber and Lyft, Uber for X, uber lyft, unpaid internship, Vitalik Buterin, warehouse robotics, Wayback Machine, Y Combinator, young professional, zero-sum game, Zipcar

That’s why it’s useful—particularly in a rapidly changing media environment—to look at corporations as if they were forms of media: programs, written by people at a particular moment in history in order to accomplish specific goals. Once we have a handle on the corporate program, we’ll have a much easier time understanding what happened when we plugged it into the digital economy, as well as what to do about it. Marshall McLuhan, the godfather of media theory, liked to evaluate any medium or technology by asking four related questions about it.1 The “tetrad,” as he called it—really an updated version of Aristotle’s four “causes”—went like this: What does the medium enhance or amplify? What does the medium make obsolete?

Or in today’s parlance, while the founders of Amazon and Uber should be allowed to keep the money they make, they shouldn’t be able to develop platform monopolies that disconnect workers from the resources they need to do their jobs or from earning an ownership stake in the platform itself. The ability to create and exchange value must remain distributed and available—a free market. Early twentieth-century English writers Hilaire Belloc and G. K. Chesterton—and, later, a young Marshall McLuhan—saw in distributism a definitive answer to the failures of both capitalism and state socialism.6, 7, 8 They looked to that same brief moment in the late Middle Ages we’ve been exploring, when the market was in ascendance and former peasants were making and trading things, as the best example of the ideal economic system.

Matt Bruenig, “This One Weird Trick Actually Cuts Child Poverty in Half,” demos.org, July 21, 2014. 64. Dylan Matthews, “A Guaranteed Income for Every American Would Eliminate Poverty—And It Wouldn’t Destroy the Economy,” vox.com, July 23, 2014. 65. Anthony B. Atkinson, Inequality: What Can Be Done? (Cambridge, Mass.: Harvard University Press, 2015). Chapter Two: The Growth Trap 1. Marshall McLuhan and Eric McLuhan, Laws of Media: The New Science (Toronto: University of Toronto Press, 1992). 2. For the best historical explanation of the negative effect of chartered commerce and corporatism on the marketplace, see Fernand Braudel, Civilization and Capitalism, 15th–18th Century, vol. 1: The Structures of Everyday Life (New York: Harper & Row, 1982). 3.


pages: 573 words: 142,376

Whole Earth: The Many Lives of Stewart Brand by John Markoff

A Pattern Language, air freight, Anthropocene, Apple II, back-to-the-land, Benoit Mandelbrot, Bernie Madoff, Beryl Markham, Big Tech, Bill Atkinson, Biosphere 2, Brewster Kahle, Buckminster Fuller, Burning Man, butterfly effect, Claude Shannon: information theory, cloud computing, complexity theory, computer age, Computer Lib, computer vision, Danny Hillis, decarbonisation, demographic transition, disinformation, Douglas Engelbart, Douglas Engelbart, Dynabook, El Camino Real, Electric Kool-Aid Acid Test, en.wikipedia.org, experimental subject, feminist movement, Fillmore Auditorium, San Francisco, Filter Bubble, game design, gentrification, global village, Golden Gate Park, Hacker Conference 1984, Hacker Ethic, Haight Ashbury, Herman Kahn, housing crisis, Howard Rheingold, HyperCard, intentional community, Internet Archive, Internet of things, Jane Jacobs, Jaron Lanier, Jeff Bezos, John Gilmore, John Markoff, John Perry Barlow, Kevin Kelly, Kickstarter, knowledge worker, Lao Tzu, Lewis Mumford, Loma Prieta earthquake, Marshall McLuhan, megacity, Menlo Park, Michael Shellenberger, microdosing, Mitch Kapor, Morris worm, Mother of all demos, move fast and break things, New Urbanism, Norbert Wiener, Norman Mailer, North Sea oil, off grid, off-the-grid, paypal mafia, Peter Calthorpe, Ponzi scheme, profit motive, public intellectual, Ralph Nader, RAND corporation, Ray Kurzweil, Richard Stallman, Sand Hill Road, self-driving car, shareholder value, Silicon Valley, South of Market, San Francisco, speech recognition, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, systems thinking, technoutopianism, Ted Nelson, Ted Nordhaus, TED Talk, The Death and Life of Great American Cities, The Hackers Conference, Thorstein Veblen, traveling salesman, Turing test, upwardly mobile, Vernor Vinge, We are as Gods, Whole Earth Catalog, Whole Earth Review, young professional

His second wife was Ann London, whose father managed a luxury hotel in San Francisco, and as young socialites they regularly appeared in Herb Caen’s gossip columns in the Chronicle. San Francisco was a breath of fresh air for Stern, who had completely struck out in New York, where the art community ignored him. He had been reading an early manuscript of Marshall McLuhan’s Understanding Media, which he had borrowed from the poet M. C. Richards, who had gotten it from the composer John Cage. The notion that it was the medium rather than the content that defined society fascinated him, and he was intent on moving away from his poetry of words to create collages of dynamic objects, images, light, and sound.

The shape of that epoch was still unexplored: “We will see what has been entered with the publication of the first hazy image from the moon of our Earth—glowing disk, mandala of unity, inescapably ourself,” Brand wrote. Where did this come from? Most likely it was a mixture of what he had learned from his time in Oregon on the Warm Springs Reservation, reading Marshall McLuhan—and quite possibly the draft text of an inauguration speech that would be given by President Johnson in January of 1965. Brand had read an early copy in Udall’s office, and he had underlined this passage: Think of our world as it looks from that rocket that is heading toward Mars. It is like a child’s globe, hanging in space, the continent stuck to its side like colored maps.

Udall, with the prompting and assistance of Sharon Francis, had sent letters recommending that the Sierra Club consider publishing Brand’s Indian book, arguing that the Indians had a great deal to teach whites about conservation. * * * Brand had made a particularly good connection to the Native American Church in meeting Hola Tso, a church vice president, who invited him to participate in an all-night ritual. “There is not really so much irony . . . in my contemplating Marshall McLuhan’s super-up-to-date Understanding Media in a windblown ponderosa forest several hours before participating in an Indian peyote meeting,” Brand wrote. “Indians munch peyote, sing, and listen more attentively to the voice that print culture’s din has made nearly inaudible.” The Native American Church ceremony was more devout than anything he had ever encountered.


pages: 538 words: 164,533

1968: The Year That Rocked the World by Mark Kurlansky

anti-communist, Berlin Wall, colonial rule, cuban missile crisis, desegregation, Dr. Strangelove, East Village, Electric Kool-Aid Acid Test, European colonialism, feminist movement, global village, Haight Ashbury, Herbert Marcuse, land reform, Marshall McLuhan, Mikhail Gorbachev, military-industrial complex, MITM: man-in-the-middle, Norman Mailer, post-industrial society, Ronald Reagan, South China Sea

With new tools such as communication satellites and inexpensive erasable videotape, television was making everyone very aware of what everyone else was doing, and it was thrilling because for the first time in human experience the important, distant events of the day were immediate. It will never be new again. “Global village” is a sixties term invented by Marshall McLuhan. The shrinking of the globe will never be so shocking in the same way that we will never again feel the thrill of the first moon shots or the first broadcasts from outer space. We now live in a world in which we await a new breakthrough every day. If another 1968 generation is ever produced, its movements will all have Web sites, carefully monitored by law enforcement, while they are e-mailing one another for updates.

Suddenly a Prague student who had never seen the rest of the world, bearded and in Texasski jeans too stiff and too blue, felt part of a liberating world youth movement. CHAPTER 3 A DREAD UNFURLING OF THE BUSHY EYEBROW Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication. —MARSHALL MCLUHAN AND QUENTIN FIORE, The Medium Is the Massage, 1967 LIKE AN UNNOTICED TREE falling in the forest, if there is a march or a sit-in and it is not covered by the press, did it happen? From Martin Luther King, Jr., and John Lewis to Stokely Carmichael and H. Rap Brown, there was wide disagreement on tactics within the civil rights movement, but they all agreed that an event needed to attract the news media.

It is a rare politician who can get away with answers like that, but in 1968, with the rest of the world turned so earnest, Canadians were laughing. Trudeau, with his lack of political experience, would say that the voters had put him up to running as a kind of joke. And now they “are stuck with me.” Fellow Canadian Marshall McLuhan described Trudeau’s face as a “corporate tribal mask.” “Nobody can penetrate it,” McLuhan said. “He has no personal point of view on anything.” On social issues, however, his position was clear. Despite a reputation for womanizing, he took strong stands on women’s issues, including liberalizing abortion laws, and he was also an outspoken advocate of rights for homosexuals.


pages: 343 words: 102,846

Trees on Mars: Our Obsession With the Future by Hal Niedzviecki

"World Economic Forum" Davos, Ada Lovelace, agricultural Revolution, Airbnb, Albert Einstein, Alvin Toffler, Amazon Robotics, anti-communist, big data - Walmart - Pop Tarts, big-box store, business intelligence, Charles Babbage, Colonization of Mars, computer age, crowdsourcing, data science, David Brooks, driverless car, Elon Musk, en.wikipedia.org, Erik Brynjolfsson, Evgeny Morozov, Flynn Effect, Ford Model T, Future Shock, Google Glasses, hive mind, Howard Zinn, if you build it, they will come, income inequality, independent contractor, Internet of things, invention of movable type, Jaron Lanier, Jeff Bezos, job automation, John von Neumann, knowledge economy, Kodak vs Instagram, life extension, Lyft, Marc Andreessen, Marc Benioff, Mark Zuckerberg, Marshall McLuhan, Neil Armstrong, One Laptop per Child (OLPC), Peter H. Diamandis: Planetary Resources, Peter Thiel, Pierre-Simon Laplace, Ponzi scheme, precariat, prediction markets, Ralph Nader, randomized controlled trial, Ray Kurzweil, ride hailing / ride sharing, rising living standards, Robert Solow, Ronald Reagan, Salesforce, self-driving car, shareholder value, sharing economy, Silicon Valley, Silicon Valley startup, Skype, Steve Jobs, TaskRabbit, tech worker, technological singularity, technological solutionism, technoutopianism, Ted Kaczynski, TED Talk, Thomas L Friedman, Tyler Cowen, Uber and Lyft, uber lyft, Virgin Galactic, warehouse robotics, working poor

We lived within and for and through the present day—allowing the reality of its known unknown into our everyday lives the same way we integrated the rituals and patterns of gathering food or mourning the dead into the story we told each other, the ongoing story that made sense of how the tribe lived and survived. In this way, “people,” theorized Marshall McLuhan, “were drawn together into a tribal mesh” and partook of “the collective unconscious.” Before past and future abstraction, McLuhan saw us as “audio-tactile,” living “in a magical integral world patterned by myth and ritual, its values divine.”5 By “audio-tactile” he meant that people understood what was happening around them by feel and sense, rather than by some arbitrary divide of days into years, months, weeks, minutes, and seconds.

The Times, notably, highlighted “the transmission of thought, the vital impulse of matter” as the telegraph’s great achievement, as if the telegraph had somehow erased the alphabet and tapped directly into the simultaneity of the thought process.22 Now we are no more than a hundred and twenty years from the time Marshall McLuhan would write of a new global consciousness; the “village” he envisioned would be a triumphant return to the unified audio-tactile consciousness of the tribal prehistoric, only without the blinders, without the limits, without the obsfucation of magic. “Today,” enthused the great 1960s philosopher, “we have extended our central nervous systems in a global embrace, abolishing both space and time as far as our planet is concerned.

But for many of us, even those of us actively involved in pursuing future and transferring more and more of life into captured information, in some hidden part of the brain, a plate is still a circle and death is still the known unknown to be feared and placated. The old modes linger. We have not yet, and may never, end our longstanding relationship to the magic that once overshadowed almost everything in human life. The process is slow and confusing. “Man the food-gatherer reappears incongruously as information-gatherer,” remarked Marshall McLuhan in 1967. We look at what Ariel Garten is selling and wonder: Is it magic or information? Is it story or science? (It is both and neither.) The time of the permanent future is not the triumph of knowledge over magic, of logic over feeling. It is the triumph of information. Magic—the narrative of the perpetual unknown—lingers in the crannies of our consciousness.


pages: 170 words: 49,193

The People vs Tech: How the Internet Is Killing Democracy (And How We Save It) by Jamie Bartlett

Ada Lovelace, Airbnb, AlphaGo, Amazon Mechanical Turk, Andrew Keen, autonomous vehicles, barriers to entry, basic income, Bernie Sanders, Big Tech, bitcoin, Black Lives Matter, blockchain, Boris Johnson, Californian Ideology, Cambridge Analytica, central bank independence, Chelsea Manning, cloud computing, computer vision, creative destruction, cryptocurrency, Daniel Kahneman / Amos Tversky, data science, deep learning, DeepMind, disinformation, Dominic Cummings, Donald Trump, driverless car, Edward Snowden, Elon Musk, Evgeny Morozov, fake news, Filter Bubble, future of work, general purpose technology, gig economy, global village, Google bus, Hans Moravec, hive mind, Howard Rheingold, information retrieval, initial coin offering, Internet of things, Jeff Bezos, Jeremy Corbyn, job automation, John Gilmore, John Maynard Keynes: technological unemployment, John Perry Barlow, Julian Assange, manufacturing employment, Mark Zuckerberg, Marshall McLuhan, Menlo Park, meta-analysis, mittelstand, move fast and break things, Network effects, Nicholas Carr, Nick Bostrom, off grid, Panopticon Jeremy Bentham, payday loans, Peter Thiel, post-truth, prediction markets, QR code, ransomware, Ray Kurzweil, recommendation engine, Renaissance Technologies, ride hailing / ride sharing, Robert Mercer, Ross Ulbricht, Sam Altman, Satoshi Nakamoto, Second Machine Age, sharing economy, Silicon Valley, Silicon Valley billionaire, Silicon Valley ideology, Silicon Valley startup, smart cities, smart contracts, smart meter, Snapchat, Stanford prison experiment, Steve Bannon, Steve Jobs, Steven Levy, strong AI, surveillance capitalism, TaskRabbit, tech worker, technological singularity, technoutopianism, Ted Kaczynski, TED Talk, the long tail, the medium is the message, the scientific method, The Spirit Level, The Wealth of Nations by Adam Smith, The Wisdom of Crowds, theory of mind, too big to fail, ultimatum game, universal basic income, WikiLeaks, World Values Survey, Y Combinator, you are the product

Maria Araujo and Daniel Davila, ‘Machine learning improves oil and gas monitoring’, www.talkingiotinenergy.com, 9 June 2017. 18 Cathy O’Neil, Weapons of Math Destruction (Penguin Books, 2016). O’Neil also has an excellent blog at www.mathbabe.org detailing similar instances. Chapter 2: The Global Village 1 Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man (University of Toronto Press, 1962). 2 Eric Norden, ‘The Playboy Interview: Marshall McLuhan’, Playboy, March 1969. 3 James Madison, ‘Federalist No. 10 – The Utility of the Union as a Safeguard Against Domestic Faction and Insurrection’, 23 November 1787. 4 Thomas Hawk, ‘How to unleash the wisdom of crowds’, www.theconversation.com, 9 February 2016. 5 See especially the following authors: Zeynep Tufekci, Eli Pariser and Evgeny Morozov.

Political leaders are evolving to the new medium of information – hence the rise of populists who promise emotional, immediate and total answers. But warring tribes of anchorless, confused citizens is a precursor to totalitarianism. BACK IN THE 1960S, celebrity academic and cryptic cultural theorist Marshall McLuhan predicted that the coming age of electronic communications would lead to the breakdown of established structures and identities. The consequence, he asserted, would be a return to a more tribal society. He famously called this seamless web of information ‘the global village’.1 People at the time celebrated this idea.


Paper Knowledge: Toward a Media History of Documents by Lisa Gitelman

Alvin Toffler, An Inconvenient Truth, Andrew Keen, Charles Babbage, computer age, corporate governance, Dennis Ritchie, deskilling, Douglas Engelbart, Douglas Engelbart, East Village, en.wikipedia.org, information retrieval, Internet Archive, invention of movable type, Ivan Sutherland, Jaron Lanier, Ken Thompson, knowledge economy, Lewis Mumford, machine translation, Marshall McLuhan, Mikhail Gorbachev, military-industrial complex, national security letter, Neal Stephenson, On the Economy of Machinery and Manufactures, optical character recognition, profit motive, QR code, RAND corporation, RFC: Request For Comment, scientific management, Shoshana Zuboff, Silicon Valley, Steve Jobs, tacit knowledge, technological determinism, The Structural Transformation of the Public Sphere, Turing test, WikiLeaks, Works Progress Administration

I do not wish to render the past narrowly in terms of or service to the present any more than I would deny that present “adventures” with technology—as Jacques Derrida puts it—promote “a sort of future anterior,” enriching our sense of the past.25 In what follows I have aimed to open the question of digital text—or to allow readers to open that question—in what I hope are original and productive ways, inspired in part by the work of Matthew Kirschenbaum, Richard Harper, and David Levy, among numerous others.26 Readers may find in the end that this book hops toward digital media and then refuses to land there, or at least refuses to plant a proper flag on arrival. Chapter 4 concerns a digital format for documents—the portable document format or pdf file—but it is a peculiarly backward-­looking format, characterized by what Marshall McLuhan might have called an acute rearview-­mirror-­ism.27 (“Warning: Objects in mirror . . .”) A second, related argument advanced here is that the broad categories that have become proper to the history of communication and that increasingly have a bearing on popular discourse are insufficient and perhaps even hazardous to our thinking.28 I refer in particular to the concept of “print culture,” and one aim of what follows is to discourage its use.

Demand XEROGRAPHERS OF THE MIND 91 was high everywhere: when Baker Library installed its Xerox 914 in 1964, it made 25,000 copies in the first three months, “twice as many as had been expected.”26 America’s great circulating libraries had long promoted the secular “devotions of self-­realization that embody freedom in liberal democracy,”27 in the form of selecting, borrowing, and reading books, and now those devotions were being joined by the practice of xerographically excerpting books. Anyone can “make his own book,” Marshall McLuhan pronounced, and make it out of other books.28 Copying—as few scholars have admitted publicly—would become a surrogate for reading, displacing knowledge: you can read something and have it in mind, or you can Xerox something and have it at hand.29 Ultimately Ellsberg had copies or partial copies of the history squirreled away with different friends.

Kirschenbaum, Mechanisms: New Media and the Forensic Imagination (Cambridge, MA: mit Press, 2008); Richard H. R. Harper, Inside the imf: An Ethnography of Documents, Technology, and Organisational Action (San Diego, CA: Academic, 1998); Levy, Scrolling Forward. The rearview mirror is a figure from Marshall McLuhan and Quentin Fiore, The Medium Is the Massage: An Inventory of Effects (New York: Bantam, 1967). “Objects in the mirror . . .” is a more recent catchphrase. The argument is advanced as well, incidentally, to correct myself for using such categories in the past. Michael Winship first disparaged “print culture” to me, and I remain grateful that, on reflection, I have accepted his irritation as my own.


pages: 287 words: 86,919

Protocol: how control exists after decentralization by Alexander R. Galloway

Ada Lovelace, airport security, Alvin Toffler, Berlin Wall, bioinformatics, Bretton Woods, Charles Babbage, computer age, Computer Lib, Craig Reynolds: boids flock, Dennis Ritchie, digital nomad, discovery of DNA, disinformation, Donald Davies, double helix, Douglas Engelbart, Douglas Engelbart, easy for humans, difficult for computers, Fall of the Berlin Wall, Free Software Foundation, Grace Hopper, Hacker Ethic, Hans Moravec, informal economy, John Conway, John Markoff, John Perry Barlow, Ken Thompson, Kevin Kelly, Kickstarter, late capitalism, Lewis Mumford, linear programming, macro virus, Marshall McLuhan, means of production, Menlo Park, moral panic, mutually assured destruction, Norbert Wiener, old-boy network, OSI model, packet switching, Panopticon Jeremy Bentham, phenotype, post-industrial society, profit motive, QWERTY keyboard, RAND corporation, Ray Kurzweil, Reflections on Trusting Trust, RFC: Request For Comment, Richard Stallman, semantic web, SETI@home, stem cell, Steve Crocker, Steven Levy, Stewart Brand, Ted Nelson, telerobotics, The future is already here, the market place, theory of mind, urban planning, Vannevar Bush, Whole Earth Review, working poor, Yochai Benkler

Control the “.” and you control access.”13 Since the root servers are at the top, they have ultimate control over the existence (but not necessarily the content) of each lesser branch. Without the foundational support of the root servers, all lesser branches of the DNS network become unusable. Such a reality should shatter our image of the Internet as a vast, uncontrollable meshwork. Any networked relation will have multiple, nested protocols. To steal an insight from Marshall McLuhan, the content of every new protocol is always another protocol. Take, for example, a typical transaction on the World Wide Web. A Web page containing text and graphics (themselves protocological artifacts) is marked up in the HTML protocol. The protocol known as Hypertext Transfer Protocol (HTTP) encapsulates this HTML object and allows it to be served by an Internet host.

The provocative but tantalizingly thin Pandemonium: The Rise of Predatory Locales in the Postwar World from architect Branden Hookway, looks at how cybernetic bodies permeate twentieth-century life. Other important theorists from the field of computer and media studies who have influenced me include Vannevar Bush, Hans Magnus Enzensberger, Marshall McLuhan, Lewis Mumford, and Alan Turing. I am also inspired by Lovink’s new school of media theory known as Net criticism. This loose international grouping of critics and practitioners has grown up with the Internet and includes the pioneering work of Hakim Bey Introduction 18 and Critical Art Ensemble, as well as newer material from Timothy Druckrey, Marina Gržinić, Lev Manovich, Sadie Plant, and many others.

Wiener also writes that the “control of a machine on the basis of its actual performance rather than its expected performance is known as feedback” (p. 24). 83. Wiener, Cybernetics, p. 26. 84. Many others have followed in Wiener’s footsteps. In 1960 J. C. R. Licklider, an early theorist and researcher of computer networks, wrote about what he called the “man-machine symbiosis.” Marshall McLuhan also claimed that technology itself is nothing but an extension of man’s nervous system. Computer pioneer Douglas Engelbart considered technology to be simply an augmentation of the human faculties. For relevant texts by Licklider and Engelbart, see Randall Packer and Ken Jordan, Multimedia: From Wagner to Virtual Reality (New York: Norton, 2001).


pages: 397 words: 110,130

Smarter Than You Think: How Technology Is Changing Our Minds for the Better by Clive Thompson

4chan, A Declaration of the Independence of Cyberspace, Andy Carvin, augmented reality, barriers to entry, behavioural economics, Benjamin Mako Hill, butterfly effect, citizen journalism, Claude Shannon: information theory, compensation consultant, conceptual framework, context collapse, corporate governance, crowdsourcing, Deng Xiaoping, digital rights, discovery of penicillin, disruptive innovation, Douglas Engelbart, Douglas Engelbart, drone strike, Edward Glaeser, Edward Thorp, en.wikipedia.org, Evgeny Morozov, experimental subject, Filter Bubble, folksonomy, Freestyle chess, Galaxy Zoo, Google Earth, Google Glasses, Gunnar Myrdal, guns versus butter model, Henri Poincaré, hindsight bias, hive mind, Howard Rheingold, Ian Bogost, information retrieval, iterative process, James Bridle, jimmy wales, John Perry Barlow, Kevin Kelly, Khan Academy, knowledge worker, language acquisition, lifelogging, lolcat, Mark Zuckerberg, Marshall McLuhan, Menlo Park, Netflix Prize, Nicholas Carr, Panopticon Jeremy Bentham, patent troll, pattern recognition, pre–internet, public intellectual, Richard Feynman, Ronald Coase, Ronald Reagan, Rubik’s Cube, sentiment analysis, Silicon Valley, Skype, Snapchat, Socratic dialogue, spaced repetition, superconnector, telepresence, telepresence robot, The future is already here, The Nature of the Firm, the scientific method, the strength of weak ties, The Wisdom of Crowds, theory of mind, transaction costs, Twitter Arab Spring, Two Sigma, Vannevar Bush, Watson beat the top human players on Jeopardy!, WikiLeaks, X Prize, éminence grise

Consider an experiment conducted by MadV: Some of my writing appeared previously in “Clive Thompson on How YouTube Changes the Way We Think,” Wired, October 2011, accessed March 23, 2013, www.wired.com/techbiz/people/magazine/17-01/st_thompson. We’re in the transitional moment: Marshall McLuhan, Understanding Media: The Extensions of Man, critical ed. (1964; Corte Madera, CA: Gingko Press, 2003), 19–20; Eric Norden, “The Playboy Interview: Marshall McLuhan,” Playboy, March 1969, reprinted in Next Nature, December 24, 2009, accessed March 23, 2013, www.nextnature.net/2009/12/the-playboy-interview-marshall-mcluhan/. “You can describe in words how to swing a golf club”: Clive Thompson, “The Know-It-All Machine,” Lingua Franca, September 2001, accessed March 23, 2013, linguafranca.mirror.theinfo.org/print/0109/cover.html.

Neither prediction was quite right, of course, yet neither was quite wrong. The one thing that both apocalyptics and utopians understand and agree upon is that every new technology pushes us toward new forms of behavior while nudging us away from older, familiar ones. Harold Innis—the lesser-known but arguably more interesting intellectual midwife of Marshall McLuhan—called this the bias of a new tool. Living with new technologies means understanding how they bias everyday life. What are the central biases of today’s digital tools? There are many, but I see three big ones that have a huge impact on our cognition. First, they allow for prodigious external memory: smartphones, hard drives, cameras, and sensors routinely record more information than any tool before them.

To see where things are headed, it would be best to pay attention to these seemingly trivial or even crude amateur experiments, because it’s often in the realm of the amateur where the truly new is possible; amateurs are exempt from the commercial pressures that have locked professional TV, film, and industrial video into its narrow palette of genres and shots. Mind you, it’s also true that today’s amateurs probably aren’t experimenting aggressively enough. Most are still trying to mimic the language of traditional video, producing material that apes the form and content of TV and movies. We’re in the transitional moment that, as Marshall McLuhan points out, occurs at the beginning of every new medium. At first, we have no idea what to do with it—so we tend to repeat the style of the last major media. When printing first made it possible to mass-produce novels, authors tended to recycle the older tropes of letter writing, mock-heroic poetry, and nonfiction.


pages: 205 words: 61,903

Survival of the Richest: Escape Fantasies of the Tech Billionaires by Douglas Rushkoff

"World Economic Forum" Davos, 4chan, A Declaration of the Independence of Cyberspace, agricultural Revolution, Airbnb, Alan Greenspan, Amazon Mechanical Turk, Amazon Web Services, Andrew Keen, AOL-Time Warner, artificial general intelligence, augmented reality, autonomous vehicles, basic income, behavioural economics, Big Tech, biodiversity loss, Biosphere 2, bitcoin, blockchain, Boston Dynamics, Burning Man, buy low sell high, Californian Ideology, carbon credits, carbon footprint, circular economy, clean water, cognitive dissonance, Colonization of Mars, coronavirus, COVID-19, creative destruction, Credit Default Swap, CRISPR, data science, David Graeber, DeepMind, degrowth, Demis Hassabis, deplatforming, digital capitalism, digital map, disinformation, Donald Trump, Elon Musk, en.wikipedia.org, energy transition, Ethereum, ethereum blockchain, European colonialism, Evgeny Morozov, Extinction Rebellion, Fairphone, fake news, Filter Bubble, game design, gamification, gig economy, Gini coefficient, global pandemic, Google bus, green new deal, Greta Thunberg, Haight Ashbury, hockey-stick growth, Howard Rheingold, if you build it, they will come, impact investing, income inequality, independent contractor, Jane Jacobs, Jeff Bezos, Jeffrey Epstein, job automation, John Nash: game theory, John Perry Barlow, Joseph Schumpeter, Just-in-time delivery, liberal capitalism, Mark Zuckerberg, Marshall McLuhan, mass immigration, megaproject, meme stock, mental accounting, Michael Milken, microplastics / micro fibres, military-industrial complex, Minecraft, mirror neurons, move fast and break things, Naomi Klein, New Urbanism, Norbert Wiener, Oculus Rift, One Laptop per Child (OLPC), operational security, Patri Friedman, pattern recognition, Peter Thiel, planetary scale, Plato's cave, Ponzi scheme, profit motive, QAnon, RAND corporation, Ray Kurzweil, rent-seeking, Richard Thaler, ride hailing / ride sharing, Robinhood: mobile stock trading app, Sam Altman, Shoshana Zuboff, Silicon Valley, Silicon Valley billionaire, SimCity, Singularitarianism, Skinner box, Snapchat, sovereign wealth fund, Stephen Hawking, Steve Bannon, Steve Jobs, Steven Levy, Steven Pinker, Stewart Brand, surveillance capitalism, tech billionaire, tech bro, technological solutionism, technoutopianism, Ted Nelson, TED Talk, the medium is the message, theory of mind, TikTok, Torches of Freedom, Tragedy of the Commons, universal basic income, urban renewal, warehouse robotics, We are as Gods, WeWork, Whole Earth Catalog, work culture , working poor

One level above that, an aggregator of those aggregators (Kayak, Orbitz) can show you which aggregator is doing this the best. Don’t focus on the content, experts like O’Reilly insisted, but the platform on which everyone posts the content. And if there are already a bunch of platforms, become the platform of platforms. “The medium is the message” became the business mantra for The Mindset, while Marshall McLuhan himself earned a posthumous place on the Wired masthead as the magazine’s “patron saint.” According to Peter Thiel, any new business idea should be 10x better than what’s already out there—literally, an order of magnitude better. Borrowing from his former Stanford philosophy teacher, René Girard, Thiel believes that “competition is for losers .”

And just in time. We are living in the midst of a myriad of feedback loops, making it tough to figure out who is doing what to whom. We are the parents of our technologies, but we are also its users and respondents. As John Culkin, one of the fathers of media theory, explained in an article about Marshall McLuhan, “We become what we behold . We shape our tools and then our tools shape us.” While that’s easy to see with straightforward technologies, such as automobiles which shaped suburban living, it’s a little trickier with cybernetic ones. Each cycle is another feedback loop in which both we and our machines change, iterate, and adjust.

Chapter 12: Cybernetic Karma 159   cybernetics : Norbert Wiener, Cybernetics: Or Control and Communication in the Animal and the Machine (New York: Wiley, 1948). 160   “a kind of vaccination” : Nora Bateson, Small Arcs of Larger Circles: Framing Through Other Patterns (Charmouth, UK: Triarchy Press, 2016), 198–99. 161   butterfly flapping : Edward Lorenz, speech to the American Association for the Advancement of Science, Washington, DC, December 29, 1972, transcribed in Edward Lorenz, The Essence of Chaos (Seattle: University of Washington Press, 1993). 162   “anyone may publish” : Ken Jordan and Randall J. Packer, Multimedia: From Wagner to Virtual Reality (New York: W. W. Norton, 2001). 162   “We become what we behold” : J. M. Culkin, “A Schoolman’s Guide to Marshall McLuhan,” Saturday Review, March 18, 1967, 51–53, 71–72. 164   I wrote my dissertation : Douglas Rushkoff, “Monopoly Moneys,” PhD diss., Utrecht University, 2012. 164   the more frequently retail traders transacted : Dalbar, Inc., “Quantitative Analysis of Investor Behavior 2011” (Boston: Dalbar, Inc., 2011). 165   The stock shot upwards : Eric Lam and Lu Wang, “Steely Meme-Stock Short Sellers Stare Down $4.5 Billion Loss,” Bloomberg , June 3, 2021, https:// www .bloomberg .com /news /articles /2021 -06 -03 /defiant -meme -stock -short -sellers -stare -down -4 -5 -billion -loss. 166   A platform like TikTok : Shelly Banjo and Shawn Wen, “A Push-Up Contest on TikTok Exposed a Great Cyber-Espionage Threat,” Bloomberg , May 13, 2021, https:// www .bloomberg .com /news /articles /2021 -05 -13 /how -tiktok -works -and -does -it -share -data -with -china. 167   “They all know the algorithms” : Taylor Lorenz, Kellen Browning, and Sheera Frenkel, “TikTok Teens and K-Pop Stans Say They Sank Trump Rally,” New York Times , June 21, 2020, https:// www .nytimes .com /2020 /06 /21 /style /tiktok -trump -rally -tulsa .html. 167   formed a union : Zoe Schiffer, “Exclusive: Google Workers across the Globe Announce International Union Alliance to Hold Alphabet Accountable,” Verge , January 25, 2021, https:// www .theverge .com /2021 /1 /25 /22243138 /google -union -alphabet -workers -europe -announce -global -alliance. 167   “sometimes the boss is the best organizer” : Kate Conger, “Hundreds of Google Employees Unionize, Culminating Years of Activism,” New York Times , January 4, 2021, https:// www .nytimes .com /2021 /01 /04 /technology /google -employees -union .html. 169   an open letter about the frightening potential : Wikimedia, “Open Letter on Artificial Intelligence,” https:// en .wikipedia .org /wiki /Open _Letter _on _Artificial _Intelligence, accessed August 10, 2021. 170   “Things are getting … currently doing” : Cat Clifford, “Billionaire Tech Titan Mark Cuban on AI: ‘It Scares the S— Out of Me,’ ” CNBC , July 25, 2017, https:// www .cnbc .com /2017 /07 /25 /mark -cuban -on -ai -it -scares -me .html. 170   “Is the country going to turn” : Evan Osnos, “Doomsday Prep for the Super Rich,” New Yorker , January 22, 2017, https:// www .newyorker .com /magazine /2017 /01 /30 /doomsday -prep -for -the -super -rich. 170   Employees protested : Peter Kafka, “Google Wants out of the Creepy Military Robot Business,” Vox , March 17, 2016, https:// www .vox .com /2016 /3 /17 /11587060 /google -wants -out -of -the -creepy -military -robot -business. 170   four thousand Googlers : Kate Conger, “Google Employees Resign in Protest Against Pentagon Contract,” Gizmodo , May 14, 2018, https:// gizmodo .com /google -employees -resign -in -protest -against -pentagon -con -1825729300. 171   “the one who becomes the leader” : Associated Press, “Putin: Leader in Artificial Intelligence Will Rule World,” CNBC , September 4, 2017, https:// www .cnbc .com /2017 /09 /04 /putin -leader -in -artificial -intelligence -will -rule -world .html. 171   “I think the danger of AI” : Elon Musk Answers Your Questions!


pages: 407 words: 103,501

The Digital Divide: Arguments for and Against Facebook, Google, Texting, and the Age of Social Netwo Rking by Mark Bauerlein

Alvin Toffler, Amazon Mechanical Turk, Andrew Keen, business cycle, centre right, citizen journalism, collaborative editing, computer age, computer vision, corporate governance, crowdsourcing, David Brooks, digital divide, disintermediation, folksonomy, Frederick Winslow Taylor, Future Shock, Hacker News, Herbert Marcuse, Howard Rheingold, invention of movable type, invention of the steam engine, invention of the telephone, Jaron Lanier, Jeff Bezos, jimmy wales, Kevin Kelly, knowledge worker, late fees, Lewis Mumford, Mark Zuckerberg, Marshall McLuhan, means of production, meta-analysis, moral panic, Network effects, new economy, Nicholas Carr, PageRank, PalmPilot, peer-to-peer, pets.com, radical decentralization, Results Only Work Environment, Saturday Night Live, scientific management, search engine result page, semantic web, Silicon Valley, slashdot, social graph, social web, software as a service, speech recognition, Steve Jobs, Stewart Brand, technology bubble, Ted Nelson, the long tail, the strength of weak ties, The Wisdom of Crowds, Thorstein Veblen, web application, Yochai Benkler

The advantages of having immediate access to such an incredibly rich store of information are many, and they’ve been widely described and duly applauded. “The perfect recall of silicon memory,” Wired’s Clive Thompson has written, “can be an enormous boon to thinking.” But that boon comes at a price. As the media theorist Marshall McLuhan pointed out in the 1960s, media are not just passive channels of information. They supply the stuff of thought, but they also shape the process of thought. And what the Net seems to be doing is chipping away my capacity for concentration and contemplation. My mind now expects to take in information the way the Net distributes it: in a swiftly moving stream of particles.

< Douglas Rushkoff > they call me cyberboy Originally published in Time Digital (1996). DOUGLAS RUSHKOFF is the author of best-selling books on media and society, including Media Virus!: Hidden Agendas in Popular Culture (1994) and Coercion: Why We Listen to What They Say (1999), winner of the Marshall McLuhan Award for Best Media Book. He made the PBS Frontline documentaries Merchants of Cool, The Persuaders, and Digital Nation. He teaches at New York University’s Interactive Telecommunications Program and in Graduate Media Studies at The New School. His website is http://rushkoff.com. NOT SO LONG AGO, I could freak people out by talking about cyberculture.

It has broken down the doors of perception. Now, we’re adopting split focus as a cognitive booster rocket, the upgrade we need to survive in our multilayered new spaces. How else can we cope with an era of unprecedented simultaneity, a place we’ve hurtled into without any “way of getting our bearings,” as Marshall McLuhan noted in 1967.8 Multitasking is the answer, the sword in the stone. Why not do two (or more) things per moment when before you would have done one? “It’s a multitasking world out there. Your news should be the same. CNN Pipeline—multiple simultaneous news streams straight to your desktop.” I am watching this ad on a huge screen at the Detroit airport one May evening after my flight home is canceled.


pages: 281 words: 71,242

World Without Mind: The Existential Threat of Big Tech by Franklin Foer

artificial general intelligence, back-to-the-land, Berlin Wall, big data - Walmart - Pop Tarts, Big Tech, big-box store, Buckminster Fuller, citizen journalism, Colonization of Mars, computer age, creative destruction, crowdsourcing, data is the new oil, data science, deep learning, DeepMind, don't be evil, Donald Trump, Double Irish / Dutch Sandwich, Douglas Engelbart, driverless car, Edward Snowden, Electric Kool-Aid Acid Test, Elon Musk, Evgeny Morozov, Fall of the Berlin Wall, Filter Bubble, Geoffrey Hinton, global village, Google Glasses, Haight Ashbury, hive mind, income inequality, intangible asset, Jeff Bezos, job automation, John Markoff, Kevin Kelly, knowledge economy, Law of Accelerating Returns, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, means of production, move fast and break things, new economy, New Journalism, Norbert Wiener, off-the-grid, offshore financial centre, PageRank, Peace of Westphalia, Peter Thiel, planetary scale, Ray Kurzweil, scientific management, self-driving car, Silicon Valley, Singularitarianism, software is eating the world, Steve Jobs, Steven Levy, Stewart Brand, strong AI, supply-chain management, TED Talk, the medium is the message, the scientific method, The Wealth of Nations by Adam Smith, The Wisdom of Crowds, Thomas L Friedman, Thorstein Veblen, Upton Sinclair, Vernor Vinge, vertical integration, We are as Gods, Whole Earth Catalog, yellow journalism

If some of these sentiments sound familiar, it is because they have echoed in dozens of Apple commercials over the years. In a way, this was a theory of radical individualism and self-reliance—a forerunner of Silicon Valley libertarianism. But Brand had studied the works of such thinkers as Buckminster Fuller, Norbert Wiener, and Marshall McLuhan. All of his intellectual heroes wrote about the importance of looking at systems and networks. This was where the notion of the Whole Earth came in. Brand wanted his readers to think ecologically, to see how everything relates to everything else, to understand their place in the web of life.

Brand could express this sentiment only in gusts of rhetoric that would never survive rigorous analysis, except for the force with which they were exhaled: “Ever since there were two organisms, life has been a matter of coevolution, life growing ever more richly on life. . . . We can ask what kinds of dependency we prefer, but that’s our only choice.” However eloquently expressed, such thoughts weren’t entirely original. Brand borrowed heavily from others, especially Marshall McLuhan, the Canadian academic turned pop icon. Unlike his stuffy colleagues, McLuhan engaged with the culture as it was lived in the sixties—not the work of modernist novelists and action painters, but television, radio, and movies. He was lithe and gnomic, a strangely appealing fixture on TV talk shows, not to mention a perfectly deadpan actor in Woody Allen’s Annie Hall.

“Those magnificent men with their flying machines”: Stewart Brand, “Spacewar: Fanatic Life and Symbolic Death Among the Computer Bums,” Rolling Stone, December 7, 1972. “When computers become available to everybody”: Brand, “Spacewar.” injected an important new phrase into the lexicon: Stewart Brand, II Cybernetic Frontiers (Random House, 1974). “Ever since there were two organisms”: Turner, 121. “Today, after more than a century”: Marshall McLuhan, Understanding Media (McGraw-Hill, 1964), 3. “desert of classified data”: Eric McLuhan and Frank Zingrone, eds., Essential McLuhan (Basic Books, 1995), 92. “Today computers hold out the promise”: McLuhan, 80. “Life will be happier for the on-line individual”: Isaacson, 261. “Hope in life comes from the interconnections”: Tim Berners-Lee, Weaving the Web (HarperCollins, 1999), 209.


Reset by Ronald J. Deibert

23andMe, active measures, air gap, Airbnb, Amazon Web Services, Anthropocene, augmented reality, availability heuristic, behavioural economics, Bellingcat, Big Tech, bitcoin, blockchain, blood diamond, Brexit referendum, Buckminster Fuller, business intelligence, Cal Newport, call centre, Cambridge Analytica, carbon footprint, cashless society, Citizen Lab, clean water, cloud computing, computer vision, confounding variable, contact tracing, contact tracing app, content marketing, coronavirus, corporate social responsibility, COVID-19, crowdsourcing, data acquisition, data is the new oil, decarbonisation, deep learning, deepfake, Deng Xiaoping, disinformation, Donald Trump, Doomsday Clock, dual-use technology, Edward Snowden, Elon Musk, en.wikipedia.org, end-to-end encryption, Evgeny Morozov, failed state, fake news, Future Shock, game design, gig economy, global pandemic, global supply chain, global village, Google Hangouts, Great Leap Forward, high-speed rail, income inequality, information retrieval, information security, Internet of things, Jaron Lanier, Jeff Bezos, John Markoff, Lewis Mumford, liberal capitalism, license plate recognition, lockdown, longitudinal study, Mark Zuckerberg, Marshall McLuhan, mass immigration, megastructure, meta-analysis, military-industrial complex, move fast and break things, Naomi Klein, natural language processing, New Journalism, NSO Group, off-the-grid, Peter Thiel, planetary scale, planned obsolescence, post-truth, proprietary trading, QAnon, ransomware, Robert Mercer, Sheryl Sandberg, Shoshana Zuboff, Silicon Valley, single source of truth, Skype, Snapchat, social distancing, sorting algorithm, source of truth, sovereign wealth fund, sparse data, speech recognition, Steve Bannon, Steve Jobs, Stuxnet, surveillance capitalism, techlash, technological solutionism, the long tail, the medium is the message, The Structural Transformation of the Public Sphere, TikTok, TSMC, undersea cable, unit 8200, Vannevar Bush, WikiLeaks, zero day, zero-sum game

Thinking about changing modes of communication as environments has a long pedigree, and a uniquely Canadian connection to boot. Many Canadians may not be aware of our country’s important legacy around the study of communications technologies associated with the Toronto School of Communications, and in particular with University of Toronto alumni Harold Innis and Marshall McLuhan. (This family of theorizing is also known as “media ecology,” and adherents of it have formed a large professional network called the Media Ecology Association.) Innis and McLuhan both drew attention in their different ways to the material qualities of different modes of communication and how these material qualities affect the nature and quality of communications.

According to one survey study, for some journalists “Twitter has become so normalized that tweets were deemed equally newsworthy as headlines appearing to be from the AP wire.”160 Then there are the physical characteristics of digital interactions that affect the nature of discourse, a topic in which Marshall McLuhan would be right at home. Hidden behind screens with relative anonymity, lacking the physical and other cues that come from face-to-face interaction, users are less inhibited online than off. Their utterances are more likely to be emotionally charged and stripped of the usual decorum that comes from speaking in front of intended recipients.

Virtual, ethereal, weightless, clean, futuristic: these and other terms like them are what first come to mind for most people when they think of digital technologies. But the reality is far different. As long as I’ve studied information and communications technologies, I’ve been fascinated by its often overlooked but vast and inescapable physical infrastructure. No doubt my fascination is thanks to the influence of media ecologists like Harold Innis and Marshall McLuhan, whose contributions to the field were distinguished by their appreciation of communications technologies’ material qualities. I’ve studied undersea fibre optic cables, toured landing stations off the east coast of Africa, and descended into the depths of a mountain-encased data centre that once served as a nuclear fallout shelter in Stockholm, Sweden.


pages: 286 words: 94,017

Future Shock by Alvin Toffler

Albert Einstein, Alvin Toffler, Brownian motion, Buckminster Fuller, Charles Lindbergh, cognitive dissonance, Colonization of Mars, corporate governance, East Village, Future Shock, global village, Great Leap Forward, Haight Ashbury, Herman Kahn, information retrieval, intentional community, invention of agriculture, invention of movable type, invention of writing, Lewis Mumford, longitudinal study, Marshall McLuhan, mass immigration, Menlo Park, New Urbanism, Norman Mailer, open immigration, planned obsolescence, post-industrial society, RAND corporation, social intelligence, Teledyne, the market place, Thomas Kuhn: the structure of scientific revolutions, urban renewal, Whole Earth Catalog, zero-sum game

No one ought to have the nerve to pontificate on our present worries without reading it." R. Buckminster Fuller: "Cogent ... brilliant ... I hope vast numbers will read Toffler's book." Betty Friedan: "Brilliant and true ... Should be read by anyone with the responsibility of leading or participating in movements for change in America today." Marshall McLuhan: "FUTURE SHOCK ... is 'where it's at.'" Robert Rimmer, author of The Harrad Experiment: "A magnificent job ... Must reading." John Diebold: "For those who want to understand the social and psychological implications of the technological revolution, this is an incomparable book." WALL STREET JOURNAL: "Explosive ...

Attractive male and female "guides," similarly nude under their veils, offer each guest a stereophonic headset, a see-through mask, and, from time to time, balloons, kaleidoscopes, tambourines, plastic pillows, mirrors, pieces of crystal, marshmallows, slides and slide projectors. Folk and rock music, interspersed with snatches of television commercials, street noises and a lecture by or about Marshall McLuhan fill the ears. As the music grows more excited, guests and guides begin to dance on the platforms and the carpeted white walkways that connect them. Bubbles drift down from machines in the ceiling. Hostesses float through, spraying a variety of fragrances into the air. Lights change color and random images wrap themselves around the walls, guests and guides.

Thus, anyone who has attempted to buy a car lately, as I have, soon finds that the task of learning about the various brands, lines, models and options (even within a fixed price range) requires days of shopping and reading. In short, the auto industry may soon reach the point at which its technology can economically produce more diversity than the consumer needs or wants. Yet we are only beginning the march toward destandardization of our material culture. Marshall McLuhan has noted that "Even today, most United States automobiles are, in a sense, custom-produced. Figuring all possible combinations of styles, options and colors available on a certain new family sports car, for example, a computer expert came up with 25,000,000 different versions of it for a buyer ...


pages: 547 words: 148,732

How to Change Your Mind: What the New Science of Psychedelics Teaches Us About Consciousness, Dying, Addiction, Depression, and Transcendence by Michael Pollan

1960s counterculture, Abraham Maslow, Albert Einstein, Anton Chekhov, Burning Man, cognitive dissonance, conceptual framework, crowdsourcing, dark matter, Day of the Dead, Douglas Engelbart, East Village, experimental subject, Exxon Valdez, Golden Gate Park, Google Earth, Haight Ashbury, Howard Rheingold, Internet Archive, John Markoff, John Perry Barlow, Kevin Kelly, Marshall McLuhan, Mason jar, Menlo Park, meta-analysis, microdosing, military-industrial complex, moral panic, Mother of all demos, off-the-grid, overview effect, placebo effect, radical decentralization, Ralph Waldo Emerson, randomized controlled trial, reality distortion field, Ronald Reagan, Salesforce, satellite internet, scientific mainstream, scientific worldview, selective serotonin reuptake inhibitor (SSRI), sensible shoes, Silicon Valley, Skype, Steve Jobs, Stewart Brand, sugar pill, TED Talk, the scientific method, theory of mind, Thomas Bayes, Whole Earth Catalog

CHAPTER THREE HISTORY The First Wave WHEN THE FEDERAL AUTHORITIES CAME down hard on Timothy Leary in the mid-1960s, hitting him with a thirty-year sentence for attempting to bring a small amount of marijuana over the border at Laredo, Texas, in 1966,* the embattled former psychology professor turned to Marshall McLuhan for some advice. The country was in the throes of a moral panic about LSD, inspired in no small part by Leary’s own promotion of psychedelic drugs as a means of personal and cultural transformation and by his recommendation to America’s youth that they “turn on, tune in, drop out.” Dated and goofy as those words sound to our ears, there was a moment when they were treated as a credible threat to the social order, an invitation to America’s children not only to take mind-altering drugs but to reject the path laid out for them by their parents and their government—including the path taking young men to Vietnam.

Dated and goofy as those words sound to our ears, there was a moment when they were treated as a credible threat to the social order, an invitation to America’s children not only to take mind-altering drugs but to reject the path laid out for them by their parents and their government—including the path taking young men to Vietnam. Also in 1966, Leary was called before a committee of the U.S. Senate to defend his notorious slogan, which he gamely if not very persuasively attempted to do. In the midst of the national storm raging around him—a storm, it should be said, he quite enjoyed—Leary met with Marshall McLuhan over lunch at the Plaza hotel in New York, the LSD guru betting that the media guru might have some tips on how best to handle the public and the press. “Dreary Senate hearing and courtrooms are not the platforms for your message, Tim,” McLuhan advised, in a conversation that Leary recounts in Flashbacks, one of his many autobiographies.

The ex-professor, who for the occasion had traded in his Brooks Brothers for white robes and love beads (and flowers in his graying hair), implored the throng of tripping “hippies”—the term popularized that year by the local newspaper columnist Herb Caen—to “turn on, tune in, drop out.” The slogan—which he at first said he had thought up in the shower but years later claimed was “given to him” by Marshall McLuhan—would cling to Leary for the rest of his life, earning him the contempt of parents and politicians the world over. But Leary’s story only gets weirder, and sadder. Soon after his departure from Cambridge, the government, alarmed at his growing influence on the country’s youth, launched a campaign of harassment that culminated in the 1966 bust in Laredo; he was driving his family to Mexico on vacation, when a border search of his car turned up a small quantity of marijuana.


pages: 274 words: 75,846

The Filter Bubble: What the Internet Is Hiding From You by Eli Pariser

A Declaration of the Independence of Cyberspace, A Pattern Language, adjacent possible, Amazon Web Services, An Inconvenient Truth, Apple Newton, augmented reality, back-to-the-land, Black Swan, borderless world, Build a better mousetrap, Cass Sunstein, citizen journalism, cloud computing, cognitive dissonance, crowdsourcing, Danny Hillis, data acquisition, disintermediation, don't be evil, Filter Bubble, Flash crash, fundamental attribution error, Gabriella Coleman, global village, Haight Ashbury, Internet of things, Isaac Newton, Jaron Lanier, Jeff Bezos, jimmy wales, John Perry Barlow, Kevin Kelly, knowledge worker, Mark Zuckerberg, Marshall McLuhan, megacity, Metcalfe’s law, Netflix Prize, new economy, PageRank, Paradox of Choice, Patri Friedman, paypal mafia, Peter Thiel, power law, recommendation engine, RFID, Robert Metcalfe, sentiment analysis, shareholder value, Sheryl Sandberg, Silicon Valley, Silicon Valley startup, social graph, social software, social web, speech recognition, Startup school, statistical model, stem cell, Steve Jobs, Steven Levy, Stewart Brand, technoutopianism, Ted Nordhaus, The future is already here, the scientific method, urban planning, We are as Gods, Whole Earth Catalog, WikiLeaks, Y Combinator, Yochai Benkler

And to my community of family and friends, who fill my bubble with intelligence, humor, and love. INTRODUCTION A squirrel dying in front of your house may be more relevant to your interests right now than people dying in Africa. —Mark Zuckerberg, Facebook founder We shape our tools, and thereafter our tools shape us. —Marshall McLuhan, media theorist Few people noticed the post that appeared on Google’s corporate blog on December 4, 2009. It didn’t beg for attention—no sweeping pronouncements, no Silicon Valley hype, just a few paragraphs of text sandwiched between a weekly roundup of top search terms and an update about Google’s finance software.

This book wouldn’t be the same—and wouldn’t be much—without a large team of (sometimes unwitting) collaborators. What follows is my best attempt to credit those who contributed directly. But there’s an even larger number whose scholarship or writing or philosophy gave structure to my thoughts or forced me to think in a new way: Larry Lessig, Neil Postman, Cass Sunstein, Marshall McLuhan, Marvin Minsky, and Michael Schudson come to mind as a start. What’s good in this book owes a lot to this broad cadre of thinkers. The errors, of course, are all mine. The Filter Bubble began as a sketched fragment of text jotted down in the first days of 2010. Elyse Cheney, my literary agent, gave me the confidence to see it as a book.

The Future of the Internet—And How to Stop It. New Haven: Yale University Press, 2008. NOTES Introduction 1 “A squirrel dying”: David Kirkpatrick, The Facebook Effect: The Inside Story of the Company That Is Connecting the World (New York: Simon and Schuster, 2010), 296. 1 “thereafter our tools shape us”: Marshall McLuhan, Understanding Media: The Extensions of Man (Cambridge: MIT Press, 1994). 1 “Personalized search for everyone”: Google Blog, Dec. 4, 2009, accessed Dec. 19, 2010, http://googleblog.blogspot.com/2009/12/personalized-search-for-everyone.html. 2 Google would use fifty-seven signals: Author interview with confidential source. 6 Wall Street Journal study: Julia Angwin, “The Web’s New Gold Mine: Your Secrets,” Wall Street Journal, July 30, 2010, accessed Dec. 19, 2010, http://online.wsj.com/article/SB10001424052748703940904575395073512989404.html. 6 “Yahoo”: Although the official trademark is Yahoo!


pages: 297 words: 83,651

The Twittering Machine by Richard Seymour

4chan, anti-communist, augmented reality, behavioural economics, Bernie Sanders, Big Tech, Black Lives Matter, Cal Newport, Californian Ideology, Cass Sunstein, Chelsea Manning, citizen journalism, classic study, colonial rule, Comet Ping Pong, correlation does not imply causation, credit crunch, crisis actor, crowdsourcing, dark triade / dark tetrad, disinformation, don't be evil, Donald Trump, Elon Musk, Erik Brynjolfsson, Evgeny Morozov, fake news, false flag, Filter Bubble, Gabriella Coleman, gamification, Google Chrome, Google Earth, hive mind, informal economy, Internet of things, invention of movable type, invention of writing, James Bridle, Jaron Lanier, Jeremy Corbyn, Jon Ronson, Jony Ive, Kevin Kelly, Kevin Roose, knowledge economy, late capitalism, Lewis Mumford, liberal capitalism, Mark Zuckerberg, Marshall McLuhan, meta-analysis, Mohammed Bouazizi, moral panic, move fast and break things, Network effects, new economy, packet switching, patent troll, Philip Mirowski, post scarcity, post-industrial society, post-truth, RAND corporation, Rat Park, rent-seeking, replication crisis, sentiment analysis, Shoshana Zuboff, Silicon Valley, Silicon Valley ideology, Skinner box, smart cities, Snapchat, Social Justice Warrior, Steve Bannon, Steve Jobs, Stewart Brand, Stuxnet, surveillance capitalism, TaskRabbit, technological determinism, technoutopianism, TED Talk, the scientific method, Tim Cook: Apple, Timothy McVeigh, Twitter Arab Spring, undersea cable, upwardly mobile, white flight, Whole Earth Catalog, WikiLeaks

As the historian of writing Barry Powell argues . . . Barry B. Powell, Writing: Theory and History of the Technology of Civilization, Wiley-Blackwell: Malden, MA, 2012, p. 12. 4. The ease of associative linking with hypertext . . . Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man, University of Toronto Press: Toronto, 2011, p. 455. 5. It shows us how much our inherited standards of punctuation . . . Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man, University of Toronto Press: Toronto, 2011, p. 455. 6. ‘The more I read,’ Frederick Douglass wrote in 1845 . . . Frederick Douglass, Narrative of the Life of Frederick Douglass, an American Slave, Literary Classics of the United States: New York, 1994, p. 42. 7.

A couple of ordinary sentences can be of enormous economic value, as demonstrated by Snapchat’s loss of $1.3 billion stock value after a single tweet by Kylie Jenner. It shows us how much our inherited standards of punctuation, rubrication and letterform are a legacy of the early modern reinvention of the book as, in Marshall McLuhan’s words, the ‘first uniformly repeatable commodity, the first assembly line, and the first mass-production’.5 It also upsets centred hierarchies of writing, where all texts ultimately refer to and are legitimized by a single, sacred text such as a bible or constitution. On a distributed network of writing, there is no single centre.


pages: 476 words: 125,219

Digital Disconnect: How Capitalism Is Turning the Internet Against Democracy by Robert W. McChesney

2013 Report for America's Infrastructure - American Society of Civil Engineers - 19 March 2013, access to a mobile phone, Alan Greenspan, Albert Einstein, American Legislative Exchange Council, American Society of Civil Engineers: Report Card, AOL-Time Warner, Automated Insights, barriers to entry, Berlin Wall, Big Tech, business cycle, Cass Sunstein, citizen journalism, classic study, cloud computing, collaborative consumption, collective bargaining, company town, creative destruction, crony capitalism, David Brooks, death of newspapers, declining real wages, digital capitalism, digital divide, disinformation, Double Irish / Dutch Sandwich, Dr. Strangelove, Erik Brynjolfsson, Evgeny Morozov, failed state, fake news, Filter Bubble, fulfillment center, full employment, future of journalism, George Gilder, Gini coefficient, Google Earth, income inequality, informal economy, intangible asset, invention of agriculture, invisible hand, Jaron Lanier, Jeff Bezos, jimmy wales, John Markoff, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Perry Barlow, Joseph Schumpeter, Julian Assange, Kickstarter, Mark Zuckerberg, Marshall McLuhan, means of production, Metcalfe’s law, military-industrial complex, mutually assured destruction, national security letter, Nelson Mandela, Network effects, new economy, New Journalism, Nicholas Carr, Occupy movement, ocean acidification, offshore financial centre, patent troll, Peter Thiel, plutocrats, post scarcity, Post-Keynesian economics, power law, price mechanism, profit maximization, profit motive, public intellectual, QWERTY keyboard, Ralph Nader, Richard Stallman, road to serfdom, Robert Metcalfe, Saturday Night Live, sentiment analysis, Silicon Valley, Silicon Valley billionaire, single-payer health, Skype, spectrum auction, Steve Jobs, Steve Wozniak, Steven Levy, Steven Pinker, Stewart Brand, technological determinism, Telecommunications Act of 1996, the long tail, the medium is the message, The Spirit Level, The Structural Transformation of the Public Sphere, The Wealth of Nations by Adam Smith, Thorstein Veblen, too big to fail, transfer pricing, Upton Sinclair, WikiLeaks, winner-take-all economy, yellow journalism, Yochai Benkler

Harold Innis, Political Economy in the Modern State (Toronto: Ryerson Press, 1946), Empire and Communications (Oxford: Clarendon Press, 1950), and The Bias of Communication (Toronto: University of Toronto Press, 1951). 11. See Eric McLuhan and Frank Zingrone, eds., Essential McLuhan (New York: Basic Books, 1995); Marshall McLuhan, Understanding Media: The Extensions of Man (1964; Cambridge: MIT Press, 1999, intro. Lewis H. Lapham); Marshall McLuhan and Quentin Fiore, The Medium Is the Message: An Inventory of Effects (New York: Bantam Books, 1967); and Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man (Toronto, University of Toronto Press, 1962). Another classic in this tradition is Jerry Mander, Four Arguments for the Elimination of Television (New York: Quill, 1978).

In the mid-twentieth century, he wrote long studies on the importance of communication in shaping the course of human history.10 Innis argued that modes of communication and communication technologies were of central importance in understanding human development and that they had profound intrinsic biases. Marshall McLuhan was an acolyte of Innis, though this Canadian English professor altered Innis’s arguments. McLuhan is best known for his notion that the “medium is the message,” that the nature of media content derives from the structure and technology of the medium. The dominant media technology defines a society, he said, changing the very way we think and the way that human societies operate.11 His work was very influential on innumerable thinkers, including Neil Postman, who argued that television had an innate bias toward superficiality.12 “Every intellectual technology,” as Nicholas Carr puts it, “embodies an intellectual ethic, a set of assumptions about how the human mind works or should work.”


pages: 606 words: 157,120

To Save Everything, Click Here: The Folly of Technological Solutionism by Evgeny Morozov

"World Economic Forum" Davos, 3D printing, algorithmic bias, algorithmic trading, Amazon Mechanical Turk, An Inconvenient Truth, Andrew Keen, augmented reality, Automated Insights, behavioural economics, Berlin Wall, big data - Walmart - Pop Tarts, Buckminster Fuller, call centre, carbon footprint, Cass Sunstein, choice architecture, citizen journalism, classic study, cloud computing, cognitive bias, creative destruction, crowdsourcing, data acquisition, Dava Sobel, digital divide, disintermediation, Donald Shoup, driverless car, East Village, en.wikipedia.org, Evgeny Morozov, Fall of the Berlin Wall, Filter Bubble, Firefox, Francis Fukuyama: the end of history, frictionless, future of journalism, game design, gamification, Gary Taubes, Google Glasses, Ian Bogost, illegal immigration, income inequality, invention of the printing press, Jane Jacobs, Jean Tirole, Jeff Bezos, jimmy wales, Julian Assange, Kevin Kelly, Kickstarter, license plate recognition, lifelogging, lolcat, lone genius, Louis Pasteur, machine readable, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, moral panic, Narrative Science, Nelson Mandela, Nicholas Carr, packet switching, PageRank, Parag Khanna, Paul Graham, peer-to-peer, Peter Singer: altruism, Peter Thiel, pets.com, placebo effect, pre–internet, public intellectual, Ray Kurzweil, recommendation engine, Richard Thaler, Ronald Coase, Rosa Parks, self-driving car, Sheryl Sandberg, Silicon Valley, Silicon Valley ideology, Silicon Valley startup, Skype, Slavoj Žižek, smart meter, social graph, social web, stakhanovite, Steve Jobs, Steven Levy, Stuxnet, surveillance capitalism, systems thinking, technoutopianism, TED Talk, the built environment, The Chicago School, The Death and Life of Great American Cities, the medium is the message, The Nature of the Firm, the scientific method, The Wisdom of Crowds, Thomas Kuhn: the structure of scientific revolutions, Thomas L Friedman, transaction costs, Twitter Arab Spring, urban decay, urban planning, urban sprawl, Vannevar Bush, warehouse robotics, WikiLeaks, work culture , Yochai Benkler

How can we account for the diversity of logics and practices promoted by digital tools without having to resort to explanations that revolve around terms like “the Net”? “The Net” is a term that should appear on the last—not first!—page of our books about digital technologies; it cannot explain itself. Like Marshall McLuhan before him, Carr wants to score, rank, and compare different media and come up with some kind of quasi-scientific pecking order for them (McLuhan went as far as to calculate sense ratios for each medium that he “studied”). This very medium-centric approach overlooks the diversity of actual practices enabled by each medium.

Much like with rational-choice theory, what many fellow scholars believe to be rather problematic scholarship is presented as universally admired and entirely uncontroversial. To use Eisenstein as our guide to “the Internet” is to commit to a very particular way of thinking about digital matters. Drawing heavily on the work of Marshall McLuhan, Eisenstein argues that the importance of printing in triggering all the subsequent social transformations had not yet been sufficiently credited (hence she dubbed it the “Unacknowledged Revolution”). But while trying to do justice to the role of the printing press in history, Eisenstein embraces a rather limiting view of print media, overemphasizing what she believes to be the inherent qualities of this technology: fixity (i.e., its ability to preserve texts that might otherwise get lost or badly damaged), ease of dissemination, and the tendency toward standardization.

The authors’ key insight is that the new electronic systems that mediate access to such forms—from online databases to search engines—are anything but the unproblematic and highly predictable purveyors of information that we often take them to be. These platforms actually transform and modify the information they carry; it’s one of the few cases in which Marshall McLuhan’s famous dictum that the medium is the message is actually worth heeding, at least partially, for it forces us to confront the information infrastructure that gets us the information we want. There is a certain shallow attitude toward such infrastructure—an attitude that French philosopher Bruno Latour calls “double click”—that treats communication and the production of knowledge as relatively uncomplicated and frictionless affairs that could happen without mediators like databases and search engines.


The Unicorn's Secret by Steven Levy

Albert Einstein, Alvin Toffler, Buckminster Fuller, card file, East Village, financial independence, Future Shock, gentrification, Golden Gate Park, Haight Ashbury, index card, John Markoff, Marshall McLuhan, Ralph Nader, rolodex, Saturday Night Live, Skinner box, Steven Levy, Stewart Brand, Thomas Kuhn: the structure of scientific revolutions, upwardly mobile, Whole Earth Catalog

The living room was perfect for holding court—it was two steps lower than the rest of the apartment, and had window seats on the big bay windows overlooking Thirty-fifth Street; typically one would find people spread out on a bunch of cushions spread in an oval, with Ira sitting on the window seat, at the oval’s crown, expounding on consciousness, Marshall McLuhan, or LSD. (“Ira was almost a medium in the way that when a television is on, everybody in the room will pay attention to it,” recalls one Einhorn friend.) There was also a spacious kitchen, a huge bathroom—its substantial tub pleased Ira, who took at least one bath a day—and a hallway that led to two bedrooms.

In the sixties, Jim Sorrels was a psychologist working in a Palo Alto mental health clinic who saw how Ira Einhorn’s verbal presentation drew maximum impact in that intense era. “Usual social convention has people sitting at slightly oblique angles to each other,” says Sorrels. “With Ira, most likely, he would take a position seated directly in front of you in a lotus posture. And the eyes would just lock in, and it didn’t matter whether you were talking about Marshall McLuhan or your own life, but the contact, the engagement, was complete. You almost never made small talk with Ira. He came with the parentheses: This man is not made for small talk.” Author William Irwin Thompson agrees with that assessment, though not with the same enthusiasm as Sorrels. He met Einhorn at a seminar at Esalen, and was simultaneously fascinated and repelled by the Unicorn.

But when registration started, 750 students clamored to get in and new courses had to be opened on the spot. Ira Einhorn quickly became, according to an article by Ralph Keyes in The Nation, “the new hero in today’s Free University.” Keyes saw Einhorn as a long-haired, bearded, education crusader with a daffodil behind one ear. His first course was called “The World of Marshall McLuhan,” but the three-page syllabus covered the full range of his interests; Bob Brand referred to it as “Introduction to Hippiedom.” Keyes wrote that “Einhorn’s courses are easily the most popular in the Free University. His teaching tools range from candles and incense to rock ’n roll and free-word association.… [His ‘McLuhan’ course] actually rose in participation from 60 to 75, more people attending the last class than the room would hold.”


pages: 317 words: 98,745

Black Code: Inside the Battle for Cyberspace by Ronald J. Deibert

4chan, air gap, Any sufficiently advanced technology is indistinguishable from magic, Brian Krebs, call centre, citizen journalism, Citizen Lab, cloud computing, connected car, corporate social responsibility, crowdsourcing, cuban missile crisis, data acquisition, digital divide, disinformation, end-to-end encryption, escalation ladder, Evgeny Morozov, failed state, Firefox, Gabriella Coleman, global supply chain, global village, Google Hangouts, Hacker Ethic, Herman Kahn, informal economy, information security, invention of writing, Iridium satellite, jimmy wales, John Gilmore, John Markoff, Kibera, Kickstarter, knowledge economy, Lewis Mumford, low earth orbit, Marshall McLuhan, military-industrial complex, MITM: man-in-the-middle, mobile money, mutually assured destruction, Naomi Klein, new economy, Occupy movement, off-the-grid, Panopticon Jeremy Bentham, planetary scale, rent-seeking, Ronald Reagan, Ronald Reagan: Tear down this wall, Silicon Valley, Silicon Valley startup, Skype, smart grid, South China Sea, Steven Levy, Streisand effect, Stuxnet, Ted Kaczynski, the medium is the message, Turing test, Twitter Arab Spring, undersea cable, unit 8200, We are Anonymous. We are Legion, WikiLeaks, Yochai Benkler, zero day

Its central thesis is that the instructions encoded in the software that effectively run the Internet shape and constrain what is communicated just as laws and regulations do. Although Lessig did not emphasize it, that thesis is part of a larger tradition of theorizing about communications technology associated most prominently with Canadian academics Marshall McLuhan (“the medium is the message”) and Harold Innis (“the bias of communications”). According to this tradition, communications technologies are rarely neutral and their material properties – the wires, cables, machines themselves, and so forth – have direct societal impacts. Think about this for a moment.

Born as an experimental research network in universities, what used to be called the “Internet” has mushroomed, more by accident than design, to become the information and communications operating system for planet Earth. A mixed common-pool resource that cuts across political jurisdictions and the public and private sectors, cyberspace has become, as Marshall McLuhan foresaw, “our central nervous system in a global embrace.” This unprecedented global network produces a remarkable stream of innovations and social goods. Deep wells of knowledge, translated into multiple languages, are now instantly accessible to people around the world. H.G. Wells’s description of a world encyclopaedia, written less than eighty years ago, is no longer the stuff of science fiction.

He was also the principal author of the Sankey Declaration of the Rights of Man (1940), which was later superseded by the Universal Declaration of Human Rights. H.G. Wells, Anticipations of the Reaction of Mechanical and Scientific Progress Upon Human Life and Thought (New York: Harper & Brothers, 1901). 2 “our central nervous system in a global embrace”: The quotation is from Marshall McLuhan, Understanding Media, page 3: “Today, after more than a century of electric technology, we have extended our central nervous system in a global embrace, abolishing both space and time as far as our planet is concerned.” 3 “Internet Freedom in a Suitcase”: The phrase refers to the so-called Internet-in-a-suitcase project that was developed by the New America Foundation’s Open Technology Initiative, and funded by the U.S.


pages: 339 words: 94,769

Possible Minds: Twenty-Five Ways of Looking at AI by John Brockman

AI winter, airport security, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Alignment Problem, AlphaGo, artificial general intelligence, Asilomar, autonomous vehicles, basic income, Benoit Mandelbrot, Bill Joy: nanobots, Bletchley Park, Buckminster Fuller, cellular automata, Claude Shannon: information theory, Computing Machinery and Intelligence, CRISPR, Daniel Kahneman / Amos Tversky, Danny Hillis, data science, David Graeber, deep learning, DeepMind, Demis Hassabis, easy for humans, difficult for computers, Elon Musk, Eratosthenes, Ernest Rutherford, fake news, finite state, friendly AI, future of work, Geoffrey Hinton, Geoffrey West, Santa Fe Institute, gig economy, Hans Moravec, heat death of the universe, hype cycle, income inequality, industrial robot, information retrieval, invention of writing, it is difficult to get a man to understand something, when his salary depends on his not understanding it, James Watt: steam engine, Jeff Hawkins, Johannes Kepler, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Maynard Keynes: technological unemployment, John von Neumann, Kevin Kelly, Kickstarter, Laplace demon, Large Hadron Collider, Loebner Prize, machine translation, market fundamentalism, Marshall McLuhan, Menlo Park, military-industrial complex, mirror neurons, Nick Bostrom, Norbert Wiener, OpenAI, optical character recognition, paperclip maximiser, pattern recognition, personalized medicine, Picturephone, profit maximization, profit motive, public intellectual, quantum cryptography, RAND corporation, random walk, Ray Kurzweil, Recombinant DNA, Richard Feynman, Rodney Brooks, self-driving car, sexual politics, Silicon Valley, Skype, social graph, speech recognition, statistical model, Stephen Hawking, Steven Pinker, Stewart Brand, strong AI, superintelligent machines, supervolcano, synthetic biology, systems thinking, technological determinism, technological singularity, technoutopianism, TED Talk, telemarketer, telerobotics, The future is already here, the long tail, the scientific method, theory of mind, trolley problem, Turing machine, Turing test, universal basic income, Upton Sinclair, Von Neumann architecture, Whole Earth Catalog, Y2K, you are the product, zero-sum game

I can date my own serious exposure to it to 1966, when the composer John Cage invited me and four or five other young arts people to join him for a series of dinners—an ongoing seminar about media, communications, art, music, and philosophy that focused on Cage’s interest in the ideas of Wiener, Claude Shannon, and Marshall McLuhan, all of whom had currency in the New York art circles in which I was then moving. In particular, Cage had picked up on McLuhan’s idea that by inventing electronic technologies we had externalized our central nervous system—that is, our minds—and that we now had to presume that “there’s only one mind, the one we all share.”

While Lois and the team did the heavy lifting on the final mechanicals for WEC, Stewart and I sat together in a corner for two days, reading, underlining, and annotating the same paperback copy of Cybernetics that Cage had handed to me the year before, and debating Wiener’s ideas. Inspired by this set of ideas, I began to develop a theme, a mantra of sorts, that has informed my endeavors since: “new technologies = new perceptions.” Inspired by communications theorist Marshall McLuhan, architect-designer Buckminster Fuller, futurist John McHale, and cultural anthropologists Edward T. “Ned” Hall and Edmund Carpenter, I started reading avidly in the fields of information theory, cybernetics, and systems theory. McLuhan suggested I read biologist J. Z. Young’s Doubt and Certainty in Science, in which he said that we create tools and we mold ourselves through our use of them.

The event was consistent with HUO’s mission of bringing together art and science: “The curator is no longer understood simply as the person who fills a space with objects,” he says, “but also as the person who brings different cultural spheres into contact, invents new display features, and makes junctions that allow unexpected encounters and results.” In the introduction to the second edition of his book Understanding Media, Marshall McLuhan noted the ability of art to “anticipate future social and technological developments.” Art is “an early alarm system,” pointing us to new developments in times ahead and allowing us “to prepare to cope with them. . . . Art as a radar environment takes on the function of indispensable perceptual training.”


Possiplex by Ted Nelson

Any sufficiently advanced technology is indistinguishable from magic, Bill Duvall, Brewster Kahle, Buckminster Fuller, Computer Lib, cuban missile crisis, Donald Knuth, Douglas Engelbart, Douglas Engelbart, Dr. Strangelove, Herman Kahn, HyperCard, Ivan Sutherland, Jaron Lanier, John Markoff, Kevin Kelly, Marc Andreessen, Marshall McLuhan, Murray Gell-Mann, nonsequential writing, pattern recognition, post-work, Project Xanadu, RAND corporation, reality distortion field, semantic web, Silicon Valley, Steve Jobs, Stewart Brand, Ted Nelson, Thomas Kuhn: the structure of scientific revolutions, Vannevar Bush, Zimmermann PGP

We stayed up late and played audio episodes from “Hitchhiker’s Guide to the Galaxy.” When I said I wanted to smash the educational system, Marvin said, ‘You can’t eliminate the schools, what else is going to keep them out of the churches? What would Marshall McLuhan have said? ca. spring 1979 It's now a standard rhetorical question posed to students: "What would Marshall McLuhan have thought about hypertext?" Only I (and Ron Baecker) know. I had followed Marshall McLuhan since 1957, when I first heard about him from my professor Zellig Harris, when I took a reading course with him at the University of Pennsylvania. Harris had recommended McLuhan's magazine Explorations, which I read at the U.Pa library and found very inspiring.


pages: 323 words: 95,939

Present Shock: When Everything Happens Now by Douglas Rushkoff

"Hurricane Katrina" Superdome, algorithmic trading, Alvin Toffler, Andrew Keen, bank run, behavioural economics, Benoit Mandelbrot, big-box store, Black Swan, British Empire, Buckminster Fuller, business cycle, cashless society, citizen journalism, clockwork universe, cognitive dissonance, Credit Default Swap, crowdsourcing, Danny Hillis, disintermediation, Donald Trump, double helix, East Village, Elliott wave, European colonialism, Extropian, facts on the ground, Flash crash, Future Shock, game design, global pandemic, global supply chain, global village, Howard Rheingold, hypertext link, Inbox Zero, invention of agriculture, invention of hypertext, invisible hand, iterative process, James Bridle, John Nash: game theory, Kevin Kelly, laissez-faire capitalism, lateral thinking, Law of Accelerating Returns, Lewis Mumford, loss aversion, mandelbrot fractal, Marshall McLuhan, Merlin Mann, messenger bag, Milgram experiment, mirror neurons, mutually assured destruction, negative equity, Network effects, New Urbanism, Nicholas Carr, Norbert Wiener, Occupy movement, off-the-grid, passive investing, pattern recognition, peak oil, Peter Pan Syndrome, price mechanism, prisoner's dilemma, Ralph Nelson Elliott, RAND corporation, Ray Kurzweil, recommendation engine, scientific management, selective serotonin reuptake inhibitor (SSRI), Silicon Valley, SimCity, Skype, social graph, South Sea Bubble, Steve Jobs, Steve Wozniak, Steven Pinker, Stewart Brand, supply-chain management, technological determinism, the medium is the message, The Wisdom of Crowds, theory of mind, Tragedy of the Commons, Turing test, upwardly mobile, Whole Earth Catalog, WikiLeaks, Y2K, zero-sum game

When there is a direct communication with the senses, on the other hand, the difference becomes a lot clearer. Like a fluorescent lightbulb, which will perceptibly flicker at 60 hertz along with the alternating current of the house, digital technologies are almost perceptibly on/off. They create an environment, regardless of the content they are expressing. This is what Marshall McLuhan meant by “the medium is the message.” A lightbulb creates an environment, even though it has no content. Even without a slide or movie through which to project an image onto the wall, the light itself creates an environment where things can happen that otherwise wouldn’t. It is an environment of light.

By the time the story is posted to the Web, stocks are actually lower, and the agencies are hard at work searching for a housing report or consumer index that may explain the new trend, making the news services appear to be chasing their own tails. This doesn’t mean pattern recognition is futile. It only shows how easy it is to draw connections where there are none, or where the linkage is tenuous at best. Even Marshall McLuhan realized that a world characterized by electronic media would be fraught with chaos and best navigated through pattern recognition. This is not limited to the way we watch media but is experienced in the way we watch and make choices in areas such as business, society, and war. Rapid churn on the business landscape has become the new status quo, as giants like Kodak fall and upstarts like Facebook become more valuable than oil companies.

But this approach is still a carryover from the days of broadcast media and easy, top-down control of communications. Back in the era of television and other electronic communications technologies, a “global media” meant satellite television capable of broadcasting video of the Olympics across the globe. This was the electronically mediated world Marshall McLuhan described as the “global village”; he was satirizing the hippy values so many thought would emerge from a world brought together by their TV sets, and in his way warning us about the impact of globalism, global markets, and global superpowers on our lives and cultures. With the rise of digital media, however, we see the possibility for a reversal of this trend.


pages: 223 words: 52,808

Intertwingled: The Work and Influence of Ted Nelson (History of Computing) by Douglas R. Dechow

3D printing, Apple II, Bill Duvall, Brewster Kahle, Buckminster Fuller, Claude Shannon: information theory, cognitive dissonance, computer age, Computer Lib, conceptual framework, Douglas Engelbart, Douglas Engelbart, Dynabook, Edward Snowden, game design, HyperCard, hypertext link, Ian Bogost, information retrieval, Internet Archive, Ivan Sutherland, Jaron Lanier, knowledge worker, linked data, Marc Andreessen, Marshall McLuhan, Menlo Park, Mother of all demos, pre–internet, Project Xanadu, RAND corporation, semantic web, Silicon Valley, software studies, Steve Jobs, Steve Wozniak, Stewart Brand, Ted Nelson, TED Talk, The Home Computer Revolution, the medium is the message, Vannevar Bush, Wall-E, Whole Earth Catalog

Then instead of populating them with his own art, he made his life’s work the struggle to give us as much freedom of structure as he could, so we can express, interconnect and begin to capture better the ways we experience thought in our minds. Or at least that was, I think, the vision before other people’s ideas and interests pointed the Internet’s evolution in the directions it took. PS: Marshall McLuhan, who, to the best of my knowledge, wasn’t familiar with Artaud’s theories, had this to say regarding computers in his 1964 book Understanding Media: the Extensions of Man:Our very word “grasp” or “apprehension” points to the process of getting at one thing through another, of handling and sensing many facets at a time through more than one sense at a time.

Ted Nelson: A Critical (and Critically Incomplete) Bibliography Henry Lowood1 (1)Stanford University Libraries, Stanford, CA, USA Henry Lowood Email: lowood@stanford.edu 16.1 Introduction Devoting time to serious bibliographical matters as a tribute to Ted Nelson may seem like a quaintly out-of-tune and bookish, if not totally misguided project. It is easy to pigeon-hole Ted’s work as belonging to a generation of adventurous and creative writers and editors active during the 1960s who began to find that traditional print media constrained the expression of their ideas. Marshall McLuhan and the Whole Earth Catalog come to mind. Indeed, Literary Machines opens with the declaration that it is “a hypertext, or nonsequential piece of writing.” Each reader of this book has confronted the difficulties imposed by non-linear writing on the linear medium of print. And yet, there is no way around the fact that most of Ted’s work has been published on paper.


pages: 196 words: 54,339

Team Human by Douglas Rushkoff

1960s counterculture, Abraham Maslow, Adam Curtis, autonomous vehicles, basic income, Berlin Wall, big-box store, bitcoin, blockchain, Burning Man, carbon footprint, circular economy, clean water, clockwork universe, cloud computing, collective bargaining, Computing Machinery and Intelligence, corporate personhood, digital capitalism, disintermediation, Donald Trump, drone strike, European colonialism, fake news, Filter Bubble, full employment, future of work, game design, gamification, gig economy, Google bus, Gödel, Escher, Bach, hockey-stick growth, Internet of things, invention of the printing press, invention of writing, invisible hand, iterative process, John Perry Barlow, Kevin Kelly, Kevin Roose, knowledge economy, Larry Ellison, Lewis Mumford, life extension, lifelogging, Mark Zuckerberg, Marshall McLuhan, means of production, mirror neurons, multilevel marketing, new economy, patient HM, pattern recognition, peer-to-peer, Peter Thiel, planned obsolescence, power law, prosperity theology / prosperity gospel / gospel of success, Ray Kurzweil, recommendation engine, ride hailing / ride sharing, Ronald Reagan, Ronald Reagan: Tear down this wall, shareholder value, sharing economy, Silicon Valley, Silicon Valley billionaire, social intelligence, sovereign wealth fund, Steve Jobs, Steven Pinker, Stewart Brand, tech billionaire, technoutopianism, TED Talk, theory of mind, trade route, Travis Kalanick, Turing test, universal basic income, Vannevar Bush, We are as Gods, winner-take-all economy, zero-sum game

The digital media environment expresses itself in the physical environment Richard Maxwell and Toby Miller, Greening the Media (Oxford: Oxford University Press, 2012). 40. National governments were declared extinct John Perry Barlow, “Declaration of Independence of Cyberspace,” Wired, February 8, 1996. We are not advancing toward some new, totally inclusive global society, but retreating back to nativism Marshall McLuhan, Understanding Media (Cambridge, MA: MIT Press, 1994). Even 9/11 was a simultaneously experienced, global event Jean-Marie Colombani, “Nous Sommes Tous Américains,” Le Monde, September 12, 2001. At the height of the television media era, an American president Ronald Reagan, “Tear Down This Wall!”

Online task systems pay people pennies per task to do things that computers can’t yet do Eric Limer, “My Brief and Curious Life as a Mechanical Turk,” Gizmodo, October 28, 2014. 55. We shape our technologies at the moment of conception, but from that point forward they shape us John Culkin, “A Schoolman’s Guide to Marshall McLuhan,” Saturday Review, March 18, 1967. they make decisions just as racist and prejudicial as the humans whose decisions they were fed Ellora Thadaney Israni, “When an Algorithm Helps Send You to Prison,” New York Times, October 26, 2017. But the criteria and processes they use are deemed too commercially sensitive to be revealed Ian Sample, “AI Watchdog Needed to Regulate Automated Decision-Making, Say Experts,” Guardian, January 27, 2017.


pages: 188 words: 9,226

Collaborative Futures by Mike Linksvayer, Michael Mandiberg, Mushon Zer-Aviv

4chan, AGPL, Benjamin Mako Hill, British Empire, citizen journalism, cloud computing, collaborative economy, corporate governance, crowdsourcing, Debian, Eben Moglen, en.wikipedia.org, fake news, Firefox, informal economy, jimmy wales, Kickstarter, late capitalism, lolcat, loose coupling, Marshall McLuhan, means of production, Naomi Klein, Network effects, optical character recognition, packet switching, planned obsolescence, postnationalism / post nation state, prediction markets, Richard Stallman, semantic web, Silicon Valley, slashdot, Slavoj Žižek, stealth mode startup, technoutopianism, The future is already here, the medium is the message, The Wisdom of Crowds, web application, WikiLeaks, Yochai Benkler

Anybody can now become both author and publisher. Take any books on any subject and custom-make your own book by simply xeroxing a chapter from this one, a chapter from that one—instant steal! As new technologies come into play, people become less and less convinced of the importance of self expression. Teamwork succeeds private effort.“ —Marshall McLuhan, The Medium is the MESSAGE This book was wri en in a collaborative Book Sprint by six core authors over a five-day period in January 2010. The six starting authors each come from different perspectives, as are the contributors who were adding to this living body of text. Six months later a new group of collaborators convened in New York City, while several of the first group also contributed simultaneously from NYC, Berlin and San Francisco.

And it is this thought, this form-of-life, that, abandoning naked life to ‘Man’ and to the ‘Citizen,’ who c lothe it temporarily and represent it with their ‘rights,’ must bec ome the guiding c onc ept and the unitary c enter of the c oming politic s.” —Giorgio Agamben, Mea ns without End: Notes on Politics. [University of Minnesota Press, Minneapolis, London: 2000] 25 What this book is… To begin looking at those futures, we look back to others who have looked into the future. Marshall McLuhan’s quote above, from “The Medium is the MESSAGE” give us our first clue about all of these assumptions we are making. We are talking about media, we are talking about freedom, we are talking about technologies, and we are talking about culture. McLuhan’s prophetic u erance, several decades before the photocopier fueled the punk cut-up design aesthetic, or the profusion of home-brew zines, is still unmet.


Player One by Douglas Coupland

Albert Einstein, Anthropocene, call centre, double helix, Marshall McLuhan, neurotypical, oil shock, peak oil, post-oil, selective serotonin reuptake inhibitor (SSRI), uranium enrichment, Y2K

Zeises DOUGLAS COUPLAND Douglas Coupland is the international bestselling author of Generation X, and eleven other novels, including The Gum Thief, Hey Nostradamus!, All Families Are Psychotic, and Generation A, which was a national bestseller and a finalist for the Rogers Writers’ Trust Fiction Prize. His nonfiction books include Marshall McLuhan, Polaroids from the Dead, Terry: The Life of Terry Fox, and Souvenir of Canada. His books have been translated into thirty-five languages and published around the world. He is also a visual artist and sculptor, furniture designer and screenwriter. He lives in Vancouver, B.C. ALSO BY DOUGLAS COUPLAND Fiction Generation X: Tales for an Accelerated Culture Shampoo Planet Life After God Microserfs Girlfriend in a Coma Miss Wyoming All Families Are Psychotic Hey Nostradamus!

ALSO BY DOUGLAS COUPLAND Fiction Generation X: Tales for an Accelerated Culture Shampoo Planet Life After God Microserfs Girlfriend in a Coma Miss Wyoming All Families Are Psychotic Hey Nostradamus! Eleanor Rigby JPod The Gum Thief Generation A Nonfiction Polaroids from the Dead City of Glass Souvenir of Canada Souvenir of Canada 2 Terry Marshall McLuhan


pages: 385 words: 111,113

Augmented: Life in the Smart Lane by Brett King

23andMe, 3D printing, additive manufacturing, Affordable Care Act / Obamacare, agricultural Revolution, Airbnb, Albert Einstein, Amazon Web Services, Any sufficiently advanced technology is indistinguishable from magic, Apollo 11, Apollo Guidance Computer, Apple II, artificial general intelligence, asset allocation, augmented reality, autonomous vehicles, barriers to entry, bitcoin, Bletchley Park, blockchain, Boston Dynamics, business intelligence, business process, call centre, chief data officer, Chris Urmson, Clayton Christensen, clean water, Computing Machinery and Intelligence, congestion charging, CRISPR, crowdsourcing, cryptocurrency, data science, deep learning, DeepMind, deskilling, different worldview, disruptive innovation, distributed generation, distributed ledger, double helix, drone strike, electricity market, Elon Musk, Erik Brynjolfsson, Fellow of the Royal Society, fiat currency, financial exclusion, Flash crash, Flynn Effect, Ford Model T, future of work, gamification, Geoffrey Hinton, gig economy, gigafactory, Google Glasses, Google X / Alphabet X, Hans Lippershey, high-speed rail, Hyperloop, income inequality, industrial robot, information asymmetry, Internet of things, invention of movable type, invention of the printing press, invention of the telephone, invention of the wheel, James Dyson, Jeff Bezos, job automation, job-hopping, John Markoff, John von Neumann, Kevin Kelly, Kickstarter, Kim Stanley Robinson, Kiva Systems, Kodak vs Instagram, Leonard Kleinrock, lifelogging, low earth orbit, low skilled workers, Lyft, M-Pesa, Mark Zuckerberg, Marshall McLuhan, megacity, Metcalfe’s law, Minecraft, mobile money, money market fund, more computing power than Apollo, Neal Stephenson, Neil Armstrong, Network effects, new economy, Nick Bostrom, obamacare, Occupy movement, Oculus Rift, off grid, off-the-grid, packet switching, pattern recognition, peer-to-peer, Ray Kurzweil, retail therapy, RFID, ride hailing / ride sharing, Robert Metcalfe, Salesforce, Satoshi Nakamoto, Second Machine Age, selective serotonin reuptake inhibitor (SSRI), self-driving car, sharing economy, Shoshana Zuboff, Silicon Valley, Silicon Valley startup, Skype, smart cities, smart grid, smart transportation, Snapchat, Snow Crash, social graph, software as a service, speech recognition, statistical model, stem cell, Stephen Hawking, Steve Jobs, Steve Wozniak, strong AI, synthetic biology, systems thinking, TaskRabbit, technological singularity, TED Talk, telemarketer, telepresence, telepresence robot, Tesla Model S, The future is already here, The Future of Employment, Tim Cook: Apple, trade route, Travis Kalanick, TSMC, Turing complete, Turing test, Twitter Arab Spring, uber lyft, undersea cable, urban sprawl, V2 rocket, warehouse automation, warehouse robotics, Watson beat the top human players on Jeopardy!, white picket fence, WikiLeaks, yottabyte

In most of the developed world, it is likely that you would not be able to get a professional job today without a LinkedIn profile or an online network you can leverage. Marshall McLuhan is credited with a great quote that aptly describes the world that the generation born post-PC and -Internet find themselves in today: “I don’t know who discovered water, but I’m pretty sure it wasn’t a fish…” Marshall McLuhan, 1966 speech Let’s think about this generation born into a world of technology. A generation that has such a different worldview of technology that Jordan Greenhall24 calls them the “Omega” generation—the last generation. Applying the Marshall McLuhan attribution, these kids who were born after 2000 don’t see technology around them as new; to them, it is just like air or water.


pages: 371 words: 108,317

The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future by Kevin Kelly

A Declaration of the Independence of Cyberspace, Aaron Swartz, AI winter, Airbnb, Albert Einstein, Alvin Toffler, Amazon Web Services, augmented reality, bank run, barriers to entry, Baxter: Rethink Robotics, bitcoin, blockchain, book scanning, Brewster Kahle, Burning Man, cloud computing, commoditize, computer age, Computer Lib, connected car, crowdsourcing, dark matter, data science, deep learning, DeepMind, dematerialisation, Downton Abbey, driverless car, Edward Snowden, Elon Musk, Filter Bubble, Freestyle chess, Gabriella Coleman, game design, Geoffrey Hinton, Google Glasses, hive mind, Howard Rheingold, index card, indoor plumbing, industrial robot, Internet Archive, Internet of things, invention of movable type, invisible hand, Jaron Lanier, Jeff Bezos, job automation, John Markoff, John Perry Barlow, Kevin Kelly, Kickstarter, lifelogging, linked data, Lyft, M-Pesa, machine readable, machine translation, Marc Andreessen, Marshall McLuhan, Mary Meeker, means of production, megacity, Minecraft, Mitch Kapor, multi-sided market, natural language processing, Netflix Prize, Network effects, new economy, Nicholas Carr, off-the-grid, old-boy network, peer-to-peer, peer-to-peer lending, personalized medicine, placebo effect, planetary scale, postindustrial economy, Project Xanadu, recommendation engine, RFID, ride hailing / ride sharing, robo advisor, Rodney Brooks, self-driving car, sharing economy, Silicon Valley, slashdot, Snapchat, social graph, social web, software is eating the world, speech recognition, Stephen Hawking, Steven Levy, Ted Nelson, TED Talk, The future is already here, the long tail, the scientific method, transport as a service, two-sided market, Uber for X, uber lyft, value engineering, Watson beat the top human players on Jeopardy!, WeWork, Whole Earth Review, Yochai Benkler, yottabyte, zero-sum game

It’s a dream come true for our insatiable human appetite: rivers of uninterrupted betterment. At the heart of this new regime of constant flux is ever tinier specks of computation. We are currently entering the third phase of computing, the Flows. The initial age of computing borrowed from the industrial age. As Marshall McLuhan observed, the first version of a new medium imitates the medium it replaces. The first commercial computers employed the metaphor of the office. Our screens had a “desktop” and “folders” and “files.” They were hierarchically ordered, like much of the industrial age that the computer was overthrowing.

Priced at $25,000: Angelo Young, “Industrial Robots Could Be 16% Less Costly to Employ Than People by 2025,” International Business Times, February 11, 2015. all but seven minutes of a typical flight: John Markoff, “Planes Without Pilots,” New York Times, April 6, 2015. 3: FLOWING steady flow of household replenishables: “List of Online Grocers,” Wikipedia, accessed August 18, 2015. new medium imitates the medium it replaces: Marshall McLuhan, Culture Is Our Business (New York: McGraw-Hill, 1970). top ten music videos: “List of Most Viewed YouTube Videos,” Wikipedia, accessed August 18, 2015. about $2.26 per download: “Did Radiohead’s ‘In Rainbows’ Honesty Box Actually Damage the Music Industry?,” NME, October 15, 2012. create a chorus from it: Eric Whitacre’s Virtual Choir, “Lux Aurumque,” March 21, 2010.

has $3 billion in circulation: “Bitcoin Network,” Bitcoin Charts, accessed June 24, 2015. 100,000 vendors accepting the coins: Wouter Vonk, “Bitcoin and BitPay in 2014,” BitPay blog, February 4, 2015. Six times an hour: Colin Dean, “How Many Bitcoin Are Mined Per Day?,” Bitcoin Stack Exchange, March 28, 2013. Knowledge-Based Trust: Hal Hodson, “Google Wants to Rank Websites Based on Facts Not Links,” New Scientist, February 28, 2015. tools are extensions of our selves: Marshall McLuhan, Understanding Media: The Extensions of Man (New York: McGraw-Hill, 1964). down only 14 minutes in 2014: Brandon Butler, “Which Cloud Providers Had the Best Uptime Last Year?,” Network World, January 12, 2015. app onto their phones called FireChat: Noam Cohen, “Hong Kong Protests Propel FireChat Phone-to-Phone App,” New York Times, October 5, 2014. 6: SHARING “new modern-day sort of communists”: Michael Kanellos, “Gates Taking a Seat in Your Den,” CNET, January 5, 2005.


pages: 380 words: 109,724

Don't Be Evil: How Big Tech Betrayed Its Founding Principles--And All of US by Rana Foroohar

"Susan Fowler" uber, "World Economic Forum" Davos, accounting loophole / creative accounting, Airbnb, Alan Greenspan, algorithmic bias, algorithmic management, AltaVista, Andy Rubin, autonomous vehicles, banking crisis, barriers to entry, behavioural economics, Bernie Madoff, Bernie Sanders, Big Tech, bitcoin, Black Lives Matter, book scanning, Brewster Kahle, Burning Man, call centre, Cambridge Analytica, cashless society, clean tech, cloud computing, cognitive dissonance, Colonization of Mars, computer age, corporate governance, creative destruction, Credit Default Swap, cryptocurrency, data is the new oil, data science, deal flow, death of newspapers, decentralized internet, Deng Xiaoping, digital divide, digital rights, disinformation, disintermediation, don't be evil, Donald Trump, drone strike, Edward Snowden, Elon Musk, en.wikipedia.org, Erik Brynjolfsson, Etonian, Evgeny Morozov, fake news, Filter Bubble, financial engineering, future of work, Future Shock, game design, gig economy, global supply chain, Gordon Gekko, Great Leap Forward, greed is good, income inequality, independent contractor, informal economy, information asymmetry, intangible asset, Internet Archive, Internet of things, invisible hand, Jaron Lanier, Jeff Bezos, job automation, job satisfaction, junk bonds, Kenneth Rogoff, life extension, light touch regulation, low interest rates, Lyft, Mark Zuckerberg, Marshall McLuhan, Martin Wolf, Menlo Park, military-industrial complex, move fast and break things, Network effects, new economy, offshore financial centre, PageRank, patent troll, Paul Volcker talking about ATMs, paypal mafia, Peter Thiel, pets.com, price discrimination, profit maximization, race to the bottom, recommendation engine, ride hailing / ride sharing, Robert Bork, Sand Hill Road, search engine result page, self-driving car, shareholder value, sharing economy, Sheryl Sandberg, Shoshana Zuboff, side hustle, Sidewalk Labs, Silicon Valley, Silicon Valley startup, smart cities, Snapchat, SoftBank, South China Sea, sovereign wealth fund, Steve Bannon, Steve Jobs, Steven Levy, stock buybacks, subscription business, supply-chain management, surveillance capitalism, TaskRabbit, tech billionaire, tech worker, TED Talk, Telecommunications Act of 1996, The Chicago School, the long tail, the new new thing, Tim Cook: Apple, too big to fail, Travis Kalanick, trickle-down economics, Uber and Lyft, Uber for X, uber lyft, Upton Sinclair, warehouse robotics, WeWork, WikiLeaks, zero-sum game

Nellie Bowles, “A Dark Consensus About Screens and Kids Begins to Emerge in Silicon Valley,” The New York Times, October 26, 2018. 26. Author interview with Harris, 2017. 27. Rana Foroohar, “The Coming Corporate Crackdown,” Time, June 3, 2013. 28. Wikipedia, s.v. “Marshall McLuhan,” last modified May 9, 2019, https://en.wikipedia.org/​wiki/​Marshall_McLuhan. 29. Bianca Bosker, “The Binge Breaker,” The Atlantic, November 2016. 30. Author interviews with Harris, 2017, 2018. 31. Kevin Webb, “The FTC Will Investigate Whether a Multibillion-Dollar Business Model Is Getting Kids Hooked on Gambling Through Video Games,” Business Insider, November 28, 2018. 32.

If the enduring image representing the industrial revolution was that clanging, smoke-belching locomotive roaring over the countryside, the information age is represented by the sleek, slender iPhone, probably the loveliest mass market product ever made. But wait: It’s not only beautiful; it also does all this great stuff. Has anything ever felt quite so good in the hand, offered so much to the eye, and so enlivened the passions and quickened the mind? Canadian communications theorist and philosopher Marshall McLuhan once observed that every new wave of technology contains all the previous waves within it,28 and so the smartphone is the telephone, the camera, the movie, the phonograph, the radio, and so much more, all in one. And all of it thanks to computer chips that forever pack more and more power into less and less space—and now, with quantum computing, will operate on hyperdrive.


From Satori to Silicon Valley: San Francisco and the American Counterculture by Theodore Roszak

Buckminster Fuller, germ theory of disease, global village, Hacker News, Haight Ashbury, Internet Archive, Marshall McLuhan, megastructure, Menlo Park, Murray Bookchin, Norbert Wiener, Silicon Valley, Steven Levy, Stewart Brand, upwardly mobile, Whole Earth Catalog

They had heard lights; they to tilt the music; they had seen the colored had sampled the dope. Nothing did more the counterculture toward a naive technophilia than this seductive trio of delights. If the high tech of the western world could offer so great a spiritual treasure, then Here, Fuller, liac the I why not more? suspect, is the reason why Buckminster Marshall McLuhan, and the other technophi- Utopians struck such a responsive chord countercultural prepared prepared an it in Acid and rock had young. audience among for their message, and an especially persuasive way that un- dercut the cerebral levels. For the psychedelics are a powerful, even a shattering experience.


pages: 230 words: 60,050

In the Flow by Boris Groys

illegal immigration, Internet Archive, Julian Assange, late capitalism, Marshall McLuhan, means of production, WikiLeaks

As Nietzsche wrote in his famous ‘God is dead’ passage, we have lost the spectator of our souls, and because of that, the soul itself. After Nietzsche and during the whole epoch of mechanical reproduction, we heard a lot about this demise of subjectivity. We heard from Heidegger that die Sprache spricht (‘the language speaks’), rather than the individual who is using the language. We have heard from Marshall McLuhan that the message of the medium undermines, subverts and shifts every individual message transmitted through this medium. Later, Derridian deconstruction and Deleuzian machines of desire rid us of our last illusions concerning the possibility of stabilizing an individual message. Mastery over communication is revealed by modern media theory as a subjective illusion.

And there are some indications that it can be successful in the long run: The Internet and other contemporary means of communication offer – at least potentially – the possibility of avoiding censorship and exclusion and making everyone’s particular message universally accessible. However, we are all well aware today of the fate to which any subjective message, particular viewpoint, or individual idea is necessarily subject once it is brought into circulation through the media of communication. We know already from Marshall McLuhan that the message of the medium undermines, subverts and shifts every individual message using this medium. We know from Heidegger that die Sprache spricht – the language says more than the individual using the language. These formulations undermine the subjectivity of the speaker, of the sender of the message, even if the hermeneutical subjectivity of the listener, reader, receiver of the information seems to be left relatively intact.


pages: 184 words: 62,220

Slouching Towards Bethlehem by Joan Didion

Charles Lindbergh, Cornelius Vanderbilt, Donner party, Dr. Strangelove, East Village, Golden Gate Park, Haight Ashbury, Joan Didion, Khartoum Gordon, Mahatma Gandhi, Marshall McLuhan, Maui Hawaii, profit motive, sealed-bid auction

After lunch they do ballet exercises to Beatles records, and after that they sit around on the bare floor beneath a photomural of Cypress Point and discuss their reading: Gandhi on Nonviolence, Louis Fischer’s Life of Mahatma Gandhi, Jerome Frank’s Breaking the Thought Barrier, Thoreau’s On Civil Disobedience, Krishnamurti’s The First and Last Freedom and Think on These Things, C. Wright Mills’s The Power Elite, Huxley’s Ends and Means, and Marshall McLuhan’s Understanding Media. On the fifth day, they meet as usual but spend the afternoon in total silence, which involves not only not talking but also not reading, not writing, and not smoking. Even on discussion days, this silence is invoked for regular twenty-minute or hour intervals, a regimen described by one student as “invaluable for clearing your mind of personal hangups” and by Miss Baez as “just about the most important thing about the school.”

Until a couple of years ago Chet Helms never did much besides hitchhiking, but now he runs the Avalon Ballroom and flies over the Pole to check out the London scene and says things like “Just for the sake of clarity I’d like to categorize the aspects of primitive religion as I see it.” Right now he is talking about Marshall McLuhan and how the printed word is finished, out, over. “The East Village Other is one of the few papers in America whose books are in the black,” he says. “I know that from reading Barron’s!” A new group is supposed to play in the Panhandle today but they are having trouble with the amplifier and I sit in the sun listening to a couple of little girls, maybe seventeen years old.


pages: 250 words: 9,029

Everything Bad Is Good for You: How Popular Culture Is Making Us Smarter by Steven Johnson

Columbine, complexity theory, corporate governance, delayed gratification, edge city, Flynn Effect, game design, Golden age of television, Marshall McLuhan, pattern recognition, profit motive, public intellectual, race to the bottom, sexual politics, SimCity, social intelligence, Steve Jobs, the market place

Today's popular culture may not be showing us the righteous path. But it is making us smarter. PART ONE * * The student of media s o o n co mes to exp ect the new m edia o f any period whateve r to b e cla ssed as pseudo by those who acqu ired the patte rns of ea rlie r media, whateve r they may happen to be. -MARSHALL McLuHAN GAMES You CAN ' T GET much more conventional than the con­ ventional wisdom that kids today would be better off spend­ ing more time reading books, and less time zoning out in front of their video games. The latest edition of Dr. Spock­ "revised and fully expanded for a new century" as the cover reports-has this to say of video games : "The best that can be said of them is that they may help promote eye-hand co­ ordination in children .

The Wall Street Journal, November 13, 1998. page 12 "The entertainment industry has pushed ": Parents Tele­ vision Council . (The passage was found in the past at the Coun­ cil's website, http://www.parentstv.orgl.) page 1 2 "The television sitcom is emblematic": Suzanne Fields, "Janet and a Shameless Culture," The Washington Times, Febru­ ary 2, 2004. page 15 "The student of media soon comes to expect": Marshall McLuhan, Understanding Media (Cambridge, MA: The MIT Press, 1 994) , p. 199. page 17 "The best that can be said of them " : Benj amin Spock and Steven J. Parker, D r. Spock 5 Baby and Child Care (New York: Pocket Books, 1 998) , p. 625 . page 18 " People who read for pleasure " : Andrew Solomon, "The Closing of the American Book," The New York Times, July 10, 2004.


pages: 247 words: 60,543

The Currency Cold War: Cash and Cryptography, Hash Rates and Hegemony by David G. W. Birch

"World Economic Forum" Davos, Alan Greenspan, algorithmic management, AlphaGo, bank run, Big Tech, bitcoin, blockchain, Bretton Woods, BRICs, British Empire, business cycle, capital controls, cashless society, central bank independence, COVID-19, cross-border payments, cryptocurrency, Diane Coyle, disintermediation, distributed ledger, Donald Trump, driverless car, Elon Musk, Ethereum, ethereum blockchain, facts on the ground, fault tolerance, fiat currency, financial exclusion, financial innovation, financial intermediation, floating exchange rates, forward guidance, Fractional reserve banking, global reserve currency, global supply chain, global village, Hyman Minsky, information security, initial coin offering, Internet of things, Jaron Lanier, Kenneth Rogoff, knowledge economy, M-Pesa, Mark Zuckerberg, market clearing, market design, Marshall McLuhan, mobile money, Money creation, money: store of value / unit of account / medium of exchange, moral hazard, Network effects, new economy, Northern Rock, one-China policy, Overton Window, PalmPilot, pattern recognition, Pingit, QR code, quantum cryptography, race to the bottom, railway mania, ransomware, Real Time Gross Settlement, reserve currency, Satoshi Nakamoto, seigniorage, Silicon Valley, smart contracts, social distancing, sovereign wealth fund, special drawing rights, subscription business, the payments system, too big to fail, transaction costs, Vitalik Buterin, Washington Consensus

In those far-off days, however, the reason for knocking out an enemy’s IT infrastructure was so that you could send in your tank columns or paratroopers. There were cyber aspects to war, but that was it. Now we are in a cyberwar and, in Ferguson’s terms, it is a war between networks (Ferguson 2017).39 The Canadian father of media theory, Marshall McLuhan, saw this coming just as he saw everything else coming. Way back in 1970, when the same Cold War that I fought in was well under way, he observed that ‘World War III is a guerrilla information war with no division between military and civilian participation’. If you think this sounds overly dramatic, you are wrong.

We took the means for deferred payments (the settlement of debts) and turned them into stores of value that could be traded. These, in turn, became a medium of exchange: asset claims moved from memory to clay tablets to coins. Today, we are no longer in the clan village of the ancient past or the urban anonymity of the recent past. We are in Marshall McLuhan’s ‘global village’, where the digitization of the world allows us to be connected to everyone, everywhere and all the time. Instead of memory, we have social media, mobile phones and shared ledgers. This is why Weatherford has predicted the intermediary of money will soon no longer be needed: we no longer need to remember.


Racing the Beam: The Atari Video Computer System by Nick Montfort, Ian Bogost

Colossal Cave Adventure, Fairchild Semiconductor, functional programming, game design, Google Earth, higher-order functions, Ian Bogost, Ivan Sutherland, Marshall McLuhan, Menlo Park, Rubik’s Cube, Silicon Valley, SimCity, software studies, Steve Wozniak

The screen image is not drawn all at once, but in individual scan lines, each of which is created as the electron gun slews from side to side across the screen. After each line, the beam is turned off and the gun resets its position at the start of the next line. It continues this process for as many scan lines as the TV image requires. Then it turns off again and resets to its initial position at the start of the screen. As Marshall McLuhan mused, “The scanning finger of the TV screen is at once the transcending of mechanism and a throwback to the world of the scribe.”2 Modern computer systems offer a facility for transcending the TV’s electronic finger. They have a frame buffer, a space in memory to which the programmer can write graphics information for one entire screen draw.

Original site offline, see http://web.archive.org/web/*/http://www.dailyradar.com/features/showbiz_ feature_page_84_1.html. Loftus, Geoffrey R., and Elizabeth F. Loftus. Mind at Play: The Psychology of Video Games. New York: Basic Books, 1983. McLuhan, Marshall. “Printing and Social Change.” Vol. 1 of Marshall McLuhan Unbound. Corte Madera, Calif.: Gingko Press, 2005. Montfort, Nick. Twisty Little Passages: An Approach to Interactive Fiction. Cambridge, Mass.: MIT Press, 2003. Montfort, Nick. “An Atari VCS Curriculum.” Grand Text Auto, 6 July 2004. http:// grandtextauto.org/2004/06/06/an-atari-vcs-curriculum/.


pages: 254 words: 68,133

The Age of Illusions: How America Squandered Its Cold War Victory by Andrew J. Bacevich

affirmative action, Affordable Care Act / Obamacare, Alan Greenspan, anti-communist, Bear Stearns, Berlin Wall, Bernie Sanders, clean water, Columbian Exchange, Credit Default Swap, cuban missile crisis, David Brooks, deindustrialization, Donald Trump, Fall of the Berlin Wall, Francis Fukuyama: the end of history, friendly fire, gig economy, Glass-Steagall Act, global village, Gordon Gekko, greed is good, Greenspan put, illegal immigration, income inequality, Jeff Bezos, Kickstarter, Marshall McLuhan, mass incarceration, Mikhail Gorbachev, military-industrial complex, Monroe Doctrine, Norman Mailer, obamacare, Occupy movement, opioid epidemic / opioid crisis, planetary scale, plutocrats, Potemkin village, price stability, Project for a New American Century, Ronald Reagan, Ronald Reagan: Tear down this wall, Saturday Night Live, school choice, Seymour Hersh, Silicon Valley, Steve Bannon, Thomas L Friedman, too big to fail, traumatic brain injury, trickle-down economics, We are all Keynesians now, WikiLeaks

Thomas Friedman, Longitudes and Attitudes (New York: Farrar, Straus and Giroux, 2002), 3; “Globalization: The Super Story,” https://genius.com/Thomas-friedman-globalization-the-super-story-annotated. 4. Roland Robertson, Globalization: Social Theory and Global Culture (Thousand Oaks, California, 1992), 8. 5. The phrase is attributed to Marshall McLuhan, reflecting in 1968 on the proliferation of electronic media. “Today electronics and automation make mandatory,” he wrote, “that everybody adjust to the vast global environment as if it were his little home town.” Marshall McLuhan and Quentin Fiore, War and Peace in the Global Village (New York, 1968), 12. 6. William Graham Sumner, The Forgotten Man and Other Essays (New Haven, Connecticut, 1879 [rpt. 1919]), 215. 7.


pages: 480 words: 123,979

Dawn of the New Everything: Encounters With Reality and Virtual Reality by Jaron Lanier

4chan, air gap, augmented reality, back-to-the-land, Big Tech, Bill Atkinson, Buckminster Fuller, Burning Man, carbon footprint, cloud computing, collaborative editing, commoditize, Computer Lib, cosmological constant, creative destruction, crowdsourcing, deep learning, Donald Trump, Douglas Engelbart, Douglas Hofstadter, El Camino Real, Elon Musk, fake news, Firefox, game design, general-purpose programming language, gig economy, Google Glasses, Grace Hopper, Gödel, Escher, Bach, Hacker Ethic, Hans Moravec, Howard Rheingold, hype cycle, impulse control, information asymmetry, intentional community, invisible hand, Ivan Sutherland, Jaron Lanier, John Gilmore, John Perry Barlow, John von Neumann, Kevin Kelly, Kickstarter, Kuiper Belt, lifelogging, mandelbrot fractal, Mark Zuckerberg, Marshall McLuhan, Menlo Park, military-industrial complex, Minecraft, Mitch Kapor, Mondo 2000, Mother of all demos, Murray Gell-Mann, Neal Stephenson, Netflix Prize, Network effects, new economy, Nick Bostrom, Norbert Wiener, Oculus Rift, pattern recognition, Paul Erdős, peak TV, Plato's cave, profit motive, Project Xanadu, quantum cryptography, Ray Kurzweil, reality distortion field, recommendation engine, Richard Feynman, Richard Stallman, Ronald Reagan, self-driving car, Silicon Valley, Silicon Valley startup, Skinner box, Skype, Snapchat, stem cell, Stephen Hawking, Steve Bannon, Steve Jobs, Steven Levy, Stewart Brand, systems thinking, technoutopianism, Ted Nelson, telemarketer, telepresence, telepresence robot, Thorstein Veblen, Turing test, Vernor Vinge, Whole Earth Catalog, Whole Earth Review, WikiLeaks, wikimedia commons

All of this preceded Ivan’s work, but none of it involved synthesizing an interactive alternate world of unlimited variations that compensated for head motion (to create the illusion that it was stationary, outside of the person), so for me, Ivan built the first headset that counts as a VR device. Ivan’s work was hidden in plain sight. He didn’t have the flamboyance of a Marshall McLuhan, but he probably had more influence on the future of media than anyone else working in the 1960s. You had to read past the surface, since he presented his work with deceptively dry affect. I love recalling the first passes of computer science because then you can see how the whole of computation is an act of invention.

Similarly, it used to take a lot of people to spy on a lot of people, as was the case with the monumental Stasi spying and manipulation empire in the East German state. But it has become possible for small numbers of people to spy on everyone else, and also to block most others from doing the same, since digital networks aren’t as equitable as advertised. 7.   In honor of Marshall McLuhan, a celebrity intellectual who thrived in the 1960s. He pioneered the study of media. 8.   William Bricken, onetime principal scientist at the University of Washington’s Human Interface Technology Lab, the VR lab started by Tom Furness and birthplace of the first virtual Seattle, has undertaken an exploration of postsymbolic approaches to mathematics.

Joy, Bill juggling Kalman filter Kapor, Mitch karate Kay, Alan Kelly, Kevin Kemp, Jack Khan, Ali Akbar Kickstarter Kim, David Kim, Scott Kinect Kinect Hacks King, Stephen kitchen design Klein Bottle Knitting Factory Knuth, Don Kollin, Joel Kotik, Gordy Krueger, Myron Kuiper Belt Kurzweil, Ray Kyoto Prize LaBerge, Stephen Langer, Susanne language translation Lanier, Ellery (father) death of death of Lilly and dome and mysticism and PhD studies and science writing and teaching career and Lanier, first wife divorce from Lanier, Lena Lanier, Lilibell (daughter,) Lanier, Lilly (mother) death of laser procedure on retina lasers Lasko, Ann latency Lawnmower Man, The (film) Learning Company Leary, Timothy Lectiones Mathematicae LEEP Lennon, John Lennon, Sean Leonard, Brett Levitt, David Levy, Steven libertarians licensing light pen lightweight optics limerence links, one- vs. two-way Linn, Roger LISP Lissajous patterns “Little Albert” experiment lobster avatar Los Alamos Los Angeles LSD Lucas, George lucid dreaming Lumière brothers Macedonians machine learning “Machine Stops, The” (Forster) machine vision Macintosh computers operating system MacIntyre, Blair Macromedia Macromind magazine stands magic magical thinking magicians magic window magnetic fields malware Manchurian Candidate, The (film) Mandala mapping marijuana markets Mars Marxism mass media Mateevitsi, Victor mathematics video games and Mathews, Max Matrix films Matsushita Mattel MAX design tool MAX visual programming tool McDowall, Ian McFerrin, Bobby McGreevy, Mike McGrew, Dale McLuhan, Marshall McLuhan ramp McMillen, Keith MDMA (Ecstasy) measurement medicine. See also surgical simulation mega-octopus Mekas brothers memory memory palaces Menke, Joseph Menlo Park Metropolis magazine Mexican-Americans Mexico Michael (gorilla) MicroCosm project micro- or nanopayments Microsoft Microsoft Research Faculty Summit Midas, King military contracts mind control Minecraft Minority Report (film) Minsky, Margaret Minsky, Marvin MIT Media Lab Mitchelson, Marvin mixed reality term coined mobile phones, cheap Möbius-Orwellian tech talk modeless computation modes molecules Molici, Dave Mondo 2000 magazine monitors Monk, Thelonius Montessori school Monty Python Moog, Bob Moog synthesizer Moondust (computer game) Moore’s Law Moravec, Hans Morley, Ruth Morrow, Charlie Mortgage-backed securities motion capture suits motion parallax motion sensing motor cortex mouse, computer MSNBC Mu, Queen multiperson experiences multiperson organizationas multitouch designs multiview display Muppets music royalties and musical instruments musicians music technology music videos Musk, Elon mystery mysticism MythBusters Mythical Man-Month, The (Brooks) Naimark, Michael Naked Lunch (Burroughs?)


pages: 741 words: 179,454

Extreme Money: Masters of the Universe and the Cult of Risk by Satyajit Das

"RICO laws" OR "Racketeer Influenced and Corrupt Organizations", "there is no alternative" (TINA), "World Economic Forum" Davos, affirmative action, Alan Greenspan, Albert Einstein, algorithmic trading, Andy Kessler, AOL-Time Warner, Asian financial crisis, asset allocation, asset-backed security, bank run, banking crisis, banks create money, Basel III, Bear Stearns, behavioural economics, Benoit Mandelbrot, Berlin Wall, Bernie Madoff, Big bang: deregulation of the City of London, Black Swan, Bonfire of the Vanities, bonus culture, book value, Bretton Woods, BRICs, British Empire, business cycle, buy the rumour, sell the news, capital asset pricing model, carbon credits, Carl Icahn, Carmen Reinhart, carried interest, Celtic Tiger, clean water, cognitive dissonance, collapse of Lehman Brothers, collateralized debt obligation, corporate governance, corporate raider, creative destruction, credit crunch, Credit Default Swap, credit default swaps / collateralized debt obligations, currency risk, Daniel Kahneman / Amos Tversky, deal flow, debt deflation, Deng Xiaoping, deskilling, discrete time, diversification, diversified portfolio, Doomsday Clock, Dr. Strangelove, Dutch auction, Edward Thorp, Emanuel Derman, en.wikipedia.org, Eugene Fama: efficient market hypothesis, eurozone crisis, Everybody Ought to Be Rich, Fall of the Berlin Wall, financial engineering, financial independence, financial innovation, financial thriller, fixed income, foreign exchange controls, full employment, Glass-Steagall Act, global reserve currency, Goldman Sachs: Vampire Squid, Goodhart's law, Gordon Gekko, greed is good, Greenspan put, happiness index / gross national happiness, haute cuisine, Herman Kahn, high net worth, Hyman Minsky, index fund, information asymmetry, interest rate swap, invention of the wheel, invisible hand, Isaac Newton, James Carville said: "I would like to be reincarnated as the bond market. You can intimidate everybody.", job automation, Johann Wolfgang von Goethe, John Bogle, John Meriwether, joint-stock company, Jones Act, Joseph Schumpeter, junk bonds, Kenneth Arrow, Kenneth Rogoff, Kevin Kelly, laissez-faire capitalism, load shedding, locking in a profit, Long Term Capital Management, Louis Bachelier, low interest rates, margin call, market bubble, market fundamentalism, Market Wizards by Jack D. Schwager, Marshall McLuhan, Martin Wolf, mega-rich, merger arbitrage, Michael Milken, Mikhail Gorbachev, Milgram experiment, military-industrial complex, Minsky moment, money market fund, Mont Pelerin Society, moral hazard, mortgage debt, mortgage tax deduction, mutually assured destruction, Myron Scholes, Naomi Klein, National Debt Clock, negative equity, NetJets, Network effects, new economy, Nick Leeson, Nixon shock, Northern Rock, nuclear winter, oil shock, Own Your Own Home, Paul Samuelson, pets.com, Philip Mirowski, Phillips curve, planned obsolescence, plutocrats, Ponzi scheme, price anchoring, price stability, profit maximization, proprietary trading, public intellectual, quantitative easing, quantitative trading / quantitative finance, Ralph Nader, RAND corporation, random walk, Ray Kurzweil, regulatory arbitrage, Reminiscences of a Stock Operator, rent control, rent-seeking, reserve currency, Richard Feynman, Richard Thaler, Right to Buy, risk free rate, risk-adjusted returns, risk/return, road to serfdom, Robert Shiller, Rod Stewart played at Stephen Schwarzman birthday party, rolodex, Ronald Reagan, Ronald Reagan: Tear down this wall, Satyajit Das, savings glut, shareholder value, Sharpe ratio, short selling, short squeeze, Silicon Valley, six sigma, Slavoj Žižek, South Sea Bubble, special economic zone, statistical model, Stephen Hawking, Steve Jobs, stock buybacks, survivorship bias, tail risk, Teledyne, The Chicago School, The Great Moderation, the market place, the medium is the message, The Myth of the Rational Market, The Nature of the Firm, the new new thing, The Predators' Ball, The Theory of the Leisure Class by Thorstein Veblen, The Wealth of Nations by Adam Smith, Thorstein Veblen, too big to fail, trickle-down economics, Turing test, two and twenty, Upton Sinclair, value at risk, Yogi Berra, zero-coupon bond, zero-sum game

Each dollar spent may generate bonus points toward a prize or air miles. Cards related to an entity like a university, return a percentage of the spending on the card to the affinity group. In developing countries, a credit card is frequently a sought after symbol of Western modernity, signifying sophistication and progress. Consumers agreed with Marshall McLuhan, the Canadian media theorist: “Money is a poor man’s credit card.” Nobody wanted to be poor. Credit cards are now even objets d’art. Specialists in numismatics (the study of money) and exonumia (the study of money-like objects) collect old paper merchant cards, metal tokens once used as merchant credit cards and early credit cards made of celluloid plastic, fiber, and paper.

When asked what happened to his fortune, the soccer star George Best responded: “I spent 90 percent of my money on women, drink and fast cars. The rest I wasted!” Slowly, the world awoke to the realization that it had wasted a staggering amount of wealth that did not exist in the first place. 6. Money Honey The scholar Marshall McLuhan elliptically noted that “the medium is the message.” The medium is newspapers, books, television, and increasingly the Internet. The message now was money. Banker Walter Wriston anticipated it: “Information about money has become almost as important as money itself.”1 Once, newspapers gave more space to sport than financial news.

Individual lives and business activities are increasingly molded by money. Banks and financiers have become dominant forces in the world. The interplay of the real world and its endless monetary reflection now drives economies and cities. News about money is everywhere and deeply embedded in popular culture. It is a fragile construction that echoes Marshall McLuhan: “All media exist to invest our lives with artificial perceptions and arbitrary values.” In 1999, with the American economy in the grip of a speculative mania, Wired, the magazine that exemplified the dot.com era, envisioned ultra prosperity. By 2020, average household income in the United States would triple to $150,000, and families would be served by their very own household chefs.24 The Dow would be at least 50,000, probably on its way to 100,000.


pages: 257 words: 72,251

Nothing to Hide: The False Tradeoff Between Privacy and Security by Daniel J. Solove

Albert Einstein, cloud computing, Columbine, hindsight bias, illegal immigration, invention of the telephone, Marshall McLuhan, national security letter, Oklahoma City bombing, security theater, the medium is the message, Timothy McVeigh, traffic fines, urban planning

A Google search You’ll be redirected to your search results, at a URL something like this: http://www.google.com/#hl=en&source=hp&q=best+hospital+ for+treatment+of+pancreatic+cancer&aq=f&aqi=&aql=&oq= &gs_rfai=&fp=59568d73ba32e248 If you look closely, you’ll see your search terms in the URL. All searches you enter will produce URLs with your search terms. URLs seem to be much more revealing than mere location information. They capture the substance of how a person is searching the Internet. In many circumstances, to adapt media scholar Marshall McLuhan’s famous maxim, the envelope is the content.11 160 The Patriot Act and Privacy? Envelope or Content? Before the Patriot Act, the question as to whether IP addresses and URLs were envelope or content information was unresolved. The U.S. Supreme Court hadn’t looked at the question under the Fourth Amendment.

Rev. 1417, 1453–55 (2009). But for a defense of the distinction, see Orin S. Kerr, A User’s Guide to the Stored Communications Act and a Legislator’s Guide to Amending It, 72 Geo. Wash. L. Rev. 1208, 1229 n.142 (2004). 11. I am referring to McLuhan’s famous phrase “the medium is the message.” Marshall McLuhan, Understanding Media: The Extensions of Man 7 (1964). 12. 18 U.S.C. § 3127(3) (amended 2001). 13. 18 U.S.C. § 3127(3), amended by USA PATRIOT Act, Pub. L. No. 107-56, § 216(c) (2001). 14. Kerr, Patriot Act, supra, at 638. 15. 18 U.S.C. § 3127(3). 16. USA PATRIOT Act § 215 (codified at 50 U.S.C. §1861(a)(1)). 17.


pages: 322 words: 84,752

Pax Technica: How the Internet of Things May Set Us Free or Lock Us Up by Philip N. Howard

Aaron Swartz, Affordable Care Act / Obamacare, Berlin Wall, bitcoin, blood diamond, Bretton Woods, Brian Krebs, British Empire, butter production in bangladesh, call centre, Chelsea Manning, citizen journalism, Citizen Lab, clean water, cloud computing, corporate social responsibility, creative destruction, crowdsourcing, digital map, Edward Snowden, en.wikipedia.org, Evgeny Morozov, failed state, Fall of the Berlin Wall, feminist movement, Filter Bubble, Firefox, Francis Fukuyama: the end of history, Google Earth, Hacker News, Howard Rheingold, income inequality, informal economy, information security, Internet of things, John Perry Barlow, Julian Assange, Kibera, Kickstarter, land reform, M-Pesa, Marshall McLuhan, megacity, Mikhail Gorbachev, mobile money, Mohammed Bouazizi, national security letter, Nelson Mandela, Network effects, obamacare, Occupy movement, off-the-grid, packet switching, pension reform, prediction markets, sentiment analysis, Silicon Valley, Skype, spectrum auction, statistical model, Stuxnet, Tactical Technology Collective, technological determinism, trade route, Twitter Arab Spring, undersea cable, uranium enrichment, WikiLeaks, zero day

These days, if you want to have a profile in modern politics, you have to be online. Corporate affairs are now largely managed over digital networks, and some corporations have their own proprietary networks. Now, new innovations in fashion and design diffuse over Instagram and Pinterest. Political power has often shifted along with technical innovation. Harold Innis and Marshall McLuhan taught us that it wasn’t just new weapons that shifted political power centers.10 New media and communication created great opportunities for cultural dominance, turning the limited rule of particular political leaders into decades of social control by generations of ruling elites. Major concentrations in the control of public infrastructure have a label in political history—we call them empires.

James Ball, “Meet the Seven People Who Hold the Keys to Worldwide Internet Security,” Guardian, February 28, 2014, accessed September 30, 2014, http://www.theguardian.com/technology/2014/feb/28/seven-people-keys-worldwide-internet-security-web; “Internet Society,” accessed June 16, 2014, http://www.internetsociety.org/; “ICANN,” accessed June 16, 2014, https://www.icann.org/. 10. Harold Adams Innis, Empire and Communications (Lanham, MD: Rowman and Littlefield, 2007); Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man (Toronto: University of Toronto Press, 2011). 11. “Twitter Saves Lives in Mexico,” Americas Quarterly, accessed September 10, 2014, http://www.americasquarterly.org/node/2576. 12. “Bloqueos,” Google Maps, accessed June 16, 2014, https://maps.google.com/maps/ms?


pages: 398 words: 86,023

The Wikipedia Revolution: How a Bunch of Nobodies Created the World's Greatest Encyclopedia by Andrew Lih

Albert Einstein, AltaVista, barriers to entry, Benjamin Mako Hill, Bill Atkinson, c2.com, Cass Sunstein, citation needed, commons-based peer production, crowdsourcing, Debian, disinformation, en.wikipedia.org, Firefox, Ford Model T, Free Software Foundation, Hacker Ethic, HyperCard, index card, Jane Jacobs, Jason Scott: textfiles.com, jimmy wales, Ken Thompson, Kickstarter, Marshall McLuhan, Mitch Kapor, Network effects, optical character recognition, Ralph Waldo Emerson, Richard Stallman, side project, Silicon Valley, Skype, slashdot, social software, Steve Jobs, the Cathedral and the Bazaar, The Death and Life of Great American Cities, the long tail, The Wisdom of Crowds, Tragedy of the Commons, urban planning, urban renewal, Vannevar Bush, wikimedia commons, Y2K, Yochai Benkler

Therefore its name was called Babel, because there the Lord confused the language of all the earth. And from there the Lord dispersed them over the face of all the earth. Whether or not one believes this as literal truth, the Internet is perhaps “un-dispersing” humanity’s languages by reconstituting them under one virtual roof at Wikipedia. Marshall McLuhan once noted this aspect, saying, “Language as the technology of human extension, whose powers of division and separation we know so well, may have been the ‘Tower of Babel’ by which men sought to scale the highest heavens. Today computers hold out the promise of a means of instant translation.”48 Most Wikipedia stories in the press tend to cover the English edition, but choose almost any other language and the story gets even more interesting and the effects more profound.

Wikipedia has come so far that inclusion implies societal validation of a concept. 44. http://lists.wikimedia.org/pipermail/wikien-l/ 2003-November/008153.html. 45. http://en.wikipedia.org/wiki/Wikipedia:Edit_war. Notes_233 46. http://en.wikipedia.org/wiki/Wikipedia:Three_revert _rule _enforcement. 47. Gdansk, from Wikipedia, 19 September 2007, http://en.wikipedia.org/w/index.php ?title=Gda%C5%84sk& oldid=158792453. Chapter 6. WIKIPEDIA GOES INTERNATIONAL 48. Marshall McLuhan, Understanding Media: The Extensions of Man, the MIT Press (October 20, 1994). 49. http://osdir.com/ml/science.linguistics.wikipedia.international/2002-02/msg00018 .html. 50. http://osdir.com/ml/science.linguistics.wikipedia.international/2002-02/msg00037 .html. 51. http://osdir.com/ml/science.linguistics.wikipedia.international/2002-02/msg00038 .html . 52. http://www.ojr.org/japan/internet/1061505583.php . 53. http://stats.wikimedia.org/EN/ChartsWikipediaDE .htm. 54. http://en.wikipedia.org/wiki/Wikipedia:Flagged_revisions/Sighted_versions. 55. http://toolserver.org/~aka/cgi -bin/reviewcnt.cgi?


pages: 296 words: 86,610

The Bitcoin Guidebook: How to Obtain, Invest, and Spend the World's First Decentralized Cryptocurrency by Ian Demartino

3D printing, AltaVista, altcoin, bitcoin, Bitcoin Ponzi scheme, blockchain, buy low sell high, capital controls, cloud computing, Cody Wilson, corporate governance, crowdsourcing, cryptocurrency, decentralized internet, distributed ledger, Dogecoin, Edward Snowden, Elon Musk, Ethereum, ethereum blockchain, fiat currency, Firefox, forensic accounting, global village, GnuPG, Google Earth, Haight Ashbury, initial coin offering, Jacob Appelbaum, Kevin Kelly, Kickstarter, litecoin, M-Pesa, Marc Andreessen, Marshall McLuhan, Oculus Rift, peer-to-peer, peer-to-peer lending, Ponzi scheme, prediction markets, printed gun, QR code, ransomware, Ross Ulbricht, Salesforce, Satoshi Nakamoto, self-driving car, selling pickaxes during a gold rush, Skype, smart contracts, Steven Levy, the medium is the message, underbanked, WikiLeaks, Zimmermann PGP

The following year, both Amazon and eBay were launched, and the rest is history. And yet, people were theorizing about the logistics of the Internet economy well before any of those events took place. While it could be argued that these questions can be traced to Nikola Tesla’s discussion of global wireless “central nervous centers,” it is ultimately Marshall McLuhan who should be credited. In his 1964 book Understanding Media, McLuhan described an interconnected and interactive form of media that sounds shockingly similar to the Internet and, one might argue, virtual reality. Earlier, in The Gutenberg Galaxy, he had coined the term “global village,” which is still used to describe the Internet today.

See also: Coinbase, Bitcoin Exchanges] Cryptocurrency 2.0 Projects: Bit/BlackHalo, 66 Counterparty, 273, 300 Distributed Automated Corporations (DACs), 69, 324 Factom, 302 iNation, 323 Maidsafe, 302 Mastercoin (see Omni) Omni, 274, 301 OpenBazaar, 67 Storj, 71 Tether, 302 D Dark Web, 95 David Zimbeck, 310 Deep Web, 95 Digital money pioneers: David Chaum, 25 Douglas Jackson, 28 Hal Finney, 36 Nick Szabo, 30 Wei Dai, 33 Dorian Nakamoto, 37 Dread Pirate Roberts, 103 E-G GAW Miners, 148 H Halsey Minor, 239 Homero Joshua Garza, 148 I Investment and Lending Services: BTCJam, 65, 228 Bitcoinwisdom, 211 Uphold, 69, 238 J Jeb McCaleb, 119 Josh Garza; See: Homero Joshua Garza K Kevin Kelly, 11 Key Generation Software: Bit32.org, 19 L Local Wallets: Armory, 22 Bitcoin Core, 22 Lighthouse, 46 M Mark Karpeles, 119 Markus Bot, 127 Marshall McLuhan, 8 Microtransactions, 262 Mining software: CGminer, 190 BFGMiner, 190 Mt. Gox, 118 N Nathan Wosnack, 179 Nick Sullivan, 266 O Online payment systems: PayPal, 28, 173 M-Pesa, 259 P Patrick Byrne, 236 Phil Vadala, 159 Pool Mining, 189 Pre-Bitcoin Digital Currencies: bit gold, 33 Digicash, 25 E-gold, 28 Linden Dollars, 174 Pre-mine, 198 Privacy Tools: TailsOS, 90 Pretty Good Privacy, 9, 10 Private Key, 4 ProTip, 266 Proof of stake, 220 Proof of work, 23, 31 Public Key, 4 Public-Key Encryption, 11 R Remittance, 247 Ross Ulbricht, 103 S Silk Road, The, 95 Shaun Bridges, 106 Stuart Fraser, 157 Solo Mining, 189 T-Z Trading Indicators: Fibonacci Retracements, 214 Moving Average, 213 Moving Average Convergence Difference, 213 On-Balance Volume, 214 Relative Strength Index, 214 Web Wallets: Coinbase, 17 Circle, 17 Coinkite, 19 BitGo, 19 BitGold, 241 (see also: Precursors) Blockchain.info, 80 Rebit.ph, 255 Willy Bot, 127 Zen Miner, 148


pages: 791 words: 85,159

Social Life of Information by John Seely Brown, Paul Duguid

Alvin Toffler, business process, Charles Babbage, Claude Shannon: information theory, computer age, Computing Machinery and Intelligence, cross-subsidies, disintermediation, double entry bookkeeping, Frank Gehry, frictionless, frictionless market, future of work, George Gilder, George Santayana, global village, Goodhart's law, Howard Rheingold, informal economy, information retrieval, invisible hand, Isaac Newton, John Markoff, John Perry Barlow, junk bonds, Just-in-time delivery, Kenneth Arrow, Kevin Kelly, knowledge economy, knowledge worker, lateral thinking, loose coupling, Marshall McLuhan, medical malpractice, Michael Milken, moral hazard, Network effects, new economy, Productivity paradox, Robert Metcalfe, rolodex, Ronald Coase, scientific management, shareholder value, Shoshana Zuboff, Silicon Valley, Steve Jobs, Superbowl ad, tacit knowledge, Ted Nelson, telepresence, the medium is the message, The Nature of the Firm, the strength of weak ties, The Wealth of Nations by Adam Smith, Thomas Malthus, transaction costs, Turing test, Vannevar Bush, Y2K

Newspapers, for example, appear to be freighted with news that they carry out to readers. But, as we suggested in chapter 1, news is not some naturally occurring object that journalists pick up and stick on paper. It is made and shaped by journalists in the context of the medium and the audience. There's no need to go as far as Marshall McLuhan's claim that the "medium is the message" to see that the medium is not an indifferent carrier here. 17 The newspaper, then, is rather like the librarynot simply a collection of news, but a selection and a reflection. And the selection process doesn't just "gather news," but weaves and shapes, developing stories in accordance with available space and Page 186 priorities.

Indeed, one of the essential distinctions between a performance and a document is that the latter can be revisited. In the excitement and immediacy of the 'Net's fluidity, it's easy to miss the social significance of this aspect of fixity. Harold Innis, an early communication theorist (and an important influence on Marshall McLuhan) suggested that communications technologies tend to favor one of two contrasting characteristics: "time binding" or "space binding."54 Some, that is, tend to immutability (preserving communications across time); others to mobility (delivering communications across ever greater spaces). Society's attention generally follows the latest shift in technology.


pages: 327 words: 88,121

The Vanishing Neighbor: The Transformation of American Community by Marc J. Dunkelman

Abraham Maslow, adjacent possible, Affordable Care Act / Obamacare, Albert Einstein, assortative mating, Berlin Wall, big-box store, blue-collar work, Bretton Woods, Broken windows theory, business cycle, call centre, clean water, company town, cuban missile crisis, dark matter, David Brooks, delayed gratification, different worldview, double helix, Downton Abbey, Dunbar number, Edward Jenner, Fall of the Berlin Wall, Filter Bubble, Francis Fukuyama: the end of history, gentrification, George Santayana, Gini coefficient, glass ceiling, global supply chain, global village, helicopter parent, if you build it, they will come, impulse control, income inequality, invention of movable type, Jane Jacobs, Khyber Pass, Lewis Mumford, Louis Pasteur, Marshall McLuhan, McMansion, Nate Silver, obamacare, Occupy movement, off-the-grid, Peter Thiel, post-industrial society, Richard Florida, rolodex, Saturday Night Live, Silicon Valley, Skype, social intelligence, Stanford marshmallow experiment, Steve Jobs, TED Talk, telemarketer, The Chicago School, The Death and Life of Great American Cities, the medium is the message, the strength of weak ties, Tyler Cowen, Tyler Cowen: Great Stagnation, urban decay, urban planning, Walter Mischel, War on Poverty, women in the workforce, World Values Survey, zero-sum game

Like its predecessors, Third Wave society, which was only beginning to come clear in the 1970s and 80s, engendered its own unique framework. The issue wasn’t just that new technologies like the fax machine were driving the information age, or that changes in the way we interacted were laying the foundation for what Marshall McLuhan had termed, contemporaneously, a “global village.”10 The Tofflers argued that certain distinctions that defined Second Wave society—between home and work, between consumer and producer, between mass production and specific customization—were being breached. Elements of life that simply looked like aberrations from the norm in Second Wave society, such as life in the suburbs, a broad aversion to naked bigotry, “no fault” divorces, longer lifespans—the list could go on—actually represented constituent parts of the Third Wave.

Bowling Alone, like The Lonely Crowd and Habits of the Heart before it, was steeped in academic literature about the fragile state of American community. The Lexus and the Olive Tree, on the other hand, was designed to explain the transformation of the global economy in the aftermath of the Cold War. Friedman’s argument was grounded in a long history of social and economic scholarship. As far back as the 1970s, the Canadian philosopher Marshall McLuhan had predicted that geographic distances would be closed by new electronic media. The kinds of bonds once limited to local communities, the Canadian had argued, would eventually be shared across a much broader landscape.2 The advances described in The Lexus and the Olive Tree make clear that McLuhan got a lot of the story right.


How to Stand Up to a Dictator by Maria Ressa

2021 United States Capitol attack, activist lawyer, affirmative action, Affordable Care Act / Obamacare, airport security, anti-communist, Asian financial crisis, Big Tech, Brexit referendum, business process, business process outsourcing, call centre, Cambridge Analytica, citizen journalism, cognitive bias, colonial rule, commoditize, contact tracing, coronavirus, COVID-19, crowdsourcing, delayed gratification, disinformation, Donald Trump, fake news, future of journalism, iterative process, James Bridle, Kevin Roose, lockdown, lone genius, Mahatma Gandhi, Mark Zuckerberg, Marshall McLuhan, Menlo Park, Milgram experiment, move fast and break things, natural language processing, Nelson Mandela, Network effects, obamacare, performance metric, QAnon, recommendation engine, Sheryl Sandberg, Shoshana Zuboff, Silicon Valley, Steven Levy, surveillance capitalism, the medium is the message, The Wisdom of Crowds, TikTok, Twitter Arab Spring, work culture

In the West, those revolutions had triggered a debate about whether Facebook and Twitter had spawned them.7 But regardless of where the academics came down on the question, clearly the internet, and social media specifically, had been a critical factor in igniting long-standing grievances, breaking down people’s fears, enhancing their courage, and fast-tracking protests that might otherwise have taken months and years to organize. The result had been the downfall of dictatorships. The medium that carries the message shapes and defines the message itself, I told the students, invoking the media theorist Marshall McLuhan’s seminal work, “The Medium Is the Message.”8 Social media’s instantaneous nature had accelerated the speed at which the revolutions had taken place. Authoritarian governments couldn’t keep up or control the messaging because those protest movements were modeled on the networks of the web: loose, nonhierarchical, leaderless.

., William Saletan, “Springtime for Twitter: Is the Internet Driving the Revolutions of the Arab Spring?,” Slate, July 18, 2011, http://www.slate.com/articles/technology/future_tense/2011/07/springtime_for_twitter.html; and D. Hill, “Op-Ed: The Arab Spring Is Not the Facebook Revolution,” Ottawa Citizen, November 16, 2011. 8.Marshall McLuhan, “The Medium Is the Message,” 1964, https://web.mit.edu/allanmc/www/mcluhan.mediummessage.pdf. 9.Suw Charman Anderson, “The Role of Dopamine in Social Media,” ComputerWeekly.Com, November 26, 2009. 10.Jack Fuller, What Is Happening to News: The Information Explosion and the Crisis in Journalism (London: University of Chicago Press, 2010), 46. 11.Suzanne Choney, “Facebook Use Can Lower Grades by 20%, Study Says,” NBC News, September 7, 2010, https://www.nbcnews.com/id/wbna39038581. 12.This rolled out in the United States to select users in August 2015.


pages: 108 words: 27,451

Magic Internet Money: A Book About Bitcoin by Jesse Berger

Alan Greenspan, barriers to entry, bitcoin, blockchain, Bretton Woods, Cambridge Analytica, capital controls, carbon footprint, correlation does not imply causation, cryptocurrency, diversification, diversified portfolio, Ethereum, ethereum blockchain, fiat currency, Firefox, forward guidance, Fractional reserve banking, George Gilder, inflation targeting, invisible hand, Johann Wolfgang von Goethe, liquidity trap, litecoin, low interest rates, Marshall McLuhan, Metcalfe’s law, Money creation, money: store of value / unit of account / medium of exchange, moral hazard, Network effects, Nixon shock, Nixon triggered the end of the Bretton Woods system, oil shale / tar sands, planned obsolescence, price mechanism, Ralph Waldo Emerson, rent-seeking, reserve currency, ride hailing / ride sharing, risk tolerance, Robert Metcalfe, Satoshi Nakamoto, the medium is the message, Vitalik Buterin

The dubious track record of some of its shamefully departed intermediaries should motivate all users to make every effort to understand the cumbersome nature of private keys. Like anything worthwhile, locking down your personal Bitcoin bank requires some resolve, but this low hurdle is the only appreciable factor limiting anyone’s pursuit and enjoyment of genuine monetary autonomy. 11.5.1 Dark Mode: Tools of the Trade “The medium is the message.” Marshal McLuhan, Pioneer of Media Theory At its brightest peaks, Bitcoin opens gateways that foster growth and progress, but in its shadowy valleys, it burrows tunnels that tolerate crime and indecency. A prime example of just such a hazard is darknet markets, which are anonymous, Internet-based black markets that sell or broker transactions for drugs, weapons, stolen credit cards, forged documents, and other illicit products.


pages: 103 words: 32,131

Program Or Be Programmed: Ten Commands for a Digital Age by Douglas Rushkoff

Alan Greenspan, banking crisis, big-box store, citizen journalism, cloud computing, digital map, East Village, financial innovation, Firefox, Future Shock, hive mind, Howard Rheingold, invention of the printing press, Kevin Kelly, Marshall McLuhan, mirror neurons, peer-to-peer, public intellectual, Silicon Valley, statistical model, Stewart Brand, Ted Nelson, WikiLeaks

For more up-to-date information, see http://rushkoff.com/program. About the Author Winner of the first Neil Postman award for Career Achievement in Public Intellectual Activity, Douglas Rushkoff has written a dozen best-selling books on media and society, including Cyberia, Media Virus, Coercion (winner of the Marshall McLuhan Award), Get Back in the Box, and Life Inc. He has made the PBS “Frontline” documentaries Digital Nation, The Persuaders, and Merchants of Cool. A columnist for The Daily Beast and Arthur Magazine, his articles have been regularly published in The New York Times and Discover, among many other publications.


pages: 389 words: 109,207

Fortune's Formula: The Untold Story of the Scientific Betting System That Beat the Casinos and Wall Street by William Poundstone

"RICO laws" OR "Racketeer Influenced and Corrupt Organizations", Albert Einstein, anti-communist, asset allocation, Bear Stearns, beat the dealer, Benoit Mandelbrot, Black Monday: stock market crash in 1987, Black-Scholes formula, Bletchley Park, Brownian motion, buy and hold, buy low sell high, capital asset pricing model, Claude Shannon: information theory, computer age, correlation coefficient, diversified portfolio, Edward Thorp, en.wikipedia.org, Eugene Fama: efficient market hypothesis, financial engineering, Henry Singleton, high net worth, index fund, interest rate swap, Isaac Newton, Johann Wolfgang von Goethe, John Meriwether, John von Neumann, junk bonds, Kenneth Arrow, Long Term Capital Management, Louis Bachelier, margin call, market bubble, market fundamentalism, Marshall McLuhan, Michael Milken, Myron Scholes, New Journalism, Norbert Wiener, offshore financial centre, Paul Samuelson, publish or perish, quantitative trading / quantitative finance, random walk, risk free rate, risk tolerance, risk-adjusted returns, Robert Shiller, Ronald Reagan, Rubik’s Cube, short selling, speech recognition, statistical arbitrage, Teledyne, The Predators' Ball, The Wealth of Nations by Adam Smith, transaction costs, traveling salesman, value at risk, zero-coupon bond, zero-sum game

“This, of course, involves not only written and oral speech, but also music, the pictorial arts, the theater, the ballet, and in fact all human behavior.” These words were written by Shannon’s former employer Warren Weaver. Weaver’s essay presented information theory as a humanistic discipline—perhaps misleadingly so. Strongly influenced by Shannon, media theorist Marshall McLuhan coined the term “information age” in Understanding Media (1964). Oracular as some of his pronouncements were, McLuhan spoke loud and clear with that concise coinage. It captured the way the electronic media (still analog in the 1960s) were changing the world. It implied, more presciently than McLuhan could have known, that Claude Shannon was a prime mover in that revolution.

Other theorists such as Norbert Wiener and Peter Elias took up this theme. It was time, Elias acidly wrote, to stop publishing papers with titles like “Information Theory, Photosynthesis, and Religion.” To Shannon, Wiener, and Elias, the question of information theory’s relevance was more narrowly defined than it was for Marshall McLuhan. Does information theory have deep relevance to any field outside of communications? The answer, it appeared, is yes. That is what a physicist named John Kelly described, in a paper he titled “Information Theory and Gambling.” John Kelly, Jr. IN 1894 THE CITY FATHERS of Corsicana, Texas, were drilling a new well.


pages: 379 words: 109,612

Is the Internet Changing the Way You Think?: The Net's Impact on Our Minds and Future by John Brockman

A Declaration of the Independence of Cyberspace, Albert Einstein, AltaVista, Amazon Mechanical Turk, Asperger Syndrome, availability heuristic, Benoit Mandelbrot, biofilm, Black Swan, bread and circuses, British Empire, conceptual framework, corporate governance, Danny Hillis, disinformation, Douglas Engelbart, Douglas Engelbart, Emanuel Derman, epigenetics, Evgeny Morozov, financial engineering, Flynn Effect, Frank Gehry, Future Shock, Google Earth, hive mind, Howard Rheingold, index card, information retrieval, Internet Archive, invention of writing, Jane Jacobs, Jaron Lanier, John Markoff, John Perry Barlow, Kevin Kelly, Large Hadron Collider, lifelogging, lone genius, loss aversion, mandelbrot fractal, Marc Andreessen, Marshall McLuhan, Menlo Park, meta-analysis, Neal Stephenson, New Journalism, Nicholas Carr, One Laptop per Child (OLPC), out of africa, Paul Samuelson, peer-to-peer, pneumatic tube, Ponzi scheme, power law, pre–internet, Project Xanadu, Richard Feynman, Rodney Brooks, Ronald Reagan, satellite internet, Schrödinger's Cat, search costs, Search for Extraterrestrial Intelligence, SETI@home, Silicon Valley, Skype, slashdot, smart grid, social distancing, social graph, social software, social web, Stephen Hawking, Steve Wozniak, Steven Pinker, Stewart Brand, synthetic biology, Ted Nelson, TED Talk, telepresence, the medium is the message, the scientific method, the strength of weak ties, The Wealth of Nations by Adam Smith, theory of mind, trade route, upwardly mobile, Vernor Vinge, Whole Earth Catalog, X Prize, Yochai Benkler

Beyond that, there are numerous brilliant thinkers, researchers, and inventors who would never contemplate writing a book. They, too, now have the opportunity to become one of the world’s teachers. Their efforts, conveyed vividly from their own mouths, will bring knowledge, understanding, passion, and inspiration to millions. When Marshall McLuhan said, “The medium is the message,” he meant, among other things, that every new medium spawns its own unexpected units of communication. In addition to the Web page, the blog, and the tweet, we are witnessing the rise of riveting online talks, long enough to inform and explain, short enough for mass impact.

I send out manuscripts and mail, buy things, listen to music, read books, hunt up information and news. The Internet is a great stew of opinion and facts. It is an encyclopedic marvel that has transformed my world. It has also undoubtedly transformed the way I think. But if we humans are the sex organs of our technologies, reproducing them, expanding their domains and functionality—as Marshall McLuhan said—then perhaps I should turn the question upside down. Because of my reliance on the Internet, the number of hours each day I spend in its electronic embrace, have I begun to think like the Internet? Do I have an Internet mind that has been transformed by my proximity to this network of networks?


pages: 410 words: 106,931

Age of Anger: A History of the Present by Pankaj Mishra

anti-communist, Asian financial crisis, Ayatollah Khomeini, Berlin Wall, Boeing 747, Brexit referendum, British Empire, classic study, colonial rule, continuation of politics by other means, creative destruction, Donald Trump, Edward Snowden, Evgeny Morozov, Fall of the Berlin Wall, Fellow of the Royal Society, Francis Fukuyama: the end of history, George Santayana, global village, Great Leap Forward, Gunnar Myrdal, informal economy, invisible hand, liberal capitalism, Mahatma Gandhi, Marshall McLuhan, Martin Wolf, mass immigration, Nelson Mandela, Oklahoma City bombing, Peter Thiel, Philip Mirowski, planetary scale, plutocrats, power law, precariat, public intellectual, Republic of Letters, Scientific racism, Silicon Valley, Silicon Valley billionaire, smart cities, Snapchat, stem cell, technological solutionism, the scientific method, The Wealth of Nations by Adam Smith, Timothy McVeigh, trade route, traveling salesman, urban planning, Vilfredo Pareto, wage slave, women in the workforce, zero-sum game

The early twentieth century produced many such myths and leaders across Europe; and in The Revolt of the Masses (1930), José Ortega y Gasset voiced a paternalist liberal’s complaint against the arrival of ‘raving, frenetic, exorbitant politics that claims to replace all knowledge’. It is now the fate of many more countries to suffer the avalanches of bitter know-nothingism, or myths, that the Spanish philosopher feared. Marshalling large armies of trolls and twitter bots against various ‘enemies’ of the people, the contemporary demagogues seem as aware as Marshall McLuhan that digital communications help create and consolidate new mythologies of unity and community. Yet the despotisms of our age of individualism are soft rather than hard – democratic rather than totalitarian – and they emerge as much from below as from the strongmen on top. Today’s raving, frenetic, exorbitant politics – an extravagantly rhetorical idealism about nation, race and culture – is often the product of people unconnected to political parties or movements.

Early in the twentieth century, communications technology was still confined to the telegraph, the telephone and the cinema; but Max Weber warned that, combined with the pressure of work and opaque political and economic forces, it would push modern individuals away from public life and into a ‘subjectivist culture’ – or what he called ‘sterile excitation’. In 1969, Marshall McLuhan claimed that the era of literacy had ended with the advent of radio and television; their multi-sensory experience in a ‘global village’ had returned humankind to tribal structures of feeling and ‘we begin again to live a myth’. Today’s colossal exodus of human lives into cyberspace is even more dramatically transforming old notions of time, space, knowledge, values, identities and social relations.


pages: 344 words: 104,077

Superminds: The Surprising Power of People and Computers Thinking Together by Thomas W. Malone

Abraham Maslow, agricultural Revolution, Airbnb, Albert Einstein, Alvin Toffler, Amazon Mechanical Turk, Apple's 1984 Super Bowl advert, Asperger Syndrome, Baxter: Rethink Robotics, bitcoin, blockchain, Boeing 747, business process, call centre, carbon tax, clean water, Computing Machinery and Intelligence, creative destruction, crowdsourcing, data science, deep learning, Donald Trump, Douglas Engelbart, Douglas Engelbart, driverless car, drone strike, Elon Musk, en.wikipedia.org, Erik Brynjolfsson, experimental economics, Exxon Valdez, Ford Model T, future of work, Future Shock, Galaxy Zoo, Garrett Hardin, gig economy, happiness index / gross national happiness, independent contractor, industrial robot, Internet of things, invention of the telegraph, inventory management, invisible hand, Jeff Rulifson, jimmy wales, job automation, John Markoff, Joi Ito, Joseph Schumpeter, Kenneth Arrow, knowledge worker, longitudinal study, Lyft, machine translation, Marshall McLuhan, Nick Bostrom, Occupy movement, Pareto efficiency, pattern recognition, prediction markets, price mechanism, radical decentralization, Ray Kurzweil, Rodney Brooks, Ronald Coase, search costs, Second Machine Age, self-driving car, Silicon Valley, slashdot, social intelligence, Stephen Hawking, Steve Jobs, Steven Pinker, Stewart Brand, technological singularity, The Nature of the Firm, The Wealth of Nations by Adam Smith, The Wisdom of Crowds, theory of mind, Tim Cook: Apple, Tragedy of the Commons, transaction costs, Travis Kalanick, Uber for X, uber lyft, Vernor Vinge, Vilfredo Pareto, Watson beat the top human players on Jeopardy!

And, as we’ll see in later chapters, an increasing amount of the actual writing may be done by machines, not people. It’s not as if we’ll never again read long textual documents written by a single person, but they may someday become as rare as handmade sweaters are today. WHAT WILL ARTIFICIALLY INTELLIGENT MACHINES LOOK LIKE? (HINT: NOTHING) As philosopher Marshall McLuhan noted, we often first understand new technologies by comparing them to old ones.10 For instance, the first cars were called horseless carriages, and that’s what they looked like, too. They were designed like traditional carriages, with running boards and all, just without any horses in front.

UIST 2011: Proceedings of the ACM Symposium on User Interface Software and Technology. New York: ACM Press, http:doi.acm.org/10.1145/2047196.2047202. © 2011 Association for Computing Machinery, Inc. Reprinted by permission. 9. Simple English Wikipedia, accessed October 21, 2017, https://simple.wikipedia.org/wiki/Main_Page. 10. Marshall McLuhan, Understanding Media (New York: McGraw-Hill, 1964). 11. James H. Hines, Thomas W. Malone, Paulo Gonçalves, George Herman, John Quimby, Mary Murphy-Hoye, James Rice, James Patten, and Hiroshi Ishii, “Construction by Replacement: A New Approach to Simulation Modeling,” System Dynamics Review 27, no. 1 (July 28, 2010): 64–90, http://onlinelibrary.wiley.com/doi/10.1002/sdr.437/abstract, doi:10.1002/sdr.437. 12.


pages: 518 words: 107,836

How Not to Network a Nation: The Uneasy History of the Soviet Internet (Information Policy) by Benjamin Peters

Albert Einstein, American ideology, Andrei Shleifer, Anthropocene, Benoit Mandelbrot, bitcoin, Brownian motion, Charles Babbage, Claude Shannon: information theory, cloud computing, cognitive dissonance, commons-based peer production, computer age, conceptual framework, continuation of politics by other means, crony capitalism, crowdsourcing, cuban missile crisis, Daniel Kahneman / Amos Tversky, David Graeber, disinformation, Dissolution of the Soviet Union, Donald Davies, double helix, Drosophila, Francis Fukuyama: the end of history, From Mathematics to the Technologies of Life and Death, Gabriella Coleman, hive mind, index card, informal economy, information asymmetry, invisible hand, Jacquard loom, John von Neumann, Kevin Kelly, knowledge economy, knowledge worker, Lewis Mumford, linear programming, mandelbrot fractal, Marshall McLuhan, means of production, megaproject, Menlo Park, Mikhail Gorbachev, military-industrial complex, mutually assured destruction, Network effects, Norbert Wiener, packet switching, Pareto efficiency, pattern recognition, Paul Erdős, Peter Thiel, Philip Mirowski, power law, RAND corporation, rent-seeking, road to serfdom, Ronald Coase, scientific mainstream, scientific management, Steve Jobs, Stewart Brand, stochastic process, surveillance capitalism, systems thinking, technoutopianism, the Cathedral and the Bazaar, the strength of weak ties, The Structural Transformation of the Public Sphere, transaction costs, Turing machine, work culture , Yochai Benkler

Why was there no Soviet Internet? Over the next eight years, the question drew me to archives and interviews in Moscow and Kiev. After spending a year exhausting the available leads, literature, and FOIA requests available from New York, I traveled to begin archival work in Moscow, although initially this proved a dead end. Marshall McLuhan once quipped that the first thing a visitor needs to know about Russia is that there are no phonebooks.2 His point is that a foreigner in Russia needs to have contacts already in place. (Or as the Finns say: in Finland, everything works and nothing can be arranged. In Russia, nothing works but everything can be arranged.)

Initially a companion program for developing the optimization and economic management software behind the OGAS (All-State Automated System) Project. Notes Prologue 1. Flo Conway and Jim Siegelman, Dark Hero of the Information Age: In Search of Norbert Wiener, the Father of Cybernetics (New York: Basic Books, 2005), 392 n. 318. 2. Marshall McLuhan, Understanding Media: The Extensions of Man (New York: McGraw-Hill, 1964). 3. Slava Gerovitch, “InterNyet: Why the Soviet Union Did Not Build a Nationwide Computer Network,” History and Technology 24 (4) (December 2008): 335–350. 4. Viktor Shklovsky, “Art as Technique” (1917), in Russian Formalist Criticism: Four Essays, ed.


The Culture of Narcissism: American Life in an Age of Diminishing Expectations by Christopher Lasch

Abraham Maslow, classic study, cuban missile crisis, delayed gratification, desegregation, feminist movement, full employment, Future Shock, George Santayana, Herman Kahn, impulse control, Induced demand, invisible hand, Kitchen Debate, Marshall McLuhan, Maslow's hierarchy, mass immigration, means of production, Norman Mailer, planned obsolescence, prosperity theology / prosperity gospel / gospel of success, road to serfdom, scientific management, Scientific racism, Stewart Brand, technoutopianism, The Theory of the Leisure Class by Thorstein Veblen, theory of mind, Thorstein Veblen, union organizing, upwardly mobile, urban renewal, yellow journalism

., in deliberate disregard of the conventional sense of time), Kurt Vonnegut make;, a passing observation that illustrates the eclecticism with which the modern sensitivity approaches the culture of the past. What we love in our books are the depths of many marvelous moments seen all at one time." The fragmentizing impact of the mass media according to Marshall McLuhan, makes all civilizations contemporary with our own. " , " " It is interesting to compare these cheerful expressions of the contemporary sensibility with the contention of two Marxist critics ofliteraturc William Phillips , and Philip Rahv, that the critical sense is necessarily rooted in the historical sense the sense of continuity.

Nixon, Six Crises (New York: Doubleday, 1962), pp. 251, 277, , 353-58; Bruce Mazlish, In Search cf Nixon (New York: Basic Books, 1972), _ 81 pp. 72-73. Watergate J. Anthony Lukas, Nightmare: The Underside of the Nixon Years (New York: 91 title essay, pp. 86-111. Kurt Vonnegut }t., Slaughterhouse-Five (New York: Delacorte Press, 1969), , pp. 19-76; Marshall McLuhan, The Mechanical Bride (New York: Vanguard Press, 1951), p. 3; William Phillips and Philip Rahv "Some Aspects of Lit, " erary Criticism, Science and Society 1 (1937): 213; Litowitz and Newman Borderline Personality and the Theatre of the Absurd p. 275. Viking, 1976), especially p. 297, for Nixon's talk with Haldeman, 20 March " 1973. 82 , , , " , 91 new left street theater Sale, SDS (New York: Random House, 1973)


Bit Rot by Douglas Coupland

3D printing, Airbnb, airport security, bitcoin, Burning Man, delayed gratification, dematerialisation, Edward Snowden, Elon Musk, en.wikipedia.org, Google Glasses, Guggenheim Bilbao, index card, jimmy wales, junk bonds, Lyft, Marshall McLuhan, Maui Hawaii, McJob, Menlo Park, nuclear paranoia, Oklahoma City bombing, Pepto Bismol, pre–internet, Ray Kurzweil, Sand Hill Road, Silicon Valley, Skype, space junk, Stanford marshmallow experiment, tech worker, Ted Kaczynski, TED Talk, The Future of Employment, uber lyft, young professional

It also describes the way my brain has been feeling since 2000, as I shed older and weaker neurons and connections and create and enhance new and unexpected ones. Some of the stories in this compendium come from the novel Generation A (2007), and I really scared myself when I was writing them. They flowed directly from spending two years deeply immersed in the writings of Marshall McLuhan, and they explore how language, literacy and numeracy feed the technologies we make, and then how those technologies feed back into language. In the novel these stories were integrated into the larger narrative and made a certain sense, but I think the stories work far better extracted from it.

Soon I’d adopted all of the present-day viewing tendencies most of us share: binge viewing, laptop viewing, torrenting, series addictions, digital video recording, Netflix and guilty-pleasure viewing (Come Dine with Me Canada—I can’t get enough of that show). But also, amid these shifts, it’s been interesting to watch the evolution of TV as a new art form. Marshall McLuhan predicted this. When a new technology obsolesces an old one, it frees the newly obsolete medium to become an art form. Enter The Sopranos, Breaking Bad, The Wire and all the shows that are basically movies that run for fifty hours and act as a paradise for talented actors. Perhaps this shift to long-format TV has generated the biggest change in creative culture in the past decades.


pages: 124 words: 36,360

Kitten Clone: Inside Alcatel-Lucent by Douglas Coupland

"World Economic Forum" Davos, British Empire, cable laying ship, Claude Shannon: information theory, cosmic microwave background, Downton Abbey, Golden arches theory, Great Leap Forward, Hibernia Atlantic: Project Express, hiring and firing, industrial research laboratory, Isaac Newton, Jeff Bezos, Marshall McLuhan, messenger bag, military-industrial complex, Neal Stephenson, oil shale / tar sands, pre–internet, quantum entanglement, Richard Feynman, Silicon Valley, Skype, Steve Jobs, tech worker, technological determinism, TED Talk, Turing machine, undersea cable, upwardly mobile, urban planning, UUNET, Wall-E

Atomic energy; Velcro; search engines … they all would have been invented one way or another. The next society-changing technology is currently hurtling at us like a meteor, and there’s zilch we can do to stop it. This notion that humans exist only to propagate ever-newer technologies, that we are merely what Marshall McLuhan called “the sex organs of technology,” is called technological determinism. Depressing. Or is technological determinism nonsense? Maybe we can control what we invent and when we invent it. Since 1925, Bell Labs has generated seven Nobel prizes and changed the course of humanity with stunning regularity.


pages: 422 words: 113,525

Whole Earth Discipline: An Ecopragmatist Manifesto by Stewart Brand

"World Economic Forum" Davos, agricultural Revolution, An Inconvenient Truth, Anthropocene, Asilomar, Asilomar Conference on Recombinant DNA, back-to-the-land, biofilm, borderless world, Buckminster Fuller, business process, carbon credits, carbon tax, Cass Sunstein, clean water, Community Supported Agriculture, conceptual framework, Danny Hillis, dark matter, decarbonisation, demographic dividend, demographic transition, digital divide, Easter island, Elon Musk, Exxon Valdez, failed state, Geoffrey West, Santa Fe Institute, glass ceiling, Google Earth, Hans Rosling, Herbert Marcuse, Herman Kahn, Hernando de Soto, high-speed rail, informal economy, interchangeable parts, Intergovernmental Panel on Climate Change (IPCC), invention of agriculture, invention of the steam engine, Jane Jacobs, jimmy wales, Kevin Kelly, Kibera, land tenure, lateral thinking, Lewis Mumford, low earth orbit, M-Pesa, Marshall McLuhan, megacity, megaproject, microbiome, military-industrial complex, New Urbanism, orbital mechanics / astrodynamics, out of africa, Paul Graham, peak oil, Peter Calthorpe, precautionary principle, Recombinant DNA, rewilding, Richard Florida, Ronald Reagan, Silicon Valley, smart grid, stem cell, Stewart Brand, synthetic biology, The Fortune at the Bottom of the Pyramid, Thomas Malthus, Tragedy of the Commons, University of East Anglia, uranium enrichment, urban renewal, We are as Gods, wealth creators, Whole Earth Catalog, Whole Earth Review, William Langewiesche, working-age population, Y2K

Brown’s view was that “government may not always be the first to know about important new ideas, but it should not be the last.” Thus every few weeks I got to spend a day hosting the likes of organizational guru Peter Drucker, futurist Herman Kahn, farmer-poet Wendell Berry, and media celebrator Marshall McLuhan. In 1977, two years after Asilomar, the California legislature was threatening to regulate recombinant DNA research in the state, so James Watson, the codiscoverer of the structure of DNA and director of the renowned Cold Spring Harbor Laboratory, came to visit. Watson had been an early supporter of the moratorium on recombinant DNA research and had helped to organize Asilomar.

There is harm to undo in this place. Earth as a whole is the most ambitious and necessary restoration project of all. Live-linked footnotes for this chapter, along with updates, additions, and illustrations, may be found online at www.sbnotes.com. • 9 • Planet Craft After Sputnik, there is no nature, only art. —Marshall McLuhan Whether it’s called managing the commons, natural-infrastructure maintenance, tending the wild, niche construction, ecosystem engineering, mega-gardening, or intentional Gaia, humanity is now stuck with a planet stewardship role. Paul Crutzen, the atmospheric chemist who won the Nobel Prize in 1995 for his work on ozone depletion, coined a word that has resonated.


pages: 677 words: 206,548

Future Crimes: Everything Is Connected, Everyone Is Vulnerable and What We Can Do About It by Marc Goodman

23andMe, 3D printing, active measures, additive manufacturing, Affordable Care Act / Obamacare, Airbnb, airport security, Albert Einstein, algorithmic trading, Alvin Toffler, Apollo 11, Apollo 13, artificial general intelligence, Asilomar, Asilomar Conference on Recombinant DNA, augmented reality, autonomous vehicles, Baxter: Rethink Robotics, Bill Joy: nanobots, bitcoin, Black Swan, blockchain, borderless world, Boston Dynamics, Brian Krebs, business process, butterfly effect, call centre, Charles Lindbergh, Chelsea Manning, Citizen Lab, cloud computing, Cody Wilson, cognitive dissonance, computer vision, connected car, corporate governance, crowdsourcing, cryptocurrency, data acquisition, data is the new oil, data science, Dean Kamen, deep learning, DeepMind, digital rights, disinformation, disintermediation, Dogecoin, don't be evil, double helix, Downton Abbey, driverless car, drone strike, Edward Snowden, Elon Musk, Erik Brynjolfsson, Evgeny Morozov, Filter Bubble, Firefox, Flash crash, Free Software Foundation, future of work, game design, gamification, global pandemic, Google Chrome, Google Earth, Google Glasses, Gordon Gekko, Hacker News, high net worth, High speed trading, hive mind, Howard Rheingold, hypertext link, illegal immigration, impulse control, industrial robot, information security, Intergovernmental Panel on Climate Change (IPCC), Internet of things, Jaron Lanier, Jeff Bezos, job automation, John Harrison: Longitude, John Markoff, Joi Ito, Jony Ive, Julian Assange, Kevin Kelly, Khan Academy, Kickstarter, Kiva Systems, knowledge worker, Kuwabatake Sanjuro: assassination market, Large Hadron Collider, Larry Ellison, Laura Poitras, Law of Accelerating Returns, Lean Startup, license plate recognition, lifelogging, litecoin, low earth orbit, M-Pesa, machine translation, Mark Zuckerberg, Marshall McLuhan, Menlo Park, Metcalfe’s law, MITM: man-in-the-middle, mobile money, more computing power than Apollo, move fast and break things, Nate Silver, national security letter, natural language processing, Nick Bostrom, obamacare, Occupy movement, Oculus Rift, off grid, off-the-grid, offshore financial centre, operational security, optical character recognition, Parag Khanna, pattern recognition, peer-to-peer, personalized medicine, Peter H. Diamandis: Planetary Resources, Peter Thiel, pre–internet, printed gun, RAND corporation, ransomware, Ray Kurzweil, Recombinant DNA, refrigerator car, RFID, ride hailing / ride sharing, Rodney Brooks, Ross Ulbricht, Russell Brand, Salesforce, Satoshi Nakamoto, Second Machine Age, security theater, self-driving car, shareholder value, Sheryl Sandberg, Silicon Valley, Silicon Valley startup, SimCity, Skype, smart cities, smart grid, smart meter, Snapchat, social graph, SoftBank, software as a service, speech recognition, stealth mode startup, Stephen Hawking, Steve Jobs, Steve Wozniak, strong AI, Stuxnet, subscription business, supply-chain management, synthetic biology, tech worker, technological singularity, TED Talk, telepresence, telepresence robot, Tesla Model S, The future is already here, The Future of Employment, the long tail, The Wisdom of Crowds, Tim Cook: Apple, trade route, uranium enrichment, Virgin Galactic, Wall-E, warehouse robotics, Watson beat the top human players on Jeopardy!, Wave and Pay, We are Anonymous. We are Legion, web application, Westphalian system, WikiLeaks, Y Combinator, you are the product, zero day

As the Chinese premier, Wen Jiabao, noted in a speech in August 2009 in the city of Wuxi, “Internet + Internet of Things = Wisdom of the Earth.” The Smart City Operating System Those skilled in war are able to subdue the enemy’s army without battle. They capture his cities without assaulting them and overthrow the state without protracted operations. SUN TZU In 1964, Marshall McLuhan presciently predicted that by “means of electric media … all previous technologies … including cities …[would] be translated into information systems.” It might have taken fifty years, but his forecast was spot-on. The Internet of Things has the full potential to transform cities into living, breathing ecosystems of ambient intelligence and connected sensors, vastly improving the quality of life for their inhabitants.

The challenges we face are significant and mounting. It’s not just about hacked bank accounts or stolen private photographs. Nor is it merely about maintaining control and privacy over the multitude of devices in our lives. It is about safeguarding our technological future and understanding what’s coming next. As Marshall McLuhan reminds us, “It is the framework which changes with each new technology and not just the picture within the frame.” The hacks of tomorrow will affect our cars, GPS systems, implantable medical devices, televisions, elevators, smart meters, baby monitors, assembly lines, and personal-care bots.

Senate Committee on Commerce, Science, and Transportation, A “Kill Chain” Analysis of the 2013 Target Data Breach, Majority Staff Report for Chairman Rockefeller, March 26, 2014. 73 Once there, attackers installed: Kim Zetter, “The Malware That Duped Target Has Been Found,” Wired, Jan. 16, 2014. 74 Worse, it was possible: Sean Gallagher, “Vulnerabilities Give Hackers Ability to Open Prison Cells from Afar,” Ars Technica, Nov. 7, 2011; Shaun Waterman, “Prisons Bureau Alerted to Hacking into Lockups,” Washington Times, Nov. 6, 2011. 75 In mid-2013: Kim Zetter, “Prison Computer ‘Glitch’ Blamed for Opening Cell Doors in Maximum-Security Wing,” Wired, Aug. 16, 2013. 76 While the chamber had successfully: Siobhan Gorman, “China Hackers Hit U.S. Chamber,” Wall Street Journal, Dec. 21, 2011. 77 As the Chinese premier: Goodman, “Power of Moore’s Law in a World of Geotechnology.” 78 “means of electric media”: Marshall McLuhan, Understanding Media: The Extensions of Man (New York: Routledge, 2001), rev. ed. 79 “Fitbit for the city”: Elizabeth Dwoskin, “They’re Tracking When You Turn Off the Lights,” Wall Street Journal, October 20, 2014. 80 Better sensors in our streetlights: “Outdoor Lighting,” Echelon, https:/​/​www.​echelon.​com/​applications/​street-​lighting/. 81 Using a wireless traffic-detection system: Mark Prigg, “New York’s Traffic Lights HACKED,” Mail Online, April 30, 2014. 82 If smart meters: Erica Naone, “Hacking the Smart Grid,” MIT Technology Review, Aug. 2, 2010. 83 A hacker using the same exploit: Reuters, “ ‘Smart’ Technology Could Make Utilities More Vulnerable to Hackers,” Raw Story, July 16, 2014.


pages: 257 words: 56,811

The Rough Guide to Toronto by Helen Lovekin, Phil Lee

airport security, British Empire, car-free, glass ceiling, global village, Haight Ashbury, haute couture, haute cuisine, indoor plumbing, Jane Jacobs, joint-stock company, Khyber Pass, Kickstarter, Marshall McLuhan, megacity, place-making, urban renewal, urban sprawl

Over the ensuing decades the university was browbeaten by theological colleges that considered a secular university to be immoral, but by the turn of the twentieth century the University of Toronto had made a name for itself, ultimately becoming one of North America’s most prestigious educational institutions. It was here that insulin was discovered in 1921, and here that Marshall McLuhan, who taught at the university, wrote his seminal The Medium is the Massage. 77 UPTOWN TORON TO | 78  University of Toronto The Soldiers’ Tower King’s College Circle Hart House Circle leads into the much larger King’s College Circle, where an assortment of university buildings flanks a large field.

And I was walking through these places, beside the traffic circle at Yonge and Bloor, down the proposed Federal Avenue to Union Station. Lyle was right. These were real places. They could have existed. I mean, the Bloor Street viaduct and this building here are just a hint of what could have been done here. In 1965 Stan Bevington and Wayne Clifford took over a back-lane carriage house space where Marshall McLuhan had lectured and founded Coach House Press, which became the incubator for all that was new and adventurous in Canadian literature. In addition to publishing the early works of Atwood and Ondaatje, whose In the Skin of a Lion is perhaps the definitive Toronto novel – Coach House began a tradition of giving talented new writers their first break: Paul Quarrington, Susan Swan and anthologist Alberto Manguel are just three examples.


pages: 172 words: 46,104

Television Is the New Television: The Unexpected Triumph of Old Media in the Digital Age by Michael Wolff

activist fund / activist shareholder / activist investor, AOL-Time Warner, barriers to entry, Carl Icahn, commoditize, creative destruction, digital divide, disintermediation, Golden age of television, Great Leap Forward, hiring and firing, Joseph Schumpeter, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Michael Milken, Sheryl Sandberg, Silicon Valley, SoftBank, Steve Jobs, Susan Wojcicki, telemarketer, the medium is the message, vertical integration, zero-sum game

The devices themselves mean that digital media executives become as reliant—or more reliant—on writers, actors, directors, and producers as on programmers. 13 MORE BOXES “Digital convergence” turns out not so much to be about bringing computing to your television but about bringing more television to your television. Accept that the medium is the message (in Douglas Coupland’s succinct explanation of Marshall McLuhan’s still opaque aphorism—more than half a century later still opaque: “The ostensible content of all electronic media is insignificant; it is the medium itself that has the greater impact on the environment, a fact bolstered by the now medically undeniable fact that the technologies we use every day begin, after a while, to alter the way our brains work, and hence the way we experience the world”), but what is the medium?


pages: 509 words: 132,327

Rise of the Machines: A Cybernetic History by Thomas Rid

1960s counterculture, A Declaration of the Independence of Cyberspace, agricultural Revolution, Albert Einstein, Alistair Cooke, Alvin Toffler, Apple II, Apple's 1984 Super Bowl advert, back-to-the-land, Berlin Wall, Bletchley Park, British Empire, Brownian motion, Buckminster Fuller, business intelligence, Charles Babbage, Charles Lindbergh, Claude Shannon: information theory, conceptual framework, connected car, domain-specific language, Douglas Engelbart, Douglas Engelbart, Dr. Strangelove, dumpster diving, Extropian, full employment, game design, global village, Hacker News, Haight Ashbury, Herman Kahn, Howard Rheingold, Ivan Sutherland, Jaron Lanier, job automation, John Gilmore, John Markoff, John Perry Barlow, John von Neumann, Kevin Kelly, Kubernetes, Marshall McLuhan, Menlo Park, military-industrial complex, Mitch Kapor, Mondo 2000, Morris worm, Mother of all demos, Neal Stephenson, new economy, New Journalism, Norbert Wiener, offshore financial centre, oil shale / tar sands, Oklahoma City bombing, operational security, pattern recognition, public intellectual, RAND corporation, Silicon Valley, Simon Singh, Snow Crash, speech recognition, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, systems thinking, technoutopianism, Telecommunications Act of 1996, telepresence, The Hackers Conference, Timothy McVeigh, Vernor Vinge, We are as Gods, Whole Earth Catalog, Whole Earth Review, Y2K, Yom Kippur War, Zimmermann PGP

So more production meant more jobs. The control systems she foresaw were different. Her machines didn’t even have human-machine interfaces; “cybernated machines don’t even have control panels,” she said, munching on a handmade ham sandwich. “Cybernated machines run themselves, and people are superfluous.”69 Even Marshall McLuhan was smitten by cybernation. The widely popular media theorist is best known for the idea of a “global village,” of the world contracted into a small place by electrical information links. In November 1964, at the height of his fame, McLuhan presented a paper in Washington, DC, at a symposium on the social impact of cybernetics sponsored by three of the city’s largest universities.

., “Negros-Whites Together,” New York Amsterdam News, August 15, 1964, 18. 67.James Boggs, “The Negro and Cybernation,” in Hilton, Evolving Society, 172. 68.Hannah Arendt, “On the Human Condition,” in Hilton, Evolving Society, 219. 69.“Cyberculture and Girls,” New Yorker, July 4, 1964, 21–22. 70.Marshall McLuhan, “Cybernation and Culture,” in The Social Impact of Cybernetics, ed. Charles R. Dechert (Notre Dame, IN: University of Notre Dame Press, 1966), 98–99. 71.John Diebold, “Goals to Match Our Means,” in Dechert, Social Impact of Cybernetics, 4. 72.Curtis Gerald, Computers and the Art of Computation (Reading, MA: Addison-Wesley, 1972), 319. 73.


pages: 538 words: 141,822

The Net Delusion: The Dark Side of Internet Freedom by Evgeny Morozov

"World Economic Forum" Davos, A Declaration of the Independence of Cyberspace, Alvin Toffler, Ayatollah Khomeini, Berlin Wall, borderless world, Buckminster Fuller, Californian Ideology, Cass Sunstein, citizen journalism, cloud computing, cognitive dissonance, Columbine, computer age, conceptual framework, crowdsourcing, digital divide, disinformation, Dissolution of the Soviet Union, don't be evil, Evgeny Morozov, failed state, Fall of the Berlin Wall, Francis Fukuyama: the end of history, global village, Google Earth, Herbert Marcuse, illegal immigration, invention of radio, invention of the printing press, invisible hand, John Markoff, John Perry Barlow, John von Neumann, lolcat, Marshall McLuhan, Mitch Kapor, Naomi Klein, Network effects, new economy, New Urbanism, off-the-grid, Panopticon Jeremy Bentham, peer-to-peer, pirate software, pre–internet, Productivity paradox, public intellectual, RAND corporation, Robert Solow, Ronald Reagan, Ronald Reagan: Tear down this wall, Silicon Valley, Silicon Valley startup, Sinatra Doctrine, Skype, Slavoj Žižek, social graph, Steve Jobs, Streisand effect, technological determinism, technoutopianism, TED Talk, The Wisdom of Crowds, urban planning, Washington Consensus, WikiLeaks, women in the workforce

The movement was spearheaded by right-wing blogs and various groups on social networking sites (many of them featuring extremely graphic posters—or “political Molotov cocktails,” as Michael Kimmelman of the New York Times described them—suggesting Muslims are threatening Switzerland, including one that showed minarets rising from the Swiss flag like missiles), and even peace-loving Swiss voters could not resist succumbing to the populist networked discourse. Never underestimate the power of Twitter and Photoshop in the hands of people mobilized by prejudice. While Internet enthusiasts like to quote the optimistic global village reductionism of Marshall McLuhan, whom Wired magazine has chosen as its patron saint, few of them have much use for McLuhan’s darker reductionism, like this gem from 1964: “That Hitler came into political existence at all is directly owing to radio and the public-address system.” As usual, McLuhan was overstating the case, but we certainly do not want to discover that our overly optimistic rhetoric about the freedom to connect has deprived us of the ability to fix the inevitable negative consequences that such freedom produces.

“While each communication technology does have its own individual properties, especially regarding which of the human senses it privileges and which ones it ignores,” writes Susan Douglas, a scholar of communications at the University of Michigan, “the economic and political system in which the device is embedded almost always trumps technological possibilities and imperatives.” And yet this rarely prevents an army of technology experts from claiming that they have cracked that logic and understood what radio, television, or the Internet is all about; the social forces surrounding it are thus deemed mostly irrelevant and can be easily disregarded. Marshall McLuhan, the first pop philosopher, believed that television had a logic: Unlike print, it urges viewers to fill in the gaps in what it is they’re seeing, stimulates more senses, and, overall, nudges us closer to the original tribal condition (a new equilibrium that McLuhan clearly favored). The problem is that while McLuhan was chasing the inner logic of television, he might have missed how it could be appropriated by corporate America and produce social effects much more obvious (and uglier) than changes in some obscure sense-ratios that McLuhan so meticulously calculated for each medium.


pages: 515 words: 143,055

The Attention Merchants: The Epic Scramble to Get Inside Our Heads by Tim Wu

1960s counterculture, Aaron Swartz, Affordable Care Act / Obamacare, AltaVista, Andrew Keen, anti-communist, AOL-Time Warner, Apple II, Apple's 1984 Super Bowl advert, barriers to entry, Bob Geldof, borderless world, Brownian motion, Burning Man, Cass Sunstein, citizen journalism, colonial rule, content marketing, cotton gin, data science, do well by doing good, East Village, future of journalism, George Gilder, Golden age of television, Golden Gate Park, Googley, Gordon Gekko, Herbert Marcuse, housing crisis, informal economy, Internet Archive, Jaron Lanier, Jeff Bezos, jimmy wales, John Perry Barlow, Live Aid, Mark Zuckerberg, Marshall McLuhan, McMansion, mirror neurons, Nate Silver, Neal Stephenson, Network effects, Nicholas Carr, Pepsi Challenge, placebo effect, Plato's cave, post scarcity, race to the bottom, road to serfdom, Saturday Night Live, science of happiness, self-driving car, side project, Silicon Valley, Skinner box, slashdot, Snapchat, Snow Crash, Steve Jobs, Steve Wozniak, Steven Levy, Ted Nelson, telemarketer, the built environment, The Chicago School, the scientific method, The Structural Transformation of the Public Sphere, Tim Cook: Apple, Torches of Freedom, Upton Sinclair, upwardly mobile, Virgin Galactic, Wayback Machine, white flight, Yochai Benkler, zero-sum game

CHAPTER 12 THE GREAT REFUSAL In the spring of 1966, a forty-six-year-old former Harvard instructor named Timothy Leary, wearing a jacket, a tie, and a distant look, strode up the red-carpeted steps of the Plaza Hotel on New York’s Fifth Avenue and into the Oak Room for lunch. Waiting for him was a man Leary knew only by reputation: another academic, Marshall McLuhan, almost a decade older, graying a bit, but not yet wearing the mustache that would become his signature in the 1970s. To their respective followings both men sitting in the ornate oak-paneled restaurant were “gurus,” a word just come into currency in the West. McLuhan was a scholar of the media from the University of Toronto who’d become famous thanks to his book Understanding Media: The Extensions of Man, which was full of intriguing pronouncements somehow both bold and enigmatic at once (example: “The ‘content’ of any medium is always another medium”).

Whether Apple was truly serving its users and business model and only incidentally exploiting Google’s Achilles’ heel is a matter of debate. But there is no doubt that the sentiment of revolt against the shabbiness of the mobile web was coming from an even deeper and broader place. Writing in the 1960s, Marshall McLuhan described the media as “technological extensions of man”; in the 2010s it had become more obvious than ever that technologies like the smartphone are not merely extensions but technological prosthetics, enhancements of our own capacities, which, by virtue of being constantly attached to us or present on our bodies, become a part of us.


pages: 515 words: 136,938

The Brain That Changes Itself: Stories of Personal Triumph From the Frontiers of Brain Science by Norman Doidge

fear of failure, ghettoisation, global village, light touch regulation, Marshall McLuhan, medical residency, Menlo Park, placebo effect, Ronald Reagan, social intelligence, stem cell, Stephen Hawking, the medium is the message, traumatic brain injury, twin studies

Robertson and Redmond O’Connell have had promising results using brain exercises to treat attention deficit disorder, and if that can be done, we have reason to hope that mere traits can be treated as well. Most people think that the dangers created by the media are a result of content. But Marshall McLuhan, the Canadian who founded media studies in the 1950s and predicted the Internet twenty years before it was invented, was the first to intuit that the media change our brains irrespective of content, and he famously said, “The medium is the message.” McLuhan was arguing that each medium reorganizes our mind and brain in its own unique way and that the consequences of these reorganizations are far more significant than the effects of the content or “message.”

Casanova and M. Ptito, eds., Progress in Brain Research, Vol. 134. San Diego, CA: Elsevier Science, 427–45. •Someone…memorizing Homer’s Iliad, might blindfold himself to recruit operators: Such manipulation of senses and the brain is not so uncommon. The anthropologist Edmund Carpenter, who worked with Marshall McLuhan (discussed in appendix 1), observed that “every culture has a sensory profile, and native cultures, for example, to maximize sound will minimize sight. So the dancer is often blinded, deliberately. Or, you may find, they will deliberately turn sound into a textile thing, so they will plug their ears when they sing.


pages: 172 words: 48,747

The View From Flyover Country: Dispatches From the Forgotten America by Sarah Kendzior

Aaron Swartz, Affordable Care Act / Obamacare, Alan Greenspan, American ideology, barriers to entry, clean water, corporate personhood, crowdsourcing, David Brooks, David Graeber, disinformation, Donald Trump, Edward Snowden, gentrification, George Santayana, glass ceiling, income inequality, independent contractor, low skilled workers, Lyft, Marshall McLuhan, Mohammed Bouazizi, new economy, obamacare, Occupy movement, Oklahoma City bombing, payday loans, pink-collar, post-work, public intellectual, publish or perish, Richard Florida, ride hailing / ride sharing, Sheryl Sandberg, side hustle, Silicon Valley, the medium is the message, trickle-down economics, Uber and Lyft, uber lyft, unpaid internship, Upton Sinclair, urban decay, War on Poverty, WikiLeaks, women in the workforce

Keller’s aversion to social media is common among media’s old guard, who believe it has eroded standards of ethics and behavior. Outlets like The Atlantic regularly run pieces such as “Is Google making us stupid?” or “Is Facebook making us lonely?” (According to researchers, it is not.) “The medium is the message,” Marshall McLuhan famously said. In the digital age, condemning the medium is often shorthand for condemning not only the message but the messenger—and her right to speak. Twitter, which is extremely popular among young African Americans, functions as a public gathering space for marginalized groups to rally under common causes—one of which is countering cruel and inaccurate portrayals of them found in mainstream media.


pages: 879 words: 233,093

The Empathic Civilization: The Race to Global Consciousness in a World in Crisis by Jeremy Rifkin

Abraham Maslow, agricultural Revolution, Albert Einstein, animal electricity, back-to-the-land, British Empire, carbon footprint, classic study, collaborative economy, death of newspapers, delayed gratification, distributed generation, emotional labour, en.wikipedia.org, energy security, feminist movement, Ford Model T, global village, Great Leap Forward, hedonic treadmill, hydrogen economy, illegal immigration, income inequality, income per capita, interchangeable parts, Intergovernmental Panel on Climate Change (IPCC), Internet Archive, invention of movable type, invention of the steam engine, invisible hand, Isaac Newton, James Watt: steam engine, Johann Wolfgang von Goethe, Lewis Mumford, Mahatma Gandhi, Marshall McLuhan, means of production, megacity, meta-analysis, Milgram experiment, mirror neurons, Nelson Mandela, new economy, New Urbanism, Norbert Wiener, off grid, off-the-grid, out of africa, Peace of Westphalia, peak oil, peer-to-peer, planetary scale, Recombinant DNA, scientific management, scientific worldview, Simon Kuznets, Skype, smart grid, smart meter, social intelligence, supply-chain management, surplus humans, systems thinking, the medium is the message, the scientific method, The Wealth of Nations by Adam Smith, The Wisdom of Crowds, theory of mind, Tragedy of the Commons, transaction costs, upwardly mobile, uranium enrichment, working poor, World Values Survey

To understand the full impact of the empathic surge brought on by monotheism and the world’s axial movements, we need to understand how script cognition differs from oral cognition. Both forms of communication allow human beings to tell their story, but the narratives they tell have the unmistakable mark of the communication media being used. That’s because modes of communication help create the very consciousness that they also manage. As the late Canadian philosopher Marshall McLuhan observed, “The medium is the message.” Oral consciousness relies on hearing, while script consciousness relies on sight. This difference alone accounts for the profound change in human consciousness that distinguishes a written culture from an oral one. Hearing is the most internalizing of the senses.

The electrical metaphors would outlive the Romantic era and provide a bridge between that period and the Age of Psychological Consciousness that rode alongside the Second Industrial Revolution for most of the twentieth century. Nathaniel Hawthorne foresaw the late-twentieth century idea of the world as a global brain and central nervous system—the Age of Psychological Consciousness—popularized by Marshall McLuhan and the communications theorists of the Internet generation. He asked himself:Is it a fact—or have I dreamt it—that, by means of electricity, the world of matter has become a great nerve, vibrating thousands of miles in a breathless point of time? Rather, the round globe is a vast head, a brain, instinct with intelligence!

Respondents also said they empathized with her strength to persevere, remake her life, and transcend her situation. Princess Diana’s death and funeral brought 40 percent of the human race together at a single moment to grieve, empathize, and share their feelings with one another.10 To paraphrase the late Canadian philosopher of communications Marshall McLuhan, the global electronic embrace has “outed” the central nervous system of billions of human beings and transformed the world into a global village—at least partially and for brief moments of time. The ability to extend individual empathy across national cultures, continents, oceans, and other traditional divides is enormous, with profound implications for the humanization of the human race.


pages: 500 words: 156,079

Game Over Press Start to Continue by David Sheff, Andy Eddy

"RICO laws" OR "Racketeer Influenced and Corrupt Organizations", affirmative action, air freight, Alexey Pajitnov wrote Tetris, Apple II, Apple's 1984 Super Bowl advert, Buckminster Fuller, game design, HyperCard, inventory management, James Watt: steam engine, Jaron Lanier, Marshall McLuhan, Mikhail Gorbachev, pattern recognition, profit motive, revision control, Ronald Reagan, Silicon Valley, Steve Jobs, Steve Wozniak, The Soul of a New Machine

[They] … are extensions of social man and of the body politic.… As extensions of the popular response to the workaday stress, games become faithful models of a culture. They incorporate both the action and the reaction of whole populations in a single dynamic image.… The games of a people reveal a great deal about them. —MARSHALL MCLUHAN Understanding Media: The Extensions of Man Most people think video games are kids’ stuff, and it is true that in “Super Mario Bros. 3,” mushrooms give super strength, enemies have names such as Morton Koopa, Jr., and a pudgy, suspendered hero jumps on the heads of Little Goombas. Yet behind “Super Mario Bros. 3,” a video game played on the Nintendo Entertainment System (NES), is a business that is very grown-up indeed.

It was a misguided criticism, however; MIT was not researching the effects of video games, but of new fields such as “constructivism,” based on the Piagetian thesis that knowledge is built by the learner, not supplied by the teacher. It may well be that Nintendo games of the future will apply this principle—build knowledge by creating—and still be as much fun as the current generation of games. Marshall McLuhan once said that anyone who tries to make a distinction between entertainment and education doesn’t know the first thing about either. There is no reason why Nintendo’s popularity with kids cannot be exploited for higher ends. In a New York Times piece on education, Morgan Newman, cofounder of a multimedia publishing company, AND Communications, was quoted as saying, “We think that quite probably what’s going on with the crisis in education out there is that kids are often just bored.


pages: 519 words: 142,646

Track Changes by Matthew G. Kirschenbaum

active measures, Alvin Toffler, Apollo 11, Apple II, Apple's 1984 Super Bowl advert, Bill Gates: Altair 8800, Buckminster Fuller, Charles Babbage, commoditize, computer age, Computer Lib, corporate governance, David Brooks, dematerialisation, Donald Knuth, Douglas Hofstadter, Dynabook, East Village, en.wikipedia.org, feminist movement, forensic accounting, future of work, Future Shock, Google Earth, Gödel, Escher, Bach, Haight Ashbury, HyperCard, Jason Scott: textfiles.com, Joan Didion, John Markoff, John von Neumann, Kickstarter, low earth orbit, machine readable, machine translation, mail merge, Marshall McLuhan, Mother of all demos, Neal Stephenson, New Journalism, Norman Mailer, off-the-grid, pattern recognition, pink-collar, planned obsolescence, popular electronics, Project Xanadu, RAND corporation, rolodex, Ronald Reagan, scientific management, self-driving car, Shoshana Zuboff, Silicon Valley, social web, Stephen Fry, Stephen Hawking, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, systems thinking, tacit knowledge, technoutopianism, Ted Nelson, TED Talk, text mining, thinkpad, Turing complete, Vannevar Bush, Whole Earth Catalog, Y2K, Year of Magical Thinking

None of this should be very surprising given Barth’s interest in literary experimentalism of all sorts, not to mention the foundational conceit in his Cold War fable Giles Goat-Boy (1966) that the manuscript of the novel had been compiled from reels of mainframe computer storage tape—certainly one of the earliest instances of a computer having any kind of voice or role in serious fiction outside of science fiction. No less notable is the story of Hugh Kenner himself, Barth’s interlocutor in the dialogue above. Kenner was a critic of the first rank, a distinguished scholar who studied under Marshall McLuhan and then devoted a career to Ezra Pound and other major figures of British and American literary modernism. He also, however, maintained a longtime interest in computer-generated poetry, wrote columns and reviews for Byte magazine, and in 1984 published a user’s guide to the Heath/Zenith Z-100 computer, a competitor to the IBM PC noted at the time for its color graphics.

Acland (Minneapolis: University of Minnesota Press, 2007), 329–343. 2. Oscar Wilde, The Picture of Dorian Gray: An Annotated, Uncensored Edition, ed. Nicholas Frankel (Cambridge, MA: Harvard University Press, 2011), 51. 3. The claim about James’s dependence on the sound of the typewriter originates with his amanuensis, Theodora Bosanquet, has been repeated by Marshall McLuhan, and is confirmed by his biographer Leon Edel. See Wershler-Henry, The Iron Whim, 100–101. 4. Michael R. Williams, “A Preview of Things to Come: Some Remarks on the First Generation of Computers,” in The First Computers: History and Architecture, ed. Raúl Rojas and Ulf Hashagen (Cambridge, MA: MIT Press, 2002), 3. 5.


pages: 198 words: 59,351

The Internet Is Not What You Think It Is: A History, a Philosophy, a Warning by Justin E. H. Smith

3D printing, Ada Lovelace, Adrian Hon, agricultural Revolution, algorithmic management, artificial general intelligence, Big Tech, Charles Babbage, clean water, coronavirus, COVID-19, cryptocurrency, dark matter, disinformation, Donald Trump, drone strike, Elon Musk, game design, gamification, global pandemic, GPT-3, Internet of things, Isaac Newton, Jacquard loom, Jacques de Vaucanson, Jaron Lanier, jimmy wales, Joseph-Marie Jacquard, Kuiper Belt, Mark Zuckerberg, Marshall McLuhan, meme stock, new economy, Nick Bostrom, Norbert Wiener, packet switching, passive income, Potemkin village, printed gun, QAnon, Ray Kurzweil, Republic of Letters, Silicon Valley, Skype, strong AI, technological determinism, theory of mind, TikTok, Tragedy of the Commons, trolley problem, Turing machine, Turing test, you are the product

Lynn, “The Big Tech Extortion Racket: How Google, Amazon, and Facebook Control Our Lives,” Harper’s Magazine, September, 2020. https://harpers.org/archive/2020/09/the-big-tech-extortion-racket/ Stefano Mancuso, The Revolutionary Genius of Plants: A New Understanding of Plant Intelligence and Behavior, New York: Atria Books, 2017. Robert McFarlane, “The Secrets of the Wood Wide Web,” The New Yorker, August 7, 2016. Marshall McLuhan, Understanding Media: The Extensions of Man, Cambridge, MA: MIT Press, 1994 [1964]. Luigi F. Menabrea, “Sketch of the Analytical Engine invented by Charles Babbage, Esq.,” in Richard Taylor (ed.), Scientific Memoirs, selected from the Transactions of Foreign Academies of Science and Learned Societies, London: Richard and John Taylor, 1843.


pages: 173 words: 14,313

Peers, Pirates, and Persuasion: Rhetoric in the Peer-To-Peer Debates by John Logie

1960s counterculture, Berlin Wall, book scanning, cuban missile crisis, dual-use technology, Fall of the Berlin Wall, Free Software Foundation, Hacker Ethic, Isaac Newton, Marshall McLuhan, moral panic, mutually assured destruction, peer-to-peer, plutocrats, pre–internet, publication bias, Richard Stallman, Search for Extraterrestrial Intelligence, search inside the book, SETI@home, Silicon Valley, slashdot, Steve Jobs, Steven Levy, Stewart Brand, Whole Earth Catalog

Pa r l orPr e s s wwwww. p a r l or p r e s s . c om Peers, Pirates, and Persuasion Pa r l orPr e s s wwwww. p a r l or p r e s s . c om When a new technology strikes a society, the most natural reaction is to clutch at the immediately preceding period for familiar and comforting images. . . . What is called progress and advanced thinking is nearly always of the rear-view mirror variety. —Marshall McLuhan and Quentin Fiore, The Medium is the Massage Pa r l orPr e s s wwwww. p a r l or p r e s s . c om 1 Introduction The Cat Is Out of the Bag In the Spring of 2000 I was completing a shopping trip to Costco, a “warehouse club” located in a Minneapolis suburb, when I got an unexpected lesson in the burgeoning popularity of Napster, the peerto-peer file-transfer program developed by Shawn Fanning in 1998.


pages: 219 words: 63,495

50 Future Ideas You Really Need to Know by Richard Watson

23andMe, 3D printing, access to a mobile phone, Albert Einstein, Alvin Toffler, artificial general intelligence, augmented reality, autonomous vehicles, BRICs, Buckminster Fuller, call centre, carbon credits, Charles Babbage, clean water, cloud computing, collaborative consumption, computer age, computer vision, crowdsourcing, dark matter, dematerialisation, Dennis Tito, digital Maoism, digital map, digital nomad, driverless car, Elon Musk, energy security, Eyjafjallajökull, failed state, Ford Model T, future of work, Future Shock, gamification, Geoffrey West, Santa Fe Institute, germ theory of disease, global pandemic, happiness index / gross national happiness, Higgs boson, high-speed rail, hive mind, hydrogen economy, Internet of things, Jaron Lanier, life extension, Mark Shuttleworth, Marshall McLuhan, megacity, natural language processing, Neil Armstrong, Network effects, new economy, ocean acidification, oil shale / tar sands, pattern recognition, peak oil, personalized medicine, phenotype, precision agriculture, private spaceflight, profit maximization, RAND corporation, Ray Kurzweil, RFID, Richard Florida, Search for Extraterrestrial Intelligence, self-driving car, semantic web, Skype, smart cities, smart meter, smart transportation, space junk, statistical model, stem cell, Stephen Hawking, Steve Jobs, Steven Pinker, Stewart Brand, strong AI, Stuxnet, supervolcano, synthetic biology, tech billionaire, telepresence, The Wisdom of Crowds, Thomas Malthus, Turing test, urban decay, Vernor Vinge, Virgin Galactic, Watson beat the top human players on Jeopardy!, web application, women in the workforce, working-age population, young professional

But if it’s like this now imagine what it could be like when communication gets even faster thanks to predictive technologies, voice-to-machine interfaces and implanted communication devices. This is an accelerated, metallic, automated and extrovert future full of digital interruptions. A world of sensory overload totally lacking in the kind of stillness and quiet necessary to understand not only ideas, but ourselves. “We shape our tools and thereafter our tools shape us.” Marshall McLuhan, Canadian educator and philosopher No doubt we’ll get better at quickly filtering and processing information. Our thinking will become fast, fluid and flexible, but what would be lost as a result? It could be that the cost we’ll pay for such easy connectivity and communication will include a loss of rigorous, focused and reflective thinking.


pages: 236 words: 62,158

Marx at the Arcade: Consoles, Controllers, and Class Struggle by Jamie Woodcock

4chan, Alexey Pajitnov wrote Tetris, anti-work, antiwork, augmented reality, barriers to entry, battle of ideas, Boris Johnson, Build a better mousetrap, butterfly effect, call centre, capitalist realism, collective bargaining, Columbine, conceptual framework, cuban missile crisis, David Graeber, deindustrialization, deskilling, Donald Trump, emotional labour, game design, gamification, gentrification, gig economy, glass ceiling, global supply chain, global value chain, Hacker Ethic, Howard Zinn, Ian Bogost, independent contractor, Jeremy Corbyn, John Conway, Kickstarter, Landlord’s Game, late capitalism, Marshall McLuhan, means of production, microaggression, military-industrial complex, Minecraft, mutually assured destruction, Naomi Klein, Oculus Rift, pink-collar, planned obsolescence, scientific management, sexual politics, Silicon Valley, SimCity, Steve Bannon, systems thinking, tech worker, union organizing, unpaid internship, V2 rocket, WarGames: Global Thermonuclear War

Coming home after work to play videogames provides that escape for millions of workers every day. For a moment, each is no longer a worker, but free to explore new worlds outside the drudgery of capitalism. Videogames provide a space of experimentation, of discovery, but also recovery from capitalist work. In a way, Marshall McLuhan makes a similar claim, arguing that “art and games enable us to stand aside from the material pressure of routine and convention, observing and questioning. Games as popular art forms offer to all an immediate means of participation in the full life of a society, such as no single role of job can offer to any man.”22 It is clear that games have historically played important social roles.


pages: 542 words: 161,731

Alone Together by Sherry Turkle

Albert Einstein, Columbine, Computing Machinery and Intelligence, fake news, Future Shock, global village, Hacker Ethic, helicopter parent, Howard Rheingold, industrial robot, information retrieval, Jacques de Vaucanson, Jaron Lanier, Joan Didion, John Markoff, Kevin Kelly, lifelogging, Loebner Prize, Marshall McLuhan, meta-analysis, mirror neurons, Nicholas Carr, Norbert Wiener, off-the-grid, Panopticon Jeremy Bentham, Paradox of Choice, Ralph Waldo Emerson, Rodney Brooks, Skype, social intelligence, stem cell, technological determinism, technoutopianism, The Great Good Place, the medium is the message, the strength of weak ties, theory of mind, Turing test, Vannevar Bush, Wall-E, warehouse robotics, women in the workforce, Year of Magical Thinking

For her, the hurt of no response follows from what she calls the “formality” of instant messenging. In her circle, instant messages are sent in the evening, when one is working on homework on a laptop or desktop. This presumed social and technical setting compels a certain gravitas. Mandy’s case rests on an argument in the spirit of Marshall McLuhan. The medium is the message: if you are at your computer, the medium is formal, and so is the message. If you are running around, shopping, or having a coffee, and you swipe a few keys on your phone to send a text, the medium is informal, and so is the message, no matter how much you may have edited the content.

Hal Niedzviecki, “Facebook in a Crowd,” New York Times, October 24, 2008, www.nytimes.com/2008/10/26/magazine/26lives-t.html (accessed July 27, 2010). 23 From Winston Churchill’s remarks to the English Architectural Association in 1924, available at the International Centre for Facilities website at www.icf-cebe.com/quotes/quotes.html (accessed August 10, 2010). Churchill’s comment is, of course, very similar to the spirit of Marshall McLuhan. See, for example, Understanding Media: The Extensions of Man (1964; Cambridge, MA: MIT Press, 1994). CHAPTER 1: NEAREST NEIGHBORS 1 Weizenbaum had written the program a decade earlier. See Joseph Weizenbaum, “ELIZA—a Computer Program for the Study of Natural Language Communication Between Man and Machine,” Communications of the ACM, vol. 9, no. 1 (January 1966): 36-45. 2 See Joseph Weizenbaum, Computer Power and Human Reason: From Judgment to Calculation (San Francisco: W.


pages: 604 words: 161,455

The Moral Animal: Evolutionary Psychology and Everyday Life by Robert Wright

agricultural Revolution, Andrei Shleifer, Apollo 13, Asian financial crisis, British Empire, centre right, cognitive dissonance, cotton gin, double entry bookkeeping, double helix, Easter island, fault tolerance, Francis Fukuyama: the end of history, Garrett Hardin, George Gilder, global village, Great Leap Forward, invention of gunpowder, invention of movable type, invention of the telegraph, invention of writing, invisible hand, John Nash: game theory, John von Neumann, Marshall McLuhan, Multics, Norbert Wiener, planetary scale, planned obsolescence, pre–internet, profit motive, Ralph Waldo Emerson, random walk, Richard Thaler, rising living standards, Robert Solow, Silicon Valley, social intelligence, social web, Steven Pinker, talking drums, technological determinism, the medium is the message, The Wealth of Nations by Adam Smith, trade route, Tragedy of the Commons, your tax dollars at work, zero-sum game

And Teilhard de Chardin, in particular, stressed a comparable tendency in human history: the evolution, over the millennia, of ever more vast and complex social structures. His extrapolations from this trend were prescient. Writing at the middle of this century, he dwelt on telecommunications, and the globalization it abets, before these subjects were all the rage. (Marshall McLuhan, coiner of “global village,” had read Teilhard.) With his concept of the “noosphere,” the “thinking envelope of the Earth,” Teilhard even anticipated in a vague way the Internet—more than a decade before the invention of the microchip. Can the trends rightly noted by Bergson and Teilhard—basic tendencies in biological evolution and in the technological and social evolution of the human species—be explained in scientific, physical terms?

By the end of the nineteenth century, there were magazines such as Popular Science—rough equivalents of the Discovery Channel. This parallel between media is often lost in the course of cosmic media theorizing. The emphasis, instead, is placed on the supposedly determinative differences among media. Marshall McLuhan, for example, said that “the medium is the message”—that different media have different intrinsic, culture-shaping properties. Thus the phonetic alphabet was said to be a “hot” medium (though ideographic script, oddly, was “cool”), and TV was said to be “cool” (though movies were “hot”). What did McLuhan mean by “cool” and “hot”?


pages: 218 words: 65,422

Better Living Through Criticism: How to Think About Art, Pleasure, Beauty, and Truth by A. O. Scott

barriers to entry, citizen journalism, conceptual framework, death of newspapers, disinformation, Evgeny Morozov, hive mind, Jacob Silverman, Joan Didion, Marshall McLuhan, public intellectual, Ralph Waldo Emerson, sexual politics, sharing economy, social web, subscription business, TED Talk, the scientific method

The consumer economy is profoundly unequal, raising barriers to entry on the basis of income and access rather than pedigree. And the story of human progress, of opening minds and increasingly cosmopolitan pleasures, is also a tale of loss, of standardization and homogenization. The modern world, accelerating toward the horizon of globalization—toward the media-saturated, wired-together village prophesied by Marshall McLuhan and others in the 1960s—reverses the biblical story of Babel. The world, according to this myth, was once divided into distinct, local cultural enclaves, each with its own integrity. People lived in possession of what T. S. Eliot, one of the great twentieth-century voices of backward-looking wishful thinking, called a unified sensibility.


pages: 243 words: 65,374

How We Got to Now: Six Innovations That Made the Modern World by Steven Johnson

A. Roger Ekirch, Ada Lovelace, adjacent possible, big-box store, British Empire, butterfly effect, Charles Babbage, clean water, crowdsourcing, cuban missile crisis, Danny Hillis, Ford Model T, germ theory of disease, Hans Lippershey, Ignaz Semmelweis: hand washing, indoor plumbing, interchangeable parts, invention of air conditioning, invention of the printing press, invention of the telescope, inventory management, Jacquard loom, John Snow's cholera map, Kevin Kelly, Lewis Mumford, Live Aid, lone genius, Louis Pasteur, low earth orbit, machine readable, Marshall McLuhan, mass immigration, megacity, Menlo Park, Murano, Venice glass, planetary scale, refrigerator car, Richard Feynman, Silicon Valley, Skype, Steve Jobs, Stewart Brand, Stuart Kauffman, techno-determinism, the scientific method, transcontinental railway, Upton Sinclair, walkable city, women in the workforce

The earliest image of a monk with glasses, 1342 What changed all of that, of course, was Gutenberg’s invention of the printing press in the 1440s. You could fill a small library with the amount of historical scholarship that has been published documenting the impact of the printing press, the creation of what Marshall McLuhan famously called “the Gutenberg galaxy.” Literacy rates rose dramatically; subversive scientific and religious theories routed around the official channels of orthodox belief; popular amusements like the novel and printed pornography became commonplace. But Gutenberg’s great breakthrough had another, less celebrated effect: it made a massive number of people aware for the first time that they were farsighted.


pages: 219 words: 67,173

Grand Central: How a Train Station Transformed America by Sam Roberts

accounting loophole / creative accounting, Bear Stearns, City Beautiful movement, clean water, collective bargaining, Cornelius Vanderbilt, Donald Trump, Jane Jacobs, Joan Didion, Lewis Mumford, Marshall McLuhan, megaproject, New Urbanism, the High Line, transcontinental railway, transit-oriented development, urban planning, urban renewal, Y2K

THE DEPOT YOU DIDN’T NEED A CLAIRVOYANT to predict the burgeoning value of New York Central stock, but that didn’t stop Victoria Woodhull and her sister Tennie C. Claflin. Both sisters claimed the ability to see visions of future events, a distinct advantage for a Wall Street broker (and one that gave a whole new dimension to Marshall McLuhan’s maxim about the medium being the message). One investor later testified that when she asked his advice about stock purchases, Vanderbilt himself replied, “Why don’t you do as I do, and consult the spirits?” Woodhull and Claflin (whom Vanderbilt proposed to marry) apparently found their inspiration, instead, from a less evanescent source, one with a proven track record.


pages: 239 words: 56,531

The Secret War Between Downloading and Uploading: Tales of the Computer as Culture Machine by Peter Lunenfeld

Albert Einstein, Andrew Keen, anti-globalists, Apple II, Berlin Wall, British Empire, Brownian motion, Buckminster Fuller, Burning Man, business cycle, business logic, butterfly effect, Charles Babbage, computer age, Computing Machinery and Intelligence, creative destruction, crowdsourcing, cuban missile crisis, Dissolution of the Soviet Union, don't be evil, Douglas Engelbart, Douglas Engelbart, Dynabook, East Village, Edward Lorenz: Chaos theory, Fairchild Semiconductor, Fall of the Berlin Wall, folksonomy, Francis Fukuyama: the end of history, Frank Gehry, Free Software Foundation, Grace Hopper, gravity well, Guggenheim Bilbao, Herman Kahn, Honoré de Balzac, Howard Rheingold, Ian Bogost, invention of movable type, Isaac Newton, Ivan Sutherland, Jacquard loom, Jane Jacobs, Jeff Bezos, John Markoff, John von Neumann, Jon Ronson, Kickstarter, Mark Zuckerberg, Marshall McLuhan, Mercator projection, Metcalfe’s law, Mother of all demos, mutually assured destruction, Neal Stephenson, Nelson Mandela, Network effects, new economy, Norbert Wiener, PageRank, pattern recognition, peer-to-peer, planetary scale, plutocrats, post-materialism, Potemkin village, RFID, Richard Feynman, Richard Stallman, Robert Metcalfe, Robert X Cringely, Schrödinger's Cat, Search for Extraterrestrial Intelligence, seminal paper, SETI@home, Silicon Valley, Skype, social bookmarking, social software, spaced repetition, Steve Ballmer, Steve Jobs, Steve Wozniak, technological determinism, Ted Nelson, the built environment, the Cathedral and the Bazaar, The Death and Life of Great American Cities, the medium is the message, Thomas L Friedman, Turing machine, Turing test, urban planning, urban renewal, Vannevar Bush, walkable city, Watson beat the top human players on Jeopardy!, William Shockley: the traitorous eight

It does not matter if it is delivered over the air, via cable, or with the aid of a dish; played back from tape, digital video disc (DVD), or a digital video recorder’s (DVR) hard drive; watched on a plasma screen, an ancient console, or in the car (a particularly terrifying development for those of us who drive the freeways). Television is always the same: to watch it is to track an electronic download in real time—a narrativized progress bar with a laugh track.3 Marshall McLuhan was half right: the medium is the message, but the messages also define the medium. And what of the computer? The challenge it has mounted to television over the past decade has little to do with one machine being replaced by another—in the manner of 78s being supplanted by LPs, vinyl records by 8-tracks and cassette tapes, and compact discs (CDs) by MP3s; or videotape recorders by laser discs to be followed in turn by DVDs, video on demand, and DVRs.


pages: 255 words: 68,829

How PowerPoint Makes You Stupid by Franck Frommer

Abraham Maslow, Albert Einstein, An Inconvenient Truth, business continuity plan, cuban missile crisis, dematerialisation, disinformation, hypertext link, invention of writing, inventory management, invisible hand, Just-in-time delivery, knowledge worker, Larry Ellison, Marshall McLuhan, means of production, new economy, oil shock, Ronald Reagan, Silicon Valley, Steve Jobs, Steve Wozniak, union organizing

It allies propaganda with illusion, the new universal rules of our show-business world. It makes it possible to favor the object over the subject, the container over the thing contained, form over content, and medium over message. We are reminded of the warnings issued by the Canadian sociologist Marshall McLuhan and the often perspicacious denunciations of the French situationist Guy Debord. The last and not least important paradox is that whereas the mastery and use of PowerPoint are now widespread and unavoidable, according to all the experts, the program is often ridiculed. Does everyone privately sense the perversity of a tool that stimulates the mind while simultaneously constraining it, that requires us to create, commands us to invent?


pages: 229 words: 68,426

Everyware: The Dawning Age of Ubiquitous Computing by Adam Greenfield

"Hurricane Katrina" Superdome, augmented reality, business process, Charles Babbage, defense in depth, demand response, demographic transition, facts on the ground, game design, Howard Rheingold, Internet of things, James Dyson, knowledge worker, late capitalism, machine readable, Marshall McLuhan, new economy, Norbert Wiener, packet switching, pattern recognition, profit motive, QR code, recommendation engine, RFID, seminal paper, Steve Jobs, technoutopianism, the built environment, the scientific method, value engineering

One of the most attractive prospects of an ambient informatics is that information itself becomes freely available, at any place and any time. We can almost literally pull facts right out of the air, as and when needed, performing feats of knowledge and recall that people of any other era would rightly have regarded as prodigious. But we're also likely to trade away some things we already know how to do. As Marshall McLuhan taught us, in his 1964 Understanding Media, "every extension is [also] an amputation." By this he meant that when we rely on technical systems to ameliorate the burdens of everyday life, we invariably allow our organic faculties to atrophy to a corresponding degree. The faculty in question begins to erode, in a kind of willed surrender.


pages: 244 words: 66,599

Insanely Great: The Life and Times of Macintosh, the Computer That Changed Everything by Steven Levy

Apple II, Apple's 1984 Super Bowl advert, Bill Atkinson, computer age, Computer Lib, conceptual framework, Do you want to sell sugared water for the rest of your life?, Douglas Engelbart, Douglas Engelbart, Dynabook, General Magic , Howard Rheingold, HyperCard, information retrieval, information trail, Ivan Sutherland, John Markoff, John Perry Barlow, Kickstarter, knowledge worker, Marshall McLuhan, Mitch Kapor, Mother of all demos, Pepsi Challenge, Productivity paradox, QWERTY keyboard, reality distortion field, rolodex, Silicon Valley, skunkworks, speech recognition, Steve Jobs, Steve Wozniak, Steven Levy, Ted Nelson, The Home Computer Revolution, the medium is the message, Vannevar Bush

Could an interface be designed so that ordinary people could use it? This was an unconventional question in those days, when it was rarely assumed that ordinary people would ever have reason to belly up to a computer keyboard. But Kay already was pondering ideas like people relating to a computer intimately. He found himself reading Marshall McLuhan's Understanding Media and pondering its seminal koan, "The medium is the message." Then he had his flash of enlightenment, "a shock that reverberates even now," he wrote over twenty years later in The Art of Human-Computer Interaction: The computer is a medium! I had always thought of it as a tool, perhaps a vehicle-a much weaker conception.


In the Age of the Smart Machine by Shoshana Zuboff

affirmative action, American ideology, blue-collar work, collective bargaining, computer age, Computer Numeric Control, conceptual framework, data acquisition, demand response, deskilling, factory automation, Ford paid five dollars a day, fudge factor, future of work, industrial robot, information retrieval, interchangeable parts, job automation, lateral thinking, linked data, Marshall McLuhan, means of production, old-boy network, optical character recognition, Panopticon Jeremy Bentham, pneumatic tube, post-industrial society, radical decentralization, RAND corporation, scientific management, Shoshana Zuboff, social web, systems thinking, tacit knowledge, The Wealth of Nations by Adam Smith, Thorstein Veblen, union organizing, vertical integration, work culture , zero-sum game

However, literate societies continue to preserve, within their 176 KNOWLEDGE AND COMPUTER-MEDIATED WORK various subcultures, patterns of thought and feeling that bear the mark- ings of oral culture. A brief comparison of oral and written culture provides a vantage point from which to regard the transformation in the quality of knowledge engendered by computer-mediated work. The work of Milman Parry and his son Adam Parry, as well as the work of Eric Havelock, Harold Innis, Marshall McLuhan, and Walter Ong, has been a source of powerful new insights into the fundamental characteristics that distinguish oral culture from the orientation toward the written word that thoroughly imbues literate societies. I In his re- cent work, Orality and Literacy, Walter Ong reviews several features of what he calls the "psychodynamics of orality," which help illuminate the action contexts I have described.

Chapter Five Mastering the Electronic Text 1. Milman Parry, The Making of Homeric Verse (Oxford: Clarendon Press, 1971); Eric Havelock, The Greek Concept of Justice (Cambridge: Harvard University Press, 1978); Harold Innis, The Bias of Communication (Toronto: University of Toronto Press, 1951); Marshall McLuhan, The Gutenberg Galaxy (Toronto: University of Toronto Press, 1962); Walter Ong, The Presence of the Word (New Haven: Yale 442 Notes University Press, 1967); id., Interfaces of the Word (Ithaca, NY: Cornell University Press, 1977); id., Orality and Literacy (London and New York: Methuen, 1982). 2.


pages: 603 words: 182,781

Aerotropolis by John D. Kasarda, Greg Lindsay

3D printing, air freight, airline deregulation, airport security, Akira Okazaki, Alvin Toffler, An Inconvenient Truth, Asian financial crisis, back-to-the-land, barriers to entry, Bear Stearns, Berlin Wall, big-box store, blood diamond, Boeing 747, book value, borderless world, Boris Johnson, British Empire, business cycle, call centre, carbon footprint, Cesare Marchetti: Marchetti’s constant, Charles Lindbergh, Clayton Christensen, clean tech, cognitive dissonance, commoditize, company town, conceptual framework, credit crunch, David Brooks, David Ricardo: comparative advantage, Deng Xiaoping, deskilling, digital map, disruptive innovation, Dr. Strangelove, Dutch auction, Easter island, edge city, Edward Glaeser, Eyjafjallajökull, failed state, financial engineering, flag carrier, flying shuttle, food miles, Ford Model T, Ford paid five dollars a day, Frank Gehry, fudge factor, fulfillment center, full employment, future of work, Future Shock, General Motors Futurama, gentleman farmer, gentrification, Geoffrey West, Santa Fe Institute, George Gilder, global supply chain, global village, gravity well, Great Leap Forward, Haber-Bosch Process, Hernando de Soto, high-speed rail, hive mind, if you build it, they will come, illegal immigration, inflight wifi, intangible asset, interchangeable parts, Intergovernmental Panel on Climate Change (IPCC), intermodal, invention of the telephone, inventory management, invisible hand, Jane Jacobs, Jeff Bezos, Jevons paradox, Joan Didion, Kangaroo Route, Kickstarter, Kiva Systems, knowledge worker, kremlinology, land bank, Lewis Mumford, low cost airline, Marchetti’s constant, Marshall McLuhan, Masdar, mass immigration, McMansion, megacity, megaproject, Menlo Park, microcredit, military-industrial complex, Network effects, New Economic Geography, new economy, New Urbanism, oil shale / tar sands, oil shock, One Laptop per Child (OLPC), peak oil, Pearl River Delta, Peter Calthorpe, Peter Thiel, pets.com, pink-collar, planned obsolescence, pre–internet, RFID, Richard Florida, Ronald Coase, Ronald Reagan, Rubik’s Cube, savings glut, Seaside, Florida, Shenzhen special economic zone , Shenzhen was a fishing village, Silicon Valley, Silicon Valley startup, SimCity, Skype, smart cities, smart grid, South China Sea, South Sea Bubble, sovereign wealth fund, special economic zone, spice trade, spinning jenny, starchitect, stem cell, Steve Jobs, Suez canal 1869, sunk-cost fallacy, supply-chain management, sustainable-tourism, tech worker, telepresence, the built environment, The Chicago School, The Death and Life of Great American Cities, the long tail, The Nature of the Firm, thinkpad, Thomas L Friedman, Thomas Malthus, Tony Hsieh, trade route, transcontinental railway, transit-oriented development, traveling salesman, trickle-down economics, upwardly mobile, urban planning, urban renewal, urban sprawl, vertical integration, Virgin Galactic, walkable city, warehouse robotics, white flight, white picket fence, Yogi Berra, zero-sum game

Cities are created not in units of distance but in units of time. They are born or explode into suddenly frictionless pockets, and we find ever more clever patterns, forms, and purposes with which to fill them. Hawley circumscribed the sixty-minute travel radius of daily life several decades before Marchetti coined his constant, and he even preempted Marshall McLuhan, who in Understanding Media practically plagiarized him. “The railway did not introduce movement or transportation or wheel or road into human society,” McLuhan wrote, “but it accelerated and enlarged the scale of previous human functions, creating totally new kinds of cities and new kinds of work and leisure.”

Other works by University of North Carolina professors during Kasarda’s time as a Ph.D. student include Gerhard Lenski’s Human Societies and Power and Privilege, and Hubert M. Blalock’s Causal Inferences in Nonexperimental Research. The interview with Amos Hawley was conducted at his home in March 2008. He died August 31, 2009. Marshall McLuhan’s quote is taken from the first chapter of Understanding Media. The Ed Glaeser reference is to the working paper “Did the Death of Distance Hurt Detroit and Help New York?” by Edward L. Glaeser and Giacomo A. M. Ponzetto. Jane Jacobs’s recollection of Scranton and Wilkes-Barre is taken from Cities and the Wealth of Nations.


pages: 611 words: 188,732

Valley of Genius: The Uncensored History of Silicon Valley (As Told by the Hackers, Founders, and Freaks Who Made It Boom) by Adam Fisher

adjacent possible, Airbnb, Albert Einstein, AltaVista, An Inconvenient Truth, Andy Rubin, AOL-Time Warner, Apple II, Apple Newton, Apple's 1984 Super Bowl advert, augmented reality, autonomous vehicles, Bill Atkinson, Bob Noyce, Brownian motion, Buckminster Fuller, Burning Man, Byte Shop, circular economy, cognitive dissonance, Colossal Cave Adventure, Computer Lib, disintermediation, Do you want to sell sugared water for the rest of your life?, don't be evil, Donald Trump, Douglas Engelbart, driverless car, dual-use technology, Dynabook, Elon Musk, Fairchild Semiconductor, fake it until you make it, fake news, frictionless, General Magic , glass ceiling, Hacker Conference 1984, Hacker Ethic, Henry Singleton, Howard Rheingold, HyperCard, hypertext link, index card, informal economy, information retrieval, Ivan Sutherland, Jaron Lanier, Jeff Bezos, Jeff Rulifson, John Markoff, John Perry Barlow, Jony Ive, Kevin Kelly, Kickstarter, knowledge worker, Larry Ellison, life extension, Marc Andreessen, Marc Benioff, Mark Zuckerberg, Marshall McLuhan, Maui Hawaii, Menlo Park, Metcalfe’s law, Mondo 2000, Mother of all demos, move fast and break things, Neal Stephenson, Network effects, new economy, nuclear winter, off-the-grid, PageRank, Paul Buchheit, paypal mafia, peer-to-peer, Peter Thiel, pets.com, pez dispenser, popular electronics, quantum entanglement, random walk, reality distortion field, risk tolerance, Robert Metcalfe, rolodex, Salesforce, self-driving car, side project, Silicon Valley, Silicon Valley startup, skeuomorphism, skunkworks, Skype, Snow Crash, social graph, social web, South of Market, San Francisco, Startup school, Steve Jobs, Steve Jurvetson, Steve Wozniak, Steven Levy, Stewart Brand, Susan Wojcicki, synthetic biology, Ted Nelson, telerobotics, The future is already here, The Hackers Conference, the long tail, the new new thing, Tim Cook: Apple, Tony Fadell, tulip mania, V2 rocket, We are as Gods, Whole Earth Catalog, Whole Earth Review, Y Combinator

Out comes a sheet and it looks like Wired. Eugene Mosier: More! That was the theme of the first issue in terms of getting it physically created. John Plunkett: The experience of picking up the magazine and flipping through those first pages was intended to be disorienting and disruptive. To take Marshall McLuhan’s advice and make the medium be the message. Kevin Kelly: In the first issue you have Bruce Sterling, you’ve got Stewart Brand, you’ve got Van Der Leun. I was basically taking the same subjects and the same people that I was talking about and working with at Whole Earth and I was doing it in Wired in color.

And that recursive loop, that self-reference, is essential to technoculture: That’s what it is. This is the moment when technology—not economics, not history, not new social norms—starts driving the culture. BOOK THREE NETWORK EFFECTS We shape our tools, and then our tools shape us. —MARSHALL MCLUHAN The Check Is in the Mail eBay’s trillion-dollar garage sale The web, suddenly accessible by ordinary people thanks to Netscape, sparked a gold rush. Almost everyone had the same big idea: to sell things on the internet. Up in Washington State, Amazon sold books. But down in Silicon Valley, something stranger and more surprising was being sold.


pages: 1,037 words: 294,916

Before the Storm: Barry Goldwater and the Unmaking of the American Consensus by Rick Perlstein

"there is no alternative" (TINA), affirmative action, Alan Greenspan, Alvin Toffler, anti-communist, anti-work, antiwork, Berlin Wall, bread and circuses, Bretton Woods, business climate, card file, collective bargaining, company town, cuban missile crisis, desegregation, distributed generation, Dr. Strangelove, Electric Kool-Aid Acid Test, ending welfare as we know it, George Gilder, haute couture, Henry Ford's grandson gave labor union leader Walter Reuther a tour of the company’s new, automated factory…, Herman Kahn, index card, indoor plumbing, invisible hand, Joan Didion, liberal capitalism, Marshall McLuhan, means of production, military-industrial complex, mortgage debt, New Journalism, Norman Mailer, plutocrats, Project Plowshare, road to serfdom, Robert Bork, rolodex, Ronald Reagan, Rosa Parks, school vouchers, the medium is the message, The Wealth of Nations by Adam Smith, transcontinental railway, union organizing, Upton Sinclair, upwardly mobile, urban renewal, War on Poverty, Watson beat the top human players on Jeopardy!, white picket fence, Works Progress Administration

(“Which one?” he had quipped when asked if he would face Kennedy in 1964; thirty-year-old Teddy had just entered the Senate). As was his speech at the American Society of Newspaper Editors conference, where he made a graceful, self-deprecating aside on his famous “Last Press Conference.” The media critic Marshall McLuhan opined that had Nixon displayed that same unhurried ease—“coolness” —on TV in 1960, he would now be President. With the assistance of a friendly Santa Monica newspaper that was sending out the ASNE speech in bulk as a “Freedom Doctrine for the Americas,” Nixon was settling into a reputation as the Republicans’ foreign policy guru.

They were convinced you could learn everything you needed to know about a product, which in this case happened to be a human being, in half a minute—the speed not of thought but of emotion. Bill Bernbach intuitively grasped the same insights that were making a Canadian literature professor named Marshall McLuhan the thinker of the moment. “The medium is the message,” went his gnomic injunction. A medium did not just neutrally deliver some preexisting bundle of information into the viewer’s brain; instead, each medium—storytelling, print, radio, television—conditioned users’ very perception in its own distinct way.

“That’s exactly what we wanted to imply,” he wrote the President. “And we also hoped someone around Goldwater would say it, not us.” Local campaign leaders told Johnson’s field chief, Larry O’Brien, that they hated the ad, that voters were turning off to LBJ. The White House was unfazed. They were thinking like Marshall McLuhan, like Bill Bernbach: the message people reported having gleaned from the ad bore no necessary relation to how it affected them where it counted—in the place consciousness didn’t touch. Four years earlier the Republicans might have been able to do something about it. Not now. The FCC in 1964 had begun implementing a Goldwaterite idea: turning over much of its mandate to police the broadcasting industry to the industry itself.


pages: 193 words: 19,478

Memory Machines: The Evolution of Hypertext by Belinda Barnet

augmented reality, Benoit Mandelbrot, Bill Duvall, British Empire, Buckminster Fuller, Charles Babbage, Claude Shannon: information theory, collateralized debt obligation, computer age, Computer Lib, conceptual framework, Douglas Engelbart, Douglas Engelbart, game design, hiring and firing, Howard Rheingold, HyperCard, hypertext link, Ian Bogost, information retrieval, Internet Archive, John Markoff, linked data, mandelbrot fractal, Marshall McLuhan, Menlo Park, nonsequential writing, Norbert Wiener, Project Xanadu, publish or perish, Robert Metcalfe, semantic web, seminal paper, Steve Jobs, Stewart Brand, technoutopianism, Ted Nelson, the scientific method, Vannevar Bush, wikimedia commons

Absent any unified expectation of technical expertise, scholars invent each day some new addmodifier – e-literacy, or numeracy, or videocy – to further fragment any nascent understanding of media. Awash in possibilities for signification, we produce still more of this still and silent writing: ‘scribble, scribble, scribble, Mr. Gibbon’, as Marshall McLuhan liked to quote. Somehow we conceive writing-out (rhetoric) and writing-forward (programming) as distinct subjects, not as they should be: sign and countersign of a single practice. For all the broad adoption of smartphones, tablets, and the heavenly Cloud, our intellectual cultures seem as far apart today as they appeared to C.


pages: 257 words: 80,100

Time Travel: A History by James Gleick

Ada Lovelace, Albert Einstein, Albert Michelson, Arthur Eddington, augmented reality, butterfly effect, Charles Babbage, crowdsourcing, Doomsday Book, Eddington experiment, index card, Isaac Newton, John von Neumann, luminiferous ether, Marshall McLuhan, Norbert Wiener, pattern recognition, Plato's cave, pneumatic tube, Richard Feynman, Schrödinger's Cat, self-driving car, Stephen Fry, Stephen Hawking, telepresence, The future is already here, time dilation, Wayback Machine, wikimedia commons

An Englishman builds a machine in guttering lamplight, a Yankee engineer awakens in medieval fields, a jaded Pennsylvania weatherman relives a single February day, a little cake summons lost time, a magic amulet transports schoolchildren to golden Babylon, torn wallpaper reveals a timely message, a boy in a DeLorean seeks his parents, a woman on a pier awaits her lover—all these, our muses, our guides, in the unending now. * * * *1 Marshall McLuhan said that in 1962. *2 “They make me feel sad.” What’s good about feeling sad? “It’s happy for deep people.” *3 Like David Tennant, to be exact. *4 “Feels more like working security than a game.” “Maybe it’s a game about working security.” *5 “—Must be a spatio-temporal hyperlink.” “—What’s that?”


Deep Work: Rules for Focused Success in a Distracted World by Cal Newport

8-hour work day, Albert Einstein, barriers to entry, behavioural economics, Bluma Zeigarnik, business climate, Cal Newport, Capital in the Twenty-First Century by Thomas Piketty, Clayton Christensen, David Brooks, David Heinemeier Hansson, deliberate practice, digital divide, disruptive innovation, do what you love, Donald Knuth, Donald Trump, Downton Abbey, en.wikipedia.org, Erik Brynjolfsson, Evgeny Morozov, experimental subject, follow your passion, Frank Gehry, Hacker News, Higgs boson, informal economy, information retrieval, Internet Archive, Jaron Lanier, knowledge worker, Mark Zuckerberg, Marshall McLuhan, Merlin Mann, Nate Silver, Neal Stephenson, new economy, Nicholas Carr, popular electronics, power law, remote working, Richard Feynman, Ruby on Rails, seminal paper, Silicon Valley, Silicon Valley startup, Snapchat, statistical model, the medium is the message, Tyler Cowen, Watson beat the top human players on Jeopardy!, web application, winner-take-all economy, work culture , zero-sum game

The curmudgeons among us are vaguely uneasy about the attention people pay to their phones, and pine for the days of unhurried concentration, while the digital hipsters equate such nostalgia with Luddism and boredom, and believe that increased connection is the foundation for a utopian future. Marshall McLuhan declared that “the medium is the message,” but our current conversation on these topics seems to imply that “the medium is morality”—either you’re on board with the Facebook future or see it as our downfall. As I emphasized in this book’s introduction, I have no interest in this debate. A commitment to deep work is not a moral stance and it’s not a philosophical statement—it is instead a pragmatic recognition that the ability to concentrate is a skill that gets valuable things done.


pages: 254 words: 72,929

The Age of the Infovore: Succeeding in the Information Economy by Tyler Cowen

Albert Einstein, Asperger Syndrome, autism spectrum disorder, behavioural economics, business cycle, Cass Sunstein, cognitive bias, David Brooks, en.wikipedia.org, endowment effect, Flynn Effect, folksonomy, framing effect, Google Earth, Gregor Mendel, impulse control, informal economy, Isaac Newton, loss aversion, Marshall McLuhan, Naomi Klein, neurotypical, new economy, Nicholas Carr, pattern recognition, phenotype, placebo effect, Richard Thaler, selection bias, Silicon Valley, social intelligence, the medium is the message, The Wealth of Nations by Adam Smith, theory of mind, Tyler Cowen

We are better off for this change and it is part of a broader trend of how the production of value—including beauty, suspense, and education—is becoming increasingly interior to our minds. 4 IM, CELL PHONES, AND FACEBOOK It’s not just that we have more music, more text, more websites, and more TV for mixing our personal cultural blends. We also have new media for experiencing and expressing ourselves and for building the richness of our lives. Marshall McLuhan asserted that “the medium is the message” and later economists Harold Innis and Leonard Dudley showed how communications media shape human lives. Over the last fifteen years the rapid advance of digital technology has accelerated this process beyond expectations. Many of us are still trying to catch up, so I intend this chapter to be a simple guide to how some of the new communications media—such as instant messaging, cell phone texting, and micro-blogging—matter for the emotional side of our lives.


pages: 236 words: 77,098

I Live in the Future & Here's How It Works: Why Your World, Work, and Brain Are Being Creatively Disrupted by Nick Bilton

3D printing, 4chan, Albert Einstein, augmented reality, barriers to entry, Cass Sunstein, death of newspapers, en.wikipedia.org, Internet of things, Joan Didion, John Gruber, John Markoff, Marshall McLuhan, Nicholas Carr, QR code, recommendation engine, RFID, Saturday Night Live, Steve Jobs, Steven Pinker, Stewart Brand, TED Talk, The future is already here

The researchers believe the mobile phone becomes a “transitional object,” a psychological term originally applied to toddlers’ teddy bears and blankets.10 Transitional objects create familiarity and comfort and also help develop connections and bonds. The authors also see the mobile phone as a strange object that crosses the line between a commercialized product and a childhood connection. It thereby becomes an important bond between parents and children. Marshall McLuhan, the renowned media theorist who explained the cultural importance of television, believed the objects we surround ourselves with become an extension of ourselves. McLuhan said the car is an extension of our feet and that our clothes are an extension of our bodies. McLuhan also believed that media are an extension of our ability and need to communicate.


pages: 267 words: 78,857

Discardia: More Life, Less Stuff by Dinah Sanders

A. Roger Ekirch, Atul Gawande, big-box store, Boris Johnson, carbon footprint, clean water, clockwatching, cognitive bias, collaborative consumption, credit crunch, do what you love, endowment effect, Firefox, game design, Inbox Zero, income per capita, index card, indoor plumbing, Internet Archive, Kevin Kelly, late fees, Marshall McLuhan, McMansion, Merlin Mann, Open Library, post-work, side project, Silicon Valley, Stewart Brand

Instead of being bored, create something good—a happier home, a healthier you, a creative work of art, a great relationship, a beautiful tool, a positive vision of what your life could be like, or a random act of kindness. Take a step toward better. Just one step. It’s more rewarding, enjoyable, and full of potential than wallowing in a lethargic mental swamp. Symptom #37: The Edison Museum Solution #37: Moore’s Law Obsolescence never meant the end of anything, it's just the beginning. —Marshall McLuhan, educator and philosopher Format is not the same as function While you’re upgrading your life, give your media an upgrade as well. It can be all too easy to hold onto the physical carriers for our media experiences long past our desire to engage with that content in that format again. Even if you strongly associate an album or film with a period of growth that helped make you who you are today, keeping this old copy is not what maintains the influence it had on you.


pages: 226 words: 71,540

Epic Win for Anonymous: How 4chan's Army Conquered the Web by Cole Stryker

4chan, barriers to entry, Berlin Wall, Chelsea Manning, cognitive dissonance, Columbine, commoditize, creative destruction, crowdsourcing, eternal september, Firefox, future of journalism, Gabriella Coleman, hive mind, informal economy, Internet Archive, it's over 9,000, Julian Assange, Kickstarter, lolcat, Mark Zuckerberg, Marshall McLuhan, Mason jar, pre–internet, Silicon Valley, slashdot, social bookmarking, social web, Stephen Hawking, Steve Jobs, Stewart Brand, Streisand effect, technoutopianism, TED Talk, wage slave, We are Anonymous. We are Legion, Whole Earth Catalog, WikiLeaks

This is as universal and historic a human characteristic as the need to eat. Sharing information, no matter how trivial, solidifies societal bonds and deepens relationships. These shared points of reference make up life as much as our inside jokes at work or gossip at church. Clay Shirky has made waves in the last few years as being a kind of Marshall McLuhan for the Web 2.0 era. Throughout his two books, Cognitive Dissonance and Here Comes Everybody, Shirky provides the kind of commentary that fills one with excitement for being a part of the web right now. We’re making things happen! It’s a new stage in human social evolution! Look at all the cool stuff the Internet lets us do!


pages: 268 words: 75,850

The Formula: How Algorithms Solve All Our Problems-And Create More by Luke Dormehl

3D printing, algorithmic bias, algorithmic trading, Alvin Toffler, Any sufficiently advanced technology is indistinguishable from magic, augmented reality, big data - Walmart - Pop Tarts, call centre, Cass Sunstein, classic study, Clayton Christensen, commoditize, computer age, death of newspapers, deferred acceptance, disruptive innovation, Edward Lorenz: Chaos theory, Erik Brynjolfsson, Evgeny Morozov, Filter Bubble, Flash crash, Florence Nightingale: pie chart, Ford Model T, Frank Levy and Richard Murnane: The New Division of Labor, fulfillment center, Google Earth, Google Glasses, High speed trading, Internet Archive, Isaac Newton, Jaron Lanier, Jeff Bezos, job automation, John Markoff, Kevin Kelly, Kodak vs Instagram, Lewis Mumford, lifelogging, machine readable, machine translation, Marshall McLuhan, means of production, Nate Silver, natural language processing, Netflix Prize, Panopticon Jeremy Bentham, Paradox of Choice, pattern recognition, price discrimination, recommendation engine, Richard Thaler, Rosa Parks, scientific management, self-driving car, sentiment analysis, Silicon Valley, Silicon Valley startup, Slavoj Žižek, social graph, speech recognition, stable marriage problem, Steve Jobs, Steven Levy, Steven Pinker, Stewart Brand, technological determinism, technological solutionism, TED Talk, the long tail, the scientific method, The Signal and the Noise by Nate Silver, upwardly mobile, Wall-E, Watson beat the top human players on Jeopardy!, Y Combinator

“But when you’re brought together through the Lovegety, you’re more at ease because you already have something in common. You already have something to talk about.”27 In other words, the technology was more than just an invisible mediator between two parties. Like the shared ownership of a Porsche, being part of the Lovegety club meant there was an automatic commonality between both parties. To paraphrase Marshall McLuhan, the medium really was the message. Such devices don’t have to remain the sole province of bored teenagers in Tokyo’s Harajuku district, of course. In the Republic of Iceland, the Islendiga-App (“App of Icelanders”) applies similar technology to the problem of solving the issue of accidental incest in a country of 320,000, where almost everyone is distantly related to one another.


pages: 248 words: 73,689

Age of the City: Why Our Future Will Be Won or Lost Together by Ian Goldin, Tom Lee-Devlin

15-minute city, 1960s counterculture, agricultural Revolution, Alvin Toffler, Anthropocene, anti-globalists, Berlin Wall, Bonfire of the Vanities, Brixton riot, call centre, car-free, carbon footprint, Cass Sunstein, charter city, Chuck Templeton: OpenTable:, clean water, cloud computing, congestion charging, contact tracing, coronavirus, COVID-19, CRISPR, data science, David Brooks, David Ricardo: comparative advantage, decarbonisation, deindustrialization, Deng Xiaoping, desegregation, Edward Glaeser, Edward Jenner, Enrique Peñalosa, fake news, Fall of the Berlin Wall, financial engineering, financial independence, future of work, General Motors Futurama, gentrification, germ theory of disease, global pandemic, global supply chain, global village, Haight Ashbury, Hernando de Soto, high-speed rail, household responsibility system, housing crisis, Howard Rheingold, income per capita, Induced demand, industrial robot, informal economy, invention of the printing press, invention of the wheel, Jane Jacobs, Jeff Bezos, job automation, John Perry Barlow, John Snow's cholera map, Kickstarter, knowledge economy, knowledge worker, labour mobility, Lewis Mumford, lockdown, Louis Pasteur, low interest rates, low skilled workers, manufacturing employment, Marshall McLuhan, mass immigration, megacity, Neal Stephenson, Network effects, New Urbanism, offshore financial centre, open borders, open economy, Pearl River Delta, race to the bottom, Ray Oldenburg, remote working, rent control, Republic of Letters, Richard Florida, ride hailing / ride sharing, rising living standards, Salesforce, Shenzhen special economic zone , smart cities, smart meter, Snow Crash, social distancing, special economic zone, spinning jenny, Steve Jobs, Stewart Brand, superstar cities, the built environment, The Death and Life of Great American Cities, The Great Good Place, The Wealth of Nations by Adam Smith, trade liberalization, trade route, Upton Sinclair, uranium enrichment, urban decay, urban planning, urban sprawl, Victor Gruen, white flight, working poor, working-age population, zero-sum game, zoonotic diseases

But cities must evolve if they are to rise to this potential. New Technology, Old Idea The vision of the cyber optimists – that advances in the technology of communication would allow humanity to bridge its differences and come together as a unified whole – was not entirely original. In the 1960s, philosopher Marshall McLuhan was predicting that the connection of the world through increasingly sophisticated electronic modes of communication would eventually lead to the creation of a ‘global village’ in which everyone would share in a collective identity.7 In 1881, Scientific American predicted that technologies such as the telegraph foreshadowed ‘a day when science shall have so blended, interwoven, and unified human thoughts and interests that the feeling of universal kinship shall be, not a spasmodic outburst of occasional emotion, but constant and controlling’.8 But shifts in the technology of communication often change societies in unexpected ways.


pages: 720 words: 197,129

The Innovators: How a Group of Inventors, Hackers, Geniuses and Geeks Created the Digital Revolution by Walter Isaacson

1960s counterculture, Ada Lovelace, AI winter, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Albert Einstein, AltaVista, Alvin Toffler, Apollo Guidance Computer, Apple II, augmented reality, back-to-the-land, beat the dealer, Bill Atkinson, Bill Gates: Altair 8800, bitcoin, Bletchley Park, Bob Noyce, Buckminster Fuller, Byte Shop, c2.com, call centre, Charles Babbage, citizen journalism, Claude Shannon: information theory, Clayton Christensen, commoditize, commons-based peer production, computer age, Computing Machinery and Intelligence, content marketing, crowdsourcing, cryptocurrency, Debian, desegregation, Donald Davies, Douglas Engelbart, Douglas Engelbart, Douglas Hofstadter, driverless car, Dynabook, El Camino Real, Electric Kool-Aid Acid Test, en.wikipedia.org, eternal september, Evgeny Morozov, Fairchild Semiconductor, financial engineering, Firefox, Free Software Foundation, Gary Kildall, Google Glasses, Grace Hopper, Gödel, Escher, Bach, Hacker Ethic, Haight Ashbury, Hans Moravec, Howard Rheingold, Hush-A-Phone, HyperCard, hypertext link, index card, Internet Archive, Ivan Sutherland, Jacquard loom, Jaron Lanier, Jeff Bezos, jimmy wales, John Markoff, John von Neumann, Joseph-Marie Jacquard, Leonard Kleinrock, Lewis Mumford, linear model of innovation, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Menlo Park, Mitch Kapor, Mother of all demos, Neil Armstrong, new economy, New Journalism, Norbert Wiener, Norman Macrae, packet switching, PageRank, Paul Terrell, pirate software, popular electronics, pre–internet, Project Xanadu, punch-card reader, RAND corporation, Ray Kurzweil, reality distortion field, RFC: Request For Comment, Richard Feynman, Richard Stallman, Robert Metcalfe, Rubik’s Cube, Sand Hill Road, Saturday Night Live, self-driving car, Silicon Valley, Silicon Valley startup, Skype, slashdot, speech recognition, Steve Ballmer, Steve Crocker, Steve Jobs, Steve Wozniak, Steven Levy, Steven Pinker, Stewart Brand, Susan Wojcicki, technological singularity, technoutopianism, Ted Nelson, Teledyne, the Cathedral and the Bazaar, The Coming Technological Singularity, The Nature of the Firm, The Wisdom of Crowds, Turing complete, Turing machine, Turing test, value engineering, Vannevar Bush, Vernor Vinge, Von Neumann architecture, Watson beat the top human players on Jeopardy!, Whole Earth Catalog, Whole Earth Review, wikimedia commons, William Shockley: the traitorous eight, Yochai Benkler

Instead of deploring computers as tools of the old power structure, he argued that they could aid the shift in social consciousness if they were made more personal: “The machine, having been built, may now be turned to human ends, in order that man once more can become a creative force, renewing and creating his own life.”9 A technotribalism began to emerge. Tech gurus such as Norbert Wiener, Buckminster Fuller, and Marshall McLuhan became required reading in communes and dorms. By the 1980s the LSD evangelist Timothy Leary would update his famous mantra “Turn on, tune in, drop out” to proclaim instead “Turn on, boot up, jack in.”10 Richard Brautigan was the poet-in-residence in 1967 at Caltech, and that year he captured the new ethos in a poem, “All Watched Over by Machines of Loving Grace.”11 It began: I like to think (and the sooner the better!)

He also was a photographer, technician, and producer at a multimedia art collective called USCO, which produced events that involved acid rock music, technological wizardry, strobe lights, projected images, and performances that enlisted audience participation. Occasionally they featured talks by Marshall McLuhan, Dick Alpert, and other new age prophets. A promotional piece on the group noted that it “unites the cults of mysticism and technology as a basis for introspection and communication,” a phrase that served as a suitable credo for techno-spiritualists. Technology was a tool for expression that could expand the boundaries of creativity and, like drugs and rock, be rebellious.


pages: 275 words: 84,980

Before Babylon, Beyond Bitcoin: From Money That We Understand to Money That Understands Us (Perspectives) by David Birch

"World Economic Forum" Davos, agricultural Revolution, Airbnb, Alan Greenspan, bank run, banks create money, bitcoin, blockchain, Bretton Woods, British Empire, Broken windows theory, Burning Man, business cycle, capital controls, cashless society, Clayton Christensen, clockwork universe, creative destruction, credit crunch, cross-border payments, cross-subsidies, crowdsourcing, cryptocurrency, David Graeber, dematerialisation, Diane Coyle, disruptive innovation, distributed ledger, Dogecoin, double entry bookkeeping, Ethereum, ethereum blockchain, facts on the ground, fake news, fault tolerance, fiat currency, financial exclusion, financial innovation, financial intermediation, floating exchange rates, Fractional reserve banking, index card, informal economy, Internet of things, invention of the printing press, invention of the telegraph, invention of the telephone, invisible hand, Irish bank strikes, Isaac Newton, Jane Jacobs, Kenneth Rogoff, knowledge economy, Kuwabatake Sanjuro: assassination market, land bank, large denomination, low interest rates, M-Pesa, market clearing, market fundamentalism, Marshall McLuhan, Martin Wolf, mobile money, Money creation, money: store of value / unit of account / medium of exchange, new economy, Northern Rock, Pingit, prediction markets, price stability, QR code, quantitative easing, railway mania, Ralph Waldo Emerson, Real Time Gross Settlement, reserve currency, Satoshi Nakamoto, seigniorage, Silicon Valley, smart contracts, social graph, special drawing rights, Suez canal 1869, technoutopianism, The future is already here, the payments system, The Wealth of Nations by Adam Smith, too big to fail, transaction costs, tulip mania, wage slave, Washington Consensus, wikimedia commons

At some point civilization reaches a point where technology takes over from memory. This is the point where the past begins in our narrative. Chapter 1 Money is a technology Money talks because money is a metaphor, a transfer, a bridge…Money is a specialist technology, like writing. — Marshall McLuhan (1964) Money is not a law of nature: it is a human invention. What is more, the kind of money that we use today is a relatively recent construct. It is in its forties and having something of a mid-life crisis. When Richard Nixon ended the convertibility of the US dollar into gold in 1971, we entered the world of fiat currency described in the introduction.


pages: 314 words: 86,795

The Comedy Film Nerds Guide to Movies by Graham Elwood, Chris Mancini

blood diamond, Bob Geldof, Dr. Strangelove, financial engineering, Marshall McLuhan, Menlo Park, nuclear winter, Wall-E

Anyone can put on a fat suit, but in The Nutty Professor Eddie Murphy gives Sherman Klump a heart so huge (no pun) and vulnerable that you just want to protect him, and what Murphy does with the characters at the dinner table is masterful. We want to live in comedies, admit it! A place where no one gets really hurt, our reality is heightened, we laugh at our fears, and exaggerate our triumphs. Don’t we feel vindicated in Annie Hall when Woody Allen pulls Marshall McLuhan out of nowhere to shut up that guy in line? Alvy Singer’s line says it all, “Boy, if life were only like this.” Ernest Hemingway said, “The parody is the last refuge of the frustrated writer,” but let’s face it, he was not the happiest guy. Yes, parody seems easy to do because everyone does it on YouTube, but it’s not.


pages: 313 words: 84,312

We-Think: Mass Innovation, Not Mass Production by Charles Leadbeater

1960s counterculture, Andrew Keen, barriers to entry, bioinformatics, c2.com, call centre, citizen journalism, clean water, cloud computing, complexity theory, congestion charging, death of newspapers, Debian, digital divide, digital Maoism, disruptive innovation, double helix, Douglas Engelbart, Edward Lloyd's coffeehouse, folksonomy, frictionless, frictionless market, future of work, game design, Garrett Hardin, Google Earth, Google X / Alphabet X, Hacker Ethic, Herbert Marcuse, Hernando de Soto, hive mind, Howard Rheingold, interchangeable parts, Isaac Newton, James Watt: steam engine, Jane Jacobs, Jaron Lanier, Jean Tirole, jimmy wales, Johannes Kepler, John Markoff, John von Neumann, Joi Ito, Kevin Kelly, knowledge economy, knowledge worker, lateral thinking, lone genius, M-Pesa, Mark Shuttleworth, Mark Zuckerberg, Marshall McLuhan, Menlo Park, microcredit, Mitch Kapor, new economy, Nicholas Carr, online collectivism, Paradox of Choice, planetary scale, post scarcity, public intellectual, Recombinant DNA, Richard Stallman, Shoshana Zuboff, Silicon Valley, slashdot, social web, software patent, Steven Levy, Stewart Brand, supply-chain management, synthetic biology, the Cathedral and the Bazaar, The Death and Life of Great American Cities, the long tail, the market place, The Wealth of Nations by Adam Smith, The Wisdom of Crowds, Thomas Kuhn: the structure of scientific revolutions, Tragedy of the Commons, Whole Earth Catalog, work culture , Yochai Benkler, Zipcar

The collective self-help of We-Think is an attempt to realise some of Illich’s ideals. Illich was not the only philosopher who provided ideas to shape the way technologies might be used. E. F. Schumacher, the author of Small Is Beautiful, argued for a society of ‘production by the masses not for the masses’. Marshall McLuhan in Understanding the Media extolled a pre-bureaucratic humanism based on a retribalisation of society. In 1968 Roland Barthes, the French literary critic, announced that only the ‘death of the author’ as the sole arbiter of the meaning of a work of art would clear the way for the ‘birth of the reader’ as a participant, actively engaged in making sense of a text.


pages: 267 words: 82,580

The Dark Net by Jamie Bartlett

3D printing, 4chan, bitcoin, blockchain, brain emulation, carbon footprint, Cody Wilson, creative destruction, crowdsourcing, cryptocurrency, degrowth, deindustrialization, Edward Snowden, end-to-end encryption, eternal september, Filter Bubble, Francis Fukuyama: the end of history, Free Software Foundation, global village, Google Chrome, Great Leap Forward, Howard Rheingold, Internet of things, invention of writing, Johann Wolfgang von Goethe, John Gilmore, John Perry Barlow, Julian Assange, Kuwabatake Sanjuro: assassination market, Lewis Mumford, life extension, litecoin, longitudinal study, Mark Zuckerberg, Marshall McLuhan, Mondo 2000, moral hazard, moral panic, Nick Bostrom, Occupy movement, pre–internet, printed gun, Ray Kurzweil, rewilding, Ross Ulbricht, Satoshi Nakamoto, Skype, slashdot, synthetic biology, technological singularity, technoutopianism, Ted Kaczynski, TED Talk, The Coming Technological Singularity, Turing test, Vernor Vinge, WikiLeaks, Zimmermann PGP

It would, he believed, help us to ‘make better collective decisions’. Computing in the 1960s and early 1970s was often endowed with a magical, mysterious power. Anarchists dreamt of a world in which humanity would be liberated from the drudge of labour, ‘all watched over by machines of loving grace’, while counter-cultural writers like Marshall McLuhan were predicting a ‘global village’ of connectedness as a result of modern media, and even a ‘psychic communal integration’ of all humankind. As the internet became a mainstream form of communication for millions of people there was a surge of techno-optimism. The early nineties were ablaze with utopian ideas about humanity’s imminent leap forward, spurred by connectivity and access to information.


pages: 220 words: 88,994

1989 The Berlin Wall: My Part in Its Downfall by Peter Millar

anti-communist, back-to-the-land, Berlin Wall, Fall of the Berlin Wall, Francis Fukuyama: the end of history, glass ceiling, Korean Air Lines Flight 007, kremlinology, Marshall McLuhan, Mikhail Gorbachev, mutually assured destruction, Prenzlauer Berg, pre–internet, QWERTY keyboard, Ronald Reagan, Ronald Reagan: Tear down this wall, Sinatra Doctrine, urban sprawl, working-age population

The world’s cameramen had gathered at that spot simply because it was the most photogenic – most of the reporters who hurriedly jetted in over the twenty-four hours after the first crossing point was opened spoke little or no German. All they wanted were images. And tipsy West Berliners – goaded on by their presence – provided them. As Canadian philosopher Marshall McLuhan had prophesied a decade earlier, the medium had become the message. For those of us on the ground, swept up and carried away by the euphoria it was also difficult not to see philosophy, if not theology, in the tide of history. I could not help but recall that November 9th, 1989 was to the day exactly fifty years plus one after Kristallnacht, Joseph Goebbels’ orchestrated pogrom of violence against the Jews.


Rethinking Money: How New Currencies Turn Scarcity Into Prosperity by Bernard Lietaer, Jacqui Dunne

3D printing, 90 percent rule, agricultural Revolution, Albert Einstein, Asian financial crisis, banking crisis, Berlin Wall, BRICs, business climate, business cycle, business process, butterfly effect, carbon credits, carbon footprint, Carmen Reinhart, clockwork universe, collapse of Lehman Brothers, complexity theory, conceptual framework, credit crunch, different worldview, discounted cash flows, en.wikipedia.org, Fall of the Berlin Wall, fear of failure, fiat currency, financial innovation, Fractional reserve banking, full employment, German hyperinflation, Glass-Steagall Act, happiness index / gross national happiness, holacracy, job satisfaction, John Perry Barlow, liberation theology, low interest rates, Marshall McLuhan, microcredit, mobile money, Money creation, money: store of value / unit of account / medium of exchange, more computing power than Apollo, new economy, Occupy movement, price stability, reserve currency, Silicon Valley, systems thinking, the payments system, too big to fail, transaction costs, trickle-down economics, urban decay, War on Poverty, working poor

More important, it will trigger the proliferation of further innovations and real prosperity around the globe, in domains that today seem to be the stuff of science fiction. This page intentionally left blank Chapter Seven STRATEGIES FOR BUSINESS AND ENTREPRENEURS Our Age of Anxiety is, in great part, the result of trying to do today’s jobs with yesterday’s tools. Marshall McLuhan, Canadian philosopher of communication theory In response to one U.S. governor’s braggadocio about massive job creation in his state during the nation’s continued employment slump, some wag responded, “Yes, I know all about his job creation; I’ve got three of those jobs.” “There’s been great progress made since the end of World War II to create a broad base of high-paying jobs, although the bulk of those positions were in unionized manufacturing companies, nearly all of which have cut back, shut down or outsourced.


pages: 239 words: 80,319

Lurking: How a Person Became a User by Joanne McNeil

"World Economic Forum" Davos, 4chan, A Declaration of the Independence of Cyberspace, Ada Lovelace, Adam Curtis, Airbnb, AltaVista, Amazon Mechanical Turk, Andy Rubin, benefit corporation, Big Tech, Black Lives Matter, Burning Man, Cambridge Analytica, Chelsea Manning, Chris Wanstrath, citation needed, cloud computing, context collapse, crowdsourcing, data science, deal flow, decentralized internet, delayed gratification, dematerialisation, disinformation, don't be evil, Donald Trump, drone strike, Edward Snowden, Elon Musk, eternal september, fake news, feminist movement, Firefox, gentrification, Google Earth, Google Glasses, Google Hangouts, green new deal, helicopter parent, holacracy, Internet Archive, invention of the telephone, Jeff Bezos, jimmy wales, John Perry Barlow, Jon Ronson, Julie Ann Horvath, Kim Stanley Robinson, l'esprit de l'escalier, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Max Levchin, means of production, Menlo Park, Mondo 2000, moral panic, move fast and break things, Neal Stephenson, Network effects, packet switching, PageRank, pre–internet, profit motive, Project Xanadu, QAnon, real-name policy, recommendation engine, Salesforce, Saturday Night Live, Sheryl Sandberg, Shoshana Zuboff, Silicon Valley, slashdot, Snapchat, social graph, Social Justice Warrior, Stephen Hawking, Steve Jobs, Steven Levy, Stewart Brand, subscription business, surveillance capitalism, tech worker, techlash, technoutopianism, Ted Nelson, TED Talk, Tim Cook: Apple, trade route, Turing complete, Wayback Machine, We are the 99%, web application, white flight, Whole Earth Catalog, you are the product

Josh Millard, in a MetaFilter Metatalk thread (“MetaFilter revenue update: holy cow, y’all!”) dated June 28, 2018, says, “Recurring contributions supporting the site are up by almost $10,000 a month and growing, erasing our current shortfall and helping move MetaFilter toward a more sustainable, independent revenue model.” The Art Spiegelman quote is a paraphrase—sort of—of Marshall McLuhan, and comes from a Chicago Tribune profile (Christopher Borrelli, “Art Spiegelman’s Art Obliterates Category,” May 25, 2013). Current ownership of Friendster is woolly: it’s owned by MOL Global, but that company was acquired by Razer Inc. 4. SHARING Something I was thinking about that didn’t quite fit in this chapter, but nevertheless speaks of the period of transition, is that before Lincoln began filming in 2011, Daniel Day-Lewis sent old limericks to his costar Sally Field, signing off “Yours, A.”


pages: 308 words: 85,880

How to Fix the Future: Staying Human in the Digital Age by Andrew Keen

"World Economic Forum" Davos, 23andMe, Ada Lovelace, Affordable Care Act / Obamacare, Airbnb, Albert Einstein, AlphaGo, Andrew Keen, Apple's 1984 Super Bowl advert, augmented reality, autonomous vehicles, basic income, Bernie Sanders, Big Tech, bitcoin, Black Swan, blockchain, Brewster Kahle, British Empire, carbon tax, Charles Babbage, computer age, Cornelius Vanderbilt, creative destruction, crowdsourcing, data is the new oil, death from overwork, DeepMind, Demis Hassabis, Didi Chuxing, digital capitalism, digital map, digital rights, disinformation, don't be evil, Donald Trump, driverless car, Edward Snowden, Elon Musk, Erik Brynjolfsson, European colonialism, fake news, Filter Bubble, Firefox, fulfillment center, full employment, future of work, gig economy, global village, income inequality, independent contractor, informal economy, Internet Archive, Internet of things, invisible hand, Isaac Newton, James Watt: steam engine, Jane Jacobs, Jaron Lanier, Jeff Bezos, jimmy wales, job automation, Joi Ito, Kevin Kelly, knowledge economy, Lyft, Marc Andreessen, Marc Benioff, Mark Zuckerberg, Marshall McLuhan, Menlo Park, Mitch Kapor, move fast and break things, Network effects, new economy, Nicholas Carr, Norbert Wiener, OpenAI, Parag Khanna, peer-to-peer, Peter Thiel, plutocrats, post-truth, postindustrial economy, precariat, Ralph Nader, Ray Kurzweil, Recombinant DNA, rent-seeking, ride hailing / ride sharing, Rutger Bregman, Salesforce, Sam Altman, Sand Hill Road, Second Machine Age, self-driving car, sharing economy, Silicon Valley, Silicon Valley billionaire, Silicon Valley ideology, Silicon Valley startup, Skype, smart cities, Snapchat, social graph, software is eating the world, Stephen Hawking, Steve Jobs, Steve Wozniak, subscription business, surveillance capitalism, Susan Wojcicki, tech baron, tech billionaire, tech worker, technological determinism, technoutopianism, The Future of Employment, the High Line, the new new thing, Thomas L Friedman, Tim Cook: Apple, Travis Kalanick, Triangle Shirtwaist Factory, Uber and Lyft, Uber for X, uber lyft, universal basic income, Unsafe at Any Speed, Upton Sinclair, urban planning, WikiLeaks, winner-take-all economy, Y Combinator, Yogi Berra, Zipcar

On the one hand, the digital revolution certainly has the potential to enrich everyone’s life in the future; on the other, it is actually compounding today’s economic inequality, unemployment crisis, and cultural anomie. The World Wide Web was supposed to transform mankind into One Nation, what the twentieth-century Canadian new media guru Marshall McLuhan called, not without irony, a global village. But today’s Duality isn’t just limited to the chasm between humans and computers—it’s also an appropriate epithet for the growing gap between the rich and the poor, between the technologically overburdened and the technologically unemployed, between the analog edge and the digital center.


pages: 296 words: 83,254

After the Gig: How the Sharing Economy Got Hijacked and How to Win It Back by Juliet Schor, William Attwood-Charles, Mehmet Cansoy

1960s counterculture, Airbnb, algorithmic management, Amazon Mechanical Turk, American Legislative Exchange Council, back-to-the-land, barriers to entry, bike sharing, Californian Ideology, carbon footprint, clean tech, collaborative consumption, collaborative economy, Community Supported Agriculture, COVID-19, creative destruction, crowdsourcing, deskilling, driverless car, en.wikipedia.org, financial independence, future of work, gentrification, George Gilder, gig economy, global supply chain, global village, haute cuisine, income inequality, independent contractor, information asymmetry, Intergovernmental Panel on Climate Change (IPCC), Jean Tirole, Jeff Bezos, jitney, job satisfaction, John Perry Barlow, John Zimmer (Lyft cofounder), Kevin Kelly, Lyft, Marshall McLuhan, Mason jar, mass incarceration, Mitch Kapor, Network effects, new economy, New Urbanism, Occupy movement, peer-to-peer rental, Post-Keynesian economics, precariat, profit maximization, profit motive, race to the bottom, regulatory arbitrage, rent gap, rent-seeking, ride hailing / ride sharing, Ruby on Rails, selection bias, sharing economy, Silicon Valley, Silicon Valley ideology, Skype, smart cities, social distancing, Stewart Brand, TaskRabbit, technological determinism, technoutopianism, Telecommunications Act of 1996, The Nature of the Firm, the payments system, Tragedy of the Commons, transaction costs, transportation-network company, Travis Kalanick, two-sided market, Uber and Lyft, Uber for X, uber lyft, urban planning, wage slave, walking around money, Whole Earth Catalog, women in the workforce, working poor, Yochai Benkler, Zipcar

This position is not so far from my own, although I take the view that many participants, although not necessarily all founders, had genuine, common-good motives. See also Cockayne (2016); and John (2016) on the sharing discourse. 2. See Schor (2014); and Cockayne (2016). 3. Examples include the printing press, which played an important role in the Protestant Reformation. Marshall McLuhan predicted that television was a revolutionary medium that would break down hierarchy and create a “global village.” Robots were first predicted to usher in the leisured society; see Schor (1992). Of course, new technologies also spur fear. When the telephone was introduced, people worried it would break up home life and reduce the practice of visiting friends (Fischer 1992).


pages: 290 words: 85,847

A Brief History of Motion: From the Wheel, to the Car, to What Comes Next by Tom Standage

accelerated depreciation, active transport: walking or cycling, autonomous vehicles, back-to-the-city movement, bike sharing, car-free, carbon footprint, Cesare Marchetti: Marchetti’s constant, Chris Urmson, City Beautiful movement, Clapham omnibus, congestion charging, coronavirus, COVID-19, deep learning, Didi Chuxing, Donald Shoup, driverless car, Elaine Herzberg, Elon Musk, flex fuel, Ford Model T, Ford paid five dollars a day, garden city movement, General Motors Futurama, Ida Tarbell, Induced demand, interchangeable parts, invention of the wheel, James Watt: steam engine, Jane Jacobs, jitney, Joan Didion, John Zimmer (Lyft cofounder), Lewis Mumford, lockdown, Lyft, Marshall McLuhan, minimum wage unemployment, oil shock, Own Your Own Home, peak oil, prompt engineering, Ralph Nader, Richard Florida, ride hailing / ride sharing, Rosa Parks, safety bicycle, self-driving car, social distancing, Steve Jobs, streetcar suburb, tech bro, The Death and Life of Great American Cities, trade route, Travis Kalanick, Uber and Lyft, uber lyft, unbiased observer, Unsafe at Any Speed, Upton Sinclair, urban planning, urban sprawl, Victor Gruen, W. E. B. Du Bois, walkable city, white flight, wikimedia commons, Yom Kippur War, Zipcar

At the moment, it means being dependent on a car to do almost anything, but that is widely considered a price worth paying for a bit more space and privacy, and the opportunity to own your own home. Millions of suburban dwellers have voted with their feet—or, it is more accurate to say, with their cars. 8 Car Culture The car has become an article of dress without which we feel uncertain, unclad and incomplete in the urban compound. —MARSHALL MCLUHAN, UNDERSTANDING MEDIA, 1964 THE INVENTION OF THE TEENAGER In December 1944 Life magazine introduced its millions of American readers to the customs and culture of a group of exotic creatures, under the headline “Teen-age Girls: They Live in a Wonderful World of Their Own.” The word teen-age had been around for a few decades.


pages: 327 words: 90,542

The Age of Stagnation: Why Perpetual Growth Is Unattainable and the Global Economy Is in Peril by Satyajit Das

"there is no alternative" (TINA), "World Economic Forum" Davos, 9 dash line, accounting loophole / creative accounting, additive manufacturing, Airbnb, Alan Greenspan, Albert Einstein, Alfred Russel Wallace, Anthropocene, Anton Chekhov, Asian financial crisis, banking crisis, Bear Stearns, Berlin Wall, bitcoin, bond market vigilante , Bretton Woods, BRICs, British Empire, business cycle, business process, business process outsourcing, call centre, capital controls, Capital in the Twenty-First Century by Thomas Piketty, carbon tax, Carmen Reinhart, Clayton Christensen, cloud computing, collaborative economy, colonial exploitation, computer age, creative destruction, cryptocurrency, currency manipulation / currency intervention, David Ricardo: comparative advantage, declining real wages, Deng Xiaoping, deskilling, digital divide, disintermediation, disruptive innovation, Downton Abbey, Emanuel Derman, energy security, energy transition, eurozone crisis, financial engineering, financial innovation, financial repression, forward guidance, Francis Fukuyama: the end of history, full employment, geopolitical risk, gig economy, Gini coefficient, global reserve currency, global supply chain, Goldman Sachs: Vampire Squid, Great Leap Forward, Greenspan put, happiness index / gross national happiness, high-speed rail, Honoré de Balzac, hydraulic fracturing, Hyman Minsky, illegal immigration, income inequality, income per capita, indoor plumbing, informal economy, Innovator's Dilemma, intangible asset, Intergovernmental Panel on Climate Change (IPCC), it is difficult to get a man to understand something, when his salary depends on his not understanding it, It's morning again in America, Jane Jacobs, John Maynard Keynes: technological unemployment, junk bonds, Kenneth Rogoff, Kevin Roose, knowledge economy, knowledge worker, Les Trente Glorieuses, light touch regulation, liquidity trap, Long Term Capital Management, low interest rates, low skilled workers, Lyft, Mahatma Gandhi, margin call, market design, Marshall McLuhan, Martin Wolf, middle-income trap, Mikhail Gorbachev, military-industrial complex, Minsky moment, mortgage debt, mortgage tax deduction, new economy, New Urbanism, offshore financial centre, oil shale / tar sands, oil shock, old age dependency ratio, open economy, PalmPilot, passive income, peak oil, peer-to-peer lending, pension reform, planned obsolescence, plutocrats, Ponzi scheme, Potemkin village, precariat, price stability, profit maximization, pushing on a string, quantitative easing, race to the bottom, Ralph Nader, Rana Plaza, rent control, rent-seeking, reserve currency, ride hailing / ride sharing, rising living standards, risk/return, Robert Gordon, Robert Solow, Ronald Reagan, Russell Brand, Satyajit Das, savings glut, secular stagnation, seigniorage, sharing economy, Silicon Valley, Simon Kuznets, Slavoj Žižek, South China Sea, sovereign wealth fund, Stephen Fry, systems thinking, TaskRabbit, The Chicago School, The Great Moderation, The inhabitant of London could order by telephone, sipping his morning tea in bed, the various products of the whole earth, the market place, the payments system, The Spirit Level, Thorstein Veblen, Tim Cook: Apple, too big to fail, total factor productivity, trade route, transaction costs, uber lyft, unpaid internship, Unsafe at Any Speed, Upton Sinclair, Washington Consensus, We are the 99%, WikiLeaks, Y2K, Yom Kippur War, zero-coupon bond, zero-sum game

Wall Street Journal, 24 January 2014. www.wsj.com/articles/SB10001424052702304549504579316913982034286. 37 Nick Hanauer, “The Pitchforks Are Coming…for Us Plutocrats,” Politico, July/August 2014. www.politico.com/magazine/story/2014/06/the-pitchforks-are-coming-for-us-plutocrats-108014.html#ixzz3IuF76580. 38 John Maynard Keynes, The Means to Prosperity, Macmillan, 1933, p. 37. www.gutenberg.ca/ebooks/keynes-means/keynes-means-00-h.html. 39 This is actually a popular derivation of a quote from Nietzsche's Beyond Good and Evil, Aphorism 183: “Not that you lied to me but that I no longer believe you has shaken me.” 10. Collateral Damage 1 Ernest Hemingway, The Sun Also Rises, Arrow (1926) 2004, p. 119. 2 Marshall McLuhan, “American Advertising,” Horizon, 93–94 (1947), pp. 132–41. www.unz.org/Pub/Horizon-1947oct-00132. 3 Quoted in Kevin Foster, “A Country Dying on Its Feet: Naipaul, Argentina, and Britain,” Modern Fiction Studies, vol. 48 (Spring 2002), pp. 169–93. http://muse.jhu.edu/journals/mfs/summary/v048/48.1foster.html. 4 Daniel H.


words: 49,604

The Weightless World: Strategies for Managing the Digital Economy by Diane Coyle

Alan Greenspan, barriers to entry, Berlin Wall, Big bang: deregulation of the City of London, blue-collar work, Bretton Woods, business cycle, clean water, company town, computer age, Corn Laws, creative destruction, cross-subsidies, David Ricardo: comparative advantage, dematerialisation, Diane Coyle, Edward Glaeser, everywhere but in the productivity statistics, financial deregulation, flying shuttle, full employment, George Santayana, global village, Great Leap Forward, hiring and firing, Howard Rheingold, income inequality, informal economy, invention of the sewing machine, invisible hand, Jane Jacobs, Joseph Schumpeter, Kickstarter, knowledge economy, labour market flexibility, laissez-faire capitalism, lump of labour, Mahbub ul Haq, Marshall McLuhan, mass immigration, McJob, Meghnad Desai, microcredit, moral panic, Neal Stephenson, Network effects, new economy, Nick Leeson, night-watchman state, North Sea oil, offshore financial centre, pension reform, pension time bomb, pensions crisis, Robert Solow, Ronald Reagan, Silicon Valley, Snow Crash, spinning jenny, The Death and Life of Great American Cities, the market place, The Theory of the Leisure Class by Thorstein Veblen, The Wealth of Nations by Adam Smith, Thorstein Veblen, Tobin tax, Tragedy of the Commons, two tier labour market, very high income, War on Poverty, winner-take-all economy, working-age population

It is, equally, both nonsense and politically unsophisticated — just so much globaloney — to embrace the opposite point of view, that there are unlimited benefits to be reaped from globalisation if only everybody would stop grumbling. The idea that what is happening to the world is globalisation has become a cliché. It dates back to Marshall McLuhan’s ‘global village’, and has adhered to our mental processes through all the subsequent technological changes, resurfacing again most recently as the ‘death of distance’. But it does not capture the essential nature of the transformation we are living through. Consider the fashionable argument that the degree of trade and investment and migration between nations is no greater now than it was a century ago, and therefore there is nothing special (and nothing that governments cannot handle using conventional economic policies) about what is happening now.


pages: 329 words: 88,954

Emergence by Steven Johnson

A Pattern Language, agricultural Revolution, AOL-Time Warner, Brewster Kahle, British Empire, Claude Shannon: information theory, complexity theory, Danny Hillis, Douglas Hofstadter, edge city, epigenetics, game design, garden city movement, Gödel, Escher, Bach, hive mind, Howard Rheingold, hypertext link, invisible hand, Jane Jacobs, Kevin Kelly, late capitalism, Lewis Mumford, Marshall McLuhan, mass immigration, Menlo Park, mirror neurons, Mitch Kapor, Murano, Venice glass, Naomi Klein, new economy, New Urbanism, Norbert Wiener, PalmPilot, pattern recognition, pez dispenser, phenotype, Potemkin village, power law, price mechanism, profit motive, Ray Kurzweil, SimCity, slashdot, social intelligence, Socratic dialogue, stakhanovite, Steven Pinker, The Death and Life of Great American Cities, The Wealth of Nations by Adam Smith, theory of mind, Thomas Kuhn: the structure of scientific revolutions, traveling salesman, trickle-down economics, Turing machine, Turing test, urban planning, urban renewal, Vannevar Bush

And rules they are. You can’t think of a system like the one Malda built at Slashdot as a purely representational entity, the way you think about a book or a movie. It is partly representational, of course: you read messages via the Slashdot platform, and so the components of the textual medium that Marshall McLuhan so brilliantly documented in The Gutenberg Galaxy are on display at Slashdot as well. Because you are reading words, your reception of the information behind those words differs from what it would have been had that information been conveyed via television. The medium is still the message on Slashdot—it’s just that there’s another level to the experience, a level that our critical vocabularies are only now finding words for.


pages: 313 words: 92,053

Places of the Heart: The Psychogeography of Everyday Life by Colin Ellard

Apollo 11, augmented reality, Benoit Mandelbrot, Berlin Wall, Broken windows theory, Buckminster Fuller, carbon footprint, classic study, cognitive load, commoditize, crowdsourcing, data science, Dunbar number, Frank Gehry, gentrification, Google Glasses, Guggenheim Bilbao, haute couture, Howard Rheingold, Internet of things, Jaron Lanier, Lewis Mumford, mandelbrot fractal, Marshall McLuhan, Masdar, mass immigration, megastructure, mirror neurons, Mondo 2000, more computing power than Apollo, Oculus Rift, overview effect, Peter Eisenman, RFID, Richard Florida, risk tolerance, sentiment analysis, Skinner box, smart cities, starchitect, TED Talk, the built environment, theory of mind, time dilation, urban decay, urban planning, urban sprawl, Victor Gruen

One of the best of these is his book Technological Nature: Adaptation and the Future of Human Life (MIT Press, Cambridge, MA, 2011). 22Elizabeth Thomas’s account of life with the Bush People can be found in The Harmless People (Knopf, New York, 1959). 23Lewis Mumford, The City in History: Its Origins, Its Transformations and Its Prospects (Harcourt, Brace and World, New York, 1961). 24Jonathan Crary, Suspensions of Perception: Attention, Spectacle, and Modern Culture (MIT Press, Cambridge, MA, 2001). 25The Canadian media theorist Marshall McLuhan revolutionized our understanding of the impact of media on communication. His best-known work is Understanding Media: The extensions of man, McGraw-Hill: Toronto, 1964. Chapter 2 1Beesley quote from an interview with Fran Schechter for NOW magazine (2010, Available at: https://nowtoronto.com/art-and-books/features/art-as-organism/) 2Philip Beesley’s curriculum vitae may be found at: http://philipbeesleyarchitect.com/about/14K24_PB_CV.pdf 3One of the early and most influential accounts of rapid scene recognition may be found in Mary Potter’s landmark 1969 paper titled “Recognition Memory for a Rapid Sequence of Pictures,” published in the Journal of Experimental Psychology, (1969, Volume 81, pages 10–15). 4Fritz Heider’s classic study with Marianne Simmel was published in a paper titled “An Experimental Study of Apparent Behavior,” in 1944 in the American Journal of Psychology (Volume 57, pages 243–259).


pages: 326 words: 91,559

Everything for Everyone: The Radical Tradition That Is Shaping the Next Economy by Nathan Schneider

1960s counterculture, Aaron Swartz, Adam Curtis, Affordable Care Act / Obamacare, Airbnb, altcoin, Amazon Mechanical Turk, antiwork, back-to-the-land, basic income, Berlin Wall, Bernie Sanders, bitcoin, Black Lives Matter, blockchain, Brewster Kahle, Burning Man, Capital in the Twenty-First Century by Thomas Piketty, carbon footprint, carbon tax, Clayton Christensen, collaborative economy, collective bargaining, commons-based peer production, Community Supported Agriculture, corporate governance, creative destruction, crowdsourcing, cryptocurrency, Debian, degrowth, disruptive innovation, do-ocracy, Donald Knuth, Donald Trump, Edward Snowden, Elon Musk, emotional labour, Ethereum, ethereum blockchain, Evgeny Morozov, Fairphone, Food sovereignty, four colour theorem, future of work, Gabriella Coleman, gentrification, gig economy, Google bus, holacracy, hydraulic fracturing, initial coin offering, intentional community, Internet Archive, Jeff Bezos, Jeremy Corbyn, jimmy wales, John Perry Barlow, joint-stock company, Joseph Schumpeter, Julian Assange, Kevin Roose, Kickstarter, low interest rates, Lyft, M-Pesa, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, mass immigration, means of production, Money creation, multi-sided market, Murray Bookchin, new economy, offshore financial centre, old-boy network, Peter H. Diamandis: Planetary Resources, Pier Paolo Pasolini, post-work, precariat, premature optimization, pre–internet, profit motive, race to the bottom, Richard Florida, Richard Stallman, ride hailing / ride sharing, Rutger Bregman, Salesforce, Sam Altman, Satoshi Nakamoto, self-driving car, shareholder value, sharing economy, Silicon Valley, Slavoj Žižek, smart contracts, Steve Bannon, Steve Jobs, Steve Wozniak, Stewart Brand, surveillance capitalism, tech worker, TED Talk, transaction costs, Turing test, Uber and Lyft, uber lyft, underbanked, undersea cable, universal basic income, Upton Sinclair, Vanguard fund, Vitalik Buterin, W. E. B. Du Bois, white flight, Whole Earth Catalog, WikiLeaks, women in the workforce, working poor, workplace surveillance , Y Combinator, Y2K, Zipcar

Martin’s Press, 2018); Frank Pasquale, The Black Box Society: The Secret Algorithms That Control Money and Information (Harvard University Press, 2015); Astra Taylor, The People’s Platform: Taking Back Power and Culture in the Digital Age (Metropolitan Books, 2014); Joseph Turow et al., The Tradeoff Fallacy: How Marketers Are Misrepresenting American Consumers and Opening Them Up to Exploitation, report from the Annenberg School for Communication at the University of Pennsylvania (June 2015); James Joyce quoted from Finnegans Wake in Marshall McLuhan, The Gutenberg Galaxy: The Making of Typographic Man (University of Toronto Press, 1962), 278. 14. Greetje F. Corporaal and Vili Lehdonvirta, Platform Sourcing: How Fortune 500 Firms Are Adopting Online Freelancing Platforms (Oxford Internet Institute, 2017); Lawrence F. Katz and Alan B. Krueger, “The Rise and Nature of Alternative Work Arrangements in the United States, 1995–2015,” National Bureau of Economic Research working paper no. 22667 (September 2016). 15.


pages: 294 words: 96,661

The Fourth Age: Smart Robots, Conscious Computers, and the Future of Humanity by Byron Reese

"World Economic Forum" Davos, agricultural Revolution, AI winter, Apollo 11, artificial general intelligence, basic income, bread and circuses, Buckminster Fuller, business cycle, business process, Charles Babbage, Claude Shannon: information theory, clean water, cognitive bias, computer age, CRISPR, crowdsourcing, dark matter, DeepMind, Edward Jenner, Elon Musk, Eratosthenes, estate planning, financial independence, first square of the chessboard, first square of the chessboard / second half of the chessboard, flying shuttle, full employment, Hans Moravec, Hans Rosling, income inequality, invention of agriculture, invention of movable type, invention of the printing press, invention of writing, Isaac Newton, Islamic Golden Age, James Hargreaves, job automation, Johannes Kepler, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Maynard Keynes: technological unemployment, John von Neumann, Kevin Kelly, lateral thinking, life extension, Louis Pasteur, low interest rates, low skilled workers, manufacturing employment, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Mary Lou Jepsen, Moravec's paradox, Nick Bostrom, On the Revolutions of the Heavenly Spheres, OpenAI, pattern recognition, profit motive, quantum entanglement, radical life extension, Ray Kurzweil, recommendation engine, Rodney Brooks, Sam Altman, self-driving car, seminal paper, Silicon Valley, Skype, spinning jenny, Stephen Hawking, Steve Wozniak, Steven Pinker, strong AI, technological singularity, TED Talk, telepresence, telepresence robot, The Future of Employment, the scientific method, Timothy McVeigh, Turing machine, Turing test, universal basic income, Von Neumann architecture, Wall-E, warehouse robotics, Watson beat the top human players on Jeopardy!, women in the workforce, working poor, Works Progress Administration, Y Combinator

A hammer just pounds nails, a saw just cuts wood, but a computer can mirror a billion different things from the physical world. It is fair to say that we don’t yet understand the metaphysical implications of the computer. We know that it has transformed the world in ways both subtle and dramatic; that’s obvious. But more is going on that meets the eye. As the noted professor and philosopher Marshall McLuhan said decades ago, the computer is “the most extraordinary of man’s technological clothing; it’s an extension of our central nervous system. Beside it, the wheel is a mere hula-hoop.” The computer is both new and ubiquitous at the same time, and one can only imagine what it will able to do in a century, or even a decade.


pages: 340 words: 94,464

Randomistas: How Radical Researchers Changed Our World by Andrew Leigh

Albert Einstein, Amazon Mechanical Turk, Anton Chekhov, Atul Gawande, basic income, behavioural economics, Black Swan, correlation does not imply causation, crowdsourcing, data science, David Brooks, Donald Trump, ending welfare as we know it, Estimating the Reproducibility of Psychological Science, experimental economics, Flynn Effect, germ theory of disease, Ignaz Semmelweis: hand washing, Indoor air pollution, Isaac Newton, It's morning again in America, Kickstarter, longitudinal study, loss aversion, Lyft, Marshall McLuhan, meta-analysis, microcredit, Netflix Prize, nudge unit, offshore financial centre, p-value, Paradox of Choice, placebo effect, price mechanism, publication bias, RAND corporation, randomized controlled trial, recommendation engine, Richard Feynman, ride hailing / ride sharing, Robert Metcalfe, Ronald Reagan, Sheryl Sandberg, statistical model, Steven Pinker, sugar pill, TED Talk, uber lyft, universal basic income, War on Poverty

If there is a judgement day, I’m guessing that everyone who’s ever struggled to put together a good evaluation will take the opportunity to step up and ask the Almighty: ‘So, tell me, did it work or not?’ In the Woody Allen movie Annie Hall, two characters are arguing about the views of eminent philosopher Marshall McLuhan. Suddenly McLuhan steps into the scene and tells one of them he’s absolutely wrong. The other declares: ‘Boy, if life were only like this!’ For many important questions, randomised trials are as close as we’ll come to that Annie Hall moment of truth. For those at the cutting edge of research, a central challenge is effectively melding theory with randomised evaluations, to build more accurate models of human behaviour.


pages: 302 words: 90,215

Experience on Demand: What Virtual Reality Is, How It Works, and What It Can Do by Jeremy Bailenson

Apollo 11, Apple II, augmented reality, computer vision, deliberate practice, experimental subject, fake news, game design, Google Glasses, income inequality, Intergovernmental Panel on Climate Change (IPCC), iterative process, Ivan Sutherland, Jaron Lanier, low earth orbit, Mark Zuckerberg, Marshall McLuhan, meta-analysis, Milgram experiment, Neal Stephenson, nuclear winter, ocean acidification, Oculus Rift, opioid epidemic / opioid crisis, overview effect, pill mill, randomized controlled trial, Silicon Valley, SimCity, Skinner box, Skype, Snapchat, Steve Jobs, Steve Wozniak, Steven Pinker, TED Talk, telepresence, too big to fail, traumatic brain injury

One lesson that clearly emerges from that history is that it takes a long time—generations—for artists to exploit all of the possibilities of a new multidisciplinary art form, and that these artistic possibilities can be influenced as much by business and technological developments as they are by conceptual breakthroughs. To paraphrase one of Marshall McLuhan’s most significant insights: people using a new medium have a difficult time breaking out of the thinking involved with the previous ones. We see this in the history of Hollywood filmmaking. Many of the early storytellers in Hollywood came from the world of the stage. Consequently, early directors essentially filmed stage shows—one camera angle in front of a proscenium arch, with few to no cuts.


pages: 307 words: 92,165

Fabricated: The New World of 3D Printing by Hod Lipson, Melba Kurman

3D printing, a long time ago in a galaxy far, far away, additive manufacturing, barriers to entry, Berlin Wall, carbon footprint, Charles Babbage, cloud computing, crowdsourcing, DIY culture, dumpster diving, Easter island, en.wikipedia.org, factory automation, Free Software Foundation, game design, global supply chain, invisible hand, James Watt: steam engine, Jeff Bezos, Kickstarter, Lean Startup, lifelogging, Mars Rover, Marshall McLuhan, microcredit, Minecraft, Neal Stephenson, new economy, off grid, personalized medicine, planned obsolescence, printed gun, Ray Kurzweil, Richard Feynman, stem cell, Steve Jobs, technological singularity, TED Talk, the long tail, the market place

Most of the submitted designs, however, were timid variations on what already exists. Undergraduate engineering students aren’t the only ones who suffer from the Earl Grey Syndrome. Outside the classroom, I’ve noticed that even professional designers frequently forgo the freedom of creation afforded by a 3D printer. Marshall McLuhan, Canadian philosopher and author, aptly described the situation, famously proclaiming “We shape our tools and thereafter our tools shape us.” McLuhan’s powerful insight helps explain the design myopia that characterizes the Earl Grey Syndrome. A few decades ago, we shaped computer-aided design tools that respected manufacturing constraints that no longer exist.


pages: 342 words: 90,734

Mysteries of the Mall: And Other Essays by Witold Rybczynski

"hyperreality Baudrillard"~20 OR "Baudrillard hyperreality", additive manufacturing, airport security, Buckminster Fuller, City Beautiful movement, classic study, edge city, Frank Gehry, gentrification, Guggenheim Bilbao, Herman Kahn, Jane Jacobs, kremlinology, Lewis Mumford, Marshall McLuhan, megaproject, new economy, New Urbanism, Oklahoma City bombing, out of africa, Peter Calthorpe, Peter Eisenman, rent control, Silicon Valley, the High Line, urban renewal, young professional

We’re All Venetians Now It is common enough, when asking people if they’ve recently been somewhere interesting, to be told Paris, London, or New York. We find this normal—to visit a big city for pleasure. But in the past, people were more likely to go to the seaside or the mountains for a holiday; the city was for work. The fact that many people now perceive cities as primarily tourist destinations is something new. Forty years ago, Marshall McLuhan became famous for making pithy if somewhat obscure pronouncements. In hindsight, many of his theories seem dated. Does anyone really remember the difference between hot and cool media, for example, or believe that in an era of 24/7 newscasts and reality television the medium really is the message?


Data Action: Using Data for Public Good by Sarah Williams

affirmative action, Amazon Mechanical Turk, Andrei Shleifer, augmented reality, autonomous vehicles, Brexit referendum, Cambridge Analytica, Charles Babbage, City Beautiful movement, commoditize, coronavirus, COVID-19, crowdsourcing, data acquisition, data is the new oil, data philanthropy, data science, digital divide, digital twin, Donald Trump, driverless car, Edward Glaeser, fake news, four colour theorem, global village, Google Earth, informal economy, Internet of things, Jane Jacobs, John Snow's cholera map, Kibera, Lewis Mumford, Marshall McLuhan, mass immigration, mass incarceration, megacity, military-industrial complex, Minecraft, neoliberal agenda, New Urbanism, Norbert Wiener, nowcasting, oil shale / tar sands, openstreetmap, place-making, precautionary principle, RAND corporation, ride hailing / ride sharing, selection bias, self-driving car, sentiment analysis, Sidewalk Labs, smart cities, Smart Cities: Big Data, Civic Hackers, and the Quest for a New Utopia, Steven Levy, the built environment, The Chicago School, The Death and Life of Great American Cities, transatlantic slave trade, Uber for X, upwardly mobile, urban planning, urban renewal, W. E. B. Du Bois, Works Progress Administration

One example often used as evidence of this phenomenon is the open data movement, which was promoted by governments to help spur private innovation for the development of services that governments would typically provide.11 These type of concerns about the shifting role of technology in society are not new. In the 1980s, for example, many people were worried about the control mass media and TV broadcasting exerted over shaping society's ideologies. The term electronic colonialism—coined by Tom McPhail, a Canadian media scholar trained by Marshall McLuhan—addresses how media companies have sought to capture and control the “psychological empire” of our minds with their input, rather than just becoming empires that literally extract our data.12 I believe we are still very worried about both types of control, electronic colonization and data colonialism.


pages: 324 words: 89,875

Modern Monopolies: What It Takes to Dominate the 21st Century Economy by Alex Moazed, Nicholas L. Johnson

3D printing, Affordable Care Act / Obamacare, Airbnb, altcoin, Amazon Web Services, Andy Rubin, barriers to entry, basic income, bitcoin, blockchain, book value, Chuck Templeton: OpenTable:, cloud computing, commoditize, connected car, disintermediation, driverless car, fake it until you make it, future of work, gig economy, hockey-stick growth, if you build it, they will come, information asymmetry, Infrastructure as a Service, intangible asset, Internet of things, invisible hand, jimmy wales, John Gruber, Kickstarter, Lean Startup, Lyft, Marc Andreessen, Marc Benioff, Mark Zuckerberg, Marshall McLuhan, means of production, Metcalfe’s law, money market fund, multi-sided market, Network effects, PalmPilot, patent troll, peer-to-peer lending, Peter Thiel, pets.com, platform as a service, power law, QWERTY keyboard, Ray Kurzweil, ride hailing / ride sharing, road to serfdom, Robert Metcalfe, Ronald Coase, Salesforce, self-driving car, sharing economy, Sheryl Sandberg, Silicon Valley, Skype, Snapchat, social graph, software as a service, software is eating the world, source of truth, Startup school, Steve Jobs, TaskRabbit, technological determinism, the medium is the message, transaction costs, transportation-network company, traveling salesman, Travis Kalanick, two-sided market, Uber and Lyft, Uber for X, uber lyft, vertical integration, white flight, winner-take-all economy, Y Combinator

However, the reason that platforms matter today has everything to do with technology. To be clear, we’re not advocating technological determinism, which assumes that technology determines the development of social structures, economic activities, and cultural values. This idea is the essence of Marshall McLuhan’s famous phrase, “The medium is the message”—that the technology used to achieve something has more meaning than what you do with it. Although this notion certainly carries a grain of truth, it ignores the role that human actions and desires play in shaping how technologies develop and are used.


pages: 350 words: 90,898

A World Without Email: Reimagining Work in an Age of Communication Overload by Cal Newport

Cal Newport, call centre, Claude Shannon: information theory, cognitive dissonance, collaborative editing, Compatible Time-Sharing System, computer age, COVID-19, creative destruction, data science, David Heinemeier Hansson, fault tolerance, Ford Model T, Frederick Winslow Taylor, future of work, Garrett Hardin, hive mind, Inbox Zero, interchangeable parts, it's over 9,000, James Watt: steam engine, Jaron Lanier, John Markoff, John Nash: game theory, Joseph Schumpeter, Kanban, Kickstarter, knowledge worker, Marshall McLuhan, Nash equilibrium, passive income, Paul Graham, place-making, pneumatic tube, remote work: asynchronous communication, remote working, Richard Feynman, rolodex, Salesforce, Saturday Night Live, scientific management, Silicon Valley, Silicon Valley startup, Skype, social graph, stealth mode startup, Steve Jobs, supply-chain management, technological determinism, the medium is the message, the scientific method, Tragedy of the Commons, web application, work culture , Y Combinator

The literature on this philosophy is filled with fascinating examples. One of the better-known determinist books is Neil Postman’s 1985 classic, Amusing Ourselves to Death. In this short treatise, Postman argues that the format through which mass media is delivered can impact the way a culture thinks about the world. (If this reminds you of Marshall McLuhan’s famed claim that “the medium is the message,” you won’t be surprised to learn that Postman studied under McLuhan.) Postman uses this concept to argue, among other points, that the impact of the printing press is deeper than we realize. The standard narrative about this invention is that mass-produced pamphlets and books allowed information to spread faster and farther, speeding up the evolution of knowledge that culminated in the Age of Reason.


Work! Consume! Die! by Boyle, Frankie

Boris Johnson, Desert Island Discs, Donald Trump, heat death of the universe, Jeffrey Epstein, Large Hadron Collider, Mark Zuckerberg, Marshall McLuhan, millennium bug, no-fly zone, Norman Mailer, offshore financial centre, open immigration, pez dispenser, Piper Alpha, presumed consent, Slavoj Žižek, Stephen Fry, Stephen Hawking, systems thinking, the medium is the message, trade route, WikiLeaks

If you want 11 million viewers on a Saturday night you’d better have some morons kick a ball between two sticks or a muscular guy outrun a fireball or hold a fucking karaoke competition. That’s just the socially acceptable options. You could stick a porno on and it would out-rate EastEnders. Television is just a distraction, really, a jangling set of keys hoisted nightly in front of our stupid, drooling faces. Marshall McLuhan said, ‘The medium is the message,’ meaning that the way TV makes us think – the shorter attention span, the dullness to sensation – is more important than its content. Railways changed the Wild West and it didn’t really matter if the trains were carrying wood or marshmallows. We don’t even retain the information.


pages: 282 words: 93,783

The Future Is Analog: How to Create a More Human World by David Sax

Alvin Toffler, augmented reality, autonomous vehicles, Bernie Sanders, big-box store, bike sharing, Black Lives Matter, blockchain, bread and circuses, Buckminster Fuller, Cal Newport, call centre, clean water, cognitive load, commoditize, contact tracing, contact tracing app, COVID-19, crowdsourcing, cryptocurrency, data science, David Brooks, deep learning, digital capitalism, Donald Trump, driverless car, Elon Musk, fiat currency, Francis Fukuyama: the end of history, future of work, gentrification, George Floyd, indoor plumbing, informal economy, Jane Jacobs, Jaron Lanier, Jeff Bezos, Kickstarter, knowledge worker, lockdown, Lyft, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Minecraft, New Urbanism, nuclear winter, opioid epidemic / opioid crisis, Peter Thiel, RAND corporation, Ray Kurzweil, remote working, retail therapy, RFID, Richard Florida, ride hailing / ride sharing, Saturday Night Live, Shoshana Zuboff, side hustle, Sidewalk Labs, Silicon Valley, Silicon Valley startup, Skype, smart cities, social distancing, sovereign wealth fund, Steve Jobs, Superbowl ad, supply-chain management, surveillance capitalism, tech worker, technological singularity, technoutopianism, TED Talk, The Death and Life of Great American Cities, TikTok, Uber and Lyft, uber lyft, unemployed young men, urban planning, walkable city, Y2K, zero-sum game

Debow called this E-commerce 2.0, an evolution in the way we saw digital commerce, from a top-down, superstore model to a decentralized marketplace where the small shop had access to the same sophisticated tools as national chains. As Debow and I were talking about the future, he brought up Marshall McLuhan, the mid-twentieth-century writer and philosopher, whose old house was just down the street from Debow’s in Toronto. McLuhan had spoken about two futures: one where technology reduced things down to their most basic and efficient, and one where it allowed for experiences to be even richer. There was certainly one vision of the future of commerce—the one Amazon had set forth to build—where reductionism continued exponentially, until your toilet paper arrived by drone before you even flushed, quicker and cheaper than you thought possible.


pages: 360 words: 101,038

The Revenge of Analog: Real Things and Why They Matter by David Sax

Airbnb, barriers to entry, big-box store, call centre, cloud computing, creative destruction, death of newspapers, declining real wages, delayed gratification, dematerialisation, deskilling, Detroit bankruptcy, digital capitalism, digital divide, Elon Musk, Erik Brynjolfsson, game design, gentrification, hype cycle, hypertext link, informal economy, Jaron Lanier, Jeff Bezos, job automation, John Markoff, John Maynard Keynes: technological unemployment, Joseph Schumpeter, Kevin Kelly, Khan Academy, Kickstarter, knowledge economy, low cost airline, low skilled workers, mandatory minimum, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, military-industrial complex, Minecraft, new economy, Nicholas Carr, off-the-grid, One Laptop per Child (OLPC), PalmPilot, Paradox of Choice, Peter Thiel, Ponzi scheme, quantitative hedge fund, race to the bottom, Rosa Parks, Salesforce, Second Machine Age, self-driving car, Sheryl Sandberg, short selling, Silicon Valley, Silicon Valley startup, Skype, Snapchat, Steve Jobs, technoutopianism, TED Talk, the long tail, Travis Kalanick, Tyler Cowen, upwardly mobile, warehouse robotics, Whole Earth Catalog, work culture

Classification: LCC HB615 .S3137 2016 (print) | LCC HB615 (ebook) | DDC 306.3—dc23 LC record available at https://lccn.loc.gov/2016012413 First Edition 10 9 8 7 6 5 4 3 2 1 Contents Introduction PART I THE REVENGE OF ANALOG THINGS Chapter 1: The Revenge of Vinyl Chapter 2: The Revenge of Paper Chapter 3: The Revenge of Film Chapter 4: The Revenge of Board Games PART II THE REVENGE OF ANALOG IDEAS Chapter 5: The Revenge of Print Chapter 6: The Revenge of Retail Chapter 7: The Revenge of Work Chapter 8: The Revenge of School Chapter 9: The Revenge of Analog, in Digital Epilogue: The Revenge of Summer Acknowledgments Selected Bibliography Index A new medium is never an addition to an old one, nor does it leave the old one in peace. It never ceases to oppress the older media until it finds new shapes and positions for them. —Marshall McLuhan, 1964 JACKIE TREEHORN: “New technology permits us to do very exciting things in interactive and erotic software. The wave of the future Dude, one hundred percent electronic.” THE DUDE: “Hmm . . . well, I still jerk off manually.” —The Big Lebowski, 1998 Introduction In June 2012, a new store called June Records opened its doors in Toronto’s Little Italy neighborhood, a block and a half from a house I’d just purchased with my wife.


pages: 293 words: 97,431

You Are Here: Why We Can Find Our Way to the Moon, but Get Lost in the Mall by Colin Ellard

A Pattern Language, call centre, car-free, Chuck Templeton: OpenTable:, classic study, congestion pricing, Frank Gehry, global village, Google Earth, Jane Jacobs, Jaron Lanier, job satisfaction, Marshall McLuhan, McMansion, Neal Stephenson, Neil Armstrong, New Urbanism, peak oil, polynesian navigation, Ralph Waldo Emerson, Snow Crash, the built environment, The Death and Life of Great American Cities, the medium is the message, traveling salesman, urban planning, urban sprawl

Just as rapid transit, especially air travel, can be perceived as having made the world a smaller place, wireless transmission of images in the form of television signals can be argued to have shrunk the world, perhaps making space disappear completely as a significant factor in our lives. But, just like rapid transit, the influence of electronic media on our perception of space is more complex than this. Spaces are connected to one another using sets of rules that have more to do with politics, power, and preference than with physics. When Marshall McLuhan, a pioneering Canadian thinker in media studies and author of the influential slogan “the medium is the message,” described the impact of new media as having converted the world into a kind of “global village,” this is precisely the kind of transformation in the use of space that he meant. Like villagers, we form allegiances, links, and unions with other individuals, but the far reach of invisible waves makes physical distance irrelevant to the formation of these connections.


pages: 334 words: 100,201

Origin Story: A Big History of Everything by David Christian

"World Economic Forum" Davos, Albert Einstein, Anthropocene, Arthur Eddington, butterfly effect, Capital in the Twenty-First Century by Thomas Piketty, Cepheid variable, colonial rule, Colonization of Mars, Columbian Exchange, complexity theory, cosmic microwave background, cosmological constant, creative destruction, cuban missile crisis, dark matter, demographic transition, double helix, Easter island, Edward Lorenz: Chaos theory, Ernest Rutherford, European colonialism, Francisco Pizarro, Haber-Bosch Process, Harvard Computers: women astronomers, Isaac Newton, James Watt: steam engine, John Maynard Keynes: Economic Possibilities for our Grandchildren, Joseph Schumpeter, Kickstarter, Kim Stanley Robinson, Large Hadron Collider, Late Heavy Bombardment, Marshall McLuhan, microbiome, nuclear winter, Paris climate accords, planetary scale, rising living standards, Search for Extraterrestrial Intelligence, Stephen Hawking, Steven Pinker, Stuart Kauffman, TED Talk, The Wealth of Nations by Adam Smith, Thomas Kuhn: the structure of scientific revolutions, trade route, Yogi Berra

Chapter 11 The Anthropocene: Threshold 8 We’re no longer in the Holocene. We’re in the Anthropocene. —PAUL CRUTZEN, OUTBURST AT A CONFERENCE IN 2000 Man the food-gatherer reappears incongruously as information-gatherer. In this role, electronic man is no less a nomad than his paleolithic ancestors. —MARSHALL MCLUHAN, UNDERSTANDING MEDIA In the twentieth century, we humans began to transform our surroundings, our societies, and even ourselves. Without really intending to, we have introduced changes so rapid and so massive that our species has become the equivalent of a new geological force. That is why many scholars have begun to argue that planet Earth has entered a new geological age, the Anthropocene epoch, or the “era of humans.”


The Winner-Take-All Society: Why the Few at the Top Get So Much More Than the Rest of Us by Robert H. Frank, Philip J. Cook

accounting loophole / creative accounting, air freight, Alvin Roth, Apple's 1984 Super Bowl advert, business cycle, compensation consultant, Daniel Kahneman / Amos Tversky, delayed gratification, Garrett Hardin, global village, haute couture, income inequality, independent contractor, invisible hand, junk bonds, labor-force participation, longitudinal study, Marshall McLuhan, medical malpractice, Network effects, positional goods, prisoner's dilemma, rent-seeking, rising living standards, Ronald Reagan, school choice, Shoshana Zuboff, Stephen Hawking, stock buybacks, Tragedy of the Commons, transaction costs, trickle-down economics, winner-take-all economy

During the same period the number of people wired into the Internet worldwide grew from roughly 1 ,00012 to over 25 million.13 In mid-1994 the number of Internet users and traffic flow over the net­ work were each growing from 10 to 15 percent per month. 1 4 By forg­ ing closer communications between people, these networks push us ever closer to Marshall McLuhan's vision of the global village. The growing influence of American television, films, and other media has created international cultural and fashion networks of a more diffuse sort. And these networks, in tum, support a variety of growing international markets, each of which serves to extend the reach of the most talented performers.


The Pirate's Dilemma by Matt Mason

Albert Einstein, augmented reality, barriers to entry, blood diamond, citizen journalism, creative destruction, digital divide, don't be evil, Donald Trump, Douglas Engelbart, East Village, Firefox, Free Software Foundation, future of work, glass ceiling, global village, Hacker Ethic, haute couture, Howard Rheingold, Internet of things, invisible hand, Isaac Newton, jimmy wales, job satisfaction, John Markoff, John Perry Barlow, Joseph Schumpeter, Kickstarter, Lao Tzu, Marshall McLuhan, means of production, Naomi Klein, new economy, New Urbanism, patent troll, peer-to-peer, prisoner's dilemma, public intellectual, RAND corporation, RFID, Richard Florida, Richard Stallman, SETI@home, side hustle, Silicon Valley, South China Sea, Stephen Hawking, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, the long tail, Tim Cook: Apple, urban sprawl, Whole Earth Catalog

There was no market for commercial radio in Europe before pirate DJs. Pirates have proved that just because the market won’t do something, it doesn’t mean it’s a bad idea. 2. Create a Vehicle Once pirates find a space the market has ignored, they park a new vehicle in it and begin transmitting. Sometimes this new vehicle becomes more important, or as Marshall McLuhan put it, the medium becomes the message. The platform that pirate DJs created was more important than rock ’n’ roll. The idea of the “blog” had a much greater impact than the picture of Cary Grant dropping acid on Justin’s Home Page. 3. Harness Your Audience When pirates do something valuable in society, citizens support them, discussion starts, and laws change.


pages: 420 words: 100,811

We Are Data: Algorithms and the Making of Our Digital Selves by John Cheney-Lippold

algorithmic bias, bioinformatics, business logic, Cass Sunstein, centre right, computer vision, critical race theory, dark matter, data science, digital capitalism, drone strike, Edward Snowden, Evgeny Morozov, Filter Bubble, Google Chrome, Google Earth, Hans Moravec, Ian Bogost, informal economy, iterative process, James Bridle, Jaron Lanier, Julian Assange, Kevin Kelly, late capitalism, Laura Poitras, lifelogging, Lyft, machine readable, machine translation, Mark Zuckerberg, Marshall McLuhan, mass incarceration, Mercator projection, meta-analysis, Nick Bostrom, Norbert Wiener, offshore financial centre, pattern recognition, price discrimination, RAND corporation, Ray Kurzweil, Richard Thaler, ride hailing / ride sharing, Rosa Parks, Silicon Valley, Silicon Valley startup, Skype, Snapchat, software studies, statistical model, Steven Levy, technological singularity, technoutopianism, the scientific method, Thomas Bayes, Toyota Production System, Turing machine, uber lyft, web application, WikiLeaks, Zimmermann PGP

Joseph Turow, The Daily You: How the Advertising Industry Is Defining Your Identity and Your World (New Haven, CT: Yale University Press, 2012); WikiLeaks, The Spy Files, 2011–2014, https://wikileaks.org. 11. Lisa Gitelman and Virginia Jackson, introduction to “Raw Data” Is an Oxymoron, ed. Lisa Gitelman (Cambridge, MA: MIT Press, 2013), 3. Introduction 1. Marshall McLuhan, Understanding Media: The Extensions of Man (Cambridge, MA: MIT Press, 1994), 22. 2. Manuel Castells, Communication Power (Oxford: Oxford University Press, 2009). 3. Zygmunt Bauman and David Lyon, Liquid Surveillance: A Conversation (Cambridge, UK: Polity, 2012). 4. Maciej Ceglowski, “What Happens Next Will Amaze You,” FREMTIDENS Internet Conference, Copenhagen, Denmark, September 14, 2015, http://idlewords.com. 5.


pages: 357 words: 99,456

Hate Inc.: Why Today’s Media Makes Us Despise One Another by Matt Taibbi

4chan, affirmative action, anti-communist, Berlin Wall, Bernie Sanders, Chelsea Manning, commoditize, crack epidemic, David Brooks, disinformation, Donald Trump, drone strike, failed state, fake news, Fall of the Berlin Wall, false flag, financial deregulation, Francis Fukuyama: the end of history, Glass-Steagall Act, Gordon Gekko, greed is good, green new deal, Howard Zinn, illegal immigration, immigration reform, interest rate swap, Julian Assange, Kickstarter, Marshall McLuhan, microdosing, moral panic, Nate Silver, no-fly zone, Parents Music Resource Center, Peter Thiel, pink-collar, Ponzi scheme, pre–internet, profit motive, quantitative easing, Ralph Nader, rent-seeking, rolodex, Ronald Reagan, Rubik’s Cube, Saturday Night Live, Seymour Hersh, Silicon Valley, social contagion, Stephen Hawking, Steve Bannon, Steven Pinker, Tipper Gore, traveling salesman, unpaid internship, WikiLeaks, working poor, Y2K

If you had a radio show or a daily newspaper, you didn’t have to wind up the local Junior Anti-Sex League to torch-bearing action every week to sell copies. You made enough on classified and local ads that you could safely not indulge in fear-mongering, if you so chose. Smart people, however, understood that the instant this cash cow disappeared, the media business would change forever. No less an authority than Marshall McLuhan, in his famed book Understanding Media, wrote way back in 1964: The classified ads (and stock-market quotations) are the bedrock of the press. Should an alternative source of easy access to such diverse daily information be found, the press will fold… In the Internet age, the news media has lost classified ads, and the instant relay of stock market quotes, which made empires out of services like Reuters and Bloomberg, no longer much impresses business consumers.


pages: 416 words: 108,370

Hit Makers: The Science of Popularity in an Age of Distraction by Derek Thompson

Airbnb, Albert Einstein, Alexey Pajitnov wrote Tetris, always be closing, augmented reality, Clayton Christensen, data science, Donald Trump, Downton Abbey, Ford Model T, full employment, game design, Golden age of television, Gordon Gekko, hindsight bias, hype cycle, indoor plumbing, industrial cluster, information trail, invention of the printing press, invention of the telegraph, Jeff Bezos, John Snow's cholera map, Kevin Roose, Kodak vs Instagram, linear programming, lock screen, Lyft, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Mary Meeker, Menlo Park, Metcalfe’s law, Minecraft, Nate Silver, Network effects, Nicholas Carr, out of africa, planned obsolescence, power law, prosperity theology / prosperity gospel / gospel of success, randomized controlled trial, recommendation engine, Robert Gordon, Ronald Reagan, Savings and loan crisis, Silicon Valley, Skype, Snapchat, social contagion, statistical model, Steve Ballmer, Steve Jobs, Steven Levy, Steven Pinker, subscription business, TED Talk, telemarketer, the medium is the message, The Rise and Fall of American Growth, Tyler Cowen, Uber and Lyft, Uber for X, uber lyft, Vilfredo Pareto, Vincenzo Peruggia: Mona Lisa, women in the workforce

The one she truly loves is the author of the letters—the ugly Cyrano, not the handsome Christian. The play sprang to mind one evening during the research for this book. I was writing the next chapter, which is, in large part, about Cyrano’s singular gift—pleasing an audience. “The medium is the message,” as Marshall McLuhan said once and everybody else repeated a million times. The Internet and its social network inhabitants are forces of amplification, extending our messages to more ears and eyes. What I wanted to know was whether people change what they talk about when they think they’re addressing a large group of people, as they often do on Facebook, Reddit, and Twitter.


pages: 416 words: 106,582

This Will Make You Smarter: 150 New Scientific Concepts to Improve Your Thinking by John Brockman

23andMe, adjacent possible, Albert Einstein, Alfred Russel Wallace, Anthropocene, banking crisis, Barry Marshall: ulcers, behavioural economics, Benoit Mandelbrot, Berlin Wall, biofilm, Black Swan, Bletchley Park, butterfly effect, Cass Sunstein, cloud computing, cognitive load, congestion charging, correlation does not imply causation, Daniel Kahneman / Amos Tversky, dark matter, data acquisition, David Brooks, delayed gratification, Emanuel Derman, epigenetics, Evgeny Morozov, Exxon Valdez, Flash crash, Flynn Effect, Garrett Hardin, Higgs boson, hive mind, impulse control, information retrieval, information security, Intergovernmental Panel on Climate Change (IPCC), Isaac Newton, Jaron Lanier, Johannes Kepler, John von Neumann, Kevin Kelly, Large Hadron Collider, lifelogging, machine translation, mandelbrot fractal, market design, Mars Rover, Marshall McLuhan, microbiome, Murray Gell-Mann, Nicholas Carr, Nick Bostrom, ocean acidification, open economy, Pierre-Simon Laplace, place-making, placebo effect, power law, pre–internet, QWERTY keyboard, random walk, randomized controlled trial, rent control, Richard Feynman, Richard Feynman: Challenger O-ring, Richard Thaler, Satyajit Das, Schrödinger's Cat, scientific management, security theater, selection bias, Silicon Valley, Stanford marshmallow experiment, stem cell, Steve Jobs, Steven Pinker, Stewart Brand, Stuart Kauffman, sugar pill, synthetic biology, the scientific method, Thorstein Veblen, Turing complete, Turing machine, twin studies, Vilfredo Pareto, Walter Mischel, Whole Earth Catalog, WikiLeaks, zero-sum game

Our widespread inability to recognize or even acknowledge the biases of the technologies we use renders us incapable of gaining any real agency through them. We accept our iPads, Facebook accounts, and automobiles at face value—as preexisting conditions—rather than as tools with embedded biases. Marshall McLuhan exhorted us to recognize that our media affect us beyond whatever content is being transmitted through them. And while his message was itself garbled by the media through which he expressed it (the medium is the what?), it is true enough to be generalized to all technology. We are free to use any car we like to get to work—gasoline-, diesel-, electric-, or hydrogen-powered—and this sense of choice blinds us to the fundamental bias of the automobile toward distance, commuting, suburbs, and energy consumption.


pages: 317 words: 107,653

A Place of My Own: The Architecture of Daydreams by Michael Pollan

A Pattern Language, back-to-the-land, Benoit Mandelbrot, dematerialisation, Frank Gehry, interchangeable parts, Lewis Mumford, Marshall McLuhan, Mercator projection, off-the-grid, Peter Eisenman, place-making, Stewart Brand, telemarketer, The Great Good Place, urban renewal, zero-sum game

Not only is the mud and slush of opinion a lot thicker now that it’s being piled on by so many different media, but our most famous philosophers (think of Jacques Derrida or Richard Rorty) are telling us that, underneath it all, there may not be any reality to recover—that it’s mud and slush all the way down. I suffer from an acute case of the contemporary malady, one that probably goes back to a time before people had coined terms like “information overload” and “media saturation” or thought to attach the word “virtual” to “reality.” I remember as a teenager reading that Marshall McLuhan had likened opening the Sunday paper to settling into a warm bath. The metaphor delivered a tiny jolt of recognition, because I too found reading—reading almost anything—to be a vaguely sensual, slightly indulgent pleasure, and one that had very little to do with the acquisition of information.


pages: 268 words: 112,708

Culture works: the political economy of culture by Richard Maxwell

1960s counterculture, accelerated depreciation, American ideology, AOL-Time Warner, Apple's 1984 Super Bowl advert, barriers to entry, Berlin Wall, big-box store, business process, commoditize, corporate governance, cuban missile crisis, deindustrialization, digital capitalism, digital divide, Fall of the Berlin Wall, Ford Model T, Francis Fukuyama: the end of history, global village, Howard Rheingold, income inequality, informal economy, intermodal, late capitalism, Marshall McLuhan, medical malpractice, Neil Armstrong, Network effects, post-Fordism, profit maximization, Ralph Nader, refrigerator car, Ronald Reagan, Silicon Valley, streetcar suburb, structural adjustment programs, talking drums, telemarketer, the built environment, the Cathedral and the Bazaar, Thorstein Veblen, Unsafe at Any Speed, urban renewal, vertical integration, Victor Gruen, Whole Earth Catalog, women in the workforce, work culture

Propelled by media machinations, sport has risen to replace work, religion, and community as the cultural “glue of collective consciousness in latter twentieth century America,” while simultaneously becoming the “most potent of global ‘idioms.’”4 Hence, this essay focuses on the popular cultural phenomenon variously described as “mediasport,” the “sports/media complex,” the “sport-business-TV nexus,” “sportainment,” or “the high-flying entertainment-media-sports industry.”5 Far from providing a comprehensive overview of the subject, this essay analyzes the relationship between contemporary sport culture and the media industry.6 Despite the growing awareness of what one writer calls the “institutional alignment of sports and media in the context of late capitalism,”7 sport continues to be fetishized by large sections of the general populace as a cultural form somehow removed from the invasive influences of late capitalism. Even the most critical of cultural commentators can slip into a whimsical romanticism whenever sport is mentioned, thereby totally ignoring its broader social and economic derivations or ramifications. Countering such naïveté, and invoking Marshal McLuhan’s dictum “fish don’t know water till beached,”8 this discussion encourages readers to think outside commonsense, uncritical, and myopic understandings of sport by highlighting two exemplars of this most evocative of late-capitalist synergies (that between sport and the commercial media), namely, News Corporation and the Olympic Games; for, the minimum requirement for becoming a productive contributor within the sport industry, an accomplished sport studies scholar, and— perhaps most important—an informed sport consumer, is the ability to discern and dissect the political economic nexus of sport-media-commerce.


pages: 240 words: 109,474

Masters of Doom: How Two Guys Created an Empire and Transformed Pop Culture by David Kushner

AOL-Time Warner, Apple's 1984 Super Bowl advert, book scanning, Colossal Cave Adventure, Columbine, corporate governance, Free Software Foundation, game design, glass ceiling, Hacker Ethic, informal economy, Marc Andreessen, market design, Marshall McLuhan, Neal Stephenson, Saturday Night Live, side project, Silicon Valley, SimCity, slashdot, Snow Crash, software patent, Steve Jobs, Steven Levy, X Prize

This belief has existed since ancient Greece, when Plato said, “Every man and woman should play the noblest games and be of another mind from what they are at present.” In the fifties, the anthropologist Johan Huizinga wrote that “play … is a significant function… which transcends the immediate needs of life and imparts meaning to the action. All play means something.” He suggested a new name for the human species: “Homo Ludens,” Man the Player. Marshall McLuhan wrote in the sixties that “a society without games is one sunk in the zombie trance of the automaton… Games are 143 popular art, collective, social reactions to the main drive or actions of any culture… The games of a people reveal a great deal about them… [They] are a sort of artificial paradise like Disneyland or some Utopian vision by which we interpret and complete the meaning of our daily lives.”


pages: 300 words: 106,520

The Nanny State Made Me: A Story of Britain and How to Save It by Stuart Maconie

"there is no alternative" (TINA), banking crisis, basic income, Bernie Sanders, Big Tech, bitcoin, Black Lives Matter, Boris Johnson, British Empire, Bullingdon Club, cognitive dissonance, collective bargaining, Corn Laws, David Attenborough, Desert Island Discs, don't be evil, Downton Abbey, driverless car, Elon Musk, Etonian, Extinction Rebellion, failed state, fake news, Francis Fukuyama: the end of history, full employment, G4S, gentrification, Golden age of television, Gordon Gekko, greed is good, Greta Thunberg, helicopter parent, hiring and firing, housing crisis, Jeremy Corbyn, job automation, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, North Sea oil, Own Your Own Home, plutocrats, post-truth, post-war consensus, rent control, retail therapy, Right to Buy, road to serfdom, Russell Brand, Silicon Valley, Stephen Fry, surveillance capitalism, The Chicago School, universal basic income, Winter of Discontent

What I wonder, would the sternly moralistic Beveridge have made of a benefit system that literally and unashamedly proposes handing out money for nothing with no strings attached? It’s known as Universal Basic Income, or UBI, and is an idea gaining much traction now to the surprise of many, me included. When I was a teenage sociology student, I read a 1966 essay by Marshall McLuhan called ‘Guaranteed Income in the Electric Age’. You can probably guess the gist from the title. One day fairly soon, robots would be doing all the dirty, boring, dangerous work for us and we would receive an allowance from the state in order to not work. McLuhan was deadly serious about this.


pages: 460 words: 107,454

Stakeholder Capitalism: A Global Economy That Works for Progress, People and Planet by Klaus Schwab, Peter Vanham

"Friedman doctrine" OR "shareholder theory", "World Economic Forum" Davos, 3D printing, additive manufacturing, agricultural Revolution, air traffic controllers' union, Anthropocene, Apple II, Asian financial crisis, Asperger Syndrome, basic income, Berlin Wall, Big Tech, biodiversity loss, bitcoin, Black Lives Matter, blockchain, blue-collar work, Branko Milanovic, Bretton Woods, British Empire, business process, capital controls, Capital in the Twenty-First Century by Thomas Piketty, car-free, carbon footprint, carbon tax, centre right, clean tech, clean water, cloud computing, collateralized debt obligation, collective bargaining, colonial rule, company town, contact tracing, contact tracing app, Cornelius Vanderbilt, coronavirus, corporate governance, corporate social responsibility, COVID-19, creative destruction, Credit Default Swap, credit default swaps / collateralized debt obligations, cryptocurrency, cuban missile crisis, currency peg, cyber-physical system, decarbonisation, demographic dividend, Deng Xiaoping, Diane Coyle, digital divide, don't be evil, European colonialism, Fall of the Berlin Wall, family office, financial innovation, Francis Fukuyama: the end of history, future of work, gender pay gap, general purpose technology, George Floyd, gig economy, Gini coefficient, global supply chain, global value chain, global village, Google bus, green new deal, Greta Thunberg, high net worth, hiring and firing, housing crisis, income inequality, income per capita, independent contractor, industrial robot, intangible asset, Intergovernmental Panel on Climate Change (IPCC), Internet of things, invisible hand, James Watt: steam engine, Jeff Bezos, job automation, joint-stock company, Joseph Schumpeter, Kenneth Rogoff, Khan Academy, Kickstarter, labor-force participation, lockdown, low interest rates, low skilled workers, Lyft, manufacturing employment, Marc Benioff, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, Martin Wolf, means of production, megacity, microplastics / micro fibres, Mikhail Gorbachev, mini-job, mittelstand, move fast and break things, neoliberal agenda, Network effects, new economy, open economy, Peace of Westphalia, Peter Thiel, precariat, Productivity paradox, profit maximization, purchasing power parity, race to the bottom, reserve currency, reshoring, ride hailing / ride sharing, Ronald Reagan, Salesforce, San Francisco homelessness, School Strike for Climate, self-driving car, seminal paper, shareholder value, Shenzhen special economic zone , Shenzhen was a fishing village, Silicon Valley, Simon Kuznets, social distancing, Social Responsibility of Business Is to Increase Its Profits, special economic zone, Steve Jobs, Steve Wozniak, synthetic biology, TaskRabbit, The Chicago School, The Future of Employment, The inhabitant of London could order by telephone, sipping his morning tea in bed, the various products of the whole earth, the scientific method, TikTok, Tim Cook: Apple, trade route, transfer pricing, Uber and Lyft, uber lyft, union organizing, universal basic income, War on Poverty, We are the 99%, women in the workforce, working poor, working-age population, Yom Kippur War, young professional, zero-sum game

locations=SA. 14 Global Gender Gap report 2018, http://reports.weforum.org/global-gender-gap-report-2018/key-findings/. 15 “Historical Background and Development Of Social Security,” Social Security Administration, https://www.ssa.gov/history/briefhistory3.html. 16 Tuberculosis Treatment, Mayo Clinic, https://www.mayoclinic.org/diseases-conditions/tuberculosis/diagnosis-treatment/drc-20351256. 17 The term “global village” was coined by Canadian thinker Marshall McLuhan in the 1960s. 18 “The World Economic Forum, a Partner in Shaping History, 1971–2020,” p.16 http://www3.weforum.org/docs/WEF_A_Partner_in_Shaping_History.pdf. 19 The Davos Manifesto, 1973, World Economic Forum, https://www.weforum.org/agenda/2019/12/davos-manifesto-1973-a-code-of-ethics-for-business-leaders/. 20 “A Friedman Doctrine—The Social Responsibility of Business Is to Increase Its Profits,” Milton Friedman, The New York Times, September 1970, https://www.nytimes.com/1970/09/13/archives/a-friedman-doctrine-the-social-responsibility-of-business-is-to.html. 21 The New York Times Magazine, “What Is Fukuyama Saying?


pages: 460 words: 107,454

Stakeholder Capitalism: A Global Economy That Works for Progress, People and Planet by Klaus Schwab

"Friedman doctrine" OR "shareholder theory", "World Economic Forum" Davos, 3D printing, additive manufacturing, agricultural Revolution, air traffic controllers' union, Anthropocene, Apple II, Asian financial crisis, Asperger Syndrome, basic income, Berlin Wall, Big Tech, biodiversity loss, bitcoin, Black Lives Matter, blockchain, blue-collar work, Branko Milanovic, Bretton Woods, British Empire, business process, capital controls, Capital in the Twenty-First Century by Thomas Piketty, car-free, carbon footprint, carbon tax, centre right, clean tech, clean water, cloud computing, collateralized debt obligation, collective bargaining, colonial rule, company town, contact tracing, contact tracing app, Cornelius Vanderbilt, coronavirus, corporate governance, corporate social responsibility, COVID-19, creative destruction, Credit Default Swap, credit default swaps / collateralized debt obligations, cryptocurrency, cuban missile crisis, currency peg, cyber-physical system, decarbonisation, demographic dividend, Deng Xiaoping, Diane Coyle, digital divide, don't be evil, European colonialism, Fall of the Berlin Wall, family office, financial innovation, Francis Fukuyama: the end of history, future of work, gender pay gap, general purpose technology, George Floyd, gig economy, Gini coefficient, global supply chain, global value chain, global village, Google bus, green new deal, Greta Thunberg, high net worth, hiring and firing, housing crisis, income inequality, income per capita, independent contractor, industrial robot, intangible asset, Intergovernmental Panel on Climate Change (IPCC), Internet of things, invisible hand, James Watt: steam engine, Jeff Bezos, job automation, joint-stock company, Joseph Schumpeter, Kenneth Rogoff, Khan Academy, Kickstarter, labor-force participation, lockdown, low interest rates, low skilled workers, Lyft, manufacturing employment, Marc Benioff, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, Martin Wolf, means of production, megacity, microplastics / micro fibres, Mikhail Gorbachev, mini-job, mittelstand, move fast and break things, neoliberal agenda, Network effects, new economy, open economy, Peace of Westphalia, Peter Thiel, precariat, Productivity paradox, profit maximization, purchasing power parity, race to the bottom, reserve currency, reshoring, ride hailing / ride sharing, Ronald Reagan, Salesforce, San Francisco homelessness, School Strike for Climate, self-driving car, seminal paper, shareholder value, Shenzhen special economic zone , Shenzhen was a fishing village, Silicon Valley, Simon Kuznets, social distancing, Social Responsibility of Business Is to Increase Its Profits, special economic zone, Steve Jobs, Steve Wozniak, synthetic biology, TaskRabbit, The Chicago School, The Future of Employment, The inhabitant of London could order by telephone, sipping his morning tea in bed, the various products of the whole earth, the scientific method, TikTok, Tim Cook: Apple, trade route, transfer pricing, Uber and Lyft, uber lyft, union organizing, universal basic income, War on Poverty, We are the 99%, women in the workforce, working poor, working-age population, Yom Kippur War, young professional, zero-sum game

locations=SA. 14 Global Gender Gap report 2018, http://reports.weforum.org/global-gender-gap-report-2018/key-findings/. 15 “Historical Background and Development Of Social Security,” Social Security Administration, https://www.ssa.gov/history/briefhistory3.html. 16 Tuberculosis Treatment, Mayo Clinic, https://www.mayoclinic.org/diseases-conditions/tuberculosis/diagnosis-treatment/drc-20351256. 17 The term “global village” was coined by Canadian thinker Marshall McLuhan in the 1960s. 18 “The World Economic Forum, a Partner in Shaping History, 1971–2020,” p.16 http://www3.weforum.org/docs/WEF_A_Partner_in_Shaping_History.pdf. 19 The Davos Manifesto, 1973, World Economic Forum, https://www.weforum.org/agenda/2019/12/davos-manifesto-1973-a-code-of-ethics-for-business-leaders/. 20 “A Friedman Doctrine—The Social Responsibility of Business Is to Increase Its Profits,” Milton Friedman, The New York Times, September 1970, https://www.nytimes.com/1970/09/13/archives/a-friedman-doctrine-the-social-responsibility-of-business-is-to.html. 21 The New York Times Magazine, “What Is Fukuyama Saying?


pages: 371 words: 107,141

You've Been Played: How Corporations, Governments, and Schools Use Games to Control Us All by Adrian Hon

"hyperreality Baudrillard"~20 OR "Baudrillard hyperreality", 4chan, Adam Curtis, Adrian Hon, Airbnb, Amazon Mechanical Turk, Amazon Web Services, Astronomia nova, augmented reality, barriers to entry, Bellingcat, Big Tech, bitcoin, bread and circuses, British Empire, buy and hold, call centre, computer vision, conceptual framework, contact tracing, coronavirus, corporate governance, COVID-19, crowdsourcing, cryptocurrency, David Graeber, David Sedaris, deep learning, delayed gratification, democratizing finance, deplatforming, disinformation, disintermediation, Dogecoin, electronic logging device, Elon Musk, en.wikipedia.org, Ethereum, fake news, fiat currency, Filter Bubble, Frederick Winslow Taylor, fulfillment center, Galaxy Zoo, game design, gamification, George Floyd, gig economy, GitHub removed activity streaks, Google Glasses, Hacker News, Hans Moravec, Ian Bogost, independent contractor, index fund, informal economy, Jeff Bezos, job automation, jobs below the API, Johannes Kepler, Kevin Kelly, Kevin Roose, Kickstarter, Kiva Systems, knowledge worker, Lewis Mumford, lifelogging, linked data, lockdown, longitudinal study, loss aversion, LuLaRoe, Lyft, Marshall McLuhan, megaproject, meme stock, meta-analysis, Minecraft, moral panic, multilevel marketing, non-fungible token, Ocado, Oculus Rift, One Laptop per Child (OLPC), orbital mechanics / astrodynamics, Parler "social media", passive income, payment for order flow, prisoner's dilemma, QAnon, QR code, quantitative trading / quantitative finance, r/findbostonbombers, replication crisis, ride hailing / ride sharing, Robinhood: mobile stock trading app, Ronald Coase, Rubik’s Cube, Salesforce, Satoshi Nakamoto, scientific management, shareholder value, sharing economy, short selling, short squeeze, Silicon Valley, SimCity, Skinner box, spinning jenny, Stanford marshmallow experiment, Steve Jobs, Stewart Brand, TED Talk, The Nature of the Firm, the scientific method, TikTok, Tragedy of the Commons, transaction costs, Twitter Arab Spring, Tyler Cowen, Uber and Lyft, uber lyft, urban planning, warehouse robotics, Whole Earth Catalog, why are manhole covers round?, workplace surveillance

The same has happened with modern ARGs, where explainer videos have become so compelling they rack up more views than the ARGs have players (not unlike people watching others play video games on Twitch). Michael Andersen, owner of the Alternate Reality Gaming Network news site, is a fan of the trend for consuming ARGs as passive, lean-back media, or what philosopher Marshall McLuhan referred to as “cool media,” but wonders if it strips out the need for players to develop critical thinking skills: When you’re reading (or watching) a summary of an ARG? All of the assumptions and logical leaps have been wrapped up and packaged for you, tied up with a nice little bow. Everything makes sense, and you can see how it all flows together.


pages: 425 words: 112,220

The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky

23andMe, 3D printing, Airbnb, Albert Einstein, Anne Wojcicki, augmented reality, autonomous vehicles, behavioural economics, Ben Horowitz, bitcoin, blockchain, Chuck Templeton: OpenTable:, commoditize, correlation does not imply causation, cryptocurrency, data science, delayed gratification, DevOps, Donald Trump, Elon Musk, endowment effect, fake it until you make it, hiring and firing, Inbox Zero, iterative process, Jeff Bezos, knowledge worker, Lean Startup, Lyft, Mark Zuckerberg, Marshall McLuhan, minimum viable product, move fast and break things, NetJets, Network effects, new economy, old-boy network, Paradox of Choice, pattern recognition, Paul Graham, private spaceflight, reality distortion field, ride hailing / ride sharing, Salesforce, Sheryl Sandberg, Silicon Valley, skeuomorphism, slashdot, Snapchat, Steve Jobs, subscription business, sugar pill, systems thinking, TaskRabbit, TED Talk, the medium is the message, Tony Fadell, Travis Kalanick, Uber for X, uber lyft, WeWork, Y Combinator, young professional

DELEGATE, ENTRUST, DEBRIEF, AND REPEAT. The problem is that, in the heat: David Marquet, “The Counterintuitive Art of Leading by Letting Go,” 99U, accessed March 23, 2018, https://99u.adobe.com/articles/43081/the-counter-intuitive-art-of-leading-by-letting-go. KNOW HOW AND WHEN TO SAY IT. “The medium is the message”: Marshall McLuhan, Understanding Media: The Extensions of Man, (New York: McGraw-Hill, 1964). “means that our body”: Vanessa Van Edwards, “3 Tips for Women to Improve Their Body Language at Work,” Forbes, May 21, 2013, www.forbes.com/sites/yec/2013/05/21/3-tips-for-women-to-improve-their-body-language-at-work/#7d8f65c98153.


pages: 352 words: 120,202

Tools for Thought: The History and Future of Mind-Expanding Technology by Howard Rheingold

Ada Lovelace, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Bletchley Park, card file, cellular automata, Charles Babbage, Claude Shannon: information theory, combinatorial explosion, Compatible Time-Sharing System, computer age, Computer Lib, Computing Machinery and Intelligence, conceptual framework, Conway's Game of Life, Douglas Engelbart, Dynabook, experimental subject, Hacker Ethic, heat death of the universe, Howard Rheingold, human-factors engineering, interchangeable parts, invention of movable type, invention of the printing press, Ivan Sutherland, Jacquard loom, John von Neumann, knowledge worker, machine readable, Marshall McLuhan, Menlo Park, Neil Armstrong, Norbert Wiener, packet switching, pattern recognition, popular electronics, post-industrial society, Project Xanadu, RAND corporation, Robert Metcalfe, Silicon Valley, speech recognition, Steve Jobs, Steve Wozniak, Stewart Brand, Ted Nelson, telemarketer, The Home Computer Revolution, Turing machine, Turing test, Vannevar Bush, Von Neumann architecture

Fifteen years from now, there will be a microchip in your telephone receiver with more computing power than all the technology the Defense Department can buy today. All the written knowledge in the world will be one of the items to be found in every schoolchild's pocket. The computer of the twenty-first century will be everywhere, for better or for worse, and a more appropriate prophet than Orwell for this eventuality might well be Marshall McLuhan. If McLuhan was right about the medium being the message, what will it mean when the entire environment becomes the medium? If such development does occur as predicted, it will probably turn out differently from even the wildest "computerized household" scenarios of the recent past. The possibility of accurately predicting the social impact of any new technology is questionable, to say the least.


pages: 426 words: 117,775

The Charisma Machine: The Life, Death, and Legacy of One Laptop Per Child by Morgan G. Ames

"World Economic Forum" Davos, 1960s counterculture, 4chan, A Declaration of the Independence of Cyberspace, Benjamin Mako Hill, British Empire, Burning Man, Cass Sunstein, clean water, commoditize, computer age, digital divide, digital rights, Evgeny Morozov, fail fast, Firefox, Free Software Foundation, Gabriella Coleman, game design, Hacker Conference 1984, Hacker Ethic, hype cycle, informal economy, Internet of things, John Markoff, Joi Ito, Khan Academy, Marshall McLuhan, Mary Lou Jepsen, Minecraft, new economy, One Laptop per Child (OLPC), Peter Thiel, placebo effect, Potemkin village, RFID, Richard Stallman, ride hailing / ride sharing, side project, Silicon Valley, Silicon Valley ideology, SimCity, smart cities, Steve Jobs, Steven Levy, Stewart Brand, technological determinism, technological solutionism, technoutopianism, TED Talk, The Hackers Conference, Travis Kalanick

In OLPC’s view, children are not just objects of teaching, but agents of change.”28 Statements such as this sound as though they give agency to children, but within this is also a sobering individualist responsibility: if change fails to materialize, it is not the fault of the schools or economic conditions or social structures or national policies or infrastructure—those have already been written off. It is the fault of the children. This model of technology-driven cultural change was fairly common in other education and development projects—and, at one point, in the social sciences more generally. In the 1960s, communication theorist Marshall McLuhan supported the idea of technological determinism, arguing that cultural change comes about because of key technologies such as writing, printing, and electronic media.29 Scholars of science and technology would, of course, challenge this story by interrogating the cultural contexts and negotiations that enable the development of these technologies and take place around each of them.30 Yet McLuhan’s sentiment lives on elsewhere.


Hacking Capitalism by Söderberg, Johan; Söderberg, Johan;

Abraham Maslow, air gap, Alvin Toffler, AOL-Time Warner, barriers to entry, Charles Babbage, collective bargaining, commoditize, computer age, corporate governance, creative destruction, Debian, deindustrialization, delayed gratification, Dennis Ritchie, deskilling, digital capitalism, digital divide, Donald Davies, Eben Moglen, Erik Brynjolfsson, Firefox, Free Software Foundation, frictionless, full employment, Garrett Hardin, Hacker Conference 1984, Hacker Ethic, Herbert Marcuse, Howard Rheingold, IBM and the Holocaust, informal economy, interchangeable parts, invention of radio, invention of the telephone, Jacquard loom, James Watt: steam engine, jimmy wales, John Markoff, John von Neumann, Joseph Schumpeter, Joseph-Marie Jacquard, Ken Thompson, knowledge economy, knowledge worker, labour market flexibility, late capitalism, Lewis Mumford, liberal capitalism, Marshall McLuhan, means of production, Mitch Kapor, mutually assured destruction, new economy, Norbert Wiener, On the Economy of Machinery and Manufactures, packet switching, patent troll, peer-to-peer, peer-to-peer model, planned obsolescence, post scarcity, post-Fordism, post-industrial society, price mechanism, Productivity paradox, profit motive, RFID, Richard Florida, Richard Stallman, Ronald Coase, safety bicycle, Search for Extraterrestrial Intelligence, SETI@home, Silicon Valley, Slavoj Žižek, software patent, Steven Levy, Stewart Brand, subscription business, tech worker, technological determinism, technoutopianism, the Cathedral and the Bazaar, The Nature of the Firm, the scientific method, The Theory of the Leisure Class by Thorstein Veblen, Thomas Davenport, Thorstein Veblen, tragedy of the anticommons, Tragedy of the Commons, transaction costs, Whole Earth Catalog, Yochai Benkler

Raymond Williams, a stern critic of technological determinism, lays down that: “The moment of any new technology is a moment of choice.”23 Conversely, however, for a choice to be of any meaning, it must delimit in some way the choices available after it has been made.24 The fascination in the computer underground for Marshall McLuhan’s contemplations (declared by Wired Magazine as their protective saint and Raymond Williams’ favoured target when attacking technological determinism) should be seen in this light. The influence of McLuhan among hackers must somehow be consistent with their grasping of technology as a politically contested field.


pages: 485 words: 126,597

Paper: A World History by Mark Kurlansky

Ada Lovelace, Charles Babbage, circular economy, clean water, computer age, Edward Snowden, Great Leap Forward, invention of the telephone, invention of writing, Isaac Newton, James Watt: steam engine, John von Neumann, Joseph-Marie Jacquard, lone genius, Marshall McLuhan, means of production, moveable type in China, paper trading, planned obsolescence, trade route, Vannevar Bush

The powerful block printers’ guild, which included card makers, block book makers, painters, artists, scribes, illuminators, and wood engravers, would not let typographers—the printers who used moveable type—join their guild. A certain human touch was missing in the way the letters and the words all had exactly the same spacing, they said. It was rigid and uncreative. Even twentieth-century anthropologist Marshall McLuhan, dividing history into pre-Gutenberg and post-Gutenberg, believed that the latter was more “constricted” in its thinking. Moveable-type printing ended the competition between parchment and paper. Gutenberg printed thirty-five of his two hundred Bibles on parchment, which served to show that paper worked better for printing.


pages: 413 words: 119,587

Machines of Loving Grace: The Quest for Common Ground Between Humans and Robots by John Markoff

A Declaration of the Independence of Cyberspace, AI winter, airport security, Andy Rubin, Apollo 11, Apple II, artificial general intelligence, Asilomar, augmented reality, autonomous vehicles, backpropagation, basic income, Baxter: Rethink Robotics, Bill Atkinson, Bill Duvall, bioinformatics, Boston Dynamics, Brewster Kahle, Burning Man, call centre, cellular automata, Charles Babbage, Chris Urmson, Claude Shannon: information theory, Clayton Christensen, clean water, cloud computing, cognitive load, collective bargaining, computer age, Computer Lib, computer vision, crowdsourcing, Danny Hillis, DARPA: Urban Challenge, data acquisition, Dean Kamen, deep learning, DeepMind, deskilling, Do you want to sell sugared water for the rest of your life?, don't be evil, Douglas Engelbart, Douglas Engelbart, Douglas Hofstadter, Dr. Strangelove, driverless car, dual-use technology, Dynabook, Edward Snowden, Elon Musk, Erik Brynjolfsson, Evgeny Morozov, factory automation, Fairchild Semiconductor, Fillmore Auditorium, San Francisco, From Mathematics to the Technologies of Life and Death, future of work, Galaxy Zoo, General Magic , Geoffrey Hinton, Google Glasses, Google X / Alphabet X, Grace Hopper, Gunnar Myrdal, Gödel, Escher, Bach, Hacker Ethic, Hans Moravec, haute couture, Herbert Marcuse, hive mind, hype cycle, hypertext link, indoor plumbing, industrial robot, information retrieval, Internet Archive, Internet of things, invention of the wheel, Ivan Sutherland, Jacques de Vaucanson, Jaron Lanier, Jeff Bezos, Jeff Hawkins, job automation, John Conway, John Markoff, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Maynard Keynes: technological unemployment, John Perry Barlow, John von Neumann, Kaizen: continuous improvement, Kevin Kelly, Kiva Systems, knowledge worker, Kodak vs Instagram, labor-force participation, loose coupling, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, medical residency, Menlo Park, military-industrial complex, Mitch Kapor, Mother of all demos, natural language processing, Neil Armstrong, new economy, Norbert Wiener, PageRank, PalmPilot, pattern recognition, Philippa Foot, pre–internet, RAND corporation, Ray Kurzweil, reality distortion field, Recombinant DNA, Richard Stallman, Robert Gordon, Robert Solow, Rodney Brooks, Sand Hill Road, Second Machine Age, self-driving car, semantic web, Seymour Hersh, shareholder value, side project, Silicon Valley, Silicon Valley startup, Singularitarianism, skunkworks, Skype, social software, speech recognition, stealth mode startup, Stephen Hawking, Steve Ballmer, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, Strategic Defense Initiative, strong AI, superintelligent machines, tech worker, technological singularity, Ted Nelson, TED Talk, telemarketer, telepresence, telepresence robot, Tenerife airport disaster, The Coming Technological Singularity, the medium is the message, Thorstein Veblen, Tony Fadell, trolley problem, Turing test, Vannevar Bush, Vernor Vinge, warehouse automation, warehouse robotics, Watson beat the top human players on Jeopardy!, We are as Gods, Whole Earth Catalog, William Shockley: the traitorous eight, zero-sum game

For example, rather than entering commands on a keyboard, users could change the shape of an image displayed on a computer screen by grabbing its edges or corners with a mouse and dragging them. Shneiderman was at the top of his game and, during the 1990s, he was a regular consultant at companies like Apple, where he dispensed advice on how to efficiently design computer interfaces. Shneiderman, who considered himself to be an opponent of AI, counted among his influences Marshall McLuhan. During college, after attending a McLuhan lecture at the Ninety-Second Street Y in New York City, he had felt emboldened to pursue his own various interests, which crossed the boundaries between science and the humanities. He went home and printed a business card describing his job title as “General Eclectic” and subtitled it “Progress is not our most important product.”22 He would come to take pride in the fact that Terry Winograd had moved from the AI camp to the HCI world.


pages: 428 words: 134,832

Straphanger by Taras Grescoe

active transport: walking or cycling, Affordable Care Act / Obamacare, airport security, Albert Einstein, big-box store, bike sharing, Boeing 747, Boris Johnson, British Empire, call centre, car-free, carbon credits, carbon footprint, carbon tax, City Beautiful movement, classic study, company town, congestion charging, congestion pricing, Cornelius Vanderbilt, correlation does not imply causation, David Brooks, deindustrialization, Donald Shoup, East Village, edge city, Enrique Peñalosa, extreme commuting, financial deregulation, fixed-gear, Frank Gehry, gentrification, glass ceiling, Golden Gate Park, Great Leap Forward, high-speed rail, housing crisis, hydraulic fracturing, indoor plumbing, intermodal, invisible hand, it's over 9,000, Jane Jacobs, Japanese asset price bubble, jitney, Joan Didion, Kickstarter, Kitchen Debate, laissez-faire capitalism, Marshall McLuhan, mass immigration, McMansion, megacity, megaproject, messenger bag, mortgage tax deduction, Network effects, New Urbanism, obamacare, oil shale / tar sands, oil shock, Own Your Own Home, parking minimums, peak oil, pension reform, Peter Calthorpe, Ponzi scheme, Ronald Reagan, Rosa Parks, sensible shoes, Silicon Valley, Skype, streetcar suburb, subprime mortgage crisis, the built environment, The Death and Life of Great American Cities, the High Line, transit-oriented development, union organizing, urban planning, urban renewal, urban sprawl, walkable city, white flight, working poor, young professional, Zipcar

The Toronto Tragedy Toronto, Ontario [The motorcar] exploded each city into a dozen seemed to become non-stop cities…. Streets, and even sidewalks, became too intense a scene for the casual interplay of growing up. As the city filled with mobile strangers, even next-door neighbours became strangers. This is the story of the motorcar, and it has not much longer to run. — Marshall McLuhan, Understanding Media, 1964. I’d always planned to end up in Toronto. After all, it was the city where I started. I was born at the old Women’s College Hospital, near Queen’s Park station on the Yonge-University line, in 1966. At the time, my parents were renting a top-floor flat in a house on Lytton Boulevard, a short stroller’s push from Yonge Street; an auspicious first address for a newborn, it turned out, as it had belonged to one of the inventors of Pablum (his widow spoon-fed me the vitamin-rich baby mush, which may explain why I never developed rickets).


pages: 742 words: 137,937

The Future of the Professions: How Technology Will Transform the Work of Human Experts by Richard Susskind, Daniel Susskind

23andMe, 3D printing, Abraham Maslow, additive manufacturing, AI winter, Albert Einstein, Amazon Mechanical Turk, Amazon Robotics, Amazon Web Services, Andrew Keen, Atul Gawande, Automated Insights, autonomous vehicles, Big bang: deregulation of the City of London, big data - Walmart - Pop Tarts, Bill Joy: nanobots, Blue Ocean Strategy, business process, business process outsourcing, Cass Sunstein, Checklist Manifesto, Clapham omnibus, Clayton Christensen, clean water, cloud computing, commoditize, computer age, Computer Numeric Control, computer vision, Computing Machinery and Intelligence, conceptual framework, corporate governance, creative destruction, crowdsourcing, Daniel Kahneman / Amos Tversky, data science, death of newspapers, disintermediation, Douglas Hofstadter, driverless car, en.wikipedia.org, Erik Brynjolfsson, Evgeny Morozov, Filter Bubble, full employment, future of work, Garrett Hardin, Google Glasses, Google X / Alphabet X, Hacker Ethic, industrial robot, informal economy, information retrieval, interchangeable parts, Internet of things, Isaac Newton, James Hargreaves, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Maynard Keynes: technological unemployment, Joseph Schumpeter, Khan Academy, knowledge economy, Large Hadron Collider, lifelogging, lump of labour, machine translation, Marshall McLuhan, Metcalfe’s law, Narrative Science, natural language processing, Network effects, Nick Bostrom, optical character recognition, Paul Samuelson, personalized medicine, planned obsolescence, pre–internet, Ray Kurzweil, Richard Feynman, Second Machine Age, self-driving car, semantic web, Shoshana Zuboff, Skype, social web, speech recognition, spinning jenny, strong AI, supply-chain management, Susan Wojcicki, tacit knowledge, TED Talk, telepresence, The Future of Employment, the market place, The Wealth of Nations by Adam Smith, The Wisdom of Crowds, Tragedy of the Commons, transaction costs, Turing test, Two Sigma, warehouse robotics, Watson beat the top human players on Jeopardy!, WikiLeaks, world market for maybe five computers, Yochai Benkler, young professional

Into the 2020s and beyond, we predict the emergence and adoption of a second wave of AI systems in the professions. 1 We first introduced this concept in the mid-1990s, in Richard Susskind, The Future of Law (1996). 2 Walter Ong, Orality and Literacy (1982). 3 We can anticipate a fifth stage, but it is beyond the scope of this book—this is the likely stage in the development of humanity when human beings become digitally enhanced, when machines and human beings become entwined and even indistinguishable. Some of these themes are touched on in Nick Bostrom, Superintelligence (2014). 4 Ong, Orality and Literacy, Marshall McLuhan, Understanding Media (2002), Luciano Floridi, The Philosophy of Information (2013), James Gleick, The Information (2011), and the works to which they refer. 5 Ong, Orality and Literacy, 31. 6 Gleick, The Information, and his discussion of Plato, who spoke of the ‘forgetfulness’ of those who do ‘not practice their memory’ (p. 30).


pages: 515 words: 126,820

Blockchain Revolution: How the Technology Behind Bitcoin Is Changing Money, Business, and the World by Don Tapscott, Alex Tapscott

"World Economic Forum" Davos, Airbnb, altcoin, Alvin Toffler, asset-backed security, autonomous vehicles, barriers to entry, behavioural economics, bitcoin, Bitcoin Ponzi scheme, blockchain, Blythe Masters, Bretton Woods, business logic, business process, buy and hold, Capital in the Twenty-First Century by Thomas Piketty, carbon credits, carbon footprint, clean water, cloud computing, cognitive dissonance, commoditize, commons-based peer production, corporate governance, corporate social responsibility, creative destruction, Credit Default Swap, crowdsourcing, cryptocurrency, currency risk, decentralized internet, digital capitalism, disintermediation, disruptive innovation, distributed ledger, do well by doing good, Donald Trump, double entry bookkeeping, driverless car, Edward Snowden, Elon Musk, Erik Brynjolfsson, Ethereum, ethereum blockchain, failed state, fiat currency, financial innovation, Firefox, first square of the chessboard, first square of the chessboard / second half of the chessboard, future of work, Future Shock, Galaxy Zoo, general purpose technology, George Gilder, glass ceiling, Google bus, GPS: selective availability, Hacker News, Hernando de Soto, Higgs boson, holacracy, income inequality, independent contractor, informal economy, information asymmetry, information security, intangible asset, interest rate swap, Internet of things, Jeff Bezos, jimmy wales, Kickstarter, knowledge worker, Kodak vs Instagram, Lean Startup, litecoin, Lyft, M-Pesa, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, means of production, microcredit, mobile money, money market fund, Neal Stephenson, Network effects, new economy, Oculus Rift, off grid, pattern recognition, peer-to-peer, peer-to-peer lending, peer-to-peer model, performance metric, Peter Thiel, planetary scale, Ponzi scheme, prediction markets, price mechanism, Productivity paradox, QR code, quantitative easing, radical decentralization, ransomware, Ray Kurzweil, renewable energy credits, rent-seeking, ride hailing / ride sharing, Ronald Coase, Ronald Reagan, Salesforce, Satoshi Nakamoto, search costs, Second Machine Age, seigniorage, self-driving car, sharing economy, Silicon Valley, Skype, smart contracts, smart grid, Snow Crash, social graph, social intelligence, social software, standardized shipping container, Stephen Hawking, Steve Jobs, Steve Wozniak, Stewart Brand, supply-chain management, systems thinking, TaskRabbit, TED Talk, The Fortune at the Bottom of the Pyramid, The Nature of the Firm, The Soul of a New Machine, The Wisdom of Crowds, transaction costs, Turing complete, Turing test, Tyler Cowen, Uber and Lyft, uber lyft, unbanked and underbanked, underbanked, unorthodox policies, vertical integration, Vitalik Buterin, wealth creators, X Prize, Y2K, Yochai Benkler, Zipcar

YOUR PERSONAL AVATAR AND THE BLACK BOX OF IDENTITY Throughout history, each new form of media has enabled mankind to transcend time, space, and mortality. That—dare we say—divine ability inevitably raises anew the existential question of identity: Who are we? What does it mean to be human? How do we conceptualize ourselves? As Marshall McLuhan observed, the medium becomes the message over time. People shape and are shaped by media. Our brains adapt. Our institutions adapt. Society adapts. “Today you need an organization with endowed rights to provide you with an identity, like a bank card, a frequent flyer card, or a credit card,”18 said Carlos Moreira of WISeKey.


pages: 582 words: 136,780

Krakatoa: The Day the World Exploded by Simon Winchester

Alfred Russel Wallace, British Empire, cable laying ship, company town, Easter island, global village, God and Mammon, Isaac Newton, joint-stock company, lateral thinking, Marshall McLuhan, mass immigration, Maui Hawaii, seminal paper, South China Sea, spice trade, Suez canal 1869, trade route, undersea cable

This eruption was so enormous an event, and had so many worldwide implications and effects, that for humankind to be able to learn and know about it, in detail, within days or even hours of its very happening entirely changed the world's view of itself. It would not be stretching a point to suggest that the Global Village – the phrase is modern, and was coined by Marshall McLuhan in 1960, referring to the world-shrinking effects of television, even pre-satellite* – was essentially born with the worldwide apprehension of, and fascination with, the events in Java that began in the summer of 1883. And Agent Schuit's first telegram to London was one small indication of that revolution's beginnings.


pages: 409 words: 138,088

Moondust: In Search of the Men Who Fell to Earth by Andrew Smith

Apollo 11, Apollo 13, British Empire, Buckminster Fuller, Charles Lindbergh, cuban missile crisis, Dennis Tito, Dr. Strangelove, full employment, game design, Gene Kranz, guns versus butter model, Haight Ashbury, Jeff Bezos, low earth orbit, Mark Shuttleworth, Mars Rover, Marshall McLuhan, Mikhail Gorbachev, military-industrial complex, Naomi Klein, Neil Armstrong, Norman Mailer, nuclear winter, orbital mechanics / astrodynamics, overview effect, pensions crisis, Ronald Reagan

A noble sentiment, but he couldn’t do it, and when the time came to leave office, he delivered a farewell address which stands as one of the most bizarre in his country’s history. In it, he warned of the creeping influence of a “military-industrial complex” – a phrase that would have sounded easier on the lips of Noam Chomsky or Marshall McLuhan, or for that matter Chairman Mao, than coming from this Republican ex-military man with little apparent taste for drama. The thing I love about this story, though, is how badly the agitators underestimated Ike. His public image was of a nice guy who was no good at politics, but people close to him say the opposite was true.


pages: 532 words: 139,706

Googled: The End of the World as We Know It by Ken Auletta

"World Economic Forum" Davos, 23andMe, AltaVista, An Inconvenient Truth, Andy Rubin, Anne Wojcicki, AOL-Time Warner, Apple's 1984 Super Bowl advert, Ben Horowitz, bioinformatics, Burning Man, carbon footprint, citizen journalism, Clayton Christensen, cloud computing, Colonization of Mars, commoditize, company town, corporate social responsibility, creative destruction, death of newspapers, digital rights, disintermediation, don't be evil, facts on the ground, Firefox, Frank Gehry, Google Earth, hypertext link, Innovator's Dilemma, Internet Archive, invention of the telephone, Jeff Bezos, jimmy wales, John Markoff, Kevin Kelly, knowledge worker, Larry Ellison, Long Term Capital Management, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Mary Meeker, Menlo Park, Network effects, new economy, Nicholas Carr, PageRank, Paul Buchheit, Peter Thiel, Ralph Waldo Emerson, Richard Feynman, Sand Hill Road, Saturday Night Live, semantic web, sharing economy, Sheryl Sandberg, Silicon Valley, Skype, slashdot, social graph, spectrum auction, stealth mode startup, Stephen Hawking, Steve Ballmer, Steve Jobs, strikebreaker, Susan Wojcicki, systems thinking, telemarketer, the Cathedral and the Bazaar, the long tail, the scientific method, The Wisdom of Crowds, Tipper Gore, Upton Sinclair, vertical integration, X Prize, yield management, zero-sum game

The fact that Google would couple such a new transparency policy with its new behavioral targeting efforts is another reminder that privacy questions will continue to hover like a Predator drone, capable of firing a missile that can destroy the trust companies require to serve as trustees for personal data. Alternatively, if the public is truly less concerned with privacy questions and more interested in trading data for, say, a subsidized service, or is more interested in the trivial, as the late scholar Neil Postman believed, then privacy will be the least of our issues. A former student of Marshall McLuhan‘s, Postman taught at NYU for more than four decades and authored a variety of important books, the best-known of which was Amusing Ourselves to Death. In that book he argued that the real threat was not the one described in 1984 but one contained in an earlier book, Aldous Huxley’s Brave New World.


pages: 476 words: 132,042

What Technology Wants by Kevin Kelly

Albert Einstein, Alfred Russel Wallace, Apollo 13, Boeing 747, Buckminster Fuller, c2.com, carbon-based life, Cass Sunstein, charter city, classic study, Clayton Christensen, cloud computing, computer vision, cotton gin, Danny Hillis, dematerialisation, demographic transition, digital divide, double entry bookkeeping, Douglas Engelbart, Edward Jenner, en.wikipedia.org, Exxon Valdez, Fairchild Semiconductor, Ford Model T, George Gilder, gravity well, Great Leap Forward, Gregor Mendel, hive mind, Howard Rheingold, interchangeable parts, invention of air conditioning, invention of writing, Isaac Newton, Jaron Lanier, Joan Didion, John Conway, John Markoff, John von Neumann, Kevin Kelly, knowledge economy, Lao Tzu, life extension, Louis Daguerre, Marshall McLuhan, megacity, meta-analysis, new economy, off grid, off-the-grid, out of africa, Paradox of Choice, performance metric, personalized medicine, phenotype, Picturephone, planetary scale, precautionary principle, quantum entanglement, RAND corporation, random walk, Ray Kurzweil, recommendation engine, refrigerator car, rewilding, Richard Florida, Rubik’s Cube, Silicon Valley, silicon-based life, skeuomorphism, Skype, speech recognition, Stephen Hawking, Steve Jobs, Stewart Brand, Stuart Kauffman, technological determinism, Ted Kaczynski, the built environment, the long tail, the scientific method, Thomas Malthus, Vernor Vinge, wealth creators, Whole Earth Catalog, Y2K, yottabyte

The coral structure and coral animals behave as one. It grows, breathes. The waxy interior of a beehive or the twiggy architecture of a bird’s nest works the same way. Therefore a nest or a hive can best be considered a body built rather than grown. A shelter is animal technology, the animal extended. The extended human is the technium. Marshall McLuhan, among others, noted that clothes are people’s extended skin, wheels extended feet, camera and telescopes extended eyes. Our technological creations are great extrapolations of the bodies that our genes build. In this way, we can think of technology as our extended body. During the industrial age it was easy to see the world this way.


pages: 455 words: 133,322

The Facebook Effect by David Kirkpatrick

"World Economic Forum" Davos, Andy Kessler, AOL-Time Warner, Benchmark Capital, billion-dollar mistake, Burning Man, delayed gratification, demand response, don't be evil, global village, happiness index / gross national happiness, Howard Rheingold, Jeff Bezos, Marc Andreessen, Marc Benioff, Mark Zuckerberg, Marshall McLuhan, Max Levchin, Menlo Park, Network effects, Peter Thiel, rolodex, Salesforce, Sand Hill Road, sharing economy, Sheryl Sandberg, Silicon Valley, Silicon Valley startup, Skype, social graph, social software, social web, SoftBank, Startup school, Steve Ballmer, Steve Jobs, Stewart Brand, the payments system, The Wealth of Nations by Adam Smith, UUNET, Whole Earth Review, winner-take-all economy, Y Combinator, Yochai Benkler

It may help us to move back toward a kind of intimacy that the ever-quickening pace of modern life has drawn us away from. At the same time, Facebook’s global scale, combined with the quantity of personal information its users entrust to it, suggests a movement toward a form of universal connectivity that is truly new in human society. The social philosopher and media theorist Marshall McLuhan is a favorite at the company. He coined the term “the global village.” In his influential 1964 book, Understanding Media: The Extensions of Man, he predicted the development of a universal communications platform that would unite the planet. “Rapidly, we approach the final phase of the extensions of man—the technological simulation of consciousness,” he wrote, “when the creative process of knowing will be collectively and corporately extended to the whole of society.”


pages: 454 words: 139,350

Jihad vs. McWorld: Terrorism's Challenge to Democracy by Benjamin Barber

airport security, Alvin Toffler, anti-communist, Apple's 1984 Super Bowl advert, Ayatollah Khomeini, Berlin Wall, borderless world, Bretton Woods, British Empire, classic study, computer age, Corn Laws, Corrections Corporation of America, David Brooks, deindustrialization, Deng Xiaoping, digital map, export processing zone, Fall of the Berlin Wall, Francis Fukuyama: the end of history, full employment, George Gilder, global village, invisible hand, It's morning again in America, Joan Didion, Kevin Kelly, laissez-faire capitalism, late capitalism, Live Aid, market fundamentalism, Marshall McLuhan, minimum wage unemployment, new economy, Norbert Wiener, North Sea oil, off-the-grid, pirate software, Plato's cave, postnationalism / post nation state, profit motive, race to the bottom, Right to Buy, road to serfdom, Ronald Reagan, The Wealth of Nations by Adam Smith, Thomas L Friedman, undersea cable, vertical integration, young professional, zero-sum game

For background on the role of television and advertising in American life see the older books by Marie Winn, Plug-In Drug (New York: Grossman Publishers, 1977); Frank Mankiewicz and Joel Swerdlow, Remote Control: Television and the Manipulation of American Life (New York: Ballantine Books, 1979); Jerry Mander, Four Arguments for the Elimination of Television (Brighton: Harvester Press, 1980); and Todd Gitlin, Inside Prime Time (New York: Pantheon, 1983). 2. Geraldine Fabrikant, “Bell Atlantic’s Acquisition,” The New York Times, October 14, 1993, p. C 7. 3. I will not try here to rehearse the thoughtful critique of television that has been offered by social critics such as Marshall McLuhan, Neil Postman, or Todd Gitlin. But, as an encapsulation of our themes here, John Berger’s comment that “publicity turns consumption into a substitute for democracy” is worth citing. Berger, Ways of Seeing (London: Penguin, 1972), p. 149. 4. Steven Daly, “London Is Dead: Invasion of U.S. Pop Culture,” The New Republic, June 14, 1993, p. 12.


pages: 567 words: 122,311

Lean Analytics: Use Data to Build a Better Startup Faster by Alistair Croll, Benjamin Yoskovitz

Airbnb, Amazon Mechanical Turk, Amazon Web Services, Any sufficiently advanced technology is indistinguishable from magic, barriers to entry, Bay Area Rapid Transit, Ben Horowitz, bounce rate, business intelligence, call centre, cloud computing, cognitive bias, commoditize, constrained optimization, data science, digital rights, en.wikipedia.org, Firefox, Frederick Winslow Taylor, frictionless, frictionless market, game design, gamification, Google X / Alphabet X, growth hacking, hockey-stick growth, Infrastructure as a Service, Internet of things, inventory management, Kickstarter, lateral thinking, Lean Startup, lifelogging, longitudinal study, Marshall McLuhan, minimum viable product, Network effects, PalmPilot, pattern recognition, Paul Graham, performance metric, place-making, platform as a service, power law, price elasticity of demand, reality distortion field, recommendation engine, ride hailing / ride sharing, rolodex, Salesforce, sentiment analysis, skunkworks, Skype, social graph, social software, software as a service, Steve Jobs, subscription business, telemarketer, the long tail, transaction costs, two-sided market, Uber for X, web application, Y Combinator

So let’s talk about the importance of focus, about specific business models, and about the stages every startup goes through as it discovers the right product and the best target market. Armed with this, you’ll be able to find the metrics that matter to you. It is the framework which changes with each new technology and not just the picture within the frame. —Marshall McLuhan Chapter 5. Analytics Frameworks Over the years we’ve seen a number of frameworks emerge that help us understand startups and the changes they undergo as they grow, find their markets, and help startups acquire customers and revenue. Each framework offers a different perspective on the startup lifecycle, and each suggests a set of metrics and areas on which to focus.


pages: 349 words: 134,041

Traders, Guns & Money: Knowns and Unknowns in the Dazzling World of Derivatives by Satyajit Das

accounting loophole / creative accounting, Alan Greenspan, Albert Einstein, Asian financial crisis, asset-backed security, Bear Stearns, beat the dealer, Black Swan, Black-Scholes formula, Bretton Woods, BRICs, Brownian motion, business logic, business process, buy and hold, buy low sell high, call centre, capital asset pricing model, collateralized debt obligation, commoditize, complexity theory, computerized trading, corporate governance, corporate raider, Credit Default Swap, credit default swaps / collateralized debt obligations, cuban missile crisis, currency peg, currency risk, disinformation, disintermediation, diversification, diversified portfolio, Edward Thorp, Eugene Fama: efficient market hypothesis, Everything should be made as simple as possible, financial engineering, financial innovation, fixed income, Glass-Steagall Act, Haight Ashbury, high net worth, implied volatility, index arbitrage, index card, index fund, interest rate derivative, interest rate swap, Isaac Newton, job satisfaction, John Bogle, John Meriwether, junk bonds, locking in a profit, Long Term Capital Management, low interest rates, mandelbrot fractal, margin call, market bubble, Marshall McLuhan, mass affluent, mega-rich, merger arbitrage, Mexican peso crisis / tequila crisis, money market fund, moral hazard, mutually assured destruction, Myron Scholes, new economy, New Journalism, Nick Leeson, Nixon triggered the end of the Bretton Woods system, offshore financial centre, oil shock, Parkinson's law, placebo effect, Ponzi scheme, proprietary trading, purchasing power parity, quantitative trading / quantitative finance, random walk, regulatory arbitrage, Right to Buy, risk free rate, risk-adjusted returns, risk/return, Salesforce, Satyajit Das, shareholder value, short selling, short squeeze, South Sea Bubble, statistical model, technology bubble, the medium is the message, the new new thing, time value of money, too big to fail, transaction costs, value at risk, Vanguard fund, volatility smile, yield curve, Yogi Berra, zero-coupon bond

Marty said it with immense gravitas; the financial journalists reported it verbatim. His template for success was in accord with that of Rumsfeld. ‘I think I probably said that to The Washington Post although I don’t recall precisely what I said. But I’m pretty sure it’s roughly what I say all the time.’ 6 In the 1960s a Canadian academic, Marshall McLuhan, built a reputation on his views of modern culture. He is best remembered for the pithy phrase ‘the medium is the message’. Nobody quite knew what McLuhan was getting at. In press coverage of finance and markets, the medium is the only message. McLuhan also understood the value of the secret information that everybody in financial markets covets: ‘This information is top security.


pages: 422 words: 131,666

Life Inc.: How the World Became a Corporation and How to Take It Back by Douglas Rushkoff

Abraham Maslow, Adam Curtis, addicted to oil, affirmative action, Alan Greenspan, Amazon Mechanical Turk, An Inconvenient Truth, anti-globalists, AOL-Time Warner, banks create money, Bear Stearns, benefit corporation, big-box store, Bretton Woods, car-free, Charles Lindbergh, colonial exploitation, Community Supported Agriculture, complexity theory, computer age, congestion pricing, corporate governance, credit crunch, currency manipulation / currency intervention, David Ricardo: comparative advantage, death of newspapers, digital divide, don't be evil, Donald Trump, double entry bookkeeping, easy for humans, difficult for computers, financial innovation, Firefox, full employment, General Motors Futurama, gentrification, Glass-Steagall Act, global village, Google Earth, greed is good, Herbert Marcuse, Howard Rheingold, income per capita, invention of the printing press, invisible hand, Jane Jacobs, John Nash: game theory, joint-stock company, Kevin Kelly, Kickstarter, laissez-faire capitalism, loss aversion, market bubble, market design, Marshall McLuhan, Milgram experiment, military-industrial complex, moral hazard, multilevel marketing, mutually assured destruction, Naomi Klein, negative equity, new economy, New Urbanism, Norbert Wiener, peak oil, peer-to-peer, place-making, placebo effect, planned obsolescence, Ponzi scheme, price mechanism, price stability, principal–agent problem, private military company, profit maximization, profit motive, prosperity theology / prosperity gospel / gospel of success, public intellectual, race to the bottom, RAND corporation, rent-seeking, RFID, road to serfdom, Ronald Reagan, scientific management, short selling, Silicon Valley, Simon Kuznets, social software, Steve Jobs, Telecommunications Act of 1996, telemarketer, The Wealth of Nations by Adam Smith, Thomas L Friedman, too big to fail, trade route, trickle-down economics, union organizing, urban decay, urban planning, urban renewal, Vannevar Bush, vertical integration, Victor Gruen, white flight, working poor, Works Progress Administration, Y2K, young professional, zero-sum game

He has written ten books, and his documentaries include Frontline’s award-winning “The Merchants of Cool” and “The Persuaders.” He teaches media studies at the New School, hosts The Media Squat on radio station WFMU, and serves on the board of directors of the Media Ecology Association, the Center for Cognitive Liberty and Ethics, and the National Association for Media Literacy Education. He has won the Marshall McLuhan Award for Outstanding Book in the Field of Media Ecology and was the first winner of the Neil Postman Award for Career Achievement in Public Intellectual Activity. http://www.rushkoff.com The names and identifying personal details of some individuals have been changed to protect their anonymity.


Howard Rheingold by The Virtual Community Homesteading on the Electronic Frontier-Perseus Books (1993)

"hyperreality Baudrillard"~20 OR "Baudrillard hyperreality", Alvin Toffler, Apple II, bread and circuses, Brewster Kahle, Buckminster Fuller, commoditize, conceptual framework, disinformation, Do you want to sell sugared water for the rest of your life?, Douglas Engelbart, Douglas Engelbart, Electric Kool-Aid Acid Test, experimental subject, General Magic , George Gilder, global village, Gregor Mendel, Hacker Ethic, Haight Ashbury, Howard Rheingold, HyperCard, intentional community, Ivan Sutherland, John Gilmore, John Markoff, Kevin Kelly, knowledge worker, license plate recognition, loose coupling, Marshall McLuhan, megaproject, Menlo Park, meta-analysis, Mitch Kapor, Morris worm, multilevel marketing, packet switching, Panopticon Jeremy Bentham, profit motive, RAND corporation, Ray Oldenburg, rent control, RFC: Request For Comment, Ronald Reagan, Saturday Night Live, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, technoutopianism, Ted Nelson, telepresence, The Great Good Place, The Hackers Conference, the strength of weak ties, urban decay, UUNET, Whole Earth Catalog, Whole Earth Review, young professional

The nature of the individual psyche changed when it became possible for so many people outside the priesthood to take advantage of the collected knowledge of the culture. Literate people think differently from people in nonliterate or postliterate cultures, and they think of themselves differently. The telegraph, telephone, radio, and television, as Marshall McLuhan pointed out, turned everywhere and every time into here and now. An ordinary person today with a coin and access to a telephone booth commands powers over time and space that the potentates of antiquity never dared covet. People who routinely accept such power as part of their reality think of themselves in a certain way.


pages: 450 words: 134,152

The Deal of the Century: The Breakup of AT&T by Steve Coll

Alvin Toffler, Ayatollah Khomeini, cross-subsidies, George Santayana, Marshall McLuhan, Ralph Nader, Ronald Reagan, union organizing, vertical integration

The company’s intercity phone network and dominant position in the long-distance market will generate billions in annual revenues for the rest of this century and well into the next. But Charlie Brown’s entrancing vision of an unbridled AT&T racing into the technology-driven “information age,” competing with the likes of IBM and Wang and Data General and others for dominance of the “global information village” imagined by popular academic futurists such as Marshall McLuhan, John Naisbitt, and Alvin Toffler, has already been clouded by muddled realities, and there is much evidence that his company’s boundaries will continue to shrink, rather than grow, in the decades ahead. McGowan and MCI, on the other hand, lacking any guarantee of long-term profitability, once again face the possibility of financial difficulty, and while the vista is familiar to McGowan, this time there will be nothing to grab onto if he falls.


pages: 440 words: 132,685

The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World by Randall E. Stross

Albert Einstein, centralized clearinghouse, Charles Lindbergh, cotton gin, death of newspapers, distributed generation, East Village, Ford Model T, Ford paid five dollars a day, I think there is a world market for maybe five computers, interchangeable parts, Isaac Newton, Livingstone, I presume, Marshall McLuhan, Menlo Park, plutocrats, Saturday Night Live, side project, Silicon Valley, Steve Jobs, Steven Levy, urban renewal, vertical integration, world market for maybe five computers

The modern history of communications can be divided into two separate epochs: In the first, the race was to find a means to beat the speed of a horse, and this telegraphy achieved (technically speaking, this came even before telegraphy was electrified: “visual” telegraphy using manned signal towers were built in the 1790s in France). As Marshall McLuhan observed, the telegram was the first message to outrun the messenger. In the second epoch, from the time of early telegraphy to the present-day Internet, the race has involved sending as many messages as possible from point A to point B down a single conduit. In the first decades of telegraphy, the very idea that more than one message could be sent at a time was incomprehensible to most.


pages: 502 words: 132,062

Ways of Being: Beyond Human Intelligence by James Bridle

Ada Lovelace, Airbnb, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Anthropocene, Any sufficiently advanced technology is indistinguishable from magic, autonomous vehicles, behavioural economics, Benoit Mandelbrot, Berlin Wall, Big Tech, Black Lives Matter, blockchain, Californian Ideology, Cambridge Analytica, carbon tax, Charles Babbage, cloud computing, coastline paradox / Richardson effect, Computing Machinery and Intelligence, corporate personhood, COVID-19, cryptocurrency, DeepMind, Donald Trump, Douglas Hofstadter, Elon Musk, experimental subject, factory automation, fake news, friendly AI, gig economy, global pandemic, Gödel, Escher, Bach, impulse control, James Bridle, James Webb Space Telescope, John von Neumann, Kickstarter, Kim Stanley Robinson, language acquisition, life extension, mandelbrot fractal, Marshall McLuhan, microbiome, music of the spheres, negative emissions, Nick Bostrom, Norbert Wiener, paperclip maximiser, pattern recognition, peer-to-peer, planetary scale, RAND corporation, random walk, recommendation engine, self-driving car, SETI@home, shareholder value, Silicon Valley, Silicon Valley ideology, speech recognition, statistical model, surveillance capitalism, techno-determinism, technological determinism, technoutopianism, the long tail, the scientific method, The Soul of a New Machine, theory of mind, traveling salesman, trolley problem, Turing complete, Turing machine, Turing test, UNCLOS, undersea cable, urban planning, Von Neumann architecture, wikimedia commons, zero-sum game

While the machines we are constructing today might one day take on their own, undeniable form of life, more akin to the life we recognize in ourselves, to wait for them to do so is to miss out on the full implications of more-than-human personhood. They are already alive, already their own subjects, in ways that matter profoundly to us and to the planet. In the words often attributed to Marshall McLuhan (but more properly ascribed to Winston Churchill): ‘we shape our tools, and thereafter our tools shape us.’23 We are the technology of our tools: they shape and form us. Our tools have agency, and thus a claim upon the more-than-human world as well. This realization allows us to begin the core task of a technological ecology: the reintegration of advanced human craft with the nature it sprung from.


pages: 535 words: 158,863

Superclass: The Global Power Elite and the World They Are Making by David Rothkopf

"World Economic Forum" Davos, airport security, Alan Greenspan, anti-communist, asset allocation, Ayatollah Khomeini, bank run, barriers to entry, Bear Stearns, Berlin Wall, Big Tech, Bob Geldof, Branko Milanovic, Bretton Woods, BRICs, business cycle, carried interest, clean water, compensation consultant, corporate governance, creative destruction, crony capitalism, David Brooks, Doha Development Round, Donald Trump, fake news, financial innovation, fixed income, Francis Fukuyama: the end of history, Gini coefficient, global village, high net worth, income inequality, industrial cluster, informal economy, Internet Archive, Jeff Bezos, jimmy wales, John Elkington, joint-stock company, knowledge economy, Larry Ellison, liberal capitalism, Live Aid, Long Term Capital Management, Mahatma Gandhi, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, Martin Wolf, mass immigration, means of production, Mexican peso crisis / tequila crisis, Michael Milken, Mikhail Gorbachev, military-industrial complex, Nelson Mandela, old-boy network, open borders, plutocrats, Ponzi scheme, price mechanism, proprietary trading, Savings and loan crisis, shareholder value, Skype, special economic zone, Steve Jobs, Thorstein Veblen, too big to fail, trade liberalization, trickle-down economics, upwardly mobile, vertical integration, Vilfredo Pareto, Washington Consensus, William Langewiesche

Passing along the sidewalk from the Congress Centre where we had just heard an address by the German chancellor, Angela Merkel, and comments from the Indian steel magnate Lakshmi Mittal, through the stream of big name boulevardiers, and then walking directly into this icon of the global literary scene—it was made clear again that Davos was truly the incarnation of Marshall McLuhan’s global village. It was like small-town Planet Earth, or the once-a-year Brigadoon of globalization: a community connected to everywhere and, in one way or another, to everyone. Indeed, during the course of this meeting, top trade ministers would caucus to try unsuccessfully to rescue global trade talks, Africa activists would meet with corporate chiefs and political leaders to seek funding for medical aid programs, global warming would “go mainstream” as mostly American skeptics were persuaded by session after session of expert views, and proponents of different solutions for dealing with everything from anxiety about immigrants to anxiety about terrorism would present their views directly to those in a position to implement them.


pages: 519 words: 148,131

An Empire of Wealth: Rise of American Economy Power 1607-2000 by John Steele Gordon

accounting loophole / creative accounting, Alan Greenspan, bank run, banking crisis, Bretton Woods, British Empire, business cycle, buttonwood tree, California gold rush, Charles Babbage, clean water, collective bargaining, Corn Laws, Cornelius Vanderbilt, corporate governance, cotton gin, cuban missile crisis, disintermediation, double entry bookkeeping, failed state, Fairchild Semiconductor, financial independence, flying shuttle, Ford Model T, Frederick Winslow Taylor, full employment, Glass-Steagall Act, global village, Ida Tarbell, imperial preference, industrial research laboratory, informal economy, interchangeable parts, invisible hand, Isaac Newton, it's over 9,000, Jacquard loom, James Hargreaves, James Watt: steam engine, joint-stock company, joint-stock limited liability company, junk bonds, lone genius, Louis Pasteur, low interest rates, margin call, Marshall McLuhan, means of production, megaproject, Menlo Park, Mikhail Gorbachev, Money creation, money market fund, money: store of value / unit of account / medium of exchange, moral hazard, new economy, New Urbanism, postindustrial economy, price mechanism, Ralph Waldo Emerson, RAND corporation, rent control, rent-seeking, reserve currency, rolodex, Ronald Reagan, Savings and loan crisis, spinning jenny, Suez canal 1869, The Wealth of Nations by Adam Smith, three-masted sailing ship, trade route, transaction costs, transcontinental railway, undersea cable, vertical integration, Yom Kippur War

Many of these satellites were for military purposes, such as spying, but many others had both civilian and military uses such as communications and weather data gathering. By the late 1960s geosynchronous satellites were able to transmit television pictures that could be received simultaneously by anyone, anywhere, who was able to pick up the signal. The global village, first named by the philosopher Marshall McLuhan in 1960, but which had begun with the laying of the Atlantic cable nearly a hundred years earlier, was now at hand. The economic applications of space technology, especially since the end of the cold war when many of them were declassified, are nearly limitless and increasing every day. Agriculture, transportation, cartography, navigation, and communications are but a few.


pages: 528 words: 146,459

Computer: A History of the Information Machine by Martin Campbell-Kelly, William Aspray, Nathan L. Ensmenger, Jeffrey R. Yost

Ada Lovelace, air freight, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Apple's 1984 Super Bowl advert, barriers to entry, Bill Gates: Altair 8800, Bletchley Park, borderless world, Buckminster Fuller, Build a better mousetrap, Byte Shop, card file, cashless society, Charles Babbage, cloud computing, combinatorial explosion, Compatible Time-Sharing System, computer age, Computer Lib, deskilling, don't be evil, Donald Davies, Douglas Engelbart, Douglas Engelbart, Dynabook, Edward Jenner, Evgeny Morozov, Fairchild Semiconductor, fault tolerance, Fellow of the Royal Society, financial independence, Frederick Winslow Taylor, game design, garden city movement, Gary Kildall, Grace Hopper, Herman Kahn, hockey-stick growth, Ian Bogost, industrial research laboratory, informal economy, interchangeable parts, invention of the wheel, Ivan Sutherland, Jacquard loom, Jeff Bezos, jimmy wales, John Markoff, John Perry Barlow, John von Neumann, Ken Thompson, Kickstarter, light touch regulation, linked data, machine readable, Marc Andreessen, Mark Zuckerberg, Marshall McLuhan, Menlo Park, Mitch Kapor, Multics, natural language processing, Network effects, New Journalism, Norbert Wiener, Occupy movement, optical character recognition, packet switching, PageRank, PalmPilot, pattern recognition, Pierre-Simon Laplace, pirate software, popular electronics, prediction markets, pre–internet, QWERTY keyboard, RAND corporation, Robert X Cringely, Salesforce, scientific management, Silicon Valley, Silicon Valley startup, Steve Jobs, Steven Levy, Stewart Brand, Ted Nelson, the market place, Turing machine, Twitter Arab Spring, Vannevar Bush, vertical integration, Von Neumann architecture, Whole Earth Catalog, William Shockley: the traitorous eight, women in the workforce, young professional

Instead, most individuals who viewed computers as tools for liberation were politically agnostic, more focused on forming alternative communities, and inclined to embrace new technology as a means to better achieve personal liberty and human happiness—what one scholar has labeled as the “New Communalists.” Stewart Brand, Stanford University biology graduate turned publishing entrepreneur, became a leading voice for the New Communalists through creating The Whole Earth Catalog. Deeply influenced by cybernetics visionary Norbert Wiener, electronics media theorist Marshall McLuhan, and architect and designer Buckminster Fuller, Brand pressed NASA to publicly release a satellite photo of the Earth in 1966. Two years later the photo adorned the cover of the first edition of The Whole Earth Catalog. Publishing regularly between 1968 and 1971, Brand’s catalog identified and promoted key products or tools for communal living and, in doing so, sought to help “transform the individual into a capable, creative person.”


pages: 696 words: 143,736

The Age of Spiritual Machines: When Computers Exceed Human Intelligence by Ray Kurzweil

Ada Lovelace, Alan Greenspan, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Albert Einstein, Alvin Toffler, Any sufficiently advanced technology is indistinguishable from magic, backpropagation, Buckminster Fuller, call centre, cellular automata, Charles Babbage, classic study, combinatorial explosion, complexity theory, computer age, computer vision, Computing Machinery and Intelligence, cosmological constant, cosmological principle, Danny Hillis, double helix, Douglas Hofstadter, Everything should be made as simple as possible, financial engineering, first square of the chessboard / second half of the chessboard, flying shuttle, fudge factor, functional programming, George Gilder, Gödel, Escher, Bach, Hans Moravec, I think there is a world market for maybe five computers, information retrieval, invention of movable type, Isaac Newton, iterative process, Jacquard loom, John Gilmore, John Markoff, John von Neumann, Lao Tzu, Law of Accelerating Returns, mandelbrot fractal, Marshall McLuhan, Menlo Park, natural language processing, Norbert Wiener, optical character recognition, ought to be enough for anybody, pattern recognition, phenotype, punch-card reader, quantum entanglement, Ralph Waldo Emerson, Ray Kurzweil, Richard Feynman, Robert Metcalfe, Schrödinger's Cat, Search for Extraterrestrial Intelligence, self-driving car, Silicon Valley, social intelligence, speech recognition, Steven Pinker, Stewart Brand, stochastic process, Stuart Kauffman, technological singularity, Ted Kaczynski, telepresence, the medium is the message, The Soul of a New Machine, There's no reason for any individual to have a computer in his home - Ken Olsen, traveling salesman, Turing machine, Turing test, Whole Earth Review, world market for maybe five computers, Y2K

The Dragons of Eden: Speculations on the Evolution of Human Intelligence. New York: Ballantine Books, 1977. _________, ed. Communication with Extraterrestrial Intelligence. Cambridge, MA: MIT Press, 1973. Sambursky, S. The Physical World of the Greeks. London: Routledge and Kegan Paul, 1963. Original, 1956. Sanderson, George and Frank Mcdonald, eds. Marshall McLuhan: The Man and His Message. Golden, CO: Fulcrum, 1989. Saunders, Peter T. “The Complexity of Organisms.” Evolutionary Theory: Paths into the Future, edited by J. W. Pollard. New York: John Wiley and Sons, 1984. Savage, John E., Susan Magidson, and Alex M. Stein. The Mystical Machine: Issues and Ideas in Computing.


pages: 205 words: 18,208

The Transparent Society: Will Technology Force Us to Choose Between Privacy and Freedom? by David Brin

affirmative action, airport security, Ayatollah Khomeini, clean water, cognitive dissonance, corporate governance, data acquisition, death of newspapers, Extropian, Garrett Hardin, Howard Rheingold, illegal immigration, informal economy, information asymmetry, information security, Iridium satellite, Jaron Lanier, John Gilmore, John Markoff, John Perry Barlow, John von Neumann, Kevin Kelly, Marshall McLuhan, means of production, mutually assured destruction, Neal Stephenson, offshore financial centre, Oklahoma City bombing, open economy, packet switching, pattern recognition, pirate software, placebo effect, plutocrats, prediction markets, Ralph Nader, RAND corporation, Robert Bork, Saturday Night Live, Search for Extraterrestrial Intelligence, Steve Jobs, Steven Levy, Stewart Brand, telepresence, The Turner Diaries, Timothy McVeigh, trade route, Tragedy of the Commons, UUNET, Vannevar Bush, Vernor Vinge, Whole Earth Catalog, Whole Earth Review, workplace surveillance , Yogi Berra, zero-sum game, Zimmermann PGP

Weʼll solve it by giving up the comforting blanket of darkness, opening up these new eyes, and sharing the world with six billion fellow witnesses. CHAPTER TWO THE AGE OF KNOWLEDGE But all the conservatism in the world does not afford even a token resistance to the ecological sweep of the new electronic media. MARSHALL MCLUHAN, UNDERSTANDING MEDIA Although only a few may originate a policy, we are all able to judge it. PERICLES OF ATHENS TRANSFORMING TECHNOLOGIES OF THE PAST AND FUTURE Each human generation seems to have a fulcrum—a pivot around which fateful transformations revolve. Often, this has less to do with the struttings of kings and statesmen than with technology.


pages: 501 words: 145,943

If Mayors Ruled the World: Dysfunctional Nations, Rising Cities by Benjamin R. Barber

"World Economic Forum" Davos, Aaron Swartz, Affordable Care Act / Obamacare, American Legislative Exchange Council, Berlin Wall, bike sharing, borderless world, Boris Johnson, Bretton Woods, British Empire, car-free, carbon footprint, Cass Sunstein, Celebration, Florida, classic study, clean water, congestion pricing, corporate governance, Crossrail, crowdsourcing, David Brooks, desegregation, Detroit bankruptcy, digital divide, digital Maoism, digital rights, disinformation, disintermediation, edge city, Edward Glaeser, Edward Snowden, Etonian, Evgeny Morozov, failed state, Fall of the Berlin Wall, feminist movement, Filter Bubble, gentrification, George Gilder, ghettoisation, global pandemic, global village, Hernando de Soto, Howard Zinn, illegal immigration, In Cold Blood by Truman Capote, income inequality, informal economy, information retrieval, Jane Jacobs, Jaron Lanier, Jeff Bezos, Lewis Mumford, London Interbank Offered Rate, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, Masdar, megacity, microcredit, Mikhail Gorbachev, mortgage debt, mutually assured destruction, new economy, New Urbanism, Nicholas Carr, Norman Mailer, nuclear winter, obamacare, Occupy movement, off-the-grid, Panopticon Jeremy Bentham, Peace of Westphalia, Pearl River Delta, peer-to-peer, planetary scale, plutocrats, Prenzlauer Berg, profit motive, Ralph Waldo Emerson, RFID, Richard Florida, Ronald Reagan, self-driving car, Silicon Valley, SimCity, Skype, smart cities, smart meter, Steve Jobs, Stewart Brand, technological determinism, technological solutionism, TED Talk, Telecommunications Act of 1996, The Death and Life of Great American Cities, The Fortune at the Bottom of the Pyramid, The future is already here, The Wealth of Nations by Adam Smith, Tobin tax, Tony Hsieh, trade route, UNCLOS, UNCLOS, unpaid internship, urban sprawl, Virgin Galactic, War on Poverty, zero-sum game

That such daydreams are more than just fantasy is evident from the plans of futurist entrepreneurs such as Richard Branson of Virgin Air fame, who hopes to service such colonies with novel companies like his Virgin Galactic, which is reportedly preparing to offer space miles benefits to its customers. Even old-line politicians such as Newt Gingrich now talk about colonizing the moon as staples of their political campaign patter. For some time, idealists and dreamers have looked even further—beyond our known urban behemoths and linked megacities—in search of Marshall McLuhan’s global village, a mote in his prescient eye sixty years ago, but today an abstraction being realized not only in digital and virtual forms like the cloud, but in global economic markets and in the complex urban networks that are our focus here. Global village indeed! The urban philosopher Constantinos Doxiadis, pursuing his own science of human development he calls Ekistics, has predicted the emergence of a single planetary city—Ecumenopolis.21 Doxiadis gives a sociological and futurist spin to science fiction writers like Isaac Asimov and William Gibson who for decades have been imagining urban agglomerations on a planetary scale.22 Just beyond the global village, pushing out from the imagined Ecumenopolis, one can catch a glimpse of Gaia, that mythic organic entity that, in the hypothesis posited by James Lovelock, is as an evolving and self-regulating system in which biosphere, atmosphere, hydrosphere, and pedosphere all work together on behalf of a sustainable and integral planet, though whether it is urban or not, or even includes humanity, remains a puzzle.


pages: 527 words: 147,690

Terms of Service: Social Media and the Price of Constant Connection by Jacob Silverman

"World Economic Forum" Davos, 23andMe, 4chan, A Declaration of the Independence of Cyberspace, Aaron Swartz, Airbnb, airport security, Amazon Mechanical Turk, augmented reality, basic income, Big Tech, Brian Krebs, California gold rush, Californian Ideology, call centre, cloud computing, cognitive dissonance, commoditize, company town, context collapse, correlation does not imply causation, Credit Default Swap, crowdsourcing, data science, deep learning, digital capitalism, disinformation, don't be evil, driverless car, drone strike, Edward Snowden, Evgeny Morozov, fake it until you make it, feminist movement, Filter Bubble, Firefox, Flash crash, game design, global village, Google Chrome, Google Glasses, Higgs boson, hive mind, Ian Bogost, income inequality, independent contractor, informal economy, information retrieval, Internet of things, Jacob Silverman, Jaron Lanier, jimmy wales, John Perry Barlow, Kevin Kelly, Kevin Roose, Kickstarter, knowledge economy, knowledge worker, Larry Ellison, late capitalism, Laura Poitras, license plate recognition, life extension, lifelogging, lock screen, Lyft, machine readable, Mark Zuckerberg, Mars Rover, Marshall McLuhan, mass incarceration, meta-analysis, Minecraft, move fast and break things, national security letter, Network effects, new economy, Nicholas Carr, Occupy movement, off-the-grid, optical character recognition, payday loans, Peter Thiel, planned obsolescence, postindustrial economy, prediction markets, pre–internet, price discrimination, price stability, profit motive, quantitative hedge fund, race to the bottom, Ray Kurzweil, real-name policy, recommendation engine, rent control, rent stabilization, RFID, ride hailing / ride sharing, Salesforce, self-driving car, sentiment analysis, shareholder value, sharing economy, Sheryl Sandberg, Silicon Valley, Silicon Valley ideology, Snapchat, social bookmarking, social graph, social intelligence, social web, sorting algorithm, Steve Ballmer, Steve Jobs, Steven Levy, systems thinking, TaskRabbit, technological determinism, technological solutionism, technoutopianism, TED Talk, telemarketer, transportation-network company, Travis Kalanick, Turing test, Uber and Lyft, Uber for X, uber lyft, universal basic income, unpaid internship, women in the workforce, Y Combinator, yottabyte, you are the product, Zipcar

In a work they titled “The Californian Ideology,” Barbrook and Cameron described a “new faith” emerging “from a bizarre fusion of the cultural bohemianism of San Francisco with the hi-tech industries of Silicon Valley.” Mixing “the freewheeling spirit of the hippies and the entrepreneurial zeal of the yuppies,” the Californian Ideology drew on the state’s history of countercultural rebellion, its role as a crucible of the New Left, the global village prophecies of media theorist Marshall McLuhan, and “a profound faith in the emancipatory potential of the new information technologies.” Survivors of the “Me” decade, weaned on utopian sci-fi novels, self-help, and new-age spiritualism, adherents of this faith forsook the street-side rebellion and civil actions of an earlier generation in favor of “a contradictory mix of technological determinism and libertarian individualism.”


pages: 559 words: 157,112

Dealers of Lightning by Michael A. Hiltzik

Apple II, Apple's 1984 Super Bowl advert, beat the dealer, Bill Atkinson, Bill Duvall, Bill Gates: Altair 8800, Boeing 747, business cycle, Charles Babbage, computer age, creative destruction, Douglas Engelbart, Dynabook, Edward Thorp, El Camino Real, Fairchild Semiconductor, financial engineering, index card, Ivan Sutherland, Jeff Rulifson, John Markoff, Joseph Schumpeter, L Peter Deutsch, luminiferous ether, Marshall McLuhan, Menlo Park, military-industrial complex, Multics, oil shock, popular electronics, reality distortion field, Robert Metcalfe, Ronald Reagan, Silicon Valley, speech recognition, Steve Ballmer, Steve Crocker, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, the medium is the message, The Soul of a New Machine, Vannevar Bush, Whole Earth Catalog, zero-sum game

There might still be bicycle runs to Rosati’s in town for beer and brainstorming, but the thrill of biking back to PARC and implementing some unprecedented new idea on the spot had evaporated. To Kay the team had lost its balance. The idea of a Dynabook for Children had “dimmed out,” overwhelmed by everyone’s professional imperatives and their desire to elaborate on what were now, to him, old ideas. Kay remained preoccupied with a lesson he had assimilated from Marshall McLuhan: Once humans shape their tools, they turn around and “reshape us.” That was fine if the tools were the right ones, but he was unconvinced that Smalltalk fell into that category any longer. Within a few weeks of the Pajaro Dunes offsite he enticed Adele Goldberg and Larry Tesler, two who were still willing to follow him off on a tangent, into joining his quest to regain the simplicity initiative.


pages: 452 words: 150,785

Business Adventures: Twelve Classic Tales From the World of Wall Street by John Brooks

banking crisis, belling the cat, Bretton Woods, business climate, Cornelius Vanderbilt, cuban missile crisis, Ford paid five dollars a day, Gunnar Myrdal, invention of the wheel, large denomination, lateral thinking, margin call, Marshall McLuhan, plutocrats, pneumatic tube, short selling, special drawing rights, Suez crisis 1956, tulip mania, upwardly mobile, very high income

When the writer protested, the businessmen were taken aback, and even injured; they had thought the writer would be pleased by their attention to his work, but the flattery, after all, was of the sort shown by a thief who commends a lady’s jewelry by making off with it. In the opinion of some commentators, what has happened so far is only the first phase of a kind of revolution in graphics. “Xerography is bringing a reign of terror into the world of publishing, because it means that every reader can become both author and publisher,” the Canadian sage Marshall McLuhan wrote in the spring, 1966, issue of the American Scholar. “Authorship and readership alike can become production-oriented under xerography.… Xerography is electricity invading the world of typography, and it means a total revolution in this old sphere.” Even allowing for McLuhan’s erratic ebullience (“I change my opinions daily,” he once confessed), he seems to have got his teeth into something here.


pages: 524 words: 154,652

Blood in the Machine: The Origins of the Rebellion Against Big Tech by Brian Merchant

"World Economic Forum" Davos, Ada Lovelace, algorithmic management, Amazon Mechanical Turk, Any sufficiently advanced technology is indistinguishable from magic, autonomous vehicles, basic income, Bernie Sanders, Big Tech, big-box store, Black Lives Matter, Cambridge Analytica, Charles Babbage, ChatGPT, collective bargaining, colonial rule, commoditize, company town, computer age, computer vision, coronavirus, cotton gin, COVID-19, cryptocurrency, DALL-E, decarbonisation, deskilling, digital rights, Donald Trump, Edward Jenner, Elon Musk, Erik Brynjolfsson, factory automation, flying shuttle, Frederick Winslow Taylor, fulfillment center, full employment, future of work, George Floyd, gig economy, gigafactory, hiring and firing, hockey-stick growth, independent contractor, industrial robot, information asymmetry, Internet Archive, invisible hand, Isaac Newton, James Hargreaves, James Watt: steam engine, Jeff Bezos, Jessica Bruder, job automation, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Maynard Keynes: technological unemployment, Kevin Roose, Kickstarter, Lyft, Mark Zuckerberg, Marshall McLuhan, means of production, military-industrial complex, move fast and break things, Naomi Klein, New Journalism, On the Economy of Machinery and Manufactures, OpenAI, precariat, profit motive, ride hailing / ride sharing, Sam Bankman-Fried, scientific management, Second Machine Age, self-driving car, sharing economy, Silicon Valley, sovereign wealth fund, spinning jenny, Steve Jobs, Steve Wozniak, super pumped, TaskRabbit, tech billionaire, tech bro, tech worker, techlash, technological determinism, Ted Kaczynski, The Future of Employment, The Wealth of Nations by Adam Smith, Thomas Malthus, Travis Kalanick, Uber and Lyft, uber lyft, union organizing, universal basic income, W. E. B. Du Bois, warehouse automation, warehouse robotics, working poor, workplace surveillance

There is a long legacy of broader criticism of technology, stretching at least as far back as Plato’s Phaedrus, a dialogue between the Egyptian king Thamus and his chief technologist, Theuth. Thamus is appraising Theuth’s many inventions, when they arrive to the technology of writing, then a novel development in Egyptian society. In a famous exchange dissected by theorists like Marshall McLuhan and Neil Postman, Thamus warns Theuth about writing, arguing that “those who acquire it will cease to use their memory and become forgetful.” Today, someone making the equivalent argument about, say, smartphones making us less smart—would be called a Luddite. The list of critics of invention and “progress” is endless; it includes Sigmund Freud, Henry David Thoreau, Ted Kaczynski, and certain Amish sects.


pages: 561 words: 157,589

WTF?: What's the Future and Why It's Up to Us by Tim O'Reilly

"Friedman doctrine" OR "shareholder theory", 4chan, Affordable Care Act / Obamacare, Airbnb, AlphaGo, Alvin Roth, Amazon Mechanical Turk, Amazon Robotics, Amazon Web Services, AOL-Time Warner, artificial general intelligence, augmented reality, autonomous vehicles, barriers to entry, basic income, behavioural economics, benefit corporation, Bernie Madoff, Bernie Sanders, Bill Joy: nanobots, bitcoin, Blitzscaling, blockchain, book value, Bretton Woods, Brewster Kahle, British Empire, business process, call centre, Capital in the Twenty-First Century by Thomas Piketty, Captain Sullenberger Hudson, carbon tax, Carl Icahn, Chuck Templeton: OpenTable:, Clayton Christensen, clean water, cloud computing, cognitive dissonance, collateralized debt obligation, commoditize, computer vision, congestion pricing, corporate governance, corporate raider, creative destruction, CRISPR, crowdsourcing, Danny Hillis, data acquisition, data science, deep learning, DeepMind, Demis Hassabis, Dennis Ritchie, deskilling, DevOps, Didi Chuxing, digital capitalism, disinformation, do well by doing good, Donald Davies, Donald Trump, Elon Musk, en.wikipedia.org, Erik Brynjolfsson, fake news, Filter Bubble, Firefox, Flash crash, Free Software Foundation, fulfillment center, full employment, future of work, George Akerlof, gig economy, glass ceiling, Glass-Steagall Act, Goodhart's law, Google Glasses, Gordon Gekko, gravity well, greed is good, Greyball, Guido van Rossum, High speed trading, hiring and firing, Home mortgage interest deduction, Hyperloop, income inequality, independent contractor, index fund, informal economy, information asymmetry, Internet Archive, Internet of things, invention of movable type, invisible hand, iterative process, Jaron Lanier, Jeff Bezos, jitney, job automation, job satisfaction, John Bogle, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Maynard Keynes: technological unemployment, John Zimmer (Lyft cofounder), Kaizen: continuous improvement, Ken Thompson, Kevin Kelly, Khan Academy, Kickstarter, Kim Stanley Robinson, knowledge worker, Kodak vs Instagram, Lao Tzu, Larry Ellison, Larry Wall, Lean Startup, Leonard Kleinrock, Lyft, machine readable, machine translation, Marc Andreessen, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, McMansion, microbiome, microservices, minimum viable product, mortgage tax deduction, move fast and break things, Network effects, new economy, Nicholas Carr, Nick Bostrom, obamacare, Oculus Rift, OpenAI, OSI model, Overton Window, packet switching, PageRank, pattern recognition, Paul Buchheit, peer-to-peer, peer-to-peer model, Ponzi scheme, post-truth, race to the bottom, Ralph Nader, randomized controlled trial, RFC: Request For Comment, Richard Feynman, Richard Stallman, ride hailing / ride sharing, Robert Gordon, Robert Metcalfe, Ronald Coase, Rutger Bregman, Salesforce, Sam Altman, school choice, Second Machine Age, secular stagnation, self-driving car, SETI@home, shareholder value, Silicon Valley, Silicon Valley startup, skunkworks, Skype, smart contracts, Snapchat, Social Responsibility of Business Is to Increase Its Profits, social web, software as a service, software patent, spectrum auction, speech recognition, Stephen Hawking, Steve Ballmer, Steve Jobs, Steven Levy, Stewart Brand, stock buybacks, strong AI, synthetic biology, TaskRabbit, telepresence, the built environment, the Cathedral and the Bazaar, The future is already here, The Future of Employment, the map is not the territory, The Nature of the Firm, The Rise and Fall of American Growth, The Wealth of Nations by Adam Smith, Thomas Davenport, Tony Fadell, Tragedy of the Commons, transaction costs, transcontinental railway, transportation-network company, Travis Kalanick, trickle-down economics, two-pizza team, Uber and Lyft, Uber for X, uber lyft, ubercab, universal basic income, US Airways Flight 1549, VA Linux, warehouse automation, warehouse robotics, Watson beat the top human players on Jeopardy!, We are the 99%, web application, Whole Earth Catalog, winner-take-all economy, women in the workforce, Y Combinator, yellow journalism, zero-sum game, Zipcar

That’s the face of social media with engagement as its fitness function. Millions of nonstop hosts. Billions of personalized shopping channels for content. And as was the case with Google, both legitimate players and bad actors soon were playing to the strengths and weaknesses of the algorithm. As Father John Culkin so aptly summarized the ideas of Marshall McLuhan, “We shape our tools, and thereafter our tools shape us.” You choose the fitness function of your algorithms, and in turn, they shape your company, its business model, its customers, and ultimately our entire society. We’ll explore some of the downsides of Facebook’s fitness function in Chapter 10, and of financial markets in Chapter 11.


pages: 631 words: 171,391

One Minute to Midnight: Kennedy, Khrushchev and Castro on the Brink of Nuclear War by Michael Dobbs

air freight, Alan Greenspan, Berlin Wall, cuban missile crisis, desegregation, disinformation, Dissolution of the Soviet Union, Doomsday Clock, Dr. Strangelove, global village, Google Earth, Herman Kahn, kremlinology, Marshall McLuhan, Mikhail Gorbachev, mutually assured destruction, profit motive, Ralph Waldo Emerson, RAND corporation, Seymour Hersh, stakhanovite, Suez crisis 1956, Ted Sorensen, yellow journalism

Then, as now, the world was in the throes of a technological revolution. Planes could travel at the speed of sound, television could transmit pictures instantaneously across the oceans, a few shots could trigger a global nuclear war. The world was becoming "a global village," in the newly minted phrase of Marshall McLuhan. But the revolution was unfinished. Human beings possessed the ability to blow up the world, but they still used the stars for navigation. Americans and Russians were beginning to explore the cosmos, but the Soviet ambassador in Washington had to summon a messenger on a bicycle when he wanted to send a cable to Moscow.


pages: 552 words: 168,518

MacroWikinomics: Rebooting Business and the World by Don Tapscott, Anthony D. Williams

"World Economic Forum" Davos, accounting loophole / creative accounting, airport security, Andrew Keen, augmented reality, Ayatollah Khomeini, barriers to entry, Ben Horowitz, bioinformatics, blood diamond, Bretton Woods, business climate, business process, buy and hold, car-free, carbon footprint, carbon tax, Charles Lindbergh, citizen journalism, Clayton Christensen, clean water, Climategate, Climatic Research Unit, cloud computing, collaborative editing, collapse of Lehman Brothers, collateralized debt obligation, colonial rule, commoditize, corporate governance, corporate social responsibility, creative destruction, crowdsourcing, death of newspapers, demographic transition, digital capitalism, digital divide, disruptive innovation, distributed generation, do well by doing good, don't be evil, en.wikipedia.org, energy security, energy transition, Evgeny Morozov, Exxon Valdez, failed state, fault tolerance, financial innovation, Galaxy Zoo, game design, global village, Google Earth, Hans Rosling, hive mind, Home mortgage interest deduction, information asymmetry, interchangeable parts, Internet of things, invention of movable type, Isaac Newton, James Watt: steam engine, Jaron Lanier, jimmy wales, Joseph Schumpeter, Julian Assange, Kevin Kelly, Kickstarter, knowledge economy, knowledge worker, machine readable, Marc Andreessen, Marshall McLuhan, mass immigration, medical bankruptcy, megacity, military-industrial complex, mortgage tax deduction, Netflix Prize, new economy, Nicholas Carr, ocean acidification, off-the-grid, oil shock, old-boy network, online collectivism, open borders, open economy, pattern recognition, peer-to-peer lending, personalized medicine, radical decentralization, Ray Kurzweil, RFID, ride hailing / ride sharing, Ronald Reagan, Rubik’s Cube, scientific mainstream, shareholder value, Silicon Valley, Skype, smart grid, smart meter, social graph, social web, software patent, Steve Jobs, synthetic biology, systems thinking, text mining, the long tail, the scientific method, The Wisdom of Crowds, transaction costs, transfer pricing, University of East Anglia, urban sprawl, value at risk, WikiLeaks, X Prize, Yochai Benkler, young professional, Zipcar

The business of news, as it’s currently constructed, is vanishing. Efforts to copyright news stories, charge for them, or somehow protect them behind a newspaper “pay wall” are futile. As one young college student famously said in a focus group, “If news is important to me it will find me.”24 With democracy comes power. Marshall McLuhan’s teacher and mentor, University of Toronto political economist Harold Innis, was the real pioneer of media theory. He said that, by understanding the characteristics of media technologies, we can understand the nature of societies and unlock the secrets of history.25 While this sweeping premise may be an overstatement, his analysis of media is rich with insights for the publishing industry today.


pages: 607 words: 168,497

Sex, Time, and Power: How Women's Sexuality Shaped Human Evolution by Leonard Shlain

agricultural Revolution, Albert Einstein, Asperger Syndrome, British Empire, Columbine, delayed gratification, double helix, experimental subject, Flynn Effect, George Santayana, Great Leap Forward, invention of writing, Lao Tzu, Marshall McLuhan, open borders, out of africa, sexual politics, social intelligence, Steven Pinker, the medium is the message

The Old Testament, New Testament, and the Koran became for their respective believers the final arbiters for sacred truth. In the beginning was the Word. Denying the pre-eminence of the images of Lascaux, Luxor, and Nineveh, the word superseded the image. I had based the hypothesis of AVG on the media theorist Marshall McLuhan’s aphorism, “The medium is the message.” The process people use to absorb and generate information is a more important factor shaping culture than the content of the information that they are absorbing or generating. Though AVG obviously struck a chord with many readers, judging by its popularity and many favorable reviews, there were those who criticized it, protesting that men’s malevolent attitudes toward women were more deeply rooted.


pages: 1,351 words: 404,177

Nixonland: The Rise of a President and the Fracturing of America by Rick Perlstein

Aaron Swartz, affirmative action, Alistair Cooke, Alvin Toffler, American ideology, Apollo 11, Apollo 13, Bay Area Rapid Transit, Berlin Wall, Bretton Woods, cognitive dissonance, company town, cuban missile crisis, delayed gratification, desegregation, Dr. Strangelove, East Village, European colonialism, false flag, full employment, Future Shock, Golden Gate Park, guns versus butter model, Haight Ashbury, Herbert Marcuse, immigration reform, In Cold Blood by Truman Capote, index card, indoor plumbing, Joan Didion, Kitchen Debate, liberal capitalism, Mahatma Gandhi, Marshall McLuhan, military-industrial complex, Monroe Doctrine, moral panic, Neil Armstrong, New Urbanism, Norman Mailer, Own Your Own Home, Paul Samuelson, plutocrats, price mechanism, Ralph Nader, RAND corporation, rolodex, Ronald Reagan, sexual politics, Seymour Hersh, systematic bias, the medium is the message, traveling salesman, upwardly mobile, urban planning, urban renewal, W. E. B. Du Bois, walking around money, War on Poverty, white picket fence, Whole Earth Catalog

The quality they were said to have in common was “charisma”—“Kennedyesque” charisma. To the talking heads on the Sunday panel shows, it was obvious: the man who went into the showdown with Lyndon Johnson would have to be a TV star. It simply couldn’t be Nixon. The logic of the times demanded it. This new political science had a prophet, and his name was Marshall McLuhan—“the new spokesman of the electronic age,” as the blurb to his 1964 magnum opus, Understanding Media: The Extensions of Man, called him. A key hinge of that book’s argument that “the medium is the message” was his exegesis of the Kennedy-Nixon debates. He thought Nixon resembled the railway lawyer in westerns “who signs leases that are not in the best interests of the folks in the little town….

For instance, Iowa’s: Interview with John Schmidhauser. In Gallup’s poll: D. Duane Angel, Romney: A Political Biography (New York: Exposition Press, 1967), 220. To the talking heads: See, for example, “GOP Governors Seen Trying for Moderate in ’68,” LAT, July 5, 1966. This new political science: Marshall McLuhan, Understanding Media: The Extensions of Man (New York: Signet, 1964); Nixon citation from 2001 Routledge edition, 360. “Republican Camelot”: See the chapter by that name in Wills, Nixon Agonistes, 219. George Romney: “The Dinosaur Hunter,” Time, April 6, 1959; “The Citizen’s Candidate,” Time, November 16, 1962.


pages: 667 words: 186,968

The Great Influenza: The Story of the Deadliest Pandemic in History by John M. Barry

Albert Einstein, Brownian motion, centralized clearinghouse, conceptual framework, coronavirus, discovery of penicillin, double helix, Edward Jenner, Fellow of the Royal Society, germ theory of disease, index card, Louis Pasteur, Marshall McLuhan, Mason jar, means of production, scientific management, seminal paper, statistical model, the medium is the message, the scientific method, traveling salesman, women in the workforce

Basically everything in the body—whether it belongs there or not—either carries a form on its surface, a marking, a piece that identifies it as a unique entity, or its entire form and being comprises that message. (In this last case, it is pure information, pure message, and it embodies perfectly Marshall McLuhan’s observation that “the medium is the message.”) Reading the message, like reading braille, is an intimate act, an act of contact and sensitivity. Everything in the body communicates in this way, sending and receiving messages by contact. This communication occurs in much the same way that a round peg fits into a round hole.


Basic Income: A Radical Proposal for a Free Society and a Sane Economy by Philippe van Parijs, Yannick Vanderborght

Airbnb, Albert Einstein, basic income, Berlin Wall, Bertrand Russell: In Praise of Idleness, carbon tax, centre right, collective bargaining, cryptocurrency, David Graeber, declining real wages, degrowth, diversified portfolio, Edward Snowden, eurozone crisis, Fall of the Berlin Wall, feminist movement, full employment, future of work, George Akerlof, Herbert Marcuse, illegal immigration, income per capita, informal economy, Jeremy Corbyn, job automation, John Maynard Keynes: Economic Possibilities for our Grandchildren, John Maynard Keynes: technological unemployment, Kickstarter, Marshall McLuhan, means of production, minimum wage unemployment, Money creation, open borders, Paul Samuelson, pension reform, Post-Keynesian economics, precariat, price mechanism, profit motive, purchasing power parity, quantitative easing, race to the bottom, road to serfdom, Robert Solow, Rutger Bregman, Second Machine Age, secular stagnation, selection bias, sharing economy, sovereign wealth fund, systematic bias, The Spirit Level, The Wealth of Nations by Adam Smith, Thomas Malthus, Tobin tax, universal basic income, urban planning, urban renewal, War on Poverty, working poor

Similar ideas are to be found among members of the French “personalist” movement (Charbonneau and Ellul 1935/1999) and in the “federalist” movement led by Alexandre Marc (1972, 1988). 56. Goodman and Goodman 1947/1960: 198. 57. Long 1934, 1935. 58. On Huey Long and his Share Our Wealth movement, see Brinkley 1981 and Amenta et al. 1994. 59. Theobald 1961, 1963, 1967. The Canadian media theorist Marshall McLuhan was among the authors gathered by Theobald for his collective volume on the “guaranteed income” (Theobald ed. 1967). In his chapter, McLuhan (1967: 205) argues that automation creates room for “the kind of ‘leisure’ that has always been known to the individual artist and creative person: the leisure of fulfillment resulting from the fullest use of one’s powers.”


pages: 614 words: 174,633

Space Odyssey: Stanley Kubrick, Arthur C. Clarke, and the Making of a Masterpiece by Michael Benson

Alistair Cooke, Any sufficiently advanced technology is indistinguishable from magic, British Empire, Dr. Strangelove, en.wikipedia.org, haute couture, index card, Internet Archive, Jon Ronson, low earth orbit, Marshall McLuhan, mutually assured destruction, RAND corporation, Search for Extraterrestrial Intelligence

Most film executives didn’t, either, and the Variety piece on April 10 led with what today might seem a ridiculously self-evident observation: “Because today’s filmgoers are predominantly under 25, it would seem vital for the industry to learn something about this market and their tastes.” Citing Marshall McLuhan, the article cut to the heart of the Clarke-Kubrick left-brain, right-brain split that Colin Cantwell had identified months before, pointing out that to the “visual-oriented” youth of 1968, “visual and aural sensations have replaced words.” It also quoted one of Kubrick’s earliest public comments on 2001: “I wanted to make a nonverbal statement, one that would affect people on the visceral, emotional, and psychological levels.


pages: 579 words: 183,063

Tribe of Mentors: Short Life Advice From the Best in the World by Timothy Ferriss

"World Economic Forum" Davos, 23andMe, A Pattern Language, agricultural Revolution, Airbnb, Albert Einstein, Alvin Toffler, Bayesian statistics, bitcoin, Black Lives Matter, Black Swan, blockchain, Brownian motion, Buckminster Fuller, Clayton Christensen, cloud computing, cognitive dissonance, Colonization of Mars, corporate social responsibility, cryptocurrency, David Heinemeier Hansson, decentralized internet, dematerialisation, do well by doing good, do what you love, don't be evil, double helix, driverless car, effective altruism, Elon Musk, Ethereum, ethereum blockchain, family office, fear of failure, Gary Taubes, Geoffrey West, Santa Fe Institute, global macro, Google Hangouts, Gödel, Escher, Bach, haute couture, helicopter parent, high net worth, In Cold Blood by Truman Capote, income inequality, index fund, information security, Jeff Bezos, job satisfaction, Johann Wolfgang von Goethe, Kevin Kelly, Lao Tzu, Larry Ellison, Law of Accelerating Returns, Lyft, Mahatma Gandhi, Marc Andreessen, Marc Benioff, Marshall McLuhan, Max Levchin, Mikhail Gorbachev, minimum viable product, move fast and break things, Mr. Money Mustache, Naomi Klein, Neal Stephenson, Nick Bostrom, non-fiction novel, Peter Thiel, power law, profit motive, public intellectual, Ralph Waldo Emerson, Ray Kurzweil, Salesforce, Saturday Night Live, Sheryl Sandberg, side project, Silicon Valley, Skype, smart cities, smart contracts, Snapchat, Snow Crash, Steve Jobs, Steve Jurvetson, Steven Pinker, Stewart Brand, sunk-cost fallacy, TaskRabbit, tech billionaire, TED Talk, Tesla Model S, too big to fail, Turing machine, uber lyft, Vitalik Buterin, W. E. B. Du Bois, web application, Whole Earth Catalog, Y Combinator

I know so many people, for example, who were against Trump but were talking about him, criticizing, on their social every day. Would you put up a giant billboard of someone you don’t want to see elected? Probably not. We truly don’t understand social media. A good book that would help us is Understanding Media by Marshall McLuhan. It should be the online behavior bible of the 21st century. We all use media 24/7 but most of us have never truly studied it. Back to your question: I would like two billboards. One for something I tell myself when I have a difficult decision to make that goes against the odds. And it is “Make yourself proud.”


pages: 743 words: 201,651

Free Speech: Ten Principles for a Connected World by Timothy Garton Ash

"World Economic Forum" Davos, A Declaration of the Independence of Cyberspace, Aaron Swartz, activist lawyer, Affordable Care Act / Obamacare, Andrew Keen, Apple II, Ayatollah Khomeini, battle of ideas, Berlin Wall, bitcoin, British Empire, Cass Sunstein, Chelsea Manning, citizen journalism, Citizen Lab, Clapham omnibus, colonial rule, critical race theory, crowdsourcing, data science, David Attenborough, digital divide, digital rights, don't be evil, Donald Davies, Douglas Engelbart, dual-use technology, Edward Snowden, Etonian, European colonialism, eurozone crisis, Evgeny Morozov, failed state, Fall of the Berlin Wall, Ferguson, Missouri, Filter Bubble, financial independence, Firefox, Galaxy Zoo, George Santayana, global village, Great Leap Forward, index card, Internet Archive, invention of movable type, invention of writing, Jaron Lanier, jimmy wales, John Markoff, John Perry Barlow, Julian Assange, Laura Poitras, machine readable, machine translation, Mark Zuckerberg, Marshall McLuhan, Mary Meeker, mass immigration, megacity, mutually assured destruction, national security letter, Nelson Mandela, Netflix Prize, Nicholas Carr, obamacare, Open Library, Parler "social media", Peace of Westphalia, Peter Thiel, power law, pre–internet, profit motive, public intellectual, RAND corporation, Ray Kurzweil, Ronald Reagan, semantic web, Sheryl Sandberg, Silicon Valley, Simon Singh, Snapchat, social graph, Stephen Fry, Stephen Hawking, Steve Jobs, Steve Wozniak, Streisand effect, technological determinism, TED Talk, The Death and Life of Great American Cities, The Wisdom of Crowds, Tipper Gore, trolley problem, Turing test, We are Anonymous. We are Legion, WikiLeaks, World Values Survey, Yochai Benkler, Yom Kippur War, yottabyte

Who knows, perhaps bioengineering and communications technology will one day combine to reproduce cybercognitively, at a distance of thousands of miles, the incomparable richness of that experience. In the meantime, what characterises our transformed world is external combinations of the virtual and the physical, as a result of developments that I summarise as ‘mass migration and the internet’. COSMOPOLIS In a book called The Gutenberg Galaxy, published in 1962, the media guru Marshall McLuhan declared that ‘the new electronic interdependence recreates the world in the image of a global village’.37 This was an extraordinary seerlike insight, well ahead of its time, but McLuhan’s simile of ‘global village’ is inadequate, both as description and prescription. Villages are small, usually homogeneous and conformist places.


pages: 636 words: 202,284

Piracy : The Intellectual Property Wars from Gutenberg to Gates by Adrian Johns

active measures, Alan Greenspan, banking crisis, Berlin Wall, British Empire, Buckminster Fuller, business intelligence, Charles Babbage, commoditize, Computer Lib, Corn Laws, demand response, distributed generation, Douglas Engelbart, Douglas Engelbart, Edmond Halley, Ernest Rutherford, Fellow of the Royal Society, full employment, Hacker Ethic, Howard Rheingold, industrial research laboratory, informal economy, invention of the printing press, Isaac Newton, James Watt: steam engine, John Harrison: Longitude, Lewis Mumford, Marshall McLuhan, Mont Pelerin Society, new economy, New Journalism, Norbert Wiener, pirate software, radical decentralization, Republic of Letters, Richard Stallman, road to serfdom, Ronald Coase, software patent, South Sea Bubble, Steven Levy, Stewart Brand, tacit knowledge, Ted Nelson, The Home Computer Revolution, the scientific method, traveling salesman, vertical integration, Whole Earth Catalog

To make this pirate revolution work, experts (“technical freaks”) would be needed, and Hoffman recommended that readers find them in the world of amateur radio. He also directed them to Radical Software, a periodical emanating from a New York group of artists in the brandnew homeproduction medium of videotape. Operating oxymoronically as the Center for Decentralized Television, Radical Software was heavily influenced by Marshall McLuhan and Buckminster Fuller, and also by Norbert Wiener’s antiproprietorial vision of information. The magazine proclaimed in the first lines of its first issue the imperative to universalize access to information, not least by abjuring copyright. It included what it called a “pirated” interview with Fuller, and invented a symbol to represent the “antithesis” of ©.


pages: 700 words: 201,953

The Social Life of Money by Nigel Dodd

"hyperreality Baudrillard"~20 OR "Baudrillard hyperreality", accounting loophole / creative accounting, bank run, banking crisis, banks create money, behavioural economics, Bernie Madoff, bitcoin, Bitcoin Ponzi scheme, blockchain, borderless world, Bretton Woods, BRICs, business cycle, capital controls, capitalist realism, cashless society, central bank independence, collapse of Lehman Brothers, collateralized debt obligation, commoditize, computer age, conceptual framework, credit crunch, cross-subsidies, currency risk, David Graeber, debt deflation, dematerialisation, disintermediation, Dogecoin, emotional labour, eurozone crisis, fiat currency, financial engineering, financial exclusion, financial innovation, Financial Instability Hypothesis, financial repression, floating exchange rates, Fractional reserve banking, gentrification, German hyperinflation, Goldman Sachs: Vampire Squid, Herbert Marcuse, Hyman Minsky, illegal immigration, informal economy, interest rate swap, Isaac Newton, John Maynard Keynes: Economic Possibilities for our Grandchildren, joint-stock company, Joseph Schumpeter, Kickstarter, Kula ring, laissez-faire capitalism, land reform, late capitalism, liberal capitalism, liquidity trap, litecoin, London Interbank Offered Rate, M-Pesa, Marshall McLuhan, means of production, mental accounting, microcredit, Minsky moment, mobile money, Modern Monetary Theory, Money creation, money market fund, money: store of value / unit of account / medium of exchange, mortgage debt, National Debt Clock, Neal Stephenson, negative equity, new economy, Nixon shock, Nixon triggered the end of the Bretton Woods system, Occupy movement, offshore financial centre, paradox of thrift, payday loans, Peace of Westphalia, peer-to-peer, peer-to-peer lending, Ponzi scheme, post scarcity, post-Fordism, Post-Keynesian economics, postnationalism / post nation state, predatory finance, price mechanism, price stability, quantitative easing, quantitative trading / quantitative finance, remote working, rent-seeking, reserve currency, Richard Thaler, risk free rate, Robert Shiller, Satoshi Nakamoto, scientific management, Scientific racism, seigniorage, Skype, Slavoj Žižek, South Sea Bubble, sovereign wealth fund, special drawing rights, The Wealth of Nations by Adam Smith, too big to fail, trade liberalization, transaction costs, Veblen good, Wave and Pay, Westphalian system, WikiLeaks, Wolfgang Streeck, yield curve, zero-coupon bond

This, then, is the era of cool money, characterized by the proliferation of monetary instruments, and resting on the capacity of these instruments (arbitrarily) to comingle and multiply. Besides money, Baudrillard also describes diaries, events, and memories as “cool.” The term is taken from Marshall McLuhan’s classic distinction between hot and cool media. In Baudrillard’s rendition, cool phenomena lack semantic depth. They are emptied of the tension that comes from the ability to meaning something else and the capacity for contestation. The cool event, for example, is oververified; it lacks uncertainty and emotional charge and is played out as if history has “gone cold.”


pages: 935 words: 197,338

The Power Law: Venture Capital and the Making of the New Future by Sebastian Mallaby

"Susan Fowler" uber, 23andMe, 90 percent rule, Adam Neumann (WeWork), adjacent possible, Airbnb, Apple II, barriers to entry, Ben Horowitz, Benchmark Capital, Big Tech, bike sharing, Black Lives Matter, Blitzscaling, Bob Noyce, book value, business process, charter city, Chuck Templeton: OpenTable:, Clayton Christensen, clean tech, cloud computing, cognitive bias, collapse of Lehman Brothers, Colonization of Mars, computer vision, coronavirus, corporate governance, COVID-19, cryptocurrency, deal flow, Didi Chuxing, digital map, discounted cash flows, disruptive innovation, Donald Trump, Douglas Engelbart, driverless car, Dutch auction, Dynabook, Elon Musk, Fairchild Semiconductor, fake news, family office, financial engineering, future of work, game design, George Gilder, Greyball, guns versus butter model, Hacker Ethic, Henry Singleton, hiring and firing, Hyperloop, income inequality, industrial cluster, intangible asset, iterative process, Jeff Bezos, John Markoff, junk bonds, Kickstarter, knowledge economy, lateral thinking, liberal capitalism, Louis Pasteur, low interest rates, Lyft, Marc Andreessen, Mark Zuckerberg, market bubble, Marshall McLuhan, Mary Meeker, Masayoshi Son, Max Levchin, Metcalfe’s law, Michael Milken, microdosing, military-industrial complex, Mitch Kapor, mortgage debt, move fast and break things, Network effects, oil shock, PalmPilot, pattern recognition, Paul Graham, paypal mafia, Peter Thiel, plant based meat, plutocrats, power law, pre–internet, price mechanism, price stability, proprietary trading, prudent man rule, quantitative easing, radical decentralization, Recombinant DNA, remote working, ride hailing / ride sharing, risk tolerance, risk/return, Robert Metcalfe, ROLM, rolodex, Ronald Coase, Salesforce, Sam Altman, Sand Hill Road, self-driving car, shareholder value, side project, Silicon Valley, Silicon Valley startup, Skype, smart grid, SoftBank, software is eating the world, sovereign wealth fund, Startup school, Steve Jobs, Steve Wozniak, Steven Levy, super pumped, superconnector, survivorship bias, tech worker, Teledyne, the long tail, the new new thing, the strength of weak ties, TikTok, Travis Kalanick, two and twenty, Uber and Lyft, Uber for X, uber lyft, urban decay, UUNET, vertical integration, Vilfredo Pareto, Vision Fund, wealth creators, WeWork, William Shockley: the traitorous eight, Y Combinator, Zenefits

“Well, I just happen to have on standby the Honorable Bill Chandler,” Leone announced theatrically. “He wrote the law. I’m getting him on the phone.” There was a stunned silence on the board call. For a moment, a scene from Annie Hall flashed in front of Leone’s eyes—the one in which Woody Allen settles an argument about the philosophy of Marshall McLuhan by summoning the philosopher from behind a billboard. Leone dialed Chandler, who explained to the ServiceNow directors precisely what his law said. The general counsel backed down meekly. Because nobody at the company wanted to run an auction—an undesirable acquirer might materialize—the idea of a sale had to be shelved.


pages: 726 words: 210,048

Hard Landing by Thomas Petzinger, Thomas Petzinger Jr.

airline deregulation, Boeing 747, buy and hold, Carl Icahn, centralized clearinghouse, Charles Lindbergh, collective bargaining, cross-subsidies, desegregation, Donald Trump, emotional labour, feminist movement, index card, junk bonds, low cost airline, low skilled workers, Marshall McLuhan, means of production, Michael Milken, mutually assured destruction, Neil Armstrong, Network effects, offshore financial centre, oil shock, Ponzi scheme, postindustrial economy, price stability, profit motive, Ralph Nader, revenue passenger mile, Ronald Reagan, scientific management, Silicon Valley, strikebreaker, technological determinism, the medium is the message, The Predators' Ball, Thomas L Friedman, union organizing, yield management, zero-sum game

Whether a cable television system, a complex of automatic teller machines, or an airline computer reservation system, a network exists not as an end in itself but as a convenience to those who create and consume an underlying product: a Hollywood movie, a banking service, a seat on an airplane. The sociologist Marshall McLuhan’s 1964 assertion that “the medium is the message” is by more recent standards a quaintly over-enthusiastic characterization of the Information Age. Even if the medium is the message, it is not the product. Though it may enhance value, it creates nothing. By themselves computers, networks, and systems can no more fly people between cities than they can print money or direct actors.


pages: 843 words: 223,858

The Rise of the Network Society by Manuel Castells

air traffic controllers' union, Alan Greenspan, Apple II, Asian financial crisis, barriers to entry, Big bang: deregulation of the City of London, Bob Noyce, borderless world, British Empire, business cycle, capital controls, classic study, complexity theory, computer age, Computer Lib, computerized trading, content marketing, creative destruction, Credit Default Swap, declining real wages, deindustrialization, delayed gratification, dematerialisation, deskilling, digital capitalism, digital divide, disintermediation, double helix, Douglas Engelbart, Douglas Engelbart, edge city, experimental subject, export processing zone, Fairchild Semiconductor, financial deregulation, financial independence, floating exchange rates, future of work, gentrification, global village, Gunnar Myrdal, Hacker Ethic, hiring and firing, Howard Rheingold, illegal immigration, income inequality, independent contractor, Induced demand, industrial robot, informal economy, information retrieval, intermodal, invention of the steam engine, invention of the telephone, inventory management, Ivan Sutherland, James Watt: steam engine, job automation, job-hopping, John Markoff, John Perry Barlow, Kanban, knowledge economy, knowledge worker, labor-force participation, laissez-faire capitalism, Leonard Kleinrock, longitudinal study, low skilled workers, manufacturing employment, Marc Andreessen, Marshall McLuhan, means of production, megacity, Menlo Park, military-industrial complex, moral panic, new economy, New Urbanism, offshore financial centre, oil shock, open economy, packet switching, Pearl River Delta, peer-to-peer, planetary scale, popular capitalism, popular electronics, post-Fordism, post-industrial society, Post-Keynesian economics, postindustrial economy, prediction markets, Productivity paradox, profit maximization, purchasing power parity, RAND corporation, Recombinant DNA, Robert Gordon, Robert Metcalfe, Robert Solow, seminal paper, Shenzhen special economic zone , Shoshana Zuboff, Silicon Valley, Silicon Valley startup, social software, South China Sea, South of Market, San Francisco, special economic zone, spinning jenny, statistical model, Steve Jobs, Steve Wozniak, Strategic Defense Initiative, tacit knowledge, technological determinism, Ted Nelson, the built environment, the medium is the message, the new new thing, The Wealth of Nations by Adam Smith, Thomas Kuhn: the structure of scientific revolutions, total factor productivity, trade liberalization, transaction costs, urban renewal, urban sprawl, vertical integration, work culture , zero-sum game

After all, Hitler showed how radio could be a formidable instrument of resonance for one-way single-purpose messages. What TV represented, first of all, was the end of the Gutenberg Galaxy – that is, of a system of communication essentially dominated by the typographic mind and the phonetic alphabet order.18 For all his critics (generally turned off by the obscurity of his mosaic language), Marshall McLuhan struck a universal chord when, in all simplicity, he declared that the “medium is the message”: The mode of TV image has nothing in common with film or photo, except that it offers also a nonverbal gestalt or posture of forms. With TV, the viewer is the screen. He is bombarded with light impulses that James Joyce called “The Charge of the Light Brigade”… The TV image is not a still shot.


pages: 678 words: 216,204

The Wealth of Networks: How Social Production Transforms Markets and Freedom by Yochai Benkler

affirmative action, AOL-Time Warner, barriers to entry, bioinformatics, Brownian motion, business logic, call centre, Cass Sunstein, centre right, clean water, commoditize, commons-based peer production, dark matter, desegregation, digital divide, East Village, Eben Moglen, fear of failure, Firefox, Free Software Foundation, game design, George Gilder, hiring and firing, Howard Rheingold, informal economy, information asymmetry, information security, invention of radio, Isaac Newton, iterative process, Jean Tirole, jimmy wales, John Markoff, John Perry Barlow, Kenneth Arrow, Lewis Mumford, longitudinal study, machine readable, Mahbub ul Haq, market bubble, market clearing, Marshall McLuhan, Mitch Kapor, New Journalism, optical character recognition, pattern recognition, peer-to-peer, power law, precautionary principle, pre–internet, price discrimination, profit maximization, profit motive, public intellectual, radical decentralization, random walk, Recombinant DNA, recommendation engine, regulatory arbitrage, rent-seeking, RFID, Richard Stallman, Ronald Coase, scientific management, search costs, Search for Extraterrestrial Intelligence, SETI@home, shareholder value, Silicon Valley, Skype, slashdot, social software, software patent, spectrum auction, subscription business, tacit knowledge, technological determinism, technoutopianism, The Fortune at the Bottom of the Pyramid, the long tail, The Nature of the Firm, the strength of weak ties, Timothy McVeigh, transaction costs, vertical integration, Vilfredo Pareto, work culture , Yochai Benkler

Liberal political theory must first recognize and understand it before it can begin to renegotiate its agenda for the liberal state, progressive or otherwise. 44 The Role of Technology in Human Affairs 45 The first methodological choice concerns how one should treat the role of technology in the development of human affairs. The kind of technological determinism that typified Lewis Mumford, or, specifically in the area of communications, Marshall McLuhan, is widely perceived in academia today [pg 17] as being too deterministic, though perhaps not so in popular culture. The contemporary effort to offer more nuanced, institution-based, and politicalchoice-based explanations is perhaps best typified by Paul Starr's recent and excellent work on the creation of the media.


pages: 708 words: 223,211

The Friendly Orange Glow: The Untold Story of the PLATO System and the Dawn of Cyberculture by Brian Dear

air traffic controllers' union, AltaVista, Alvin Toffler, Apple II, Apple Newton, Buckminster Fuller, Charles Babbage, cloud computing, complexity theory, computer age, Computer Lib, conceptual framework, corporate social responsibility, disruptive innovation, Douglas Engelbart, Douglas Engelbart, Dynabook, Elon Musk, en.wikipedia.org, Fairchild Semiconductor, finite state, Future Shock, game design, Hacker News, Howard Rheingold, Ivan Sutherland, John Markoff, lateral thinking, linear programming, machine readable, Marc Andreessen, Marshall McLuhan, Menlo Park, Metcalfe’s law, Mitch Kapor, Mother of all demos, natural language processing, Neal Stephenson, Palm Treo, Plato's cave, pre–internet, publish or perish, Ralph Nader, Robert Metcalfe, Ronald Reagan, Silicon Valley, Silicon Valley startup, Skinner box, Skype, software is eating the world, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, Ted Nelson, the medium is the message, The Soul of a New Machine, three-martini lunch, Watson beat the top human players on Jeopardy!, Whole Earth Catalog

“People had talked about flat screen displays since the 1950s as a concept,” Kay says, “but I never really thought of it as a computer display until I realized that people could actually start building them like that….The thing that hit me on the plasma panel was that people could actually do thin-film deposition now over large areas and get away with it, and so it was only going to be a matter of time before you could actually do some decent display. So yeah, that had a lot to do with it. That immediately gave me a focus for thinking about user interface. And the crux of the thing was that I remembered a saying of [Marshall] McLuhan’s, which was, ‘I don’t know who discovered water, but it wasn’t a fish.’ And I realized that one of the problems, one of the reasons user interfaces were lousy, was we had adults trying to design for adults. And thinking they knew what they were doing but actually taking so many things for granted that it just wouldn’t work out.


Reaganland: America's Right Turn 1976-1980 by Rick Perlstein

8-hour work day, Aaron Swartz, affirmative action, air traffic controllers' union, airline deregulation, Alan Greenspan, Alistair Cooke, Alvin Toffler, American Legislative Exchange Council, anti-communist, Apollo 13, Ayatollah Khomeini, Berlin Wall, Bernie Sanders, Boeing 747, Brewster Kahle, business climate, clean water, collective bargaining, colonial rule, COVID-19, creative destruction, crowdsourcing, cuban missile crisis, currency peg, death of newspapers, defense in depth, Deng Xiaoping, desegregation, disinformation, Donald Trump, Dr. Strangelove, energy security, equal pay for equal work, facts on the ground, feminist movement, financial deregulation, full employment, global village, Golden Gate Park, guns versus butter model, illegal immigration, In Cold Blood by Truman Capote, index card, indoor plumbing, Internet Archive, invisible hand, Julian Assange, Kitchen Debate, kremlinology, land reform, low interest rates, Marshall McLuhan, mass immigration, military-industrial complex, MITM: man-in-the-middle, Monroe Doctrine, moral panic, multilevel marketing, mutually assured destruction, New Journalism, oil shock, open borders, Peoples Temple, Phillips curve, Potemkin village, price stability, Ralph Nader, RAND corporation, rent control, road to serfdom, Robert Bork, Robert Solow, rolodex, Ronald Reagan, Rosa Parks, Saturday Night Live, Silicon Valley, Suez crisis 1956, three-martini lunch, traveling salesman, unemployed young men, union organizing, unpaid internship, Unsafe at Any Speed, Upton Sinclair, upwardly mobile, urban decay, urban planning, urban renewal, wages for housework, walking around money, War on Poverty, white flight, WikiLeaks, Winter of Discontent, yellow journalism, Yom Kippur War, zero-sum game

Questioning emphasized technical, bureaucratic concerns. The first exciting moments came when a producer broke a rule against showing reaction shots: Carter’s face turned sour after Ford called him a hypocrite; Ford glowered when Carter accused him of public relations stunts. “Lousy television,” the media guru Marshall McLuhan thought. Until there arrived one of the most astonishing twenty-eight minutes in the history of TV. Elizabeth Drew of the New Yorker asked the evening’s final question, about Congress’s eye-opening 1975 investigations of abuses by America’s intelligence agencies, including assassinations of foreign leaders: “What do you think about trying to write in some new protections by getting new laws to govern these agencies?”

“His method,” National Review appreciatively observed, “is not to harangue, but to marshal witnesses.” A remarkable thing to say of a man who claimed in 1977 that homosexuals would “kill you as quick as look at you.” It wasn’t what Falwell said but how he said it. TV was a “cool” medium, as the theorist Marshall McLuhan famously put it. Compared to other Southern fundamentalists, Falwell was a cool preacher—none of the “subliminal sex, fire and excitement or rock-tinged music of a Jimmy Swaggart,” in the words of another profile. Packaging, in a pleasingly modern form, the sort of traditional values that millions of upwardly mobile but anxious country-bred Americans left behind when they sought their fortune in the wider world—whether to Lynchburg, Virginia, or Orange County, California, or Concord, New Hampshire—was Falwell’s greatest gift.


pages: 761 words: 231,902

The Singularity Is Near: When Humans Transcend Biology by Ray Kurzweil

additive manufacturing, AI winter, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Albert Einstein, anthropic principle, Any sufficiently advanced technology is indistinguishable from magic, artificial general intelligence, Asilomar, augmented reality, autonomous vehicles, backpropagation, Benoit Mandelbrot, Bill Joy: nanobots, bioinformatics, brain emulation, Brewster Kahle, Brownian motion, business cycle, business intelligence, c2.com, call centre, carbon-based life, cellular automata, Charles Babbage, Claude Shannon: information theory, complexity theory, conceptual framework, Conway's Game of Life, coronavirus, cosmological constant, cosmological principle, cuban missile crisis, data acquisition, Dava Sobel, David Brooks, Dean Kamen, digital divide, disintermediation, double helix, Douglas Hofstadter, en.wikipedia.org, epigenetics, factory automation, friendly AI, functional programming, George Gilder, Gödel, Escher, Bach, Hans Moravec, hype cycle, informal economy, information retrieval, information security, invention of the telephone, invention of the telescope, invention of writing, iterative process, Jaron Lanier, Jeff Bezos, job automation, job satisfaction, John von Neumann, Kevin Kelly, Law of Accelerating Returns, life extension, lifelogging, linked data, Loebner Prize, Louis Pasteur, mandelbrot fractal, Marshall McLuhan, Mikhail Gorbachev, Mitch Kapor, mouse model, Murray Gell-Mann, mutually assured destruction, natural language processing, Network effects, new economy, Nick Bostrom, Norbert Wiener, oil shale / tar sands, optical character recognition, PalmPilot, pattern recognition, phenotype, power law, precautionary principle, premature optimization, punch-card reader, quantum cryptography, quantum entanglement, radical life extension, randomized controlled trial, Ray Kurzweil, remote working, reversible computing, Richard Feynman, Robert Metcalfe, Rodney Brooks, scientific worldview, Search for Extraterrestrial Intelligence, selection bias, semantic web, seminal paper, Silicon Valley, Singularitarianism, speech recognition, statistical model, stem cell, Stephen Hawking, Stewart Brand, strong AI, Stuart Kauffman, superintelligent machines, technological singularity, Ted Kaczynski, telepresence, The Coming Technological Singularity, Thomas Bayes, transaction costs, Turing machine, Turing test, two and twenty, Vernor Vinge, Y2K, Yogi Berra

That's why people tend to overestimate what can be achieved in the short term (because we tend to leave out necessary details) but underestimate what can be achieved in the long term (because exponential growth is ignored). The Six Epochs First we build the tools, then they build us. —MARSHALL MCLUHAN The future ain't what it used to be. —YOGI BERRA Evolution is a process of creating patterns of increasing order. I'll discuss the concept of order in the next chapter; the emphasis in this section is on the concept of patterns. I believe that it's the evolution of patterns that constitutes the ultimate story of our world.


pages: 903 words: 235,753

The Stack: On Software and Sovereignty by Benjamin H. Bratton

1960s counterculture, 3D printing, 4chan, Ada Lovelace, Adam Curtis, additive manufacturing, airport security, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, algorithmic trading, Amazon Mechanical Turk, Amazon Robotics, Amazon Web Services, Andy Rubin, Anthropocene, augmented reality, autonomous vehicles, basic income, Benevolent Dictator For Life (BDFL), Berlin Wall, bioinformatics, Biosphere 2, bitcoin, blockchain, Buckminster Fuller, Burning Man, call centre, capitalist realism, carbon credits, carbon footprint, carbon tax, carbon-based life, Cass Sunstein, Celebration, Florida, Charles Babbage, charter city, clean water, cloud computing, company town, congestion pricing, connected car, Conway's law, corporate governance, crowdsourcing, cryptocurrency, dark matter, David Graeber, deglobalization, dematerialisation, digital capitalism, digital divide, disintermediation, distributed generation, don't be evil, Douglas Engelbart, Douglas Engelbart, driverless car, Edward Snowden, Elon Musk, en.wikipedia.org, Eratosthenes, Ethereum, ethereum blockchain, Evgeny Morozov, facts on the ground, Flash crash, Frank Gehry, Frederick Winslow Taylor, fulfillment center, functional programming, future of work, Georg Cantor, gig economy, global supply chain, Google Earth, Google Glasses, Guggenheim Bilbao, High speed trading, high-speed rail, Hyperloop, Ian Bogost, illegal immigration, industrial robot, information retrieval, Intergovernmental Panel on Climate Change (IPCC), intermodal, Internet of things, invisible hand, Jacob Appelbaum, James Bridle, Jaron Lanier, Joan Didion, John Markoff, John Perry Barlow, Joi Ito, Jony Ive, Julian Assange, Khan Academy, Kim Stanley Robinson, Kiva Systems, Laura Poitras, liberal capitalism, lifelogging, linked data, lolcat, Mark Zuckerberg, market fundamentalism, Marshall McLuhan, Masdar, McMansion, means of production, megacity, megaproject, megastructure, Menlo Park, Minecraft, MITM: man-in-the-middle, Monroe Doctrine, Neal Stephenson, Network effects, new economy, Nick Bostrom, ocean acidification, off-the-grid, offshore financial centre, oil shale / tar sands, Oklahoma City bombing, OSI model, packet switching, PageRank, pattern recognition, peak oil, peer-to-peer, performance metric, personalized medicine, Peter Eisenman, Peter Thiel, phenotype, Philip Mirowski, Pierre-Simon Laplace, place-making, planetary scale, pneumatic tube, post-Fordism, precautionary principle, RAND corporation, recommendation engine, reserve currency, rewilding, RFID, Robert Bork, Sand Hill Road, scientific management, self-driving car, semantic web, sharing economy, Silicon Valley, Silicon Valley ideology, skeuomorphism, Slavoj Žižek, smart cities, smart grid, smart meter, Snow Crash, social graph, software studies, South China Sea, sovereign wealth fund, special economic zone, spectrum auction, Startup school, statistical arbitrage, Steve Jobs, Steven Levy, Stewart Brand, Stuxnet, Superbowl ad, supply-chain management, supply-chain management software, synthetic biology, TaskRabbit, technological determinism, TED Talk, the built environment, The Chicago School, the long tail, the scientific method, Torches of Freedom, transaction costs, Turing complete, Turing machine, Turing test, undersea cable, universal basic income, urban planning, Vernor Vinge, vertical integration, warehouse automation, warehouse robotics, Washington Consensus, web application, Westphalian system, WikiLeaks, working poor, Y Combinator, yottabyte

By the 1960s, continental-scale computational network systems, such as the SAGE early warning system, suggested more comprehensive transformations of urban pathways and partitions according to information processing perspectives, especially in cinema and architecture. A short and scattered list might include Jean-Luc Godard's Alpha 60 (1965), overseeing a future Paris in Alphaville; Dennis Crompton's Computer City (1964); and John McHale's 2000+ (1967). All are part of a milieu popularized by Marshall McLuhan's publication of Understanding Media in 1964, which made the redefinition of the city into a landscape of smart networks, informational prosthesis, a cocktail party commonplace. That figure of the city, less a vast industrial machine than an unfolding collective sensory apparatus, couched many of the important cinematic projects of the time, from Stan Van Der Beek intermedia experiments to Gene Youngblood's expanded cinema; they explored the architectural potential of cinema as an architectural material and the urban environment as a cinematic surface.


pages: 864 words: 272,918

Palo Alto: A History of California, Capitalism, and the World by Malcolm Harris

2021 United States Capitol attack, Aaron Swartz, affirmative action, air traffic controllers' union, Airbnb, Alan Greenspan, Alvin Toffler, Amazon Mechanical Turk, Amazon Web Services, Apple II, Apple's 1984 Super Bowl advert, back-to-the-land, bank run, Bear Stearns, Big Tech, Bill Gates: Altair 8800, Black Lives Matter, Bob Noyce, book scanning, British Empire, business climate, California gold rush, Cambridge Analytica, capital controls, Charles Lindbergh, classic study, cloud computing, collective bargaining, colonial exploitation, colonial rule, Colonization of Mars, commoditize, company town, computer age, conceptual framework, coronavirus, corporate personhood, COVID-19, cuban missile crisis, deindustrialization, Deng Xiaoping, desegregation, deskilling, digital map, double helix, Douglas Engelbart, Edward Snowden, Elon Musk, Erlich Bachman, estate planning, European colonialism, Fairchild Semiconductor, financial engineering, financial innovation, fixed income, Frederick Winslow Taylor, fulfillment center, future of work, Garrett Hardin, gentrification, George Floyd, ghettoisation, global value chain, Golden Gate Park, Google bus, Google Glasses, greed is good, hiring and firing, housing crisis, hydraulic fracturing, if you build it, they will come, illegal immigration, immigration reform, invisible hand, It's morning again in America, iterative process, Jeff Bezos, Joan Didion, John Markoff, joint-stock company, Jony Ive, Kevin Kelly, Kickstarter, knowledge worker, land reform, Larry Ellison, Lean Startup, legacy carrier, life extension, longitudinal study, low-wage service sector, Lyft, manufacturing employment, Marc Andreessen, Marc Benioff, Mark Zuckerberg, Marshall McLuhan, Max Levchin, means of production, Menlo Park, Metcalfe’s law, microdosing, Mikhail Gorbachev, military-industrial complex, Monroe Doctrine, Mont Pelerin Society, moral panic, mortgage tax deduction, Mother of all demos, move fast and break things, mutually assured destruction, new economy, Oculus Rift, off grid, oil shale / tar sands, PageRank, PalmPilot, passive income, Paul Graham, paypal mafia, Peter Thiel, pets.com, phenotype, pill mill, platform as a service, Ponzi scheme, popular electronics, power law, profit motive, race to the bottom, radical life extension, RAND corporation, Recombinant DNA, refrigerator car, Richard Florida, ride hailing / ride sharing, rising living standards, risk tolerance, Robert Bork, Robert Mercer, Robert Metcalfe, Ronald Reagan, Salesforce, San Francisco homelessness, Sand Hill Road, scientific management, semantic web, sexual politics, Sheryl Sandberg, Silicon Valley, Silicon Valley ideology, Silicon Valley startup, social web, SoftBank, software as a service, sovereign wealth fund, special economic zone, Stanford marshmallow experiment, Stanford prison experiment, stem cell, Steve Bannon, Steve Jobs, Steve Wozniak, Steven Levy, Stewart Brand, stock buybacks, strikebreaker, Suez canal 1869, super pumped, TaskRabbit, tech worker, Teledyne, telemarketer, the long tail, the new new thing, thinkpad, Thorstein Veblen, Tim Cook: Apple, Tony Fadell, too big to fail, Toyota Production System, Tragedy of the Commons, transcontinental railway, traumatic brain injury, Travis Kalanick, TSMC, Uber and Lyft, Uber for X, uber lyft, ubercab, union organizing, Upton Sinclair, upwardly mobile, urban decay, urban renewal, value engineering, Vannevar Bush, vertical integration, Vision Fund, W. E. B. Du Bois, War on Poverty, warehouse robotics, Wargames Reagan, Washington Consensus, white picket fence, William Shockley: the traitorous eight, women in the workforce, Y Combinator, Y2K, Yogi Berra, éminence grise

x Like many of California’s trailblazing laws, this one was contested to the Supreme Court, where a conservative majority upheld the statute on a 5–4 vote. See “Excerpts from Supreme Court Rulings on California’s ‘Three-Strikes’ Law,” New York Times, March 6, 2003. xi Mind Grenades is a fantastic early-internet object. It’s a big picture-book, with out-of-context quotes from futurists like Alvin Toffler and Marshall McLuhan over post-psychedelic visuals. The form is indistinguishable from financial services advertising. One two-page spread reads MONEY IS JUST A TYPE OF INFORMATION, attributed to magazine editor Kevin Kelly. Section V 2000–2020 An Anduril autonomous surveillance camera on the Southern California border United States Customs and Border Protection photo Chapter 5.1 B2K Palo Alto for Bush—The Internet After 9/11—Scrapers Eat the World—Amazon Thrives—The iPod For many years, American cultural and political commentators have advanced theories about why Republicans so strongly disliked Bill Clinton, what made him appear as an existential threat to conservatives.


pages: 1,071 words: 295,220

Rise and Kill First: The Secret History of Israel's Targeted Assassinations by Ronen Bergman

Ayatollah Khomeini, Boycotts of Israel, British Empire, card file, conceptual framework, cuban missile crisis, disinformation, Edward Snowden, facts on the ground, friendly fire, glass ceiling, illegal immigration, Julian Assange, Kickstarter, Marshall McLuhan, operational security, Ronald Reagan, Seymour Hersh, Stuxnet, unit 8200, uranium enrichment, WikiLeaks, Yom Kippur War

Schematically, much of the new targeted killing system wasn’t fundamentally new at all: The intelligence echelon gathered information, the prime minister authorized, and the field forces executed the hit, just like in the 1970s and ’80s in Europe and Lebanon. But there were important differences. As one seasoned intelligence officer said, paraphrasing Marshall McLuhan, “The scalability is the message,” meaning that the use of advanced technology in itself created a completely new reality. Enlisting the entire intelligence community, assisted by the best communications and computer systems in the world, along with the most advanced military technology developments, drastically increased the number of assassinations that the system could carry out simultaneously.


In Europe by Geert Mak

Albert Einstein, anti-communist, Berlin Wall, British Empire, classic study, clean water, Dissolution of the Soviet Union, European colonialism, Ford Model T, German hyperinflation, Great Leap Forward, Herbert Marcuse, illegal immigration, Louis Blériot, Mahatma Gandhi, Marshall McLuhan, mass immigration, means of production, Mikhail Gorbachev, military-industrial complex, millennium bug, new economy, New Urbanism, post-war consensus, Prenzlauer Berg, Sinatra Doctrine, Suez canal 1869, the medium is the message, urban renewal

The second impetus behind this ‘perfect storm’ was the exceptionally international, even intercontinental, nature of the revolt. In every student town from Barcelona to Berlin, one saw the same books in shop windows: Herbert Marcuse (the individual is merely a means of production, divorced from all joy and pleasure), Marshall McLuhan (‘the medium is the message’ and the omnipotence of the modern media) and the new proclamation as gospel of the works of Karl Marx. The London fashion – boots, brightly coloured stockings, jeans and miniskirts – designed by the youthful Mary Quant in her boutique in Chelsea, was to determine the look of young people all over Europe and North America.


pages: 1,293 words: 357,735

The Coming Plague: Newly Emerging Diseases in a World Out of Balance by Laurie Garrett

Albert Einstein, behavioural economics, Berlin Wall, Bill Atkinson, biofilm, British Empire, Buckminster Fuller, clean water, contact tracing, correlation does not imply causation, discovery of penicillin, disinformation, double helix, Edward Jenner, European colonialism, Fall of the Berlin Wall, germ theory of disease, global macro, global pandemic, global village, Gregor Mendel, Herbert Marcuse, indoor plumbing, invention of air conditioning, it's over 9,000, John Snow's cholera map, land reform, Live Aid, Louis Pasteur, Marshall McLuhan, mass incarceration, megacity, Menlo Park, Mikhail Gorbachev, Nelson Mandela, New Urbanism, phenotype, price mechanism, Ralph Nader, Recombinant DNA, Ronald Reagan, Rosa Parks, San Francisco homelessness, seminal paper, South China Sea, the scientific method, trade route, transfer pricing, upwardly mobile, urban renewal, urban sprawl, Zimmermann PGP

Citing the fossil evidence for five great extinction events in Earth’s ancient history, Wilson asked how much more environmental destruction at man’s hand the world could tolerate: “These figures should give pause to anyone who believes that what Homo sapiens destroys, Nature will redeem. Maybe so, but not within any length of time that has meaning for contemporary humanity.”4 As humanity approached the last decade of the twentieth century, the concept of a Global Village—first elucidated in the 1960s by Canadian philosopher Marshall McLuhan as a description of the sense of worldwide interconnectedness created by mass media technology—had clearly entered mass consciousness in the context of Earth’s ecology. Environmentalists were thinking on the macro level, plotting ways to change the whaling policies of places as disparate as Japan, Alaska, Russia, and Norway.


pages: 1,351 words: 385,579

The Better Angels of Our Nature: Why Violence Has Declined by Steven Pinker

1960s counterculture, affirmative action, Alan Turing: On Computable Numbers, with an Application to the Entscheidungsproblem, Albert Einstein, availability heuristic, behavioural economics, Berlin Wall, Boeing 747, Bonfire of the Vanities, book value, bread and circuses, British Empire, Broken windows theory, business cycle, California gold rush, Cass Sunstein, citation needed, classic study, clean water, cognitive dissonance, colonial rule, Columbine, computer age, Computing Machinery and Intelligence, conceptual framework, confounding variable, correlation coefficient, correlation does not imply causation, crack epidemic, cuban missile crisis, Daniel Kahneman / Amos Tversky, David Brooks, delayed gratification, demographic transition, desegregation, Doomsday Clock, Douglas Hofstadter, Dr. Strangelove, Edward Glaeser, en.wikipedia.org, European colonialism, experimental subject, facts on the ground, failed state, first-past-the-post, Flynn Effect, food miles, Francis Fukuyama: the end of history, fudge factor, full employment, Garrett Hardin, George Santayana, ghettoisation, Gini coefficient, global village, Golden arches theory, Great Leap Forward, Henri Poincaré, Herbert Marcuse, Herman Kahn, high-speed rail, Hobbesian trap, humanitarian revolution, impulse control, income inequality, informal economy, Intergovernmental Panel on Climate Change (IPCC), invention of the printing press, Isaac Newton, lake wobegon effect, libertarian paternalism, long peace, longitudinal study, loss aversion, Marshall McLuhan, mass incarceration, McMansion, means of production, mental accounting, meta-analysis, Mikhail Gorbachev, mirror neurons, moral panic, mutually assured destruction, Nelson Mandela, nuclear taboo, Oklahoma City bombing, open economy, Peace of Westphalia, Peter Singer: altruism, power law, QWERTY keyboard, race to the bottom, Ralph Waldo Emerson, random walk, Republic of Letters, Richard Thaler, Ronald Reagan, Rosa Parks, Saturday Night Live, security theater, Skinner box, Skype, Slavoj Žižek, South China Sea, Stanford marshmallow experiment, Stanford prison experiment, statistical model, stem cell, Steven Levy, Steven Pinker, sunk-cost fallacy, technological determinism, The Bell Curve by Richard Herrnstein and Charles Murray, the long tail, The Wealth of Nations by Adam Smith, theory of mind, Timothy McVeigh, Tragedy of the Commons, transatlantic slave trade, trolley problem, Turing machine, twin studies, ultimatum game, uranium enrichment, Vilfredo Pareto, Walter Mischel, WarGames: Global Thermonuclear War, WikiLeaks, women in the workforce, zero-sum game

In chapter 4 I conjectured that the Humanitarian Revolution was accelerated by publishing, literacy, travel, science, and other cosmopolitan forces that broaden people’s intellectual and moral horizons. The second half of the 20th century has obvious parallels. It saw the dawn of television, computers, satellites, telecommunications, and jet travel, and an unprecedented expansion of science and higher education. The communications guru Marshall McLuhan called the postwar world a “global village.” In a village, the fortunes of other people are immediately felt. If the village is the natural size of our circle of sympathy, then perhaps when the village goes global, the villagers will experience greater concern for their fellow humans than when it embraced just the clan or tribe.


pages: 1,336 words: 415,037

The Snowball: Warren Buffett and the Business of Life by Alice Schroeder

affirmative action, Alan Greenspan, Albert Einstein, anti-communist, AOL-Time Warner, Ayatollah Khomeini, barriers to entry, Bear Stearns, Black Monday: stock market crash in 1987, Bob Noyce, Bonfire of the Vanities, book value, Brownian motion, capital asset pricing model, card file, centralized clearinghouse, Charles Lindbergh, collateralized debt obligation, computerized trading, Cornelius Vanderbilt, corporate governance, corporate raider, Credit Default Swap, credit default swaps / collateralized debt obligations, desegregation, do what you love, Donald Trump, Eugene Fama: efficient market hypothesis, Everybody Ought to Be Rich, Fairchild Semiconductor, Fillmore Auditorium, San Francisco, financial engineering, Ford Model T, Garrett Hardin, Glass-Steagall Act, global village, Golden Gate Park, Greenspan put, Haight Ashbury, haute cuisine, Honoré de Balzac, If something cannot go on forever, it will stop - Herbert Stein's Law, In Cold Blood by Truman Capote, index fund, indoor plumbing, intangible asset, interest rate swap, invisible hand, Isaac Newton, it's over 9,000, Jeff Bezos, John Bogle, John Meriwether, joint-stock company, joint-stock limited liability company, junk bonds, Larry Ellison, Long Term Capital Management, Louis Bachelier, low interest rates, margin call, market bubble, Marshall McLuhan, medical malpractice, merger arbitrage, Michael Milken, Mikhail Gorbachev, military-industrial complex, money market fund, moral hazard, NetJets, new economy, New Journalism, North Sea oil, paper trading, passive investing, Paul Samuelson, pets.com, Plato's cave, plutocrats, Ponzi scheme, proprietary trading, Ralph Nader, random walk, Ronald Reagan, Salesforce, Scientific racism, shareholder value, short selling, side project, Silicon Valley, Steve Ballmer, Steve Jobs, supply-chain management, telemarketer, The Predators' Ball, The Wealth of Nations by Adam Smith, Thomas Malthus, tontine, too big to fail, Tragedy of the Commons, transcontinental railway, two and twenty, Upton Sinclair, War on Poverty, Works Progress Administration, Y2K, yellow journalism, zero-coupon bond

In October 1967, the college was presenting a three-day fund-raising convocation on “the liberal arts college in a world of change” and had assembled a brilliant panoply of 1960s culture in its speakers’ roster—including author Ralph Ellison, whose novel Invisible Man had won a National Book Award; social biologist Ashley Montagu, who had questioned the validity of race as a biological concept; communications theorist Marshall McLuhan, who had popularized the idea of a media-driven “global village” contemporary artist Robert Rauschenberg; and Fred Friendly, the retired former president of CBS News. But the speaker they were all waiting for was Dr. Martin Luther King Jr.8 Nobel Peace Prize winners were not everyday visitors to Iowa.