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searching for Brand preference 25 found (31 total)

alternate case: brand preference

Smoking in Syria (3,823 words) [view diff] no match in snippet view article find links to article

Smoking in Syria is steadily increasing in popularity amongst the Syrian population, mainly in the forms of cigarettes or narghiles. In Syria, the General
John Rickard (economist) (220 words) [view diff] exact match in snippet view article
influence repurchase decisions directly, but rather indirectly via brand preference. John Rickard's CV Arrival in Australia Details Customer repurchase
Brand management (5,983 words) [view diff] exact match in snippet view article find links to article
variables such as brand image, brand personality, brand attitude, brand preference are nodes within a network that describes the sources of brand-self
Streetwear (1,667 words) [view diff] exact match in snippet view article find links to article
therefore I am: investigating sneakerhead culture, social identity, and brand preference among men". Fashion and Textiles. 8 (1). doi:10.1186/s40691-020-00228-3
Brand licensing (1,273 words) [view diff] exact match in snippet view article find links to article
licensees expect that the brand they are licensing has significant brand preference, that it will open doors and ultimately help them meet or exceed their
Indirect tests of memory (6,626 words) [view diff] exact match in snippet view article find links to article
researchers found that while correlations between explicit brand preference and implicit brand preference were high, that Mac users had stronger implicit preferences
Habanos S.A. (675 words) [view diff] case mismatch in snippet view article find links to article
Emilio; Scarpaci, Joseph L. (2011). Marketing without Advertising: Brand Preference and Consumer Choice in Cuba. Routledge. ISBN 9781136481024. Speranza
Advertising management (13,535 words) [view diff] case mismatch in snippet view article find links to article
Percy's Communications Effects: Category Need → Brand Awareness → Brand Preference (Ab) → Purchase Intent→ Purchase Facilitation All hierarchical models
Brand awareness (6,200 words) [view diff] case mismatch in snippet view article find links to article
Percy's communications effects: Category Need → Brand Awareness → Brand Preference (Ab) → Purchase Intent→ Purchase Facilitation It should be evident
Consumer neuroscience (3,656 words) [view diff] no match in snippet view article find links to article
with damage to this region of the brain do not demonstrate normal brand-preference behavior. People with damage to the ventromedial prefrontal cortex
David Aaker (777 words) [view diff] case mismatch in snippet view article find links to article
Retrieved 7 January 2018. "David Aaker of Prophet presents "Forget Brand Preference, Win the Brand Relevance War"". RevelationGlobal.com. Archived from
Umbrella brand (2,829 words) [view diff] exact match in snippet view article find links to article
may not be as influential if a consumer already has a pre-existing brand preference. Umbrella branding has become a popular marketing practice utilized
Target audience (6,243 words) [view diff] exact match in snippet view article find links to article
26 February 2019. Lin, Chin-Feng (July 2002). "Segmenting customer brand preference: demographic or psychographic". Journal of Product & Brand Management
Marketing research (6,936 words) [view diff] exact match in snippet view article find links to article
monitor a brand's performance using measures such as brand awareness, brand preference, and product usage. (Young, 2005) Advertising Research – used to predict
Marketing communications (15,544 words) [view diff] exact match in snippet view article find links to article
what the brand has to offer. Brand awareness is the first stage, then brand preference over its competitors is the desired outcome. With growing technology
Consumer behaviour (24,766 words) [view diff] exact match in snippet view article find links to article
personality that matches their own and that a good match can affect brand preference, brand choice, satisfaction with a brand, brand commitment and loyalty
Sneaker collecting (3,822 words) [view diff] exact match in snippet view article find links to article
therefore I am: investigating sneakerhead culture, social identity, and brand preference among men". Fashion and Textiles. 8 (1). doi:10.1186/s40691-020-00228-3
Vehicle registration plate (15,999 words) [view diff] exact match in snippet view article find links to article
motorists may install novelty registration plates to express their brand preference or an affiliation with a group, state, country, athletic team, hobby
Nicotine marketing (8,048 words) [view diff] exact match in snippet view article find links to article
The tobacco industry has frequently claimed that ads are only about "brand preference", encouraging existing smokers to switch to and stick to their brand
Food marketing (6,680 words) [view diff] exact match in snippet view article find links to article
a well-established food marketing technique designed to encourage brand preference and holds many ethical dilemmas. Previous studies have concluded that
Running injuries (3,279 words) [view diff] exact match in snippet view article find links to article
In the 1984 Bern 16 km race questionnaire, runners who had no shoe brand preference and presumably changed brands frequently had significantly fewer running
Electronic cigarette and e-cigarette liquid marketing (38,690 words) [view diff] no match in snippet view article find links to article
"awareness") and to persuade people to buy particular brands (i.e., develop brand "preference"). Branding is particularly important for products considered to be
History of nicotine marketing (6,176 words) [view diff] exact match in snippet view article find links to article
negative health effects. A 1953 industry document claims that the survey brand preference among doctors was done on doctors entering a conference, and asked
2000s in Bangladesh (8,010 words) [view diff] exact match in snippet view article find links to article
foreign satellite TV channels were increase of fashion awareness, brand preference, following foreign customs, the decrease in social bondage, home based
Predatory advertising (3,849 words) [view diff] exact match in snippet view article find links to article
online games that utilize branded content to subliminally foster brand preference. These have been commonly used by large food industry conglomerates