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searching for Marketing spending 10 found (11 total)

alternate case: marketing spending

Return on marketing investment (1,662 words) [view diff] exact match in snippet view article find links to article

(ROMI) is the contribution to profit attributable to marketing (net of marketing spending), divided by the marketing 'invested' or risked. ROMI is not like
Return on investment (943 words) [view diff] exact match in snippet view article find links to article
investment (ROMI) is "the contribution attributable to marketing (net of marketing spending), divided by the marketing 'invested' or risked Return on equity (ROE)
Dunlop Sport (979 words) [view diff] exact match in snippet view article find links to article
acquired by the industrial company BTR for £549 million. BTR cut marketing spending to just 8 per cent of sales and reduced investment in grass roots
ComScore (2,645 words) [view diff] exact match in snippet view article find links to article
of the dot-com bubble collapse and associated downturn in internet marketing spending, Jupiter sold the Media Metrix service to rival comScore for $1.5
2002 NRL season (1,081 words) [view diff] exact match in snippet view article find links to article
season launch advertising campaign. The NRL focussed on stretching its marketing spending throughout the season with newspaper ads promoting individual rounds
Gross margin (1,645 words) [view diff] exact match in snippet view article find links to article
marketing decisions. Margins represent a key factor in pricing, return on marketing spending, earnings forecasts, and analyses of customer profitability." In a
Conductor (company) (649 words) [view diff] exact match in snippet view article
Other studies released by Conductor have predicted the trends of marketing spending by large-scale clients. Conductor was founded in 2005 by Jeremy Duboys
Cultural tourism in Egypt (498 words) [view diff] exact match in snippet view article find links to article
Tourism Bureau representatives have announced plans to increase marketing spending on those regions. Signature Travel Network writer and Huffington Post
Relationship marketing (3,010 words) [view diff] case mismatch in snippet view article find links to article
profitability", European Management Journal, vol 8, no 4, 1990 Ad, Marketing Spending to rise 3.9% in 2008, Media Post, Erik Sass 16 July 2008 EMI Strategic
True (dating service) (1,226 words) [view diff] exact match in snippet view article
parodied the True ad campaign on their website. In 2008 they boosted marketing spending 70 percent to $75 million. True has lobbied state lawmakers in favor