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searching for Socially responsible marketing 2 found (8 total)

alternate case: socially responsible marketing

Stakeholder approach (889 words) [view diff] exact match in snippet view article find links to article

"Stakeholder orientation: development and testing of a framework for socially responsible marketing". Journal of Strategic Marketing. 19: 313–338.  Harrison, Jeffrey
Meredith Maran (1,339 words) [view diff] exact match in snippet view article find links to article
of the Banana Republic Magalog, then created award-winning socially responsible marketing campaigns for companies including Ben & Jerry's, Working Assets