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searching for Elaboration likelihood model 5 found (42 total)

alternate case: elaboration likelihood model

Hong Kong Museum of Art (2,624 words) [view diff] case mismatch in snippet view article find links to article

research integrates Expectancy-Disconfirmation Theory (EDT) and the Elaboration Likelihood Model (ELM) to identify these two factors as key mediators in the relationship

Visual marketing (2,010 words) [view diff] exact match in snippet view article find links to article

principali e vie secondarie, based on R. E. Petty-J. T. Cacioppo, The elaboration likelihood model of persuasion, in L. Berkowitz, Advances in Experimental Social

Propaganda (10,694 words) [view diff] exact match in snippet view article find links to article

credibility, expertise, trustworthiness, and attractiveness. The elaboration likelihood model, as well as heuristic models of persuasion, suggest that a number

Epistemic motivation (3,361 words) [view diff] exact match in snippet view article find links to article

S2CID 24067985. Petty, R. E.; Cacioppo, J. T. (1986). "The elaboration likelihood model of persuasion". Advances in experimental social psychology. New

Marketing communications (15,541 words) [view diff] case mismatch in snippet view article find links to article

motivated / tempted to purchase) a product or service. The "Elaboration Likelihood Model" is used to demonstrate how persuasion occurs. When a marketing