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searching for Unsought goods 3 found (4 total)

alternate case: unsought goods

Final good (1,099 words) [view diff] exact match in snippet view article find links to article

consumer's buying habits: Convenience goods Shopping goods Specialty goods Unsought goods Convenience goods are goods which are regularly consumed and easily
Marketing (7,777 words) [view diff] exact match in snippet view article find links to article
sales possible. The sales orientation "is typically practised with unsought goods." One study found that industrial companies are more likely to hold
History of marketing (12,232 words) [view diff] exact match in snippet view article find links to article
Kotler et al. note that the selling concept "is typically practised with unsought goods". The selling orientation is characterised by: Aggressive selling to