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Longer titles found: India Brand Equity Foundation (view)

searching for Brand equity 176 found (255 total)

alternate case: brand equity

The Economic Times (458 words) [view diff] no match in snippet view article find links to article

The Economic Times is an English-language, Indian daily newspaper headquartered in Mumbai, India, at The Times of India building. published by Bennett
Trendrr (536 words) [view diff] exact match in snippet view article find links to article
trends by understanding social media's impact on sales, savings and brand equity—three sources through which Trendrr enables users to track ROI. Wiredset
Brand awareness (6,120 words) [view diff] exact match in snippet view article find links to article
predictor of brand success. It is an important measure of brand strength or brand equity and is also involved in customer satisfaction, brand loyalty and the
TimesJobs.com (272 words) [view diff] case mismatch in snippet view article find links to article
media and advertising industry in association with Economic times - Brand Equity Government Jobs - All the government jobs advertised via different means
Nissan Motors vs. Nissan Computer (504 words) [view diff] case mismatch in snippet view article find links to article
TrademarkDilution.com. Retrieved 24 May 2006. Aaker, David A. Managing Brand Equity : Capitalizing on the Value of a Brand Name, New York: The Free Press
Medimix (soap) (74 words) [view diff] case mismatch in snippet view article
15th-most trusted brand in the personal care category according to the Brand Equity Survey conducted by the Economic Times. "Most Trusted Brands.2011". Most
TrendTopper MediaBuzz College Guide (849 words) [view diff] exact match in snippet view article find links to article
Guide is an American-college guide based on what it calls "Internet brand equity" based on Internet data, social media, blogs and the top 75,000 print
Tata Sky (758 words) [view diff] case mismatch in snippet view article find links to article
Best use of Mobile Advertising 2013 ET Brand Equity Product of the Year – Tata Sky + HD 2012 ET Brand Equity Best DTH brand 2009–2010 Superbrands Council
Exide Life Insurance (880 words) [view diff] case mismatch in snippet view article find links to article
ten most trusted insurance brands in India as per the Economic Times, Brand Equity survey 2014. In 2000, ING Insurance, a sub-holding company of Dutch financial
APO Group (717 words) [view diff] exact match in snippet view article find links to article
public organizations in sharpening their reputation and increasing their brand equity in target countries. According to the American business magazine Forbes
Saab Aero-X (488 words) [view diff] exact match in snippet view article find links to article
new Saab product, we will remain focused on carefully cultivating this brand equity in the context of Scandinavian design values". "This concept shows the
Marketing mix modeling (4,160 words) [view diff] exact match in snippet view article find links to article
term effects of marketing are reflected in its brand equity. The impact of marketing spend on [brand equity] is usually not captured by marketing-mix models
2013 Brisbane Broncos season (956 words) [view diff] exact match in snippet view article find links to article
2010. According to a 2013 report, the Brisbane Broncos had the highest brand equity of any Australian sporting brand. 2013 was however their worst season
Piyush Pandey (948 words) [view diff] case mismatch in snippet view article find links to article
independent Marketing & Advertising Survey conducted by The Economic Times and Brand Equity. Pandey was born in Jaipur in 1955 and played for the Ranji Trophy. He
Tom Hardy (designer) (1,703 words) [view diff] exact match in snippet view article
brand image from follower to leader and building significant global brand equity through judicious use of design strategy and management. While at IBM
India Reloaded: Inside India’s Resurgent Consumer Market (267 words) [view diff] case mismatch in snippet view article find links to article
contradictions surrounding this market and draws upon his own experiences. Brand Equity wrote a mostly favorable review, criticizing Sinha for utilizing "bland
Prakash Varma (135 words) [view diff] case mismatch in snippet view article find links to article
television commercials. Nirvana Films was ranked first in the country by Brand Equity Agency Reckoner in 2011. In September 2009, Varma was signed by Michael
Alice M. Isen (696 words) [view diff] exact match in snippet view article find links to article
doctor-patient interaction, issues in services marketing, and issues related to brand equity and loyalty. She was among the most highly cited business school faculty
B.V.B. College of Engineering and Technology (471 words) [view diff] exact match in snippet view article find links to article
of BVB College as one of the best engineering college combined with brand equity of KLE Society are the starting points for KLE Technological University
Chief experience officer (487 words) [view diff] case mismatch in snippet view article find links to article
Claudia; Vallaster, Christine (2010-04-01). Connective Branding: Building Brand Equity in a Demanding World. John Wiley & Sons. pp. 147–. ISBN 9780470740873
Saregama (1,792 words) [view diff] case mismatch in snippet view article find links to article
– exchange4media. Retrieved 25 October 2019. www.ETBrandEquity.com. "Brand Equity Marketing Awards: And, the winners are... - ET BrandEquity". ETBrandEquity
Madison Media Group (187 words) [view diff] case mismatch in snippet view article find links to article
years and the 4th Most Influential Person in Advertising in 2010 by the Brand Equity Ad Agency Reckoner. He is the recipient of the AAAI Lifetime Achievement
Ranveer Brar (1,725 words) [view diff] case mismatch in snippet view article find links to article
Ambassador for Go Cheese". Economic Times-Brand Equity. "Brand Ambassador for Bertolli Olive Oil". Economic Times-Brand Equity. "Celebrity chef Ranveer Brar to
Encuesta, Inc. (1,245 words) [view diff] exact match in snippet view article find links to article
habits and practices, brand awareness and usage, advertising tracking, brand equity market segmentation, and shopping research, to name a few, all generally
Ranveer Brar (1,725 words) [view diff] case mismatch in snippet view article find links to article
Ambassador for Go Cheese". Economic Times-Brand Equity. "Brand Ambassador for Bertolli Olive Oil". Economic Times-Brand Equity. "Celebrity chef Ranveer Brar to
Ministry of Shipping (India) (1,704 words) [view diff] case mismatch in snippet view article
Government of India. Retrieved 5 October 2014. "Ports in India". Indian Brand Equity Foundation. Retrieved 6 October 2014. "Adani Strikes: Acquisition of
Susan G. Komen for the Cure (5,627 words) [view diff] exact match in snippet view article find links to article
United States. According to the Harris Interactive 2010 EquiTrend annual brand equity poll, Komen was once one of the most trusted non-profit organizations
Total security management (1,300 words) [view diff] exact match in snippet view article find links to article
business processes, reduce theft, enhance asset management, increase brand equity and goodwill, and improve preparedness and resiliency. The term Total
Hindustan Unilever (2,831 words) [view diff] case mismatch in snippet view article find links to article
brands featured in the ACNielsen Brand Equity list of 100 Most Trusted Brands Annual Survey (2014), carried out by Brand Equity, a supplement of The Economic
Stockout (1,333 words) [view diff] exact match in snippet view article find links to article
response to out-of stocks depends on brand-related antecedents (e.g. brand equity), product and category-related antecedents (hedonic level), store-related
Lifestyle brand (3,179 words) [view diff] exact match in snippet view article find links to article
(2008). Strategic brand management: Building, measuring and managing brand equity. Upper Saddle River, NJ: Prentice Hall. Kim, M.; Kim, S.; Lee, Y. (2010)
Ashish Bhasin (953 words) [view diff] case mismatch in snippet view article find links to article
industry on print and television platforms such as The Economic Times, Brand Equity, and DNA. He represented India as a member of the jury at the 63rd Cannes
Emma Kaye (1,069 words) [view diff] exact match in snippet view article find links to article
had the result of giving sustainable business direction and African brand equity to a highly charged, emerging sector. Emma Kaye was born in Harare, Zimbabwe
Nina Ricci (brand) (984 words) [view diff] case mismatch in snippet view article
Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. Simon and Schuster. ISBN 9780029170458. Wilson, Eric (2010-03-31). "The
Brand relationship (3,025 words) [view diff] case mismatch in snippet view article find links to article
relationship paradigm. Max Blackston's 1992 piece, "Observations: Building Brand Equity by Managing the Brand's Relationships," highlighted for the first time
Economy of Uttarakhand (661 words) [view diff] case mismatch in snippet view article find links to article
rises to Rs 1.03 lakh". Retrieved 6 May 2015. "Uttarakhand" (PDF). India Brand Equity Foundation. Retrieved 17 July 2012. "Uttarakhand: The State Profile"
Life Insurance Corporation (1,739 words) [view diff] case mismatch in snippet view article find links to article
Arjuna), when taken in context of the entire verse. The Economic Times Brand Equity Survey 2012 rated LIC as the No. 6 Most Trusted Service Brand of India
Emami (1,550 words) [view diff] exact match in snippet view article find links to article
only been incorporated in 1949 as a Private Ltd. Company; it had a good brand equity in Eastern India, but was in financial trouble. Agarwal and Goenka managed
Economy of Karnataka (3,255 words) [view diff] case mismatch in snippet view article find links to article
Retrieved 6 April 2011. "Karnataka" (PDF). Online webpage of the India Brand Equity Foundation. Ministry of Commerce with the Confederation of Indian Industry
Market research (1,933 words) [view diff] exact match in snippet view article find links to article
health can be measured in a number of ways, such as brand awareness, brand equity, brand usage and brand loyalty. Another factor that can be measured is
Target audience (6,612 words) [view diff] exact match in snippet view article find links to article
engagement with target audiences, businesses have the opportunity to increase brand equity through both traditional media and social media (Bruhn, Schoenmueller
Transport in Maharashtra (1,243 words) [view diff] case mismatch in snippet view article find links to article
July 2010. "Maharashtra – Physical Infrastructure, Roads" (PDF). India Brand Equity Foundation. November 2011. Retrieved 31 March 2012. "Statistics". Mahapwd
Customer equity (312 words) [view diff] exact match in snippet view article find links to article
assesses the value of the product or service provided by the company to be; Brand equity: What the customer assesses the value of the brand is, above its objective
God MC (song) (655 words) [view diff] exact match in snippet view article
unleashed personal attacks on the latter which also included defaming the brand equity of Vlisco's GTP and Woodin. Later, Sarkodie's lawyer Moses Foh Amoaning
Chongqing hot pot (322 words) [view diff] exact match in snippet view article find links to article
Page 286 074947016X- 2014 "In a very enlightened move to protect its brand equity in hot pot, Chongqing city government got Heyongzhi to form the Chongqing
HDFC Life (730 words) [view diff] case mismatch in snippet view article find links to article
campaign 'Sar Utha Ke Jiyo' in 2005. In 2006, a study conducted by the Brand Equity – Economic Times had put HDFC Life at 29th rank in the most trusted Indian
Sanam (band) (2,243 words) [view diff] case mismatch in snippet view article
"YouTube FanFest returns to Mumbai for its third edition" (Brand Equity). Economic Times. ET Brand Equity. 3 March 2016. Retrieved 3 March 2016. "The Indian pop
Face (sociological concept) (4,929 words) [view diff] exact match in snippet view article
have proved that brand mianzi affects consumer purchase intentions and brand equity. In summary, mianzi is a cultural concept that relates to the social
Prothom Alo (1,280 words) [view diff] exact match in snippet view article find links to article
of the print edition of this newspaper is 9.6 million. According to a brand equity study conducted by Quantum Consumer Solutions Limited, Prothom Alo is
Hermann Gmeiner (705 words) [view diff] case mismatch in snippet view article find links to article
Claudia; Christine, Vallaster (Apr 1, 2010). Connective Branding: Building Brand Equity in a Demanding World. John Wiley & Sons. p. 329. ISBN 9780470740873.
Transport in Nagpur (1,606 words) [view diff] case mismatch in snippet view article find links to article
(see the help page). "Nagpur: South Asia's emergent hub". The India Brand Equity Foundation. Retrieved 4 July 2006. "Nagpur Airport being renamed". The
Unilever (7,647 words) [view diff] exact match in snippet view article find links to article
"Giant corporation generates huge quantities of free advertising and brand equity for tiny rival by suing it." In December 2014, Unilever dropped the claim
New England Small College Athletic Conference (2,021 words) [view diff] case mismatch in snippet view article find links to article
Archive » 2011 Top 300 Colleges and Universities Ranked by Internet 'Brand Equity'". Languagemonitor.com. Archived from the original on November 24, 2011
Tata Consultancy Services (4,653 words) [view diff] case mismatch in snippet view article find links to article
7 September 2013. "Tata Consultancy Services Limited" (PDF). Indian Brand Equity Foundation. 23 October 2006. Retrieved 7 September 2013. "Annual Report
Pinkvilla (279 words) [view diff] case mismatch in snippet view article find links to article
top independent entertainment portal - ET BrandEquity". Economic Times Brand Equity. 15 May 2019. Retrieved 2019-08-02. Priceonomics. "What Are the Most
Market share analysis (529 words) [view diff] exact match in snippet view article find links to article
the onslaught in a marketing warfare. Strength and weakness include brand equity, geographic presence, strong management/leadership, technological edge
College and university rankings (12,837 words) [view diff] exact match in snippet view article find links to article
Guide is an American-college guide based on what it calls "Internet brand equity" based on data collected from the Internet and global media sources.
College and university rankings (12,837 words) [view diff] exact match in snippet view article find links to article
Guide is an American-college guide based on what it calls "Internet brand equity" based on data collected from the Internet and global media sources.
Pinkvilla (279 words) [view diff] case mismatch in snippet view article find links to article
top independent entertainment portal - ET BrandEquity". Economic Times Brand Equity. 15 May 2019. Retrieved 2019-08-02. Priceonomics. "What Are the Most
Pepsi Globe (1,142 words) [view diff] no match in snippet view article find links to article
2009, and was widely mocked in the media as being "nonsensical" and "brand-equity pop-psychobabble" . In October 2008, Pepsi announced it would be redesigning
List of Nestlé brands (2,470 words) [view diff] case mismatch in snippet view article find links to article
(2004). The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. Kogan Page Series. Kogan Page. p. 92. ISBN 978-0-7494-4283-5
Saurabh Uboweja (479 words) [view diff] case mismatch in snippet view article find links to article
itself as a management consulting firm focused on building brands". Brand Equity. 12 July 2018. Retrieved 12 July 2018. "Creativeland Asia Bags Creative
Jio (3,224 words) [view diff] case mismatch in snippet view article find links to article
29 December 2015 Shah Rukh Khan is Reliance Jio's brand ambassador, Brand Equity - The Economic Times, 26 December 2015, retrieved 29 December 2015 Mukherjee
Kantar Group (1,000 words) [view diff] exact match in snippet view article find links to article
agency specialising in advertising, marketing communications, media and brand equity research. Kantar Millward Brown works across a range of industries and
Market analysis (2,904 words) [view diff] exact match in snippet view article find links to article
power structure - for example, in the case of a product having little brand equity, retailers have negotiating power over manufacturers and can capture
Karnataka (11,523 words) [view diff] case mismatch in snippet view article find links to article
2007. "Industrial Development & Economic Growth In Karnataka". Indian Brand Equity Foundation. Archived from the original on 20 December 2016. "State and
Terraillon (403 words) [view diff] exact match in snippet view article find links to article
design, while leveraging its distribution coverage, marketing skills and brand equity. This transition was completed with the MBI/MBO of the company in 1999
Red Ryder (1,871 words) [view diff] exact match in snippet view article find links to article
licensed products such as the Daisy Red Ryder BB Gun in order to build brand equity and create lasting and consistent impressions. By the time he launched
Mountain Dew (6,640 words) [view diff] case mismatch in snippet view article find links to article
October 2008. Rudenko, Anna. "4sight and PepsiCo Team up to Create Ownable Brand Equity with New Mountain Dew". Archived from the original on 7 May 2012. Retrieved
Triumph Herald (2,433 words) [view diff] exact match in snippet view article find links to article
Standard itself). But by 1959 it was felt that the Triumph name had more brand equity, and the Standard name was phased out in Britain after 1963. Giovanni
Times Prime (208 words) [view diff] case mismatch in snippet view article find links to article
"Times Prime offers access to Urbanclap beauty and wellness packages". ET Brand Equity. "Times Prime to offer exclusive access to Urbanclap beauty & wellness
2013 NRL season (440 words) [view diff] exact match in snippet view article find links to article
Australian sporting brand, while the Brisbane Broncos had the highest brand equity. For the second year the NRL uses the finals system previously implemented
Leo Burnett (1,406 words) [view diff] exact match in snippet view article find links to article
dramatic realism in his advertising, the Soft sell approach to build brand equity. Burnett believed in finding the "inherent drama" of products and presenting
Madhya Pradesh (6,533 words) [view diff] case mismatch in snippet view article find links to article
19 October 2019. "Madhya Pradesh: The Land of Diamonds" (PDF). India Brand Equity Foundation. March 2014. Archived (PDF) from the original on 10 August
Commercial International Bank (1,015 words) [view diff] exact match in snippet view article find links to article
more than 500 ATMs. CIB is recognized as the bank with the strongest brand equity in corporate banking in Egypt, it has also been consistently recognized
Kandukondain Kandukondain (3,203 words) [view diff] exact match in snippet view article find links to article
publicity kept profits to a minimal amount -- it created tremendous brand equity". Critic Shobhaa De noted that the "word of mouth was spectacular" and
Maharashtra (16,393 words) [view diff] case mismatch in snippet view article find links to article
"Media and Entertainment Industry -Brief Introduction". ibef.org/. India Brand Equity Foundation (IBEF). Archived from the original on 20 September 2014. Retrieved
KLE Technological University (1,008 words) [view diff] exact match in snippet view article find links to article
BVB College as one of the best engineering colleges combined with the brand equity of KLE Society are the starting points for KLE Technological University
Craftsman (tools) (2,965 words) [view diff] case mismatch in snippet view article
March 27, 2010. "Hershey's Kisses Chocolate Candy Ranks No. 1 in Overall Brand Equity" (Press release). Harris Interactive. June 26, 2007. Retrieved February
Inception (11,688 words) [view diff] exact match in snippet view article find links to article
"Christopher Nolan as a brand". Kroll declared that "We don't have the brand equity that usually drives a big summer opening, but we have a great cast and
University of Alberta School of Business (896 words) [view diff] exact match in snippet view article find links to article
with individuals' names for an established price. We have tremendous brand equity in our current moniker and, true to the spirit of this great province
Jharkhand (8,320 words) [view diff] case mismatch in snippet view article find links to article
15 September 2008. Retrieved 23 July 2008. "Jharkhand" (PDF). India Brand Equity Foundation. Archived (PDF) from the original on 24 September 2015. Retrieved
Uttarakhand (8,552 words) [view diff] case mismatch in snippet view article find links to article
original on 2 May 2015. Retrieved 6 May 2015. "Uttarakhand" (PDF). India Brand Equity Foundation. Archived (PDF) from the original on 10 July 2012. Retrieved
Rugby league in Australia (4,405 words) [view diff] exact match in snippet view article find links to article
Australian sporting brand, while the Brisbane Broncos had the highest brand equity. Polling conducted by Roy Morgan Research indicated that in 2014 the
Product quality risk in supply chain (405 words) [view diff] exact match in snippet view article find links to article
Dawar, N. and Pillutla, M., 2000. The impact of product-harm crises on brand equity: The moderating role of consumer expectations. Journal of Marketing Research
Digital marketing (8,926 words) [view diff] exact match in snippet view article find links to article
Smith, G. (2013). Measuring brand association strength: a consumer based brand equity approach. European Journal of Marketing, 47(8), pp.1356-1367. McCarthy
Economic development in India (4,030 words) [view diff] case mismatch in snippet view article find links to article
in India Reserve Bank of India's database on the Indian economy India Brand Equity Foundation Department of Public Enterprises CIA – The World Factbook –
Amit Mitra (1,364 words) [view diff] case mismatch in snippet view article find links to article
preparing the Eleventh Five Year Plan. He was also Trustee of India Brand Equity Foundation. He was appointed in the two-member committee by the Department
Lifestyle business (408 words) [view diff] case mismatch in snippet view article find links to article
Tourism, and Lifestyle Concepts (2005), p. 12. Lifestyle guru Lifestyle brand Equity Business vs. Lifestyle Business The Lifestyle Business Bullshit Is the
Tour DuPont (2,873 words) [view diff] exact match in snippet view article find links to article
annual program versus a two-week event can better leverage the DuPont brand equity for profitable growth". Race organizer Mike Plant explained that "I talked
Ford Escort (North America) (3,745 words) [view diff] exact match in snippet view article
European Escort, it kept the Escort name in North America due to strong brand equity on the Escort name as well as Chrysler already using the Laser name on
Elephant Design (1,839 words) [view diff] case mismatch in snippet view article find links to article
this period. India's leading business publication, The Economic Times Brand Equity ranked Elephant amongst the top 5 design agencies in 2008. Sudhir Sharma's
Ooty (5,160 words) [view diff] case mismatch in snippet view article find links to article
conquered island nations.. Sagar, Ravi. "Decoding the Nilgiris" (PDF). India Brand Equity Foundation: 53. Not even the dynastic rulers—the Cheras, the Cholas,
Amit Mitra (1,364 words) [view diff] case mismatch in snippet view article find links to article
preparing the Eleventh Five Year Plan. He was also Trustee of India Brand Equity Foundation. He was appointed in the two-member committee by the Department
Mergers and acquisitions (9,708 words) [view diff] exact match in snippet view article find links to article
about overlapping and competing product brands. Decisions about what brand equity to write off are not inconsequential. And, given the ability for the
World Economic Forum (6,336 words) [view diff] case mismatch in snippet view article find links to article
25 February 2009 at the Wayback Machine World Economic Forum. India Brand Equity Foundation. "India Adda World Economic Forum at Davos" Archived 21 February
Prahlad Kakkar (1,205 words) [view diff] case mismatch in snippet view article find links to article
Production House for two years in a row for years 2003 and 2004 by the Brand Equity. He has helped create campaigns for like “Yehi Hai Right Choice Baby
Sanjoy Narayan (349 words) [view diff] case mismatch in snippet view article find links to article
working with the Economic Times in the early 1990s he helped launch Brand Equity and created and headed the Economic Times' first corporate bureau. Later
Kerala (24,937 words) [view diff] case mismatch in snippet view article find links to article
2011. Retrieved 18 November 2012. "Kerala: April 2012" (PDF). Indian Brand Equity Fund. Retrieved 18 November 2012. India. Planning Commission (1961).
Namogoo (751 words) [view diff] exact match in snippet view article find links to article
promotions. Unsavory content is also featured across the site and impacts brand equity. Infections occur on the consumer side and bypass server-side visibility
Shikha Sharma (1,284 words) [view diff] case mismatch in snippet view article find links to article
Bank' second year in a row - 'Most Trusted Brand Survey', conducted by Brand Equity, Economic Times. Axis Bank was ranked No 1 company to work for in the
User-generated content (7,337 words) [view diff] exact match in snippet view article find links to article
Przemyslaw (10 February 2019). "Influencing COBRAs: the effects of brand equity on the consumer's propensity to engage with brand-related content on
Singapore Promising Brand Award (223 words) [view diff] exact match in snippet view article find links to article
External brand communications 30 Customer relationship management 30 Brand equity Intellectual property, trademark, licensing and franchising 10 Channel
ChuChu TV (817 words) [view diff] case mismatch in snippet view article find links to article
ChuChu TV Studios' kids content ad-free exclusively on Amazon Prime". ET Brand Equity. Retrieved 28 February 2017. "YouTube Kids launched in India, offers
Video Professor (2,006 words) [view diff] case mismatch in snippet view article find links to article
Bbb.org. Retrieved 2011-05-25. Video Professor To Leverage "Strong Brand Equity" To Raise $10 Million "Consumer Complaints about Video Professor". Consumeraffairs
Self-brand (2,810 words) [view diff] exact match in snippet view article find links to article
and managing customer-based brand equity. Journal of Marketing, 57,1-22. Aaker, David A. (1991). Managing brand-equity: Capitalizing on the value of
Employee retention (2,962 words) [view diff] exact match in snippet view article find links to article
Kwiatek, Piotr (2019-04-23). "Environmental orientation and employee-based brand equity in 4 to 5-star hotels". Anatolia: 1–16. doi:10.1080/13032917.2019.1604393
M. S. Sundara Rajan (1,258 words) [view diff] case mismatch in snippet view article find links to article
Nationalised bank by Financial Express for 2007–08 Brand Equity Most Trusted Brand Indian Bank wins Brand Equity consistently during tenure. Continues to be
Retail (20,160 words) [view diff] case mismatch in snippet view article find links to article
Prentice Hall, 1995, p. 70 Yu-Jia, H. (2012). "The Moderating Effect of Brand Equity and the Mediating Effect of Marketing Mix Strategy On the Relationship
Ford Taurus (fifth generation) (1,436 words) [view diff] exact match in snippet view article
interview, Mulally said the Taurus name was well known and had positive brand equity, something that would take time and money to give to the Five Hundred
Food marketing (6,511 words) [view diff] exact match in snippet view article find links to article
London: Routledge. Areska, J (2012). "The impact of sport sponsorship on brand equity: the analysis of Redbull". Aarhus School of Business and Social Sciences
Shahnaz Husain (941 words) [view diff] case mismatch in snippet view article find links to article
Husain shares her secrets behind establishing an international brand". Brand Equity. "Shahnaz Husain now a subject at Harvard Business School". The Tribune
Derek O'Brien (politician) (2,121 words) [view diff] case mismatch in snippet view article
Quiz for Schools. In 1990, he joined hands with Economic Times for the Brand Equity Quiz for business corporations. In 1991, he finally quit Ogilvy and set
National Analysts (670 words) [view diff] case mismatch in snippet view article find links to article
Surveillance Segmentation Product Development Pricing Market Entry Strategy Brand Equity Assessment Positioning Customer Insight James Playsted Wood (January
Nikhil Chavan (577 words) [view diff] case mismatch in snippet view article find links to article
series also won the "Most Popular Regional Web Series" Award powered by Brand Equity. Then he got starred as lead in a Patrotic Zee 5 Original Film Veergati
Dexter's Laboratory (8,606 words) [view diff] exact match in snippet view article find links to article
Retrieved November 6, 2013. Stabile, Carol (2013-09-13). "Synergy nirvana: Brand equity, television animation, and Cartoon Network". Prime Time Animation: Television
Apple Store (7,339 words) [view diff] exact match in snippet view article find links to article
The Apple Stores have also been credited with raising the company's brand equity, with Scott Galloway, Professor of Marketing at New York University Stern
Sam Balsara (549 words) [view diff] case mismatch in snippet view article find links to article
Ranked 5th most influential person in the Indian Advertising Industry by Brand Equity Ad Agency Reckoner 2005. Ranked 50 most powerful people in Indian Marketing
Nagpur (9,739 words) [view diff] case mismatch in snippet view article find links to article
Retrieved 25 April 2019. "Nagpur: South Asia's emergent hub". The India Brand Equity Foundation. Retrieved 4 July 2006. "Nagpur Airport being renamed". The
EveryoneOn (718 words) [view diff] exact match in snippet view article find links to article
larger EveryoneOn scope of services yet still maintain the identity and brand equity of the original cable offer, Connect2Compete transitioned to the name
Swan Soap (342 words) [view diff] case mismatch in snippet view article find links to article
Soap is no longer marketed.[when?] Aaker, David A. (2009). Managing Brand Equity. Simon and Schuster. p. 19. ISBN 978-1-4391-8838-5. Lever Bros. Co. v
Transport in India (10,021 words) [view diff] case mismatch in snippet view article find links to article
June 2009. "Discover Opportunity: Infrastructure in India" (PDF). India Brand Equity Foundation (IBEF), An initiative of the Ministry of Commerce & Industry
Social media marketing (10,600 words) [view diff] exact match in snippet view article find links to article
Lukasik, Przemyslaw (2019-02-10). "Influencing COBRAs: the effects of brand equity on the consumer's propensity to engage with brand-related content on
List of countries by cement production (191 words) [view diff] case mismatch in snippet view article find links to article
2004 2005 2006 2007 2008 2009 2010 2011 2012 Complete list IBEF – India Brand Equity Foundation Association of the Cement Industries Employers (Iran)
Agriculture in India (8,367 words) [view diff] case mismatch in snippet view article find links to article
Agriculture's share in GDP declines to 13.7% in 2012-13 Staff, India Brand Equity Foundation Agriculture and Food in India Accessed 7 May 2013 "India outranks
Software industry in Karnataka (880 words) [view diff] exact match in snippet view article find links to article
Information on Tourism Industry, Exports, Economy & Geography". India Brand equity foundation. Retrieved 15 August 2019. "Becoming silicon valley". James
IRB Infrastructure (1,270 words) [view diff] case mismatch in snippet view article find links to article
BOT Projects". IRB. "IRB wins Mumbai-Pune expressway contract". India Brand Equity Foundation. Retrieved 10 September 2014. "Endeavors of IRB Infrastructure
WTMJ-TV (7,395 words) [view diff] exact match in snippet view article find links to article
TV Mystery on September 30, 2019, to take advantage of the latter's brand equity. WTMJ launched their fourth subchannel in mid-December 2017, though it
Automotive industry in India (9,016 words) [view diff] case mismatch in snippet view article find links to article
Industry, Automotive. "Automotive Industry in India". www.ibef.org. Indian Brand Equity Foundation. Archived from the original on 29 January 2016. Retrieved
History of the National Rugby League (2,717 words) [view diff] exact match in snippet view article find links to article
Australian sporting brand, while the Brisbane Broncos had the highest brand equity. Note – Melbourne Storm were stripped of their 2007, 2009 premiership
Classic Filter Kings (959 words) [view diff] exact match in snippet view article find links to article
differentiate between variants keeping the Classic story, values and brand equity intact. From 1992 – to 2004 The inclusion of newer variants saw new blends
Tinashe Mutarisi (553 words) [view diff] case mismatch in snippet view article find links to article
Impact, Motivation/Leadership, Economic Value, General Influence and Brand Equity among others. Through his brand Nash Paints, the entrepreneur has been
Asil Attar (402 words) [view diff] exact match in snippet view article find links to article
creative brand building, commercial retailing and in depth expertise in brand equity and relations". startupgrind.com. Retrieved 30 November 2014.[permanent
Ford Laser (5,677 words) [view diff] exact match in snippet view article find links to article
Europe. The Escort name was retained for the new model due to both strong brand equity on the Escort name as well as Chrysler already using the Laser name for
Lovemark (616 words) [view diff] exact match in snippet view article find links to article
(2011). Development of a brand image scale and the impact of lovemarks on brand equity (dissertation). Iowa State University. Retrieved 2 February 2013. Roberts
Parasocial interaction (7,022 words) [view diff] case mismatch in snippet view article find links to article
Saint Louis University published a study titled "Social Identity and Brand Equity Formation: A Comparative Study of Collegiate Sports Fans". The authors
COBRA (consumer theory) (600 words) [view diff] exact match in snippet view article
Lukasik, Przemyslaw (2019-02-10). "Influencing COBRAs: the effects of brand equity on the consumer's propensity to engage with brand-related content on
Economy of Maharashtra (8,358 words) [view diff] case mismatch in snippet view article find links to article
"Media and Entertainment Industry -Brief Introduction". ibef.org/. India Brand Equity Foundation (IBEF). Archived from the original on 20 September 2014. Retrieved
Point Break (2015 film) (4,652 words) [view diff] exact match in snippet view article
Andrew Kosove said they were happy with the results given the lack of brand equity associated with the film there. Including revenues from five other Asian
Sue Youcef Nabi (703 words) [view diff] exact match in snippet view article find links to article
Worth It” testimonials, Nabi re-invented L’Oréal Paris’ advertising and brand equity. Nabi also championed diversity of beauty through the introduction of
Roubaix (11,147 words) [view diff] case mismatch in snippet view article find links to article
2008). The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. The New Strategic Brand Management. London, UK: Kogan Page
PolicyBazaar (1,758 words) [view diff] case mismatch in snippet view article find links to article
Awards 2018 Best Consumer Awareness Campaign - Silver -Economic Times Brand Equity Kaleido Award 2019 Best bank in Fintech - Financial Express Best Bank
Retailing in India (10,128 words) [view diff] case mismatch in snippet view article find links to article
years. It is a huge industry in terms of size and according to India Brand Equity Foundation (IBEF), it is valued at about US$395.96 billion. Organised
Loblaw Companies (8,822 words) [view diff] exact match in snippet view article find links to article
had been extensive, it seemingly had little or no negative impact on brand equity. News reports later indicated that Loblaw, post-Nichol,was experiencing
Celebrity branding (14,733 words) [view diff] exact match in snippet view article find links to article
those who are industry leaders in music Celebrity endorsements can build brand equity. An example of this is Nike, prior to Michael Jordan Nike mostly sponsored
Public–private partnerships in India (1,733 words) [view diff] case mismatch in snippet view article find links to article
remunicipalisation.org/print/Khandwa "Public Private Partnership" (PDF). Indian Brand Equity Foundation. "How IL&FS Education has cashed in on awareness about computer
Brand networking (1,576 words) [view diff] exact match in snippet view article find links to article
J. (2011). Country-of-origin effects and antecedents of industrial brand equity. Journal of Business Research, 64(11), 1234-1238. Jahn, B., & Kunz, W
Dhairya Dand (1,351 words) [view diff] case mismatch in snippet view article find links to article
Forbes. "Dhairya Dand: Moved by stories, driven by curiosities". DNA. "Brand Equity: In Conversation With MIT Media Labs' Dhairya Dand & Deepak Jagdish"
Society Tea (525 words) [view diff] case mismatch in snippet view article find links to article
Society Tea's success: Chai over celebrity endorsements". Economic Times Brand Equity. "Society Tea To Enter The Niche Herbal Tea Market Starting With One
Aneta Bogdan (1,429 words) [view diff] exact match in snippet view article find links to article
Szentesi, Silviu (2014-02-10). "A customer-oriented perspective on retail brand equity in the fashion industry". Industria textilă. 65: 37–46 – via Research
BOD (Management Consulting Firm) (570 words) [view diff] case mismatch in snippet view article
itself as a management consulting firm focused on building brands". Brand Equity. 12 July 2018. Retrieved 12 July 2018. "Brand for the buck: How Saurabh
Marketing warfare strategies (2,568 words) [view diff] exact match in snippet view article find links to article
this type of strategy is only used when the market space is homogenous, brand equity is low, customer loyalty is low, products are poorly differentiated,
Urbanspoon (1,436 words) [view diff] exact match in snippet view article find links to article
acknowledged that Urbanspoon was a valuable brand and that Zomato would lose brand equity in the short-term, but that uniformity of product was an aim, and that
Green brands (2,229 words) [view diff] case mismatch in snippet view article find links to article
England: Butterworth-Heinemann. Chen, Y. (2010). The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust. Journal of Business
Arre (brand) (1,670 words) [view diff] case mismatch in snippet view article
retrieved 10 May 2016 "UDigital names its digital venture 'Arre'", ET-Brand Equity, 7 July 2015, retrieved 10 May 2016 Alcinii, Daniele (9 December 2015)
Warren Winiarski (2,572 words) [view diff] exact match in snippet view article find links to article
conjunction with the other AVA designation of the wine." This law helped build brand equity for the individual AVAs as well as the Napa Valley, ensuring the region
Hill tribes of Northeast India (7,062 words) [view diff] case mismatch in snippet view article find links to article
189–197, JSTOR 23595475 Meghalaya: Abode of Clouds (PDF), IBEF: India Brand Equity Foundation, March 2013 Meghalaya and Its Forests, Forest & Environment
Thinkbox (2,201 words) [view diff] exact match in snippet view article find links to article
examining the impact of TV advertising on long- and short-term sales and brand equity; a study into "Generation Whatever", looking at the lives of young people
Index of articles related to terms of service and privacy policies (1,399 words) [view diff] case mismatch in snippet view article find links to article
"Twitter's new terms of service draw online criticism – ET BrandEquity". ET Brand Equity (India). 5 September 2017. Retrieved 11 September 2017. Leow, Annabeth
Shopper marketing (2,833 words) [view diff] exact match in snippet view article find links to article
shoppers, enhance the shopping experience and improve business results and brand equity for retailers and manufacturers.” The informal interpretation summarizes
List of generic and genericized trademarks (4,089 words) [view diff] exact match in snippet view article find links to article
of generic brands in industrial markets: the challenges to owners of brand equity". Industrial Marketing Management. 31 (5): 385–392. doi:10.1016/S0019-8501(00)00131-0
Kwality Ltd. (485 words) [view diff] case mismatch in snippet view article find links to article
December 2015. "Kwality renews its contract with actor Akshay Kumar". ET Brand Equity. 6 September 2017. "Kwality milk says 'Zindagi mein rukna mana hai'"
History of the Brisbane Broncos (5,282 words) [view diff] exact match in snippet view article find links to article
ladder. According to a 2013 report, the Brisbane Broncos had the highest brand equity of any Australian sporting brand. In what is considered by some commentators
List of awards and nominations received by Shah Rukh Khan (5,637 words) [view diff] case mismatch in snippet view article find links to article
GQ (Indian edition): One of Bollywood's 11 best dressed men. 2013 – Brand Equity & Nielsen research: Most Admired Person in Entertainment 2013 – India's
Shri Mahila Griha Udyog Lijjat Papad (3,431 words) [view diff] case mismatch in snippet view article find links to article
the "Best Village Industry Institution". It also received the PHDCCI Brand Equity Award 2005. Lijjat marked its 50th year of existence on 15 March 2009
European College of Business and Management (3,051 words) [view diff] exact match in snippet view article find links to article
fashion and media industries. Looking at the principles of branding, brand equity, brand value. It is delivered by teachers with first-hand experience
Lakshmi Puri (1,415 words) [view diff] case mismatch in snippet view article find links to article
worked closely with the Ministry of commerce on trade promotion and India Brand Equity related initiatives and represented the MEA on the Board of the Exim
List of televised academic student quiz programs (2,239 words) [view diff] case mismatch in snippet view article find links to article
1948–1988 INL Scholastic Tournament IPT Idaho ?–2012[citation needed] Idea Brand Equity Quiz[dubious – discuss] Times Now Mumbai, Maharashtra ? Inquizitive WLYH
Advertising management (13,446 words) [view diff] case mismatch in snippet view article find links to article
Britain, Kogan Page, 2000 p. 23 Jones, J.P., What's in a Brand?: Building Brand Equity Through Advertising, McGraw-Hill, 2008, p. 193 Brierly, S., The Advertising
NIILM CMS (1,526 words) [view diff] exact match in snippet view article find links to article
keep them updated about the efforts made by NIILM CMS to enhance its brand equity Seek active support in enhancing the institute-industry linkage by organizing
History of United Airlines (9,717 words) [view diff] exact match in snippet view article find links to article
airline opted to retain the United name in order to conserve the built-in brand equity of pre-merger legacy United Airlines. The United States Department of
Stefan Stremersch (1,857 words) [view diff] exact match in snippet view article find links to article
premium: The impact of advertising up on advertising elasticity and brand equity,”(with Ivan Guitart and Jorge Gonzalez), International Journal of Research
Enterprise engagement (3,095 words) [view diff] case mismatch in snippet view article find links to article
Elliott in 1993 in which Larry Light, the chairman of the Coalition for Brand Equity for the American Association of Advertising Agencies, said, "The No.
Rasa Renaissance (1,567 words) [view diff] exact match in snippet view article find links to article
establishment of the twentieth century. Art degenerated into creation of 'brand equity' in logos. Depiction of persons was pigeonholed into the category of
İrfan Şahın (1,539 words) [view diff] exact match in snippet view article find links to article
following years, Kanal D achieved a high level of success in both rating, brand equity and profitability, that any other TV channel in the history of Turkish
Regulation of nicotine marketing (9,510 words) [view diff] exact match in snippet view article find links to article
For example, Altria has a strategy of growth by promotions that build brand equity through adult consumer experiences. The intent is to reinforce brand