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Longer titles found: India Brand Equity Foundation (view)

searching for Brand equity 182 found (261 total)

alternate case: brand equity

The Economic Times (460 words) [view diff] no match in snippet view article find links to article

The Economic Times is an English-language, Indian daily newspaper headquartered in Mumbai, India, at The Times of India building. Published by Bennett
Brand awareness (6,128 words) [view diff] exact match in snippet view article find links to article
sustainable competitive advantages, thus, leading to long-term value. Brand equity is the sum of assets and liabilities relating to a brand, its name and
Trendrr (536 words) [view diff] exact match in snippet view article find links to article
trends by understanding social media's impact on sales, savings and brand equity—three sources through which Trendrr enables users to track ROI. Wiredset
TimesJobs.com (272 words) [view diff] case mismatch in snippet view article find links to article
media and advertising industry in association with Economic times - Brand Equity Government Jobs - All the government jobs advertised via different means
Nissan Motors v. Nissan Computer (504 words) [view diff] case mismatch in snippet view article find links to article
TrademarkDilution.com. Retrieved 24 May 2006. Aaker, David A. Managing Brand Equity : Capitalizing on the Value of a Brand Name, New York: The Free Press
Exide Life Insurance (865 words) [view diff] case mismatch in snippet view article find links to article
ten most trusted insurance brands in India as per the Economic Times, Brand Equity survey 2014. In 2000, ING Insurance, a sub-holding company of Dutch financial
TrendTopper MediaBuzz College Guide (849 words) [view diff] exact match in snippet view article find links to article
Guide is an American-college guide based on what it calls "Internet brand equity" based on Internet data, social media, blogs and the top 75,000 print
Marketing mix modeling (4,080 words) [view diff] exact match in snippet view article find links to article
term effects of marketing are reflected in its brand equity. The impact of marketing spend on [brand equity] is usually not captured by marketing-mix models
Tata Sky (756 words) [view diff] case mismatch in snippet view article find links to article
Best use of Mobile Advertising 2013 ET Brand Equity Product of the Year – Tata Sky + HD 2012 ET Brand Equity Best DTH brand 2009–2010 Superbrands Council
Saab Aero-X (492 words) [view diff] exact match in snippet view article find links to article
new Saab product, we will remain focused on carefully cultivating this brand equity in the context of Scandinavian design values". "This concept shows the
2013 Brisbane Broncos season (956 words) [view diff] exact match in snippet view article find links to article
2010. According to a 2013 report, the Brisbane Broncos had the highest brand equity of any Australian sporting brand. 2013 was however their worst season
APO Group (665 words) [view diff] exact match in snippet view article find links to article
public organizations in sharpening their reputation and increasing their brand equity in target countries. According to the American business magazine Forbes
Piyush Pandey (948 words) [view diff] case mismatch in snippet view article find links to article
independent Marketing & Advertising Survey conducted by The Economic Times and Brand Equity. Pandey was born in Jaipur in 1955 and played for the Ranji Trophy. He
Medimix (soap) (307 words) [view diff] case mismatch in snippet view article
15th-most trusted brand in the personal care category according to the Brand Equity Survey conducted by the Economic Times. Dr. Sidhan found that no other
B.V.B. College of Engineering and Technology (476 words) [view diff] exact match in snippet view article find links to article
of BVB College as one of the best engineering college combined with brand equity of KLE Society are the starting points for KLE Technological University
Tom Hardy (designer) (1,867 words) [view diff] exact match in snippet view article
by creating a new brand-design ethos and building significant global brand equity through judicious use of design strategy and management. While at IBM
Saregama (1,826 words) [view diff] case mismatch in snippet view article find links to article
– exchange4media. Retrieved 25 October 2019. www.ETBrandEquity.com. "Brand Equity Marketing Awards: And, the winners are... - ET BrandEquity". ETBrandEquity
Prakash Varma (135 words) [view diff] case mismatch in snippet view article find links to article
television commercials. Nirvana Films was ranked first in the country by Brand Equity Agency Reckoner in 2011. In September 2009, Varma was signed by Michael
Alice M. Isen (696 words) [view diff] exact match in snippet view article find links to article
doctor-patient interaction, issues in services marketing, and issues related to brand equity and loyalty. She was among the most highly cited business school faculty
Ministry of Shipping (India) (1,841 words) [view diff] case mismatch in snippet view article
on 6 October 2014. Retrieved 5 October 2014. "Ports in India". Indian Brand Equity Foundation. Retrieved 6 October 2014. "Adani Strikes: Acquisition of
Chief experience officer (487 words) [view diff] case mismatch in snippet view article find links to article
Claudia; Vallaster, Christine (2010-04-01). Connective Branding: Building Brand Equity in a Demanding World. John Wiley & Sons. pp. 147–. ISBN 9780470740873
Ranveer Brar (1,817 words) [view diff] case mismatch in snippet view article find links to article
Ambassador for Go Cheese". Economic Times-Brand Equity. "Brand Ambassador for Bertolli Olive Oil". Economic Times-Brand Equity. "Celebrity chef Ranveer Brar to
Total security management (1,300 words) [view diff] exact match in snippet view article find links to article
business processes, reduce theft, enhance asset management, increase brand equity and goodwill, and improve preparedness and resiliency. The term Total
Lifestyle brand (3,206 words) [view diff] exact match in snippet view article find links to article
(2008). Strategic brand management: Building, measuring and managing brand equity. Upper Saddle River, NJ: Prentice Hall. Kim, M.; Kim, S.; Lee, Y. (2010)
India Reloaded: Inside India’s Resurgent Consumer Market (267 words) [view diff] case mismatch in snippet view article find links to article
contradictions surrounding this market and draws upon his own experiences. Brand Equity wrote a mostly favorable review, criticizing Sinha for utilizing "bland
Dawn (brand) (331 words) [view diff] case mismatch in snippet view article
(2008). The New Strategic Brand Management - Creating and Sustaining Brand Equity Long Term. Kogan Page. p. 420. ISBN 9780749450854. Official Dawn website
Hindustan Unilever (2,928 words) [view diff] case mismatch in snippet view article find links to article
brands featured in the ACNielsen Brand Equity list of 100 Most Trusted Brands Annual Survey (2014), carried out by Brand Equity, a supplement of The Economic
Encuesta, Inc. (1,261 words) [view diff] exact match in snippet view article find links to article
habits and practices, brand awareness and usage, advertising tracking, brand equity market segmentation, and shopping research, to name a few, all generally
Stockout (1,333 words) [view diff] exact match in snippet view article find links to article
response to out-of stocks depends on brand-related antecedents (e.g. brand equity), product and category-related antecedents (hedonic level), store-related
Susan G. Komen for the Cure (5,665 words) [view diff] exact match in snippet view article find links to article
United States. According to the Harris Interactive 2010 EquiTrend annual brand equity poll, Komen was once one of the most trusted non-profit organizations
Emma Kaye (719 words) [view diff] exact match in snippet view article find links to article
had the result of giving sustainable business direction and African brand equity to a highly charged, emerging sector. Emma Kaye was born in Harare, Zimbabwe
Ashish Bhasin (669 words) [view diff] case mismatch in snippet view article find links to article
industry on print and television platforms such as The Economic Times, Brand Equity, and DNA. He represented India as a member of the jury at the 63rd Cannes
Square Yards (1,223 words) [view diff] case mismatch in snippet view article find links to article
at India Property Awards 2019. The award, instituted by International Brand Equity, celebrates the accomplishments and contributions of Real Estate companies
Brand relationship (3,099 words) [view diff] case mismatch in snippet view article find links to article
relationship paradigm. Max Blackston's 1992 piece, "Observations: Building Brand Equity by Managing the Brand's Relationships," highlighted for the first time
Emami (1,525 words) [view diff] exact match in snippet view article find links to article
only been incorporated in 1949 as a Private Ltd. Company; it had a good brand equity in Eastern India, but was in financial trouble. Agarwal and Goenka managed
Target audience (6,635 words) [view diff] exact match in snippet view article find links to article
engagement with target audiences, businesses have the opportunity to increase brand equity through both traditional media and social media (Bruhn, Schoenmueller
Economy of Uttarakhand (660 words) [view diff] case mismatch in snippet view article find links to article
rises to Rs 1.03 lakh". Retrieved 6 May 2015. "Uttarakhand" (PDF). India Brand Equity Foundation. Retrieved 17 July 2012. "Uttarakhand: The State Profile"
Viking Cycle Company (593 words) [view diff] case mismatch in snippet view article find links to article
4 May 2018. PTI, "Hero Cycles unveils new Insync bike range for UK Market", Brand Equity, The Economic Times, 5 May 2018. Viking Cycles Insync Bikes
Economy of Karnataka (3,274 words) [view diff] case mismatch in snippet view article find links to article
Retrieved 6 April 2011. "Karnataka" (PDF). Online webpage of the India Brand Equity Foundation. Ministry of Commerce with the Confederation of Indian Industry
Sanam (band) (2,171 words) [view diff] case mismatch in snippet view article
"YouTube FanFest returns to Mumbai for its third edition" (Brand Equity). Economic Times. ET Brand Equity. 3 March 2016. Retrieved 3 March 2016. "The Indian pop
Digital marketing (8,866 words) [view diff] exact match in snippet view article find links to article
Behavior”: “Brand awareness, as one of the fundamental dimensions of brand equity, is often considered to be a prerequisite of consumers’ buying decision
Customer equity (312 words) [view diff] exact match in snippet view article find links to article
assesses the value of the product or service provided by the company to be; Brand equity: What the customer assesses the value of the brand is, above its objective
Nina Ricci (brand) (999 words) [view diff] case mismatch in snippet view article
Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. Simon and Schuster. ISBN 9780029170458. Author, Sheiglagh. "Nina Ricci"
Life Insurance Corporation (1,711 words) [view diff] case mismatch in snippet view article find links to article
Arjuna), when taken in context of the entire verse. The Economic Times Brand Equity Survey 2012 rated LIC as the No. 6 Most Trusted Service Brand of India
Alai (film) (565 words) [view diff] exact match in snippet view article
from Vidyasagar's Malayalam song "Chinga Masam" in Meeshamadhavan. "Brand equity". The Hindu. Chennai, India. 2 June 2003. "BizHat.com - Alai Review.
Prothom Alo (1,386 words) [view diff] exact match in snippet view article find links to article
online and print edition of this newspaper is 7.6 million. According to a brand equity study conducted by Quantum Consumer Solutions Limited, Prothom Alo is
Transport in Nagpur (1,605 words) [view diff] case mismatch in snippet view article find links to article
(see the help page). "Nagpur: South Asia's emergent hub". The India Brand Equity Foundation. Retrieved 4 July 2006. "Nagpur Airport being renamed". The
New England Small College Athletic Conference (1,978 words) [view diff] case mismatch in snippet view article find links to article
Archive » 2011 Top 300 Colleges and Universities Ranked by Internet 'Brand Equity'". Languagemonitor.com. Archived from the original on November 24, 2011
Market research (1,932 words) [view diff] exact match in snippet view article find links to article
health can be measured in a number of ways, such as brand awareness, brand equity, brand usage and brand loyalty. Another factor that can be measured is
Unilever (7,707 words) [view diff] exact match in snippet view article find links to article
"Giant corporation generates huge quantities of free advertising and brand equity for tiny rival by suing it." In December 2014, Unilever dropped the claim
HDFC Life (714 words) [view diff] case mismatch in snippet view article find links to article
campaign 'Sar Utha Ke Jiyo' in 2005. In 2006, a study conducted by the Brand Equity – Economic Times had put HDFC Life at 29th rank in the most trusted Indian
Hermann Gmeiner (708 words) [view diff] case mismatch in snippet view article find links to article
Claudia; Christine, Vallaster (Apr 1, 2010). Connective Branding: Building Brand Equity in a Demanding World. John Wiley & Sons. p. 329. ISBN 9780470740873.
Institutional investor (1,953 words) [view diff] case mismatch in snippet view article find links to article
Economic Times. Retrieved 8 July 2020. "About FDI in India". India Brand Equity Foundation. 1 June 2020. Retrieved 8 July 2020. see Brian Cheffins, Company
Boo Boo Runs Wild (571 words) [view diff] exact match in snippet view article find links to article
2012. Retrieved 2010-08-24. Sandler, Kevin S. (2013). "Synergy Nirvana: Brand equity, television animation, and Cartoon Network". In Stabile, Carol (ed.)
Pinkvilla (540 words) [view diff] case mismatch in snippet view article find links to article
top independent entertainment portal - ET BrandEquity". Economic Times Brand Equity. 15 May 2019. Retrieved 2019-08-02. Priceonomics. "What Are the Most
Kantar Group (1,057 words) [view diff] exact match in snippet view article find links to article
agency specialising in advertising, marketing communications, media and brand equity research. Kantar Millward Brown works across a range of industries and
Jio (3,339 words) [view diff] case mismatch in snippet view article find links to article
29 December 2015 Shah Rukh Khan is Reliance Jio's brand ambassador, Brand Equity - The Economic Times, 26 December 2015, retrieved 29 December 2015 Mukherjee
2013 NRL season (435 words) [view diff] exact match in snippet view article find links to article
Australian sporting brand, while the Brisbane Broncos had the highest brand equity. For the second year the NRL uses the finals system previously implemented
God MC (song) (655 words) [view diff] exact match in snippet view article
unleashed personal attacks on the latter which also included defaming the brand equity of Vlisco's GTP and Woodin. Later, Sarkodie's lawyer Moses Foh Amoaning
College and university rankings (12,754 words) [view diff] exact match in snippet view article find links to article
Guide is an American-college guide based on what it calls "Internet brand equity" based on data collected from the Internet and global media sources.
Leo Burnett (1,437 words) [view diff] exact match in snippet view article find links to article
dramatic realism in his advertising, the Soft sell approach to build brand equity. Burnett believed in finding the "inherent drama" of products and presenting
Lenskart (655 words) [view diff] case mismatch in snippet view article find links to article
Retrieved 2019-08-31. "Lenskart announces Bhuvan Bam as its new brand ambassador". Economic Times Brand Equity. 29 March 2019. Retrieved 2019-08-31.
Face (sociological concept) (4,942 words) [view diff] exact match in snippet view article
have proved that brand mianzi affects consumer purchase intentions and brand equity. In summary, mianzi is a cultural concept that relates to the social
Red Ryder (2,105 words) [view diff] exact match in snippet view article find links to article
licensed products such as the Daisy Red Ryder BB Gun in order to build brand equity and create lasting and consistent impressions. By the time he launched
Elephant Design (1,834 words) [view diff] case mismatch in snippet view article find links to article
this period. India's leading business publication, The Economic Times Brand Equity ranked Elephant amongst the top 5 design agencies in 2008. Sudhir Sharma's
Amit Mitra (1,317 words) [view diff] case mismatch in snippet view article find links to article
preparing the Eleventh Five Year Plan. He was also Trustee of India Brand Equity Foundation. He was appointed in the two-member committee by the Department
KLE Technological University (1,014 words) [view diff] exact match in snippet view article find links to article
BVB College as one of the best engineering colleges combined with the brand equity of KLE Society are the starting points for KLE Technological University
Market share analysis (529 words) [view diff] exact match in snippet view article find links to article
the onslaught in a marketing warfare. Strength and weakness include brand equity, geographic presence, strong management/leadership, technological edge
Ooty (5,399 words) [view diff] case mismatch in snippet view article find links to article
conquered island nations.. Sagar, Ravi. "Decoding the Nilgiris" (PDF). India Brand Equity Foundation: 53. Not even the dynastic rulers—the Cheras, the Cholas,
Chongqing hot pot (790 words) [view diff] exact match in snippet view article find links to article
Page 286 074947016X- 2014 "In a very enlightened move to protect its brand equity in hot pot, Chongqing city government got Heyongzhi to form the Chongqing
Craftsman (tools) (2,871 words) [view diff] case mismatch in snippet view article
March 27, 2010. "Hershey's Kisses Chocolate Candy Ranks No. 1 in Overall Brand Equity" (Press release). Harris Interactive. June 26, 2007. Retrieved February
Trivone (171 words) [view diff] case mismatch in snippet view article find links to article
website Trivone the agency you dont know about but should - Economic Times Brand Equity Trivone to manage leading technology portals - Business Standard Wheels
Transport in Maharashtra (1,882 words) [view diff] case mismatch in snippet view article find links to article
July 2010. "Maharashtra – Physical Infrastructure, Roads" (PDF). India Brand Equity Foundation. November 2011. Retrieved 31 March 2012. "Statistics". Mahapwd
University of Alberta School of Business (868 words) [view diff] exact match in snippet view article find links to article
with individuals' names for an established price. We have tremendous brand equity in our current moniker and, true to the spirit of this great province
Tata Consultancy Services (4,830 words) [view diff] case mismatch in snippet view article find links to article
7 September 2013. "Tata Consultancy Services Limited" (PDF). Indian Brand Equity Foundation. 23 October 2006. Retrieved 7 September 2013. "Annual Report
Madhya Pradesh (6,693 words) [view diff] case mismatch in snippet view article find links to article
magazine India. "Madhya Pradesh: The Land of Diamonds" (PDF). India Brand Equity Foundation. March 2014. Archived (PDF) from the original on 10 August
Terraillon (403 words) [view diff] exact match in snippet view article find links to article
design, while leveraging its distribution coverage, marketing skills and brand equity. This transition was completed with the MBI/MBO of the company in 1999
Video Professor (2,007 words) [view diff] case mismatch in snippet view article find links to article
Bbb.org. Retrieved 2011-05-25. Video Professor To Leverage "Strong Brand Equity" To Raise $10 Million "Consumer Complaints about Video Professor". Consumeraffairs
Sanjoy Narayan (349 words) [view diff] case mismatch in snippet view article find links to article
working with the Economic Times in the early 1990s he helped launch Brand Equity and created and headed the Economic Times' first corporate bureau. Later
Saurabh Uboweja (470 words) [view diff] case mismatch in snippet view article find links to article
itself as a management consulting firm focused on building brands". Brand Equity. 12 July 2018. Retrieved 12 July 2018. "Creativeland Asia Bags Creative
List of Nestlé brands (2,780 words) [view diff] case mismatch in snippet view article find links to article
(2004). The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. Kogan Page Series. Kogan Page. p. 92. ISBN 978-0-7494-4283-5
Tour DuPont (2,917 words) [view diff] exact match in snippet view article find links to article
annual program versus a two-week event can better leverage the DuPont brand equity for profitable growth". Race organizer Mike Plant explained that "I talked
Market analysis (2,898 words) [view diff] exact match in snippet view article find links to article
power structure - for example, in the case of a product having little brand equity, retailers have negotiating power over manufacturers and can capture
Shikha Sharma (1,284 words) [view diff] case mismatch in snippet view article find links to article
Bank' second year in a row - 'Most Trusted Brand Survey', conducted by Brand Equity, Economic Times. Axis Bank was ranked No 1 company to work for in the
Rugby league in Australia (4,424 words) [view diff] exact match in snippet view article find links to article
Australian sporting brand, while the Brisbane Broncos had the highest brand equity. Polling conducted by Roy Morgan Research indicated that in 2014 the
Pepsi Globe (1,141 words) [view diff] no match in snippet view article find links to article
2009, and was widely mocked in the media as being "nonsensical" and "brand-equity pop-psychobabble". In October 2008, Pepsi announced it would be redesigning
Triumph Herald (2,410 words) [view diff] exact match in snippet view article find links to article
Standard itself). But by 1959 it was felt that the Triumph name had more brand equity, and the Standard name was phased out in Britain after 1963. Giovanni
Namogoo (827 words) [view diff] exact match in snippet view article find links to article
promotions. Unsavory content is also featured across the site and impacts brand equity. Ad injections run on the consumer's browser and bypass server-side visibility
M. S. Sundara Rajan (1,258 words) [view diff] case mismatch in snippet view article find links to article
Nationalised bank by Financial Express for 2007–08 Brand Equity Most Trusted Brand Indian Bank wins Brand Equity consistently during tenure. Continues to be
Mountain Dew (6,678 words) [view diff] case mismatch in snippet view article find links to article
October 2008. Rudenko, Anna. "4sight and PepsiCo Team up to Create Ownable Brand Equity with New Mountain Dew". Archived from the original on 7 May 2012. Retrieved
Self-brand (2,810 words) [view diff] exact match in snippet view article find links to article
and managing customer-based brand equity. Journal of Marketing, 57,1-22. Aaker, David A. (1991). Managing brand-equity: Capitalizing on the value of
Business model (6,360 words) [view diff] exact match in snippet view article find links to article
it, because the business model determines the brand promise, and the brand equity becomes a feature of the model. Managing this is a task of integrated
Jharkhand (8,807 words) [view diff] case mismatch in snippet view article find links to article
PRSIndia. 23 March 2020. Retrieved 25 March 2020. "Jharkhand" (PDF). India Brand Equity Foundation. Archived (PDF) from the original on 24 September 2015. Retrieved
Product quality risk in supply chain (405 words) [view diff] exact match in snippet view article find links to article
Dawar, N. and Pillutla, M., 2000. The impact of product-harm crises on brand equity: The moderating role of consumer expectations. Journal of Marketing Research
Karnataka (11,334 words) [view diff] case mismatch in snippet view article find links to article
2007. "Industrial Development & Economic Growth in Karnataka". Indian Brand Equity Foundation. Archived from the original on 20 December 2016. "State and
Food marketing (6,688 words) [view diff] exact match in snippet view article find links to article
London: Routledge. Areska, J (2012). "The impact of sport sponsorship on brand equity: the analysis of Redbull". Aarhus School of Business and Social Sciences
Uttarakhand (9,059 words) [view diff] case mismatch in snippet view article find links to article
original on 2 May 2015. Retrieved 6 May 2015. "Uttarakhand" (PDF). India Brand Equity Foundation. Archived (PDF) from the original on 10 July 2012. Retrieved
Ford Taurus (fifth generation) (1,439 words) [view diff] exact match in snippet view article
interview, Mulally said the Taurus name was well known and had positive brand equity, something that would take time and money to give to the Five Hundred
Derek O'Brien (politician) (2,133 words) [view diff] case mismatch in snippet view article
Quiz for Schools. In 1990, he joined hands with Economic Times for the Brand Equity Quiz for business corporations. In 1991, he finally quit Ogilvy and set
Inception (11,946 words) [view diff] exact match in snippet view article find links to article
"Christopher Nolan as a brand". Kroll declared that "We don't have the brand equity that usually drives a big summer opening, but we have a great cast and
World Economic Forum (7,204 words) [view diff] case mismatch in snippet view article find links to article
25 February 2009 at the Wayback Machine World Economic Forum. India Brand Equity Foundation. "India Adda World Economic Forum at Davos" Archived 21 February
Maharashtra (16,952 words) [view diff] case mismatch in snippet view article find links to article
"Media and Entertainment Industry -Brief Introduction". ibef.org/. India Brand Equity Foundation (IBEF). Archived from the original on 20 September 2014. Retrieved
Apple Store (5,385 words) [view diff] exact match in snippet view article find links to article
The Apple Stores have also been credited with raising the company's brand equity, with Scott Galloway, Professor of Marketing at New York University Stern
Lovemark (553 words) [view diff] exact match in snippet view article find links to article
(2011). Development of a brand image scale and the impact of lovemarks on brand equity (dissertation). Iowa State University. Retrieved 2 February 2013. Roberts
Prahlad Kakkar (1,205 words) [view diff] case mismatch in snippet view article find links to article
Production House for two years in a row for years 2003 and 2004 by the Brand Equity. He has helped create campaigns for like “Yehi Hai Right Choice Baby
Ford Escort (North America) (3,721 words) [view diff] exact match in snippet view article
European Escort, it kept the Escort name in North America due to strong brand equity on the Escort name as well as Chrysler already using the Laser name on
National Analysts (670 words) [view diff] case mismatch in snippet view article find links to article
Surveillance Segmentation Product Development Pricing Market Entry Strategy Brand Equity Assessment Positioning Customer Insight James Playsted Wood (January
Employee retention (2,970 words) [view diff] exact match in snippet view article find links to article
Kwiatek, Piotr (2019-04-23). "Environmental orientation and employee-based brand equity in 4 to 5-star hotels". Anatolia: 1–16. doi:10.1080/13032917.2019.1604393
Kandukondain Kandukondain (4,567 words) [view diff] exact match in snippet view article find links to article
"although the film didn't make pots of money ... it created tremendous brand equity". Shobhaa De said the films "word of mouth was spectacular" and the "reports
ChuChu TV (921 words) [view diff] case mismatch in snippet view article find links to article
ChuChu TV Studios' kids content ad-free exclusively on Amazon Prime". ET Brand Equity. Retrieved 28 February 2017. "YouTube Kids launched in India, offers
Sam Balsara (556 words) [view diff] case mismatch in snippet view article find links to article
Ranked 5th most influential person in the Indian Advertising Industry by Brand Equity Ad Agency Reckoner 2005. Ranked 50 most powerful people in Indian Marketing
Singapore Promising Brand Award (234 words) [view diff] exact match in snippet view article find links to article
External brand communications 30 Customer relationship management 30 Brand equity Intellectual property, trademark, licensing and franchising 10 Channel
IRB Infrastructure (1,366 words) [view diff] case mismatch in snippet view article find links to article
BOT Projects". IRB. "IRB wins Mumbai-Pune expressway contract". India Brand Equity Foundation. Retrieved 10 September 2014. "Endeavors of IRB Infrastructure
History of the National Rugby League (2,712 words) [view diff] exact match in snippet view article find links to article
Australian sporting brand, while the Brisbane Broncos had the highest brand equity. Note – Melbourne Storm were stripped of their 2007, 2009 premiership
Mergers and acquisitions (9,780 words) [view diff] exact match in snippet view article find links to article
about overlapping and competing product brands. Decisions about what brand equity to write off are not inconsequential. And, given the ability for the
Classic Filter Kings (959 words) [view diff] exact match in snippet view article find links to article
differentiate between variants keeping the Classic story, values and brand equity intact. From 1992 – to 2004 The inclusion of newer variants saw new blends
Arre (brand) (1,661 words) [view diff] case mismatch in snippet view article
retrieved 10 May 2016 "UDigital names its digital venture 'Arre'", ET-Brand Equity, 7 July 2015, retrieved 10 May 2016 Alcinii, Daniele (9 December 2015)
Shahnaz Husain (920 words) [view diff] case mismatch in snippet view article find links to article
Husain shares her secrets behind establishing an international brand". Brand Equity. "Shahnaz Husain now a subject at Harvard Business School". The Tribune
Economic development in India (4,349 words) [view diff] case mismatch in snippet view article find links to article
in India Reserve Bank of India's database on the Indian economy India Brand Equity Foundation Department of Public Enterprises CIA – The World Factbook –
Software industry in Karnataka (879 words) [view diff] exact match in snippet view article find links to article
Information on Tourism Industry, Exports, Economy & Geography". India Brand equity foundation. Retrieved 15 August 2019. "Becoming silicon valley". James
Kerala (25,415 words) [view diff] case mismatch in snippet view article find links to article
2011. Retrieved 18 November 2012. "Kerala: April 2012" (PDF). Indian Brand Equity Fund. Retrieved 18 November 2012. India. Planning Commission (1961).
User-generated content (8,133 words) [view diff] exact match in snippet view article find links to article
Przemyslaw (10 February 2019). "Influencing COBRAs: the effects of brand equity on the consumer's propensity to engage with brand-related content on
Shopper marketing (1,812 words) [view diff] exact match in snippet view article find links to article
shoppers, enhance the shopping experience and improve business results and brand equity for retailers and manufacturers.” The informal interpretation summarizes
Social media marketing (10,842 words) [view diff] exact match in snippet view article find links to article
Lukasik, Przemyslaw (2019-02-10). "Influencing COBRAs: the effects of brand equity on the consumer's propensity to engage with brand-related content on
PolicyBazaar (1,728 words) [view diff] case mismatch in snippet view article find links to article
Awards 2018 Best Consumer Awareness Campaign - Silver -Economic Times Brand Equity Kaleido Award 2019 Best bank in Fintech - Financial Express Best Bank
Transport in India (9,776 words) [view diff] case mismatch in snippet view article find links to article
June 2009. "Discover Opportunity: Infrastructure in India" (PDF). India Brand Equity Foundation (IBEF), An initiative of the Ministry of Commerce & Industry
EveryoneOn (718 words) [view diff] exact match in snippet view article find links to article
larger EveryoneOn scope of services yet still maintain the identity and brand equity of the original cable offer, Connect2Compete transitioned to the name
Samsung Electronics (15,118 words) [view diff] exact match in snippet view article find links to article
product design portfolio by the late 1990s, resulting in significant brand equity growth. As Samsung shifted away from consumer markets, the company devised
Dexter's Laboratory (8,643 words) [view diff] exact match in snippet view article find links to article
Retrieved November 6, 2013. Stabile, Carol (2013-09-13). "Synergy nirvana: Brand equity, television animation, and Cartoon Network". Prime Time Animation: Television
List of countries by cement production (191 words) [view diff] case mismatch in snippet view article find links to article
2004 2005 2006 2007 2008 2009 2010 2011 2012 Complete list IBEF – India Brand Equity Foundation Association of the Cement Industries Employers (Iran)
Retail (20,312 words) [view diff] case mismatch in snippet view article find links to article
Prentice Hall, 1995, p. 70 Yu-Jia, H. (2012). "The Moderating Effect of Brand Equity and the Mediating Effect of Marketing Mix Strategy On the Relationship
Asil Attar (458 words) [view diff] exact match in snippet view article find links to article
creative brand building, commercial retailing and in depth expertise in brand equity and relations". startupgrind.com. Retrieved 30 November 2014.[permanent
Green brands (2,310 words) [view diff] case mismatch in snippet view article find links to article
Sustainable Living. Chen, Yu-Shan (2009-10-07). "The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust". Journal of
Society Tea (524 words) [view diff] case mismatch in snippet view article find links to article
Society Tea's success: Chai over celebrity endorsements". Economic Times Brand Equity. "Society Tea To Enter The Niche Herbal Tea Market Starting With One
Agriculture in India (9,194 words) [view diff] case mismatch in snippet view article find links to article
Agriculture's share in GDP declines to 13.7% in 2012–13 Staff, India Brand Equity Foundation Agriculture and Food in India Accessed 7 May 2013 "India outranks
Ford Laser (5,763 words) [view diff] exact match in snippet view article find links to article
Europe. The Escort name was retained for the new model due to both strong brand equity on the Escort name as well as Chrysler already using the Laser name for
Urbanspoon (1,436 words) [view diff] exact match in snippet view article find links to article
acknowledged that Urbanspoon was a valuable brand and that Zomato would lose brand equity in the short-term, but that uniformity of product was an aim, and that
Nagpur (9,922 words) [view diff] case mismatch in snippet view article find links to article
Retrieved 25 April 2019. "Nagpur: South Asia's emergent hub". The India Brand Equity Foundation. Retrieved 4 July 2006. "Nagpur Airport being renamed". The
Public–private partnerships in India (1,764 words) [view diff] case mismatch in snippet view article find links to article
remunicipalisation.org/print/Khandwa "Public Private Partnership" (PDF). Indian Brand Equity Foundation. "How IL&FS Education has cashed in on awareness about computer
Tinashe Mutarisi (553 words) [view diff] case mismatch in snippet view article find links to article
Impact, Motivation/Leadership, Economic Value, General Influence and Brand Equity among others. Through his brand Nash Paints, the entrepreneur has been
WTMJ-TV (7,773 words) [view diff] exact match in snippet view article find links to article
TV Mystery on September 30, 2019, to take advantage of the latter's brand equity. WTMJ launched their fourth subchannel in mid-December 2017, though it
Swan Soap (481 words) [view diff] case mismatch in snippet view article find links to article
Detergent was discontinued by 1974. Aaker, David A. (2009). Managing Brand Equity. Simon and Schuster. p. 19. ISBN 978-1-4391-8838-5. Lever Bros. Co. v
Automotive industry in India (9,068 words) [view diff] case mismatch in snippet view article find links to article
Industry, Automotive. "Automotive Industry in India". www.ibef.org. Indian Brand Equity Foundation. Archived from the original on 29 January 2016. Retrieved
Point Break (2015 film) (4,661 words) [view diff] exact match in snippet view article
Andrew Kosove said they were happy with the results given the lack of brand equity associated with the film there. Including revenues from five other Asian
Sue Youcef Nabi (736 words) [view diff] exact match in snippet view article find links to article
Worth It” testimonials, Nabi re-invented L’Oréal Paris’ advertising and brand equity. Nabi also championed diversity of beauty through the introduction of
Index of articles related to terms of service and privacy policies (1,399 words) [view diff] case mismatch in snippet view article find links to article
"Twitter's new terms of service draw online criticism – ET BrandEquity". ET Brand Equity (India). 5 September 2017. Retrieved 11 September 2017. Leow, Annabeth
Economy of Bihar (7,104 words) [view diff] case mismatch in snippet view article find links to article
Jharkhand regional headquarter is at Shastri Nagar, Patna. From India Brand Equity Foundation (Feb 2020 Data) (Not including Jharkhand) From Reserve Bank
Thinkbox (2,201 words) [view diff] exact match in snippet view article find links to article
examining the impact of TV advertising on long- and short-term sales and brand equity; a study into "Generation Whatever", looking at the lives of young people
Economy of Maharashtra (9,304 words) [view diff] case mismatch in snippet view article find links to article
"Media and Entertainment Industry -Brief Introduction". ibef.org/. India Brand Equity Foundation (IBEF). Archived from the original on 20 September 2014. Retrieved
Brand networking (1,576 words) [view diff] exact match in snippet view article find links to article
J. (2011). Country-of-origin effects and antecedents of industrial brand equity. Journal of Business Research, 64(11), 1234-1238. Jahn, B., & Kunz, W
Celebrity branding (14,728 words) [view diff] exact match in snippet view article find links to article
those who are industry leaders in music Celebrity endorsements can build brand equity. An example of this is Nike, prior to Michael Jordan Nike mostly sponsored
COBRA (consumer theory) (673 words) [view diff] exact match in snippet view article
Lukasik, Przemyslaw (2019-02-10). "Influencing COBRAs: the effects of brand equity on the consumer's propensity to engage with brand-related content on
BOD (consulting firm) (621 words) [view diff] case mismatch in snippet view article
itself as a management consulting firm focused on building brands". Brand Equity. 12 July 2018. Retrieved 12 July 2018. "Brand for the buck: How Saurabh
Nikhil Chavan (585 words) [view diff] case mismatch in snippet view article find links to article
series also won the "Most Popular Regional Web Series" Award powered by Brand Equity. Then he got starred as lead in a Patrotic Zee 5 Original Film Veergati
Loblaw Companies (8,800 words) [view diff] exact match in snippet view article find links to article
had been extensive, it seemingly had little or no negative impact on brand equity. News reports later indicated that Loblaw, post-Nichol,was experiencing
James David Martin (967 words) [view diff] case mismatch in snippet view article find links to article
ISBN 9780313379888. David A. Aaker and Alexander L. Biel (October 31, 2013). Brand Equity & Advertising: Advertising's Role in Building Strong Brands. Psychology
Roubaix (11,223 words) [view diff] case mismatch in snippet view article find links to article
2008). The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. The New Strategic Brand Management. London, UK: Kogan Page
Retailing in India (10,314 words) [view diff] case mismatch in snippet view article find links to article
years. It is a huge industry in terms of size and according to India Brand Equity Foundation (IBEF), it is valued at about US$395.96 billion. Organised
Marketing warfare strategies (2,566 words) [view diff] exact match in snippet view article find links to article
this type of strategy is only used when the market space is homogenous, brand equity is low, customer loyalty is low, products are poorly differentiated,
Kwality Ltd. (485 words) [view diff] case mismatch in snippet view article find links to article
December 2015. "Kwality renews its contract with actor Akshay Kumar". ET Brand Equity. 6 September 2017. "Kwality milk says 'Zindagi mein rukna mana hai'"
Dhairya Dand (1,361 words) [view diff] case mismatch in snippet view article find links to article
Dand: Moved by stories, driven by curiosities". DNA. November 15, 2015. "Brand Equity: In Conversation With MIT Media Labs' Dhairya Dand & Deepak Jagdish"
Donald Lehmann (382 words) [view diff] no match in snippet view article find links to article
https://www.cpajournal.com/2017/08/02/marketers-methodologies-valuing-brand-equity/ Donald R. Lehmann, "Choice among similar alternatives : an application
Aneta Bogdan (1,445 words) [view diff] exact match in snippet view article find links to article
Szentesi, Silviu (2014-02-10). "A customer-oriented perspective on retail brand equity in the fashion industry". Industria Textilă. 65: 37–46 – via Research
Shri Mahila Griha Udyog Lijjat Papad (3,458 words) [view diff] case mismatch in snippet view article find links to article
the "Best Village Industry Institution". It also received the PHDCCI Brand Equity Award 2005. Lijjat marked its 50th year of existence on 15 March 2009
Hill tribes of Northeast India (7,122 words) [view diff] case mismatch in snippet view article find links to article
189–197, JSTOR 23595475 Meghalaya: Abode of Clouds (PDF), IBEF: India Brand Equity Foundation, March 2013, archived from the original (PDF) on 2013-09-03
Joseph W. Alba (851 words) [view diff] exact match in snippet view article find links to article
has investigated various aspects of expertise, judgment and choice, brand equity, inference making, pricing, communication, and problem solving. Expertise
Warren Winiarski (2,693 words) [view diff] exact match in snippet view article find links to article
conjunction with the other AVA designation of the wine." This law helped build brand equity for the individual AVAs as well as the Napa Valley, ensuring the region
List of televised academic student quiz programs (2,289 words) [view diff] case mismatch in snippet view article find links to article
1948–1988 INL Scholastic Tournament IPT Idaho ?–2012[citation needed] Idea Brand Equity Quiz[dubious – discuss] Times Now Mumbai, Maharashtra ? Inquizitive WLYH
History of the Brisbane Broncos (5,282 words) [view diff] exact match in snippet view article find links to article
ladder. According to a 2013 report, the Brisbane Broncos had the highest brand equity of any Australian sporting brand. In what is considered by some commentators
NIILM CMS (1,526 words) [view diff] exact match in snippet view article find links to article
keep them updated about the efforts made by NIILM CMS to enhance its brand equity Seek active support in enhancing the institute-industry linkage by organizing
European College of Business and Management (3,051 words) [view diff] exact match in snippet view article find links to article
fashion and media industries. Looking at the principles of branding, brand equity, brand value. It is delivered by teachers with first-hand experience
List of awards and nominations received by Shah Rukh Khan (5,777 words) [view diff] case mismatch in snippet view article find links to article
GQ (Indian edition): One of Bollywood's 11 best dressed men. 2013 – Brand Equity & Nielsen research: Most Admired Person in Entertainment 2013 – India's
Economy of Vijayawada (979 words) [view diff] case mismatch in snippet view article find links to article
with many residential townships. "Indian cities grading" (PDF). India Brand Equity Foundation. p. 43. Retrieved 4 June 2014. "Tier I and Tier II Cities
List of generic and genericized trademarks (4,241 words) [view diff] exact match in snippet view article find links to article
of generic brands in industrial markets: the challenges to owners of brand equity". Industrial Marketing Management. 31 (5): 385–392. doi:10.1016/S0019-8501(00)00131-0
Sandeep Goyal (1,625 words) [view diff] case mismatch in snippet view article find links to article
In 2020, he is writing a series, “Future Shock” for Economic Times’ Brand Equity. He is also, starting 2020, writing “Fifty-Fifty” a column in BW Business
Stefan Stremersch (1,857 words) [view diff] exact match in snippet view article find links to article
premium: The impact of advertising up on advertising elasticity and brand equity,”(with Ivan Guitart and Jorge Gonzalez), International Journal of Research
History of United Airlines (9,622 words) [view diff] exact match in snippet view article find links to article
airline opted to retain the United name in order to conserve the built-in brand equity of pre-merger legacy United Airlines. The United States Department of
Advertising management (13,455 words) [view diff] case mismatch in snippet view article find links to article
Britain, Kogan Page, 2000 p. 23 Jones, J.P., What's in a Brand?: Building Brand Equity Through Advertising, McGraw-Hill, 2008, p. 193 Brierly, S., The Advertising
Rasa Renaissance (1,567 words) [view diff] exact match in snippet view article find links to article
establishment of the twentieth century. Art degenerated into creation of 'brand equity' in logos. Depiction of persons was pigeonholed into the category of
İrfan Şahın (1,539 words) [view diff] exact match in snippet view article find links to article
following years, Kanal D achieved a high level of success in both rating, brand equity and profitability, that any other TV channel in the history of Turkish
Enterprise engagement (3,107 words) [view diff] case mismatch in snippet view article find links to article
Elliott in 1993 in which Larry Light, the chairman of the Coalition for Brand Equity for the American Association of Advertising Agencies, said, "The No.
Regulation of nicotine marketing (9,553 words) [view diff] exact match in snippet view article find links to article
For example, Altria has a strategy of growth by "promotions that build brand equity through adult consumer experiences". The intent is to reinforce brand